WHITE RAPIDS MARKETINGSEO, WEB DESIGN, AND SOCIAL MEDIA MARKETING

“ WHAT TO LOOK FOR AND WHAT QUESTIONS TO ASK FOR IN A REPUTABLE SEO COMPANY IN 2015”

REAL CURRENT CLIENTS

Don’t hesitate to ask for current clients emails or phone numbers and speak with them about this potential SEO company.

WHAT TO ASK THEIR CURRENT CLIENTS

• HOW IS THE COMMUNICATION WITH YOURSELF AND X-COMPANY?

• CAN YOU CALL THEM WITH QUESTIONS AND DO THEY ANSWER/RETURN CALLS?

• DO YOU GET REPORTS, HOW OFTEN AND WHAT TYPES?

• WHAT IS ONE POSITIVE THING ABOUT THIS COMPANY?

• WHAT IS ONE THING THIS COMPANY CAN DO BETTER IN YOUR OPINION?

• DO YOU FEEL YOU HAVE HAD SUCCESS WITH X-COMPANY

IS MY WEBSITE ABLE TO BE RANKED AS IT IS DESIGNED NOW?

• GET FEEDBACK- JUST BEWARE IF THEY TELL YOU NO YOU HAVE TO DO A NEW WEBSITE AND NOT GIVE YOU REAL REASONS WHY, THEY MAY JUST BE UPSELLING YOU.

• IF YOUR WEBSITE IS NOT MOBILE READY THEN YES YOU NEED TO AUTOMATICALLY CONSIDER A NEW WEBSITE.

HOW DO YOU MEASURE SEO SUCCESS, AND WHAT KIND OF RESULTS DO YOU EXPECT FOR A COMPANY SIMILAR

TO MINE?

• KEEP IN MIND THAT NO QUALITY SEO AGENCY WILL GUARANTEE RESULTS OR GUARANTEE ANY PARTICULAR RANKINGS AT A PARTICULAR TIME. SEO TAKES TIME TO SEE RESULTS, BUT A GOOD COMPANY WILL HAVE A FEW TOOLS THEY USE (INCLUDING GOOGLE ANALYTICS) TO SEE WHICH KEYWORDS ARE MOVING UP IN THE RANKS.

• THERE SHOULD HOWEVER HAVE SOME TIMELINE ON WHEN YOU SHOULD START TO SEE RESULTS.

DO YOU HAVE A CONTRACT

• AVERAGE FIRMS USE 6 MONTHS CONTRACTS

• FIRMS THAT ARE CONFIDENT USE 3 MONTHS

• WHAT ARE THE TERMS OF THE CONTRACT

DO YOU HAVE ANY LONG TERM CLIENTS?

• WHAT IS YOUR LONGEST CLIENT

• WHAT IS YOUR SHORTEST CLIENT

• WHAT IS YOUR AVERAGE CLIENTS TIME WITH YOU

DO YOU DO LINK BUILDING

• WHAT IS YOUR PROCESS OF GETTING LINKS

• DO YOU OUTSOURCE GETTING LINKS

• IS YOUR LINK BUILDING STRATEGY WHITE HAT, GREY HAT, OR BLACK HAT?

BEWARE OF A COMPANY USING SOFTWARE OR AUTOMATION BUILDING AND STAY CLEAR OF COMPANIES THAT SAY THEY WILL BUY LINKS.

DOES YOUR SOLUTION INCLUDE AN ASPECT OF CONTENT MARKETING OR ONSITE

BLOGGING?

• WHO WRITES YOUR CONTENT

• CAN WE APPROVE CONTENT BEFORE PUBLISHING UNTIL WE FEEL COMFORTABLE THAT YOU UNDERSTAND OUR COMPANY AND INDUSTRY?

IS ON-SITE SEO INCLUDED IN OUR CAMPAIGN?WHICH PAGES OF MY WEBSITE WILL YOU TARGET WITH KEYWORDS?

• CAN THEY WORK WITH YOUR WEBSITE- IF YOUR WEBSITE IS IN DRUPAL CAN THEY WORK WITH DRUPAL, HTML, WORD PRESS, ETC.

• WHICH PAGES OF MY SITE WILL YOU TARGET? THE ANSWER YOU ARE LOOKING FOR IS THAT THE SEO FIRM WILL USE SEVERAL UNIQUE PAGES INCLUDING THE HOMEPAGE TO TARGET DIFFERENT KEYWORDS BASED ON THE CONTENT OF THE PAGE MATCHING THE KEYWORD. AS AN SEO WHOLE COMPANIES SHOULD ONLY TARGET 3-4 KEYWORDS PER ANY ONE PAGE OF A WEBSITE.

DO YOU CURRENTLY HAVE ANY OTHER CLIENTS IN MY INDUSTRY?

• MOST QUALITY SEOS WILL NOT WORK FOR COMPETING WEBSITES IN THE SAME INDUSTRY. IT IS NOT RECOMMEND HIRING AN SEO FIRM WHOM ACTIVELY HAS CUSTOMERS COMPETING AGAINST EACH OTHER.

• THAT BEING SAID, A COMPANY FOR EXAMPLE, CAN EASILY WORK WITH DIFFERENT LAW FIRMS IF ONE FIRMS SOLE FOCUS IS DIVORCE AND MEDIATION AND THE OTHER IS SOLELY CRIMINAL LAW AND PERSONAL INJURY OR IF THEY HAVE DIVORCE FIRMS IN DIFFERENT STATES. IF YOU ARE A PEDIATRIC DENTIST AND THEY HAVE A CLIENT 40 MILES AWAY THAT’S NOT A GOOD IDEA AND RARELY WORKS.

CONCLUSION

• THERE ARE A LOT OF OTHER QUESTIONS YOU MIGHT WANT TO ASK AND THERE IS A BARRAGE OF ANSWERS ON THIS SUBJECT WITH ONE GOOGLE SEARCH. DO YOUR HOMEWORK AND BEST OF LUCK TO YOUR BUSINESS SUCCESS.

WHITE RAPIDS , SEO, WEB DESIGN, AND SOCIAL MEDIA MARKETING

OFFICES IN SANDY UTAH, CALDWELL IDAHO, BOISE IDAHO, AND DENVER COLORADO.

HTTP://WHITERAPIDSSEO.COM

SALES@WHITERAPIDSSEO.COM