yhym.ppt
TRANSCRIPT
Your Home Your Market
Chelsea Smith & Scott MerianRealtors
Real Estate One
Repairs That Add Value
• Maintains the value of your home. • They add value to your home.• Makes your home more competitive and
unique once on the market• Avoid repairs and upgrades that do not have a
significant return.
Long Term Return
Kitchen Basement
Bathroom
Preparing Your Home Before Listing
Exterior• Your homes first impression sets the tone
of the viewing. • The exterior of our home needs to be in
top condition. • There can be little to no signs of age or
wear. • Basic landscaping is needed.• No trash or natural debris.
Interior• So clean you could eat soup in the toilet.• All broken, dead, squeaky, and seals need
to be fixed.• Clutter removed and organized household
materials.
Preparing to Show Your Home
Help the Buyers Mentally “Move In”
Questions You Must Ask Yourself
Supply of HousesDemand from
Buyers
We Find Ourselves Seeing This
0 1 2 3 4 5 6 7 8 9
The Price is RightTiming is extremely im-
portant in the real estate market.
The longer the home stays on the market the
less traffic you get.
Oakland County Prediction and Facts
• Rising Sales Price• Interest Rate Raised• Time on market more stable• Trid Laws: 45-60 days to close• Optimal list days in fall winter and
spring• Competitive market in Summer
Realistic Value vs Emotional Value
Setting the Right Price
Prepare to Give All Information to Buyers
From Measurem
ents to Receipts
John Adams Mortgage Company
Home Mortgage
Internet Real Estate Agent For Sale Sign BuilderFriend Print Ad Knew Seller Other
Where Buyers Find Their Homes
Multiple Listing
Services
Large Natoinal Web Exposure
State's Most Viewed Broker Website
Largest Home Marketing Budget
Innovative Buyer Financing and Incentive Program
Social NetworkingLargest Corp. transfer dept.Company-wide Open
HousesDemographic MarketingOffice Networking PromotionsLargest Past
Customer BaseRecognizable Lawn SignsDirect Mail
PromotionYouTubeMobile
AppMarket Research
Reach More Buyers
Making the difference in the time it
takes to sell and the
amount you net!
What Happens After the Contract is Signed1. Inspections must be completed2. Buyers must obtain a mortgage3. House will be appraised by the lending institution on
behalf of the buyer4. Make arrangements for interim housing, if necessary5. Title Insurance Survey and Deed must be ordered by
the seller6. All Contingencies must be removed7. Closing and occupancy date established8. Make Arrangements for movers9. Switch utilities and pay off final bills10.Sign final papers11.Surrender keys to buyer
What Happens After You Sell1. Keep copies of all paperwork related to the
closing and settlement2. Keep proof of improvements and prior
purchases3. Stay on top of tax laws4. Put your research in a money market fund5. Choose your next home carefully6. Don’t fee pressured to buy7. Reevaluate your personal finances8. Think about what you need from an agent to
help you buy9. Thing through your next down payment10.Remember to send change-of-address notices
Do you need a
Realtor?Marketing State
RegulationHandle Problems with Title
PaperworkMarket Knowledge
Federal RegulationsAccess to Buyers
Negotiation Thoroughness
Integrity Contracts Confidentiality
Handle Problems with Inspectors
Listing Compensation
3-4%
Selling Compensation
4-5%Provide a market analysisDefine the most likely target buyersCreate a Marketing plan for your homeInternet marketing distributionPromote the home to the brokerage communityTarget local and metro media promotionFollow up with all property inquiresReview activity results and adjust marketing planNegotiate any offers on your behalfManage the closing process and post closing needsRemain a trusted advisor
Help the buyer define their home requirementsProvide home and area information to the buyerIntroduce the buyer to your homeNegotiate on behalf of the buyerFacilitate the buyer's financing needsManage the closing process and post closing needsRemain a trusted advisor
Setting the Fee
Don’t Be Afraid to
Interview Your
Realtor
By Law Sellers Must
DiscloseMandatory Disclosures
not only benefit the buyer but you as property
owners as well.
Thank Your for ComingIf you would like a comparative
market analysis we will provide
you the information.
26236 Woodward AveRoyal Oak, MI 48067