Digital Customer

eXperience Platform

A Comprehensive Solution

to manage the Online business

Extend global reach

Comprehensive platform for managing operations

Best in class capabilities

One stop shop provides business services, application services and

infrastructure services

Time to market at an attractive price point

DCxP enables retailers to conduct business in over 200

countries worldwide

Provides a robust platform for seamless integration with OMS, WMS, 3PL,

Pricing, Merchandising and other corporate systems

Provides key features that define an engaging customer experience and

provide business tools for managing the business

Go live with a new online channel in less than 3 months with no

capital expenditure

Wipro has created a comprehensive next generation e-commerce platform to

efficiently operate and manage the online business by leveraging expertise in

domain, technology, infrastructure and business processes to help retailers

realize additional value

Solution Objectives

Solution Benefits

Provide a comprehensive end-to-end platform for retailers to effectively

manage their online business

Provide engaging features to provide unique customer experience

Social Media Integration

Personalization

Recommendations and Referrals

Seamless cross channel experience

Wish lists

Provide a set of best in class associate facing features to improve

operational efficiency

What If analysis

Customer Value Management and Loyalty Management

Campaign and promotions effectiveness

Operations dashboard that provides an integrated view of: search

engine effectiveness, online reputation, site KPIs, site analytics and

competitive scanning

l

l

l

l

l

l

l

l

l

Access to new markets

Unique and differentiated customer experience

Low time to market with zero capital expenditure

Information On Demand analytics embedded as part of business process

Cloud based model eliminates the hassle of asset ownership

and operations

Usage based pricing model

Wipro Technologies:

http://www.wipro.com/aboutus/locations1.htm

India (Corp. Office) : Wipro Technologies, Sarjapur Road,

Bangalore 560 035, India.

Tel: +91 (80) 2844 0011.

USA (California) : Wipro Technologies, 1300 Crittenden Lane,

2nd Floor, Mountain View, CA 94043

Tel: +01 (650) 316 3555.

Fax: +01 (650) 316 3468.

USA (New Jersey) : Wipro Technologies - East, 2 Tower Center

Boulevard, Ste 1100, East Brunswick, NJ 08816

Tel: +01 (732) 509 1500.

Fax: +01 (732) 514 0860.

USA (New York) : Wipro NerveWire, 245 Park Avenue,

24th Floor, NY 10167.

Tel: +01 (212) 792 4256.

Fax: +01 (212) 372 8798.

UK : Wipro Technologies, 185, Kings Road Kings

Court Reading, Berkshire United Kingdom.

Tel: +44 (1189) 022300, +44 (020) 7387 0606.

Fax: +44 (1189) 572347, +44 (020) 7387 0605.

Germany : WITfotech Solutions, Riem Arcaden, 3rd floor,

Willy-Brandt-Allee 4, 81829 Mnchen.

Tel: +49 (89) 12477 450.

Fax +49 (89) 12477 460.

France : Wipro Technologies France, Immeuble

Madelaine, D 76 route de la Demi-Lune 92057

Paris La Defense Cedex.

Tel: (+33) 1 46 93 95 95.

Fax: (+33) 1 46 93 95 99.

Japan : Wipro Technologies, #911A,

Landmark Tower 2-1-1, Minatomirai 2-Chome

Nishi-Ku, Yokohama 220-8109.

Tel: +81 (45) 650 3950. Fax: +81 (45) 650 3951.

To know more about our other global offices, go to To know more about Wipro visit:

www.wipro.com.