whole-enterprise architecture
TRANSCRIPT
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How to re-think a business from scratch, withWhole-enterprise architecture
Tom Graves, Tetradian ConsultingConferenz IT & Enterprise Architecture Forum
Auckland, July 2016
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Hi. (That’s all the introductions
that we need!)I’m Tom.
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Let’s start withthe hard question…
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What isenterprise-architecture?
(yeah, lots of arguments about this…)
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Well, yes, IT is a key part of EA…
CC-BY-SA MysteryBee via Flickr
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all the technologythat’s around IT,
that’s part of EA too…
CC-BY-ND garylerude via Flickr
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and uses of IT – such as in mobile…
CC-BY Highways Agency via Flickr
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social (sort-of)…CC-BY artotemsco via Flickr
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…or just plain daft…CC-BY jimlegans via Flickr
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Yet what isenterprise-architecture, really?
…it’s the architectureof the enterprise.(yeah, I know, should be kinda obvious…)
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The aim of all architecture…
Things work betterwhen they work together,
on purpose.(It’s about effectiveness.)
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…and enterprise is
“a bold endeavour”
(Enterprise as “a large commercial organisation” is valid too,but it’s merely one narrow subset of a broader whole.)
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So this is EA, too…
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…and this…
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…and this…
CC-BY Igor Schwarzmann via Flickr
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“It’s not not aboutthe technology”
(Andrew McAfee)
(because technology is an enablerthat makes the enterprise possible)
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…but it’s always about people…
CC-BY AllBrazilian via Wikimedia
(look! – technology in use!)
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Technology is a meansEnterprise is the ends
Don’t mix them up!
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What’s the current situationwith our frameworks
for enterprise-architecture?
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What are we facing in EA?• Cloud and other infrastructure changes• Internet of Things, smart-cities and more• Mobile, wearables, embedded-devices• Technology-disruption, blockchain, materials• Business-disruption, customer-centrism• Spiralling complexity – any scope, any scale
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What do we need from frameworks?• Agility, speed, adaptability, simplicity• Consistency of methods, models, frames• Consistency across any scope, any scale• Address all forms of complexity, dynamics etc• Address all aspects of context, including human• Practice-oriented, results-oriented
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…but…
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What do our EA frameworks give us?• Most are built for classic big-IT only• Cumbersome, inconsistent, needlessly verbose• Most oriented to documentation, not practice• Most require top-down Waterfall-type style• No awareness of people-as-people• No methods (TOGAF is almost the only exception)
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• Most are built for classic big-IT only• Cumbersome, inconsistent, needlessly verbose• Most oriented to documentation, not practice• Most require top-down Waterfall-type style• No awareness of people-as-people• No methods (TOGAF is almost the only exception)
a great bigclunky
outdated mess…
What do our EA frameworks give us?
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WAAAAHHH!!!
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…or, more politely,not much use at all.
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What do our EA toolsets give us?• Most are built for those big-IT frameworks• Cumbersome, unwieldy, often user-hostile• Most oriented to documentation, not practice• Most assume top-down Waterfall-type style• In most, no awareness of people-as-people• Almost no support for methods (except TOGAF, again)
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• Most are built for those big-IT frameworks• Cumbersome, unwieldy, often user-hostile• Most oriented to documentation, not practice• Most assume top-down Waterfall-type style• In most, no awareness of people-as-people• Almost no support for methods (except TOGAF, again)
a great bigclunky
outdated mess…
What do our EA toolsets give us?
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WAAAAHHH!!!
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…or, more politely,not much use at all.
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#facepalm…
CC-BY xxdr_zombiexx via Flickr
…they copied the same mistakes “because we thought that’s what the market would want…”
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(image source not known)
If we can’t fix this…
…our prospectscould be somewhat bleak…
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What can we do about it?!?
CC-BY Editor B via Flickr
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Short answer:start again from scratch…
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…and this time,do it properly, by starting
from a whole-enterprise view.
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Don’t panic! – it’s not as hard as it sounds…
BY Nate Steiner via Flickr
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…it’s using what we already know, going back to first-principles,
and applying architectureto architecture itself.
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‘Whole enterprise’doesn’t need to mean
whole-of-enterprise, every time…
…instead, it’s more about doingevery item of architecture
always in context of the whole.(which means we first need to understand that whole…)
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Understanding the scope…
‘Classic’ EA covers only the mid-range of abstraction, and often IT-only;for most real-world EA, we need more range – top-down and bottom-up.
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Linking architecture and design…
Architectureemphasis on
Why and Who
Designemphasis onHow and What / Where / When
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Understanding the process…
Damien Newman’s ‘the Squiggle’, as a description of the development process
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About disciplines of sensemaking…
(a favourite book)
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“The art of scientific investigation”
Preface to WIB Beveridge, The Art of Scientific Investigation, Norton, 1957
“Elaborate apparatus plays an important part in the science of today, but I wonder if we are not inclined to forget that the most important instrument in research is the mind of [the researcher].
https://archive.org/details/artofscientifici00beve
“We need to pay more attention] to the technicalities of making the best use of the [mind] … the practice and mental skills - the art - of scientific investigation.”
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About structure and story…
(another favourite book)
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“Two points of view on architecture”• Architecture is an exercise in truth
A proper building is responsible to universal knowledgeand is wholly honest in the expression of its functionsand materials
• Architecture is an exercise in narrativeArchitecture is a vehicle for the telling of stories, a canvas for relaying societal myths, a stage for thetheatre of everyday life
Chapter 84, in Matthew Frederick, 101 Things I Learned In Architecture School, MIT Press, 2007
- architecture is about structure
- architecture is about story
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Core conceptsfor whole-enterprise architecture
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From plan to planning,from architecture to architecting…
CC-BY – Paul – via Flickr
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Enterprise is ecosystem-with-a-purpose…
CC-BY Fretro via Flickr
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People are always people, themselves…CC-BY andré luís via Flickr
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…never as mere projections of the machine…CC-BY justin pickard via Flickr
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Scope is always ‘the everything’…(every context is within a greater context)
CC-BY Matt Brown via Flickr
…yet we get to choose effective scope-boundary…
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Recursive and fractal…
CC-BY-NC-SA sharman via Flickr
every point describes every other point…
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VUCA is everywhere…
Volatility, Uncertainty, Complexity, Ambiguity… CC-BY soldiersmediacenter via Flickr
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Architecture is non-functional first
Two bridges:The function is the
same for both;the non-functionals make the difference
CC-BY-ND ernieski via FlickrCC-BY hansfransen via Flickr
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There is no ‘The Solution’…
CC-BY art_es_anna via Flickr…every context changes dynamically over time…
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The Architect’s Mantra…
I don’t know…(but I know someone who does, or how to find out)
It depends…(and I know what it depends on, and why)
Just enough detail…(and I know what the right level of detail would be)
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Building a methodfor whole-enterprise architecture
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Start from a linear project-sequence…
(Tuckman’s classic Group Dynamics project-lifecycle)
Forming(Purpose)
1 2 3 4 5
Performing(Process)
Storming(People)
Norming(Preparation)
Adjourning(Performance)
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Bring in the Squiggle…
Architecture Design
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Map phases onto the Squiggle…
Forming(Purpose)
Storming(People)
Norming(Preparation)
Performing(Process)
Adjourning(Performance)
Architecture Design
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Reframe as Five Elements cycle…
WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Start here
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WhatProcess
(Performing
…and make it fully fractal
WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
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Five Elements as strategy-action cycle
(overall cycle and relationships need to be kept in balance)
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Use the cycle for any scope, any scale,any duration, any depth of detail,
nested fractally to any depth…
start a new nested iteration anywhere…
but always do the whole cycle(because if not, it will probably fail…)
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Fail #1: skip People, go direct to plan…
WhyPurpose(Forming)
HowPreparation
(Norming)
OutcomePerformance
(Adjourning)
Storming!
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Fail #2: jump straight into action…
WhyPurpose(Forming)
WhatProcess
(Performing)
Storming!
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There are good reasons why we dothe Five Elements cycle
always in that sequence…
…don’t try to skip over or avoidany of the phases!
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More detail on method…
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Phase 1: Purpose (Why)
WhyPurpose(Forming)
• Establish, clarify and refine the business-question for review
• Identify applicable scope• Identify underlying vision
and values• Identify success-criteria for
this iteration
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Why vision and values matter…
NOW!
before
certain uncertain
(depends onpersonal connection,
personal trust)
(depends on sensing, feeling, an often-literal
‘being in touch’)PLAN
ACTION
edge of action
situational awareness(realities – What)
commander’s intent(guidance – Why)
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Phase 2: People (Who)Who
People(Storming)
• Identify who is likely to have knowledge we need
• Identify stakeholders for the business-question, and their drivers
• Identify and assess any underlying politics…
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Who are the stakeholders?A stakeholderis anyonewho can wielda sharp-pointed stakein our direction…
CC-BY-NC-SA evilpeacock via Flickr
(Hint: there are a lot more of them than we might at first think…)
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Phase 3: Preparation (How)
HowPreparation
(Norming)
• Identify frames and methods that match criteria for the current business-question
• Create context-specific methods for action
• Build action-plan
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The Start Anywhere principle:
everything connects toeverything else…
everything depends oneverything else…
- so we can start anywhereand arrive at the same place!
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Start from context…
Typical visual-checklist:
Holomap(part of EnterpriseCanvas suite)
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Start from services…
Typical visual-checklist:Enterprise Canvas(and 20+ related maps in the ECanvas suite)
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Start from complexity…
Typical visual-checklist:
SCAN(with any of its 80+ overlays and crossmaps)
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Start from capability and strategy…
Typical visual-checklist:
SCORE(and other maps in the strategy suite)
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Start from structural content…
Typical visual-checklist:
Service Content(and 20+ related maps in the ECanvas suite)
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Start from value-flows…
Typical visual-checklist:
Service Cycle(and 20+ related maps in the ECanvas suite)
![Page 81: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/81.jpg)
Start from story…
Typical visual-checklist:
NOTES(with active narrative / story-exploration)
![Page 82: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/82.jpg)
Start from effectiveness…
Typical visual-checklist:
SEMPER(power-dynamics and ‘ability to do work’)
![Page 83: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/83.jpg)
Start from governance…
Typical visual-checklist:
Backbone & Edge(dynamics, pace-layering, dependencies and more)
![Page 84: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/84.jpg)
Start from architecture-maturity…
Typical visual-checklist:
Maturity Model(recommended tactics at varying maturity-stages)
![Page 85: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/85.jpg)
The Start Anywhere principleshows us that ‘where to start’doesn’t matter all that much..
…what does matteris that we do get started!
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Phase 4: Process (What / Where / When)
WhatProcess
(Performing)
• Enact the action-plan• Engage with stakeholders
during the action• Apply governance as
needed for the context• Capture architectural
information as required
![Page 87: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/87.jpg)
Remember thatenterprise-architecture
is not solution-architecture…
…we need the right toolset for each type of work– but are there any good tools yet for EA?
![Page 88: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/88.jpg)
Solution-architect’s toolset
![Page 89: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/89.jpg)
Enterprise-architect’s toolset
![Page 90: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/90.jpg)
WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Phase 5: Performance (Outcome)
OutcomePerformance
(Adjourning)
• Assess benefits-realised and value-delivered from the iteration, as per the criteria from Why-phase
• Assess lessons-learned from the iteration
• Set up for further actions
![Page 91: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/91.jpg)
Don’t skimp on this phase!– it’s how we establish and prove
that we’ve delivered real business-value…
and how we build competence, expertiseand maturity in enterprise-architecture
![Page 92: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/92.jpg)
A real example:transform organisation’s
operating-model(duration: five weeks elapsed-time)
![Page 93: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/93.jpg)
Transformation – 0: Setup• Business question: “How can we
turn round into profitability?”• Refined to: “How do we
enhance operational effectiveness, to become more profitable?”
• Initial enquiry-iteration indicates competence for this resides with operations-staff
Initialenquiry
and setup
WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Transformation – 1: Purpose (Why)
WhyPurpose(Forming)
• Business question: Refine business-processes to enhance effectiveness
• Use organisation vision and values as focus-criteria
• Success-criteria: Set of feasible / achievable change-projects
![Page 95: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/95.jpg)
WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Transformation – 2: People (Who)Who
People(Storming)
• Put out a call for volunteers who have the likely experience, knowledge and commitment
• Engage senior-management in commitment to change
• (but warning-signs of equivocation from some senior managers…)
![Page 96: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/96.jpg)
Our volunteers were excited about possibilities…CC-BY-ND alanclarkdesign via Flickr
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Transformation – 3: Preparation (How)
HowPreparation
(Norming)
• Run a set of training-workshops with the volunteers, to learn the methods for whole-enterprise architecture and design
• Create context-specific methods for action
• Build action-plans
![Page 98: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/98.jpg)
Methods for whole-enterprise architecture…
![Page 99: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/99.jpg)
WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Transformation – 4: Process (What etc)
WhatProcess
(Performing)
• Volunteers start to enact their action-plans, to develop detailed business-cases
• but senior-managers pull back on support for front-line staff
• Middle-managers bully their staff about ‘wasting time’…
• Volunteers lose their commitment…
![Page 100: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/100.jpg)
Our volunteers lost commitment and hope…CC-BY-ND alanclarkdesign via Flickr
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Transformation – X: Failure…?• With commitment lost, the
transformation fades to nothing:– “The greatest danger for an
organisation is when its passionate people fall silent”
• There is now neither means nor time for needed transformation – so the blame-games start…
• Right now, the most likely outcome is that the organisation will have to be sold or closed
Storming!
![Page 102: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/102.jpg)
We can’t avoid the politics…
Always be careful of the politics – it’s a crucial aspect of EA,but it can kill business-transformation and more if not done well…
![Page 103: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/103.jpg)
A real example:assess Gartner’s Bimodal-IT
(duration: two days)
See also: http://weblog.tetradian.com/towards-a-whole-enterprise-architecture-standard-worked-example/
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Bimodal-IT – 1: Purpose (Why)
WhyPurpose(Forming)
• Business-question: “should we adopt Bimodal-IT?”
• Refined to “What IT-governance do we need?”
• Success-criteria: clarity on the decision, and guidance on what to do next
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Bimodal-IT – 2: People (Who)Who
People(Storming)
• Stakeholders: operations, developers, service-management; also marketing, PMO etc
• IT-vendors, consultancies, trade-journals; also various independent practitioners
• Vendors, consultancies etc have vested interests…
![Page 106: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/106.jpg)
Use Holomap to map stakeholders…
(Context-specific version of Holomap instantiated from Holomap metatemplate,to summarise the overall broader context for the business’ IT-organisation)
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Bimodal-IT – 3: Preparation (How)
HowPreparation
(Norming)
• Literature-review identifies real doubts…
• Assessment shows deep-complexity in criteria for governance
• Build action-plan to explore ideas on meta-governance
![Page 108: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/108.jpg)
Assess with Backbone & Edge…
(Backbone & Edge visual-checklist with crossmap to Simon Wardley’s ‘Pioneers, Settlers, Town-Planners’ model – includes example data-types to illustrate ‘spectrum of governance of governance’)
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Bimodal-IT – 4: Process (What etc)
WhatProcess
(Performing)
• Internal stakeholders do acknowledge need for governance – including for shadow-IT
• Complexities of dynamics etc are a real concern
• Many stakeholders openly deride Bimodal-IT as an extreme over-simplification:– “it’s worse than useless…”
![Page 110: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/110.jpg)
Stakeholder views on ‘Bimodal-IT’…
“exactly what not to do for viable governance…”
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Bimodal-IT – 5: Performance (Outcome)
OutcomePerformance
(Adjourning)
• Benefits-realised: clear advice – some form of meta-governance needed, but not Bimodal-IT
• Value-delivered: probable cost-avoidance of c.$10m-$100m
• Lessons-learned: beware of big-consultancy hype…
• Further actions: explore future needs and criteria for systematic meta-governance
![Page 112: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/112.jpg)
The moral of this tale:beware of ‘solutioneering’!
– someone else’s supposed ‘best practice’is rarely an exact best-practicefor our own business-context…
![Page 113: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/113.jpg)
A real example:restructure a design-firm’s
business-model(duration: two hours)
See also: http://weblog.tetradian.com/2015/11/30/using-score-to-reframe-the-business-model/
![Page 114: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/114.jpg)
“Where do we start?”, he said…
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Business-model: Why (Purpose)
WhyPurpose(Forming)
• Refine the business-question to “Finding more and better clients”
• Key value: “Design-work that I like doing”
• Success-criterion: a viable business-model
![Page 116: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/116.jpg)
Another view of the Squiggle…
Architecture DesignConcept Visuals
![Page 117: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/117.jpg)
Initial idea-sketches…
![Page 118: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/118.jpg)
Full concept-sketch…
https://www.behance.net/gallery/34644071/Lotus-2016-Geneva-Motor-Show-concept
![Page 119: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/119.jpg)
Preliminary model…
https://www.behance.net/gallery/34644071/Lotus-2016-Geneva-Motor-Show-concept
![Page 120: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/120.jpg)
Fully-rendered model…
https://www.behance.net/gallery/34644071/Lotus-2016-Geneva-Motor-Show-concept
![Page 121: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/121.jpg)
Fully-rendered model…
![Page 122: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/122.jpg)
WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Business-model: Who (People)Who
People(Storming)
• Assess feedback from clients and other contacts
• Review of own implicit ‘A/B tests’ on portfolio-sites such as Behance.net
• Look inside oneself for inner knowing…
![Page 123: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/123.jpg)
WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Business-model: How (Preparation)
HowPreparation
(Norming)
• Need for a simple precursor to Business Model Canvas
• Use SCORE frame for capability/strategy mapping as precursor– http://weblog.tetradian.com/
2013/06/29/checking-the-score/
• Build action-plan
![Page 124: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/124.jpg)
This work is licensed under the Creative Commons Attribution-ShareAlike 4.0 International License (CC BY-SA 4.0).To view a copy of this license, visit https://creativecommons.org/licenses/by-sa/4.0/Tetradian www.tetradian.com
Project By Date
VersionSCOREstrengthsStrengths / Services / Support(existing capabilities and resources, potential for synergies)
challengesChallenges / Capabilities-needed(‘weaknesses’ indicate needed capabilities and resources)
optionsOptions / Opportunities and risks
(opportunity is also risk, risk is also opportunity)
responsesResponses / Returns / Rewards
(probable or emergent consequences of action or inaction)
effectivenessdefault: efficient, reliable, elegant, appropriate, integrated
focus-question
![Page 125: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/125.jpg)
WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Business-model: What etc (Process)
WhatProcess
(Performing)
• Enact the action-plan: Use SCORE frame to explore the context, opportunities, challenges etc
• “SWOT is just bits - SCORE is a path, connected, adaptable”
• Continue iterating, to collect Just Enough Detail…
![Page 126: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/126.jpg)
This work is licensed under the Creative Commons Attribution-ShareAlike 4.0 International License (CC BY-SA 4.0).To view a copy of this license, visit https://creativecommons.org/licenses/by-sa/4.0/Tetradian www.tetradian.com
Project By Date
VersionSCOREstrengthsStrengths / Services / Support(existing capabilities and resources, potential for synergies)
challengesChallenges / Capabilities-needed(‘weaknesses’ indicate needed capabilities and resources)
optionsOptions / Opportunities and risks
(opportunity is also risk, risk is also opportunity)
responsesResponses / Returns / Rewards
(probable or emergent consequences of action or inaction)
effectivenessdefault: efficient, reliable, elegant, appropriate, integrated
“Finding more and better clients”
not enough income;not enough work I like
good at 3D modelling
need more expensive software?
I like doing research
are clients interested in research – I assume not…
jobs with research in them have often gained me new work
research is important to me
I’m good at textures, ‘realness’
is there a market for ‘realness’?
A/B test shows there is a market for ‘realness’
‘realness’ is important to me
not many people do what I do
real business-opportunity for concepts/visualswith research and ‘realness’
my current software is enough
next task: clarify details of new business-model!
JC3DVIS business-model Tetradian
![Page 127: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/127.jpg)
WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Business-model: Outcome (Performance)
OutcomePerformance
(Adjourning)
• Benefits-realised: Clear preparation and content for Business Model Canvas
• Lessons-learned: “Stuff I’d thought was of no value turns out to be the opposite – things like research, and realness”
• Set up for further actions
![Page 128: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/128.jpg)
“Portraying the realness of things…”
![Page 129: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/129.jpg)
Revised business-activity model…
“some people just want concept-sketches, others want full visuals,but some clients do want both…”
![Page 130: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/130.jpg)
How architecture really works…
“When we started, I wanted a [predefined] framework, but this has given me far more, helped me to think. It’s a lot more exciting, to be honest.”
“What was useful was you set off sparks of thought that got me connecting the dots.”
(And when we do it right, architecture can indeed be exciting!)
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Your real example:EA in 5 minutes
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Remember the Architect’s Mantra…
I don’t know…(but I know someone who does, or how to find out)
It depends… (and I know what it depends on, and why)
Just enough detail… (and I know what the right level of detail would be)
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WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Phase 1: Why (Purpose)
WhyPurpose(Forming)
• Establish, clarify and refine the business-question for review
• Identify applicable scope• Identify underlying vision
and values• Identify success-criteria for
this iteration
![Page 134: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/134.jpg)
WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Phase 2: Who (People)Who
People(Storming)
• Identify who is likely to have knowledge we need
• Identify stakeholders for the business-question, and their drivers
• Identify and assess any underlying politics…
![Page 135: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/135.jpg)
WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Phase 3: How (Preparation)
HowPreparation
(Norming)
• Identify frames and methods that match criteria for the current business-question
• Create context-specific methods for action
• Build action-plan
![Page 136: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/136.jpg)
WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Phase 4: What / Where / When (Process)
WhatProcess
(Performing)
• Enact the action-plan• Engage with stakeholders
during the action• Apply governance as
needed for the context• Capture architectural
information as required
![Page 137: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/137.jpg)
WhyPurpose(Forming)
WhoPeople
(Storming)
HowPreparation
(Norming)
WhatProcess
(Performing)
OutcomePerformance
(Adjourning)
Phase 5: Outcome (Performance)
OutcomePerformance
(Adjourning)
• Assess benefits-realised and value-delivered from the iteration, as per the criteria from Why-phase
• Assess lessons-learned from the iteration
• Set up for further actions
![Page 138: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/138.jpg)
What do we learn from this?
(Quick comments, anyone?)
![Page 139: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/139.jpg)
Wrapping up…
![Page 140: Whole-enterprise architecture](https://reader036.vdocuments.site/reader036/viewer/2022070513/5888ad7c1a28ab80248b5281/html5/thumbnails/140.jpg)
Summary• Whole-enterprise architecture aims to create
effectiveness, always in context of the whole• Methods and frames are consistent everywhere,
– consistent at every scope, scale and duration– consistent pattern: Why, Who, How, What, Outcomes
• Address all aspects of context, including human• Address all forms of complexity, dynamics etc• Always oriented to real-world practice and results
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Thank you!
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Contact: Tom Graves
Company: Tetradian Consulting
Email: [email protected]
Twitter: @tetradian ( http://twitter.com/tetradian )
Weblog: http://weblog.tetradian.com
Slidedecks: http://www.slideshare.net/tetradian
Publications: http://tetradianbooks.com
Books: • Real enterprise architecture: Beyond IT to the whole enterprise (2008)• Bridging the silos: Enterprise architecture for IT architects (2008)• Power and response-ability – the human side of systems (2003/2008)• SEMPER and SCORE: Enhancing enterprise effectiveness (2008)• The service-oriented enterprise: Enterprise architecture and viable services (2009)• Doing enterprise-architecture: process and practice in the real enterprise (2009)• Everyday enterprise-architecture: sensemaking, strategy, structures and solutions (2010)• Mapping the enterprise: modelling the enterprise as services with the Enterprise Canvas (2010)• The enterprise as story: the role of narrative in enterprise-architecture (2012)
Further information: