HEAT IFE W LFEBRUARY 2017

The official publication of the Washington Association of Wheat Growers

Washington Association of Wheat Growers109 East First Avenue, Ritzville, WA 99169

Address Service Requested

ADVOCACY IN ACTIONWAWG team hits

the hill in Olympia

ALSO IN THIS ISSUE:Can program make buffers

easier to swallow?

Judy Olson steps down as FSA state director

Precision ag special section

Reporting back on the 2016 PNW export tour

HEAT IFE W LAUGUST/SEPTEMBER 2017

The official publication of the Washington Association of Wheat Growers

Washington Association of Wheat Growers109 East First Avenue, Ritzville, WA 99169

Address Service Requested

ALSO IN THIS ISSUE:RMA’s new policies

to cover triticale, uninsured third-party damages

WGC’s 2017 annual report

Speeder cars take to the rails in Potlatch

FALLING NUMBERS OUTLOOK

Experts optimistic that 2017 won’t see repeat of widespread

quality issues

HEAT IFE W LMAY 2017

The official publication of the Washington Association of Wheat Growers

Washington Association of Wheat Growers109 East First Avenue, Ritzville, WA 99169

Address Service Requested

IN THIS ISSUE:Managing the time, costs of farm labor

Liberty High School FFA team tackles falling numbers

2016 white winter wheat variety trials results

Douglas County farmer jumps into no-till pool

HEAT IFE W LMARCH 2017

The official publication of the Washington Association of Wheat Growers

Washington Association of Wheat Growers109 East First Avenue, Ritzville, WA 99169

Address Service Requested

TRADE, WORLD MARKETS TAKE CENTER STAGE

HEAT IFE W LAPRIL 2017

The official publication of the Washington Association of Wheat Growers

Washington Association of Wheat Growers109 East First Avenue, Ritzville, WA 99169

Address Service Requested

Dealing with damage that comes on

four legs

ALSO IN THIS ISSUE:Getting to know Hilary Franz

AMMO reports: Crop Insurance, ag policy, yield factors

The 2017 Preferred Variety Brochure is here

IN THIS ISSUE:Sen. Judy Warnick:

A champion of agriculture

Putting a price on wheat’s contribution to state’s economy

Exploring hallowed ground in Eastern Washington

WAWG: WORKING FOR

WASHINGTON’S WHEAT FARMERS

HEAT IFE W LJANUARY 2017

The official publication of the Washington Association of Wheat Growers

Washington Association of Wheat Growers109 East First Avenue, Ritzville, WA 99169

Address Service Requested

HEAT IFE W LThe official publication of the Washington Association of Wheat Growers

Audience & CirculationWheat Life reaches every wheat producer in Washington state and

thousands of additional ag industry subscribers in the Pacific Northwest. Wheat Life covers nearly 5 million acres of annual crop production.

Our readers include producers, landlords, agribusiness opera-tors, legislators and media.

Producers of triticale, peas, lentils, alfalfa and timothy hay, potatoes, corn, mint, canola and mustard throughout the Pa-cific Northwest are also on the mailing list. Wheat Life is also

distributed to every legislator in Olympia, Wash., and Washington, D.C.

Circulation Per IssueAbout 90% of our readership is in the Pacific Northwest. Of the 14,600 copies of each issue we print, about 11,000 (75%) go to Washington state readers. An addi-

tional 2,200 (15%) are delivered to residents in California, Idaho and Oregon. Another major portion of our list includes about 600 members of the U.S.

Congress and Senate. The remainder of our list is spread out among readers in every state.

2018MEDIA GUIDE

FocusWheat Life focuses on wheat, small grains, alternative and dryland and irrigated crop production in the

PNW. This highly-respected monthly trade magazine includes articles, editorials and reports on market information, research, tillage, management practices, conservation, nutrition and other product news. Emphasis is given to PNW dryland wheat, barley and pulse crops, as well as irrigated and alternative crops.

Publishing Details and Agency CommissionWheat Life is published eleven (11) times per year. The combined August-September issue drops in early

August (no issue drops in September).Agency commission of 15% on gross billing is allowed, including ad space, color and position. No

discounts allowed on any agency-ordered production by Wheat Life staff.

CONTACT:Kevin Gaffney, Ad Sales Manager

Phone: (509) 235-2715 • Fax: (509) 235-2718e-mail: KevinGaffney@mac.com

All shipped ad materials (hard copy) should be sent to:

Wheat Life MagazineKevin GaffneyPO Box 96705 Osprey DriveCheney, WA 99004-0096

If you prefer sending files electronically, please send files to our Box account: upload.Wheat_L.lrmsct204p@u.box.com

2018 EDITORIAL CALENDARJANUARY: Spokane AgExpo, Agricultural Equipment, Legislative SessionFEBRUARY: Precision Agriculture, Crop Protection, Careers/EducationMARCH: Spring Seeding, Fertility, Irrigated CropsAPRIL: Direct Seeding, Business of FarmingMAY: Alternative Crops, Fertility, Farmers’ ToolsJUNE: Hay & Alfalfa, Grain MarketingJULY: Varietal Research, Legal Services, Current Crop, Pre-HarvestAUGUST-SEPEMBER: Harvest, Fall Seeding, Financial ServicesOCTOBER: Tillage, WAWG ConventionNOVEMBER: WAWG Convention, Conservation PracticesDECEMBER: Ag Shows, Marketing, Pre-Legislative Session

HEAT IFE W LJUNE 2017

The official publication of the Washington Association of Wheat Growers

Washington Association of Wheat Growers

109 East First Avenue, Ritzville, WA 99169 Address Service Requested

IN THIS ISSUE:2017 Wheat College focuses on pesticide spray technologyUpdating the state’s

use-restricted pesticide rulesProgress report on Columbia Basin irrigation projectWashington, D.C., through the

eyes of a younger generation

HEAT IFE

WL

JULY 2016The official publication of the Washington Association of Wheat Growers

Washington Association of Wheat Growers

109 East First Avenue, Ritzville, WA 99169

Address Service Requested

A SOLID FOUNDATION

Many counties hold summer

meetings which help steer

WAWG’s way

Also in this issue:

WGC’s 2016 annual report

Honoring veterans through flight

HEAT IFE W LOCTOBER 2016The official publication of the Washington Association of Wheat Growers

Washington Association of Wheat Growers

109 East First Avenue, Ritzville, WA 99169

Address Service Requested

harvest 2016

in pictures

ALSO IN THIS ISSUE:

2016 Tri-State Grain Growers

Convention preview

Inslee vs. Bryant:

Candidates talk ag issues

A playbook for herbicide resistance

GETTING SCHOOLEDPlot tours, field days and county meetings help educate, inform growers

HEAT IFE W LJULY 2017

The official publication of the Washington Association of Wheat Growers

Washington Association of Wheat Growers

109 East First Avenue, Ritzville, WA 99169 Address Service Requested

ALSO IN THIS ISSUE:Almira school uses ag to teach STEM basicsTrade team report on Chile, Peru visitOne woman’s struggle to save her farm

ADVERTISEMENT SIZESTwo-page spread, full bleed 17.125"h x 11.25"v (Live area: 15.75"h x 9.875"v)

Full page with bleed 8.75"h x 11.25"v (Live area: 7.375"h x 9.875"v)

Full page with margins 7.375"h x 9.875"v

2/3 page vertical 4.86"h x 9.875"v2/3 page horizontal 7.375"h x 6.5"v

1/2 page 4.86"h x 6.5"v1/2 page vertical 3.6"h x 9.875"v1/2 page horizontal 7.375"h x 4.86"v

1/3 page 3.6"h x 7.375"v1/3 page horizontal 7.375"h x 3.2"v1/3 page vertical 2.35"h x 9.875"v

1/4 page vertical 3.6"h x 4.86"v1/4 page horizontal 4.86"h x 3.2"v

1/6 page 2.35”h x 6.5”v

1/9 page vertical 2.35"h x 3.2"v1/9 page horizontal 3.6”h x 2.35”v

PUBLICATION SPECIFICATIONSPublication trim size 8.375"h x 10.875"vSpread trim size 16.75"h x 10.875"vOne column 2.2"Two columns 4.8"Three columns 7.375"Line Screen 150 lpi (300 ppi)Binding Saddle-stitchPrinting Heat-set web on gloss

DIGITAL FILE SPECIFICATIONS• All files and images converted to CMYK• TIFF, JPG or PDF (press quality) format, Mac compatible• Use high-resolution images (300 ppi)• No ‘rich black’ thin rules or text under 24 pt.• Flatten Photoshop files• No color management or embedded profiles

ISSUANCE AND CLOSING DATESWheat Life is issued 11 times per year by Standard (A) Mail, on or near the 1st day of month of publication date. Combined August-September issue drops in early August (no September mailing). Advertising orders due 1st day of month preceding issue date and advertising materials due 10th day of month preceding Issue date. Advertising orders may not be cancelled after closing date. Publisher reserves right to reject any advertising at any time. Rates may be revised upon 60 days’ written notice. Specifications in current rate sheet supersede previous policy. Each contract must specify space reserved and schedule of Insertions. Advertising material destroyed after one year unless return requested.

2018 Print Advertising Rates & Discounts

Your advertisement is viewed by Washington’s agricultural industry which contributes over $8 billion annually to the U.S. economy!

ADVERTISING RATES (per issue)

Full Page $2660 $2475 $2220 $2030

2/3 Page $1950 $1725 $1530 $1385

1/2 Page $1505 $1380 $1295 $1060

1/3 Page $1070 $960 $894 $865

1/4 Page $795 $737 $670 $599

1/6 Page $674 $630 $596 $575

1/9 Page $583 $540 $477 $420

Two-Page Spread $4535 $4195 $3780 $3300

Inside Cover Spread $4840 $4698 $4590 $4360

Back Cover $2910 $2670 $2385 $2200

FOUR-COLOR1-Time 3-Time 6-Time 11-Time

h–horizontal v–vertical

HEAT IFE W L

BLACK & WHITE ads are available as an option. Pricing is $100 less than the full color rates on all sizes and formats, per insertion. Black plus one color ads are the same rates as black and white ads.

2018 Web Ad Rates

WEB ADVERTISING RATES

ANIMATED (FLASH)*

Side large banner $45/mo. $40/mo. 300px h X 250px v (75,000 sq. px)

Side small banner $35/mo. $30/mo. 300px h X 175px v (52,500 sq. px)

Top banner $50/mo. $45/mo. 575px h X 108px v (62,100 sq. px)

Side large banner $65/mo. $60/mo. 300px h X 250px v (75,000 sq. px)

Side small banner $55/mo. $50/mo. 300px h X 175px v (52,500 sq. px)

Top banner $70/mo. $65/mo. 575px h X 108px v (62,100 sq. px)

6 months 12 monthsNON-ANIMATED

h–horizontal v–vertical

6 months 12 months

WEB ADVERTISING SIZES

We are excited to continue to offer online advertising to our Wheat Life clients! We carry our print media tradition of excellence into the internet with www.wheatlife.org. Viewers can cruise through top Wheat Life articles, as well as new interactive media including Twitter updates and Facebook page. We continue improving the site and its popularity continues to grow each year. We offer standard sizing so your ad on wheatlife.org will easily complement other web advertising.

2018 Greensheet Ad Rates

www.wheatlife.org

We also offer advertising within our monthly newsletter, Greensheet, and weekly digital ALERT. This newsletter goes out to the 1,800+ members of the Washington Association of Wheat Growers. It is sent both as a digital version via email, and it is also mailed to those members who prefer a physical copy. This is a great way to get your product in front of a very specialized and targeted audience. We offer one size, which is very similar to our large web ad style. Your ad will be color on the digital issue, but black & white in the printed ver-sion. Currently, our recipient list is split 50/50 digital vs. hard copy.

GREENSHEET ADVERTISING RATES

Large $100/mo. $90/mo. 3.625” h X 3” v

6 months 12 monthsBLACK & WHITE, FOUR-COLOR

h–horizontal v–verticalGREENSHEET ADVERTISING SIZES

www.wheatlife.org

BUNDLE PRICING Sign up for this bundle and you will get a LARGE WEB AD (non-animated)

and a GREENSHEET AD for 12 months

$125/mo.$1500/year

*Animated ads must be camera ready