YEAR 12 MEDIA-MAGAZINE ANALYSISFelan Quirke

EMPIRE-JAMES BOND SPECIALCover lines- this front cover only includes one piece of information at the bottom left of the page; ‘SKYFALL’. Which as everyone knows is the title of the

film so this significant word intrigues readers to learn about the film.

Masthead-The well known brand of the magazine ‘EMPIRE’ is in bold at the top of the cover. It has been placed in the backdrop which highlights the fact

that people know the magazine well and the branding doesn’t need to stand

out because of how popular it already is.

Puff- the single word of SKYFALL appears as the sort of enrichment piece of the article and it appears in a classy way.

Text+Font- the text is bold and in all capitals. The colours include gold, black and white which portray an elegant feel. These colours are associated with

wealth and high status like the central piece of the article: James Bond.

Image- The image Is a mid shot of Daniel Craig as James Bond, it is in black and white which is follows the classic image of Bond. His gun is raised and it is

blocking the Empire logo, this highlights Bonds dominance as a character.

EMPIRE-MEET THE JOKER

Cover lines- this cover contains information and quotes about the major article of the magazine, it

describes the character of the joker by stating he is a “coldblooded, mass murdering clown!”. Right

away it shows the reader the main piece of the magazine and this one short sentence draws you in to

read more about this person.

Left side/left hand third- Other information is included on the side of the magazine, talking about

Sweeney Todd, I am legend and Jerry Seinfeld and more. This extra info shows us that there is more to

the articles and goes into depth about other topic areas, targeting more than one audience.

Masthead- The brand logo of ‘Empire’ use their usual positioning of the title at the top centre of the

cover which is seen as the iconic logo that people are familiar with, this allows the magazine to be

recognised straight away.

Plug- the contents of the magazine is stated on the cover; meeting the joker. This interests Batman fans

and gives readers a chance to read in on one of the most iconic characters of all time.

Puff- ‘World exclusive’ is a phrase used at the top of the cover, showing off the fact that this story is

exclusive to this magazine and cant be found anywhere else. Highlighting the popularity of the brand

and this marks its unique selling point.

Text+Font- To match the jokers abstract character the font is in wacky handwriting and in purple and

green colouring to go with the jokers clown demeanour. If this font was dull and boring then it wouldn’t

stand out to the audience and wouldn’t show off the theme of the article.

Image- the main point of the cover is Heath Ledgers Joker sitting ominously in the centre in a full body

shot. This menacing image draws readers in.

KERRANG-THE OFFICIAL ROCK 100

Cover lines- The major article on this cover is obviously uncovering the 100

rockers, and in the centre this is exactly what it says, it gets straight to the point

and introduces it to the reader.

Left side/ left hand third- on both sides of the magazine it shows different

celebrities and information about them giving fans a chance to see their idols

stories on the cover.

Masthead- the usual kerrang logo is top centre and behind the celebrities on

the cover image which highlights that the main story is not the brand but the

article, giving the readers a sense of importance.

Puff- in the top right it shows the add of “win Metallica shoes” this contest

intrigues readers and gives the magazine a unique selling point.

Text+Font- The text ranges from small to large, the logo is the biggest and then

the article of official rock 100 proceeds highlighting the main points of the

cover. The font is slanted matching the theme of rock and rough and

toughness.

Image- the main image includes 5 well known rock band members, fans will

recognise these people and buy the magazine simply due to the famous faces.

NME- JOHN LENNON

Cover lines- the cover states that NME have been publishing for 60 years

this gives the magazine a precious feel which will inspire people to buy it.

Also one name is given ‘Lennon’ which as everyone knows is John

Lennon and the thought that NME is writing an article about someone so

inspirational is interesting.

Masthead- the NME logo is in its usual place on the left hand side of the

top corner. This lets the reader know whose magazine it is and how

popular it is.

Puff- “iconic classic interviews” is read at the top right, this highlights the

prestigious nature of NME’s articles.

Text+Font- all text is in a purposeful place, they are all placed at the sides

as to not disturb the image. The font is bold and in both gold and white

which is a rich colour to go with the classic article about Lennon.

Image- The image is of John Lennon's face and his popular appearance

is the only image necessary to attract readers.

NME-ARCTIC MONKEYS

Masthead- again the usual

placement of the NME logo

is unchanged. It is the first

thing you see and is easily

recognisable.

Cover lines- a quote is seen

at the top right stated by

the quotes, their popularity

will be enough for readers

to ant to hear their verdict.

Puff- the article focuses on

Arctic Monkeys and the

letters of ‘AM’ take upthe

right side in an eye catching

way.

Text+Font- the text is in NME’s

commonly seen colours of red, white

and black. The font is bold and central

highlighting arctic monkeys

significance in the article.

Image- The image is of the band

standing in an LA background which

oppose with their normal location of

London, this will intrigue the readers to

discovering their progression as a

band.

Q-THE SMITHS

Cover lines- The main article is

stated to talk about the smiths.

There is a quote speaking that

they were ‘the greatest

band…’ this will attract

different opinions and invite

different reading groups.

Plug- at the bottom it is talking

about rare interviews, unseen

pics and…..a murder. This will

draw in curious readers.

Puff- ‘new albums preview’ is a

selling point which will express the

fact that only this magazine shows

this content.

Text+font- the text is in various sizes

but the same font to maintain

consistency and uniform styling. Tet

is everywhere to portray the

magazines bulging stories. The

purple, red and white colour

schemes stand out to draw

attention to specific areas.

Image- the image is mainly of

David Morrissey being the lead

signer of the smiths and his iconic

face draw in fans.

Q-KASABIAN

Cover lines- on the right hand

side going down are other

famous bands which will draw

in specific fans. Also at the

bottom it contains a quote from

an interview with kings of Leon

which will intrigue readers to

read on.

Masthead- the commonly seen

Q logo is behind the main

image which highlights the fact

that the main story is more

important than the logo

because of how popular the

magazine is.

Image- the main image s of the two

main members from Kasabian; Tom

and Serg. They are the faces of the

band and their inquisitive faces show

that this will not be a normal article on

them.

Q-JAY Z

Masthead-the commonly

seen Q logo is enlarged in

the special copy of the

magazine so the reader

knows the importance of the

brand.

Plug- ‘introduced by Jayz’ is

at the bottom of the article

title, showing that this article

will be closer to the readers

interest.

Puff- Jay z’s signature adds a

prestigious element to the

cover. Also it states that it is

the 15thanniversary edition

which makes in one of a

kind.

Image- the main image is of Jayz

in a central location. This is a

simple image highlighting the

main area of the article so the

reaer can get straight into it.