who is reading your blog posts

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Page 1: Who is reading your blog posts

Who is Reading Your Blog Posts? How to Measure Blog Readership

Social Media Education, Training & Support

www.mysocialintelligence.com

Page 2: Who is reading your blog posts

Do you sometimes feel like you are writing to a big

black dark hole…and you never really know if there is someone on the other side?

Read our tricks...

Writing blog posts can be hard work

@ 2013 Social Intelligence Limited

Page 3: Who is reading your blog posts

TRICK 1: Subscribers

@ 2013 Social Intelligence Limited

Allow easy ways for people to subscribe to your content.

We suggest Feedburner to manage your subscriptions

Page 4: Who is reading your blog posts

@ 2013 Social Intelligence Limited

This is the simplest way to see whether you are getting any visits to the blog post pages on

your website.

Google analytics will also tell you how long visitors are staying on your pages.

TRICK 2: Google Analytics

Page 5: Who is reading your blog posts

TRICK 3: Promote and Shout

@ 2013 Social Intelligence Limited

Have a campaign to support promoting the blog post.

1. Create tweets about the blog post and link to it

2. Share on Facebook3. Share on LinkedIn4. Pin to Pinterest5. Create a SlideShare presentation

Page 6: Who is reading your blog posts

TRICK 4: Human Beings

@ 2013 Social Intelligence Limited

Remember that “social media” means in practical terms: collaboration and sharing.

1. Share good content that is ‘shareable’2. Share others’ blog posts and they may

reciprocate

Page 7: Who is reading your blog posts

TRICK 5: Encourage Sharing

@ 2013 Social Intelligence Limited

This is a bit of tech to include in your blog structure.

1. Use ‘ShareThis’ (plug-in for WordPress)2. Include the Facebook ‘like’ and ‘share’

buttons3. Include Pinterest into your sharing options

Page 8: Who is reading your blog posts

Thanks for watching the quick share of this post...

@ 2013 Social Intelligence Limited

Want to read the full blog post with all our guidance?

You can read it here: The Social Intelligence Blog

Meet the author:Shelley Rostlund

Page 9: Who is reading your blog posts

Who Are We? Connect with us

@ 2013 Social Intelligence Limited

We are an end-to-end social media agency. We support our clients through practical business education and training; as well as provide specialist one-to-one consultancy to craft social media strategies that integrate into existing marketing, communication and online strategies.

We also efficiently support our clients in a very practical basis in their day-to-day management of their social media through our array of social media administrative support services - if you think we can assist you, connect with us!

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