WNDD Set Program Social Network Analysis July 11, 2012

Juliet Fox and David Beurle Future iQ Partners

juliet@future-iq.com | www.future-iq.com

Future iQ Partners helps you succeed in today’s rapidly changing world. We design powerful, engaging and rigorous planning processes and tools that link local knowledge with global trends, applied research and innovative strategy tools for effective ways of reaching your goals.

Why?

Networks matter Healthy Networks: •  People with stronger

personal networks are healthier, happier, and better performers

•  Organizations who know how to manage alliances are more flexible, adaptive and resilient

Social Networks A social network is a description of the social structure individuals or organizations (nodes). It indicates the ways in which they are connected (links) through various social familiarities ranging from casual acquaintance, working interactions to close familiar bonds.

Nodes

Links

Formal Organizational Chart

Informal Organizational Chart

Social Networks

iQ Network Example Adapted  from:  Building  Smart  Communi5es  through  Network  Weaving  ©  2002-­‐2006  Valdis  Krebs  and  June  Holley  

PeopleLink The goal of understanding social networks toward innovation and resilience, is to improve the density of connectedness and extend the number of connectors within an organization or community.

iQ Network Adapted  from:  Building  Smart  Communi5es  through  Network  Weaving  ©  2002-­‐2006  Valdis  Krebs  and  June  Holley  

PeopleLink method of social network analysis utilizes tools creates visual maps of the connections among people.

What do the maps tell us?

Focus on the structure (shape) of the network •  Knowledge flows along existing

pathways in communities organizations.

•  To understand the knowledge flow, find out what the patterns are.

•  Create interventions to create, reinforce, or change the patterns to improve the knowledge flow.

Asymmetric Connection

Symmetric Connection

Response Rate – Legend #  of  originals   Complete   Not   Bounced   Added  

185   118   56   11   64  

1.  How often do you go to this person for leadership, partnership or expertise in Economic Development in areas such as; opportunity identification, investment attraction, economic research, entrepreneurship development or marketing and promotion?

2.  How often do you go to this person for leadership, partnership or expertise in Physical Infrastructure for projects such as; housing, water, roads, utilities, waste management, broadband or parks and recreation?

3.  How often do you go to this person for leadership, partnership or expertise for Workforce Development and Education in areas such as; career and technical education, certification programs, skills assessment and training, and employer outreach?

4.  How often do you go to this person for leadership, partnership or expertise in Health Care and Human Services activities such as; health care access, diversity of health care services (e.g. mental health, dental), social and youth services, and food security?

5.  How often do you go to this person for Collaborative project(s) and initiative(s) to enhance economic or community development in the region or your community?

6.  How often would you LIKE to collaborate with or learn new ideas from this person on a project or initiative to enhance economic growth or community development in the region or your community?

WNDD SET Network Survey Questions

Asymmetric Connection

Symmetric Connection

Strength  of  Connec9ons  

Never   Some9mes   O<en   All  the  9me  

Two  Strengths  

Three  Strengths  

Overall: Asymmetric 2 Strengths

Overall: Symmetric 3 Strengths

Overall: Symmetric 2 Strengths

Economic: Asymmetric 2 Strengths

Economic: Symmetric 3 Strengths

Infrastructure: Asymmetric 2 Strengths

Infrastructure: Symmetric 3 Strengths

Workforce: Asymmetric 2 Strengths

Workforce: Symmetric 3 Strengths

Human: Asymmetric 2 Strengths

Human: Symmetric 3 Strengths

Collaboration: Asymmetric 2 Strengths

Collaboration: Symmetric 3 Strengths

Potential Collaboration: Asymmetric 2 Strengths

Potential Collaboration: Symmetric 3 Strengths

Potential Collaboration: Symmetric 2 Strengths

By  County  

Carson  City  

Churchill   Douglas   Humboldt   Lyon   Mineral   Pershing   Storey   Washoe   Other  

Overall: Asymmetric 2 Strengths By County

Overall: Asymmetric 2 Strengths By County, with no ‘other’

WNDD Set Program Social Network Analysis July 11, 2012

Juliet Fox and David Beurle Future iQ Partners

juliet@future-iq.com | www.future-iq.com