with the development of advertising, ads have been connected with people's life. is it good or...

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With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements don't tell the fact about the products advertised. Also, they take up too much time on TV and the radio, and cover too much space in newspapers and magazines, which waste a lot of paper. What's worse, there are some false advertisements that cheat people into buying their things. Therefore, they believe advertisements should be stopped. Some other people think advertisements can help us make better choices about what to buy by offering us the latest information about various goods. Moreover, many well-done advertisements are popular and entertaining, which appeal to the consumers. However, too many advertisements can be annoying. So we should develop advertising properly.

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Page 1: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements don't tell the fact about the products advertised. Also, they take up too much time on TV and the radio, and cover too much space in newspapers and magazines, which waste a lot of paper. What's worse, there are some false advertisements that cheat people into buying their things. Therefore, they believe advertisements should be stopped. Some other people think advertisements can help us make better choices about what to buy by offering us the latest information about various goods. Moreover, many well-done advertisements are popular and entertaining, which appeal to the consumers. However, too many advertisements can be annoying. So we should develop advertising properly. In my opinion, ad is like a two-side sword. Anyway, we can be wise if we are able to distinguish between fiction and fact.

Page 2: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

1. Car theft in America / Car theft in the United States解析:该题属于主旨概括题。本篇文章讲述的就是美国的汽车被盗情况。 2. Because he should not have been so sure of himself. / He should have known the situation of car theft.解析:该题属于封闭性问题,考查学生根据文章细节进行推测的能力。根据第一段作者的描述可以推测 Joe Templer 丢了汽车应该怪他自己太大意了。3. current trends continue / this situation goes on 解析:根据上下文的逻辑关系判断,专家们进行预测是建立在这种情形如果持续下去的假设之上的。4. 窃贼被捕后,法官们只能判他们缓刑而不能立刻把他们关进监狱,因为监狱里因为有很多的凶残的罪犯而过度拥挤。5. The car owners can install theft-proof or warning system on the car.

Page 3: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

21. •We were shocked to hear the news that 3 Chinese engineers were shot in Pakistan, two of whom were shot to death on the spot, worse still, ____ third one died in hospital afterwards.

•He went to the USA in 1988 for the first time, and he went on a second trip to the USA in 1972.

•After having failed twice, he had ____ third try.•He has won 3 Nobel prizes , ____ third of which was in 2008.

the

a

the

Page 4: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

The cakes are delicious. He’d like to have _____ third one because _____second one is rather too small.22.• on a global scale 全球范围内• on a large scale 很大范围内• in some degree , to some extent 在某种程度上 extend v. =make (sth) longer or larger (in space and time) 扩充 , 延伸 , 伸展 , 扩展• My garden extends as far as the river. • The hot weather extended into October. •The tourist season extends from May till October.

a the

Page 5: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

extension n. 伸展,延长,电话分机• He asked for an extension of his visa. • We had hoped for the extension of the deadline to the end of the week.• There are telephone extensions in every office.

Page 6: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

23. respectful =

respective

e.g. After the party we all went off to our respective room.

respectable =

体面的,值得尊敬的 , ( 行为等 ) 诚实正派的•Go and make yourself look_____________.

•The onlookers stood at a ____________ distance.

•They are each recognized specialists in their ______fields.

•She had always been honest with me, and I _________her for that.

respectable

respectfulrespective

respect

• He is highly respected by everyone for his integrity.• I respected their moral standards.

vt.

showing respect 恭敬的 , 表示尊敬或尊重的 *

各自的,分别的

deserving respect

Page 7: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

respecting prep. 关于,鉴于• laws respecting property

• Respecting the fact that the accused was a minor, the ch

arges were dropped.

鉴于被告尚未成年这一事实 , 免于起诉。 in respect of sth 涉及 ( 关于 , 在 ... 方面 )• The book is admirable in respect of style.

这本书风格极佳。 with respect to sth. 涉及、提到或关于某事物• This is true with respect to English but not to French.

这一点在英语属实而在法语则不同。

Page 8: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

23. Fill in the blanks with

respectable/respected/ respective/ respecting/respectful

1.Mr li is a much lovable and ________________ teacher

2.We were bought up to be ____________ of our teachers

3.They are regarded as specialists in their __________ fields

4._____________________________ ( 恕我直言) , sir, I can’t agree.

5.All the information ___________ the lost boy shall be reported to his parents.

respected/ respectable

respectful

respective

With respect/ with all due respect

respecting

Page 9: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

25. give away 送掉 ( 泄露 , 放弃 , 分配 , 出卖 )• He wants to give away all his modern possessions and return to nature. • He was given away by one of his accomplices( 同谋者 ). • He decide to give away everything he possessed and become a monk. •Don't give away to the public when we will start. • She gave away all her money to the poor.

send off 寄出 • You fill in both parts of the form, then send it off.

send up • send sb.up = send sb. to prison• send sb./sth. up =make fun of sb./sth

Page 10: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

give out 分发 , 发出 ( 气味、热等 ), 发表 , 用尽 , 精疲力竭• He gave out books.• Our food supply has given out.• The news was given out that the king had died.

Page 11: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

这四个短语都有“由于”、“因为”的意思,都是介词短语, 因此后面不可接从句。 because of 只能用作状语。 on account of 与 because of 同义,但语气较为正式。可作状语、表语,不作定语。如: He could not come on account of his illness .他因病不能前来。 That was on account of lack of exercise .那是由于缺乏锻炼。 due to 一般只用作表语。 e.g. This accident was due to his carelessness. 这场事故是由于他的粗心引起的。 owing to 既可以用作状语,也可以用作表语,平常多用于前一种情况,它多引导的状语必须是修饰全句的,因此严格讲来应用逗号和主句分开。 e.g. They decided to postpone the trip, owing to the change of the weather. 由于天气变化,他们决定延期起程。

Page 12: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

a/ an the

1. The cakes are delicious. He’d like to have ____ third one because _____ second one is rather too small.

2. China is ____ third largest country in the world.

3 Paper money was in use in China when Marco Polo visited the country in ____ thirteeth century.

4. Xiamen is ____ most beautiful coastal city and I believe I’ll come for ___ second time.

a

the

the

the

aa

Page 13: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

27. ---- Why didn’t you attend Lucy’s birthday party?

---- I should very much like to have gone to that party

of theirs, but the fact was that I _________.

A. am not invited B. have not been invited

C. was not invited D. had not been invited

• They _______ two free tickets to Canada, otherwise th

ey'd never have been able to afford to go.

A. had got B. got C. have got D. get

Page 14: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

28 defend  vt. 保卫、捍卫、防御、辩护。强调眼前存在危险,并暗示使用强力或其他对应措施来加以保护。同时也指法律中的辩护。应用范围很广 , 对象可以是具体的 , 也可以是抽象的(保卫祖国;捍卫自己的权利、名誉等)例: Defend oneself against enemy.  防御敌人。guard  v.保卫 , 警卫,看守 n.守卫。指十分小心警觉、注意观察、戒备 , 保护某事物,以防实际发生的或潜在的攻击或伤害”例: The dog guarded the house.狗守护着房子。protect  vt. 保护 ... 以免遭受危险或伤害等(常与 from,

against连用)。这是一个很通用的词,含有提供掩护、遮拦、或其他的屏障等安全方式来驱开不适、挡开伤害或进攻。 例: Protect the children from harm 保护儿童免受伤害。  A fence was built to ___________the guarden.protect

Page 15: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

Fill in guard / defend/protect/ prevent1.The dog was ____________ its owner’s luggage.2.You can’t get in; the whole place is _________.3.The prisoners were __________ by soldiers.4.Troops have been sent to _________the borders.5.How can you __________ such behavior.6.She will _________ her title at next month’s cham

pionships.• Troops have been sent to _________   aid workers

against attack.• The rain _________ the travelers from going on thei

r trip.1.The focus of medical care in our society has been sh

ifting from curing disease to _________   disease.

guardingguarded

guardeddefend

defenddefend

protect

prevented

preventing

Page 16: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

Attach v.1.= fasten or join sth. (to sth.) ~sth to sth

2. ~ oneself to sb/sth = join sb. or sth as

companion or member

3. ~ sth to sth = connect sth with sth

新来的雇员被派在销售部工作。

1 He'll attach the label to your luggage 2 This hospital is attached to the medical college nearby.3 He attached himself to the expedition.4 How can you attach the blame for this accident to the taxi-driver?5 The new employee was attached to the sales department.

Page 17: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

29 A note is attached to the door. A note is being attached to the door. On returning home, she found a note being attached to the door, reading : “call in later.”

Which is being attached to the door.

1._____ into use in April 2000, the hotline was meant for residents reporting water and heating supply A. Put B. Putting C. Having put D. Being put

2.Linda worked for the Minnesota Manufacturing and Miring Company, ____ as 3 M A. knowing B. known C. being known D. to be known.3.The problem _______ now will be solved tomorrow. A. being discussed B. discussed C. to be discussed.

Page 18: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

29. On returning home, she found a note ______ to the door, reading:“Call in later”.

1. on 在……时候,在……后立即 e.g. 他一听到这个消息之后高兴地跳了起来。 He jumped with joy on hearing the news.2. He found them_______at a table____.

A.sat;to play chess B.sitting;to play chess

C.seated;playing chess D.seat;play the chess

3. read 显示 ; 标明 ; 写着 The sign resds "Keep left."

4. call in : pay a brief visit; 打电话进来

Page 19: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

• After the earthquake, a new hospital was put up _____ it used to be.

A.Which B. that C. in which D. where

• After the earthquake, a new hospital was put up at the place ____ it used to be

A.Which B. that C. what D. where

• What I want to know is _______ we will hold the meeting .

A.Which B. that C. in which D. where

• What I want to know is the place _______ we will hold the meeting.

A. in which B. that C. where D. which

Page 20: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

30. A modern city has been set up in ______was a wasteland 10 years ago.

A new school has been set up____________________lots of students hope to go.

31. inform sb of/ about sth. announce sth to sb. ; announce to sb. that…宣告,宣称,通知(以广播形式) publish 出版,刊登,发表,公布(网上)•I ___________his wife of his safe arrival.

•The vote was completed. The chairman __________the result.

•The company is __________for typists in the newspapers.

•The publishing house has __________five dictionaries.

what

where/ to which

informed

announced

advertising

published

Page 21: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

32. at all cost(s) 不惜任何代价 at any cost 无论如何• He is determined to win at any cost.

at the cost of 为了做某事付出代价,损失• She saved him from the fire but at the cost of her own life.

33.When it comes to 当提到 ...,说起 ...

When it comes to politics I know nothing 。 When it comes to resisting Japan, they are in favour of united resistance.

Page 22: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

35. take over 接管,接替,接收 result in 导致 hold in 压住 (忍耐 ,抑制 ) keep to sth. 不偏离道路等, 不跑题,遵守,坚守

不离开• The company was taken over by a new manage

r.• It's hard for him to take hold in the strange pla

ce. • You have to keep to your promise.• We must keep to the style of plain living.•

Page 23: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

52. put away• After reading the book, please put them away.• She put away a lot of money for her retirement.

• He must have put away a bottle of whiskey last night.

put down• She put the phone down before I had finishing spe

aking.• Put the important points down in your notebook.• We put a 5% deposit down on the house.• put down the rebellion• We had to have our cat put down.• Be quiet, I have just put the baby down.

把—放回原处

积蓄 ,攒钱 猛吃 ,猛喝

放下

写下 ,记下

付定金 镇压

药死

安置入睡

Page 24: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

52.• Don’t you ever think about/of other people?• think about having a meeting• She is thinking of changing her job.

考虑 , 关心

think of sth: to imagine an actual or a possible situation

Just think of the expense!想一想 ,想象

想想这笔开销吧 !

• I thought of my hometown when I saw the beautiful scenery.

• What do you think of/about the film last night?

想起

认为 , 以为

Page 25: With the development of advertising, ads have been connected with people's life. Is it good or bad? We had a discussion.Some people think advertisements

harm vt.1 to damage something: chemicals that harm the environment2 to physically hurt a person or animal: The kidnappers didn't harm him, thank God.3 harm somebody's image/reputation = to make people have a worse opinion of a person or group His failures did his reputation a lot of harm prevent vt.

=to stop something from happening, or stop someone from doing something: The rules are intended to prevent accidents. prevent somebody/something (from) doing something His back injury may prevent him from playing in tomorrow's game. We were prevented from entering the site.