s1160085

Introduction

Toyota’s downfall

Toyota trying to cope/deal

Affected vehicles

The situation of a recall and independence repair

The situation of a recall and independence repair

The strength of our products

The strength of Toyota

Toyota is a motor corporation.

Toyota employed 317,734 people

worldwide.

Toyota was the world’s largest

automobile manufacturer by production.

Toyota’s bland has been tarnished

recently by the massive recalls mainly in

the United States (U.S.) due to faults in

the acceleration and braking systems,

among others.

Toyota announced the recall of a pedal, etc. for about 4,26 0,000 passenger car meters of eight vehicle types put on the market in the U.S.

In addition, Toyota announced the recall.

As a result, Toyota performed about a little more than 7million sets of recalls substantially in the world.

Toyota Avalon

Toyota Camry

Toyota Corolla

Toyota Highlander

Toyota Matrix

Toyota Prius

Toyota Tacoma

Toyota Tundra

Toyota Venza

Lexus ES 350

Lexus IS 250//350

Pontiac Vibe

Toyota RAV4

Toyota Sequoia

Toyota Ayago

Toyota iQ

Toyota Yaris

Toyota Auris

Toyota Avensis

Toyota Sai

Lexus HS 250h

Area The number of

recalls

The number of

independence repair

United State 2,210,000 sets 5,353,000 sets

Canada 270,000 sets 400,000 sets

Central America 60,000 sets

Europe 1,710,000 sets

Africa 80,000 sets

China 70,000 sets

Japanese 223,000 sets

The strength of our new products and

Ford’s leadership in quality, fuel

efficiency, safety, smart design and

value are resonating with our customers

The strategy it is supposed that a strong

man should take in the Lanchester

strategy with a strong-man strategy.

Let a meat strategy be a basic strategy.

http://business.timesonline.co.uk/tol/business/industry_sectors/engineering/article7017880.ece

http://www.cbsnews.com/stories/2010/02/24/eveningnews/main6240051.shtml

http://www.washingtontimes.com/news/2010/mar/03/toyotas-sales-fall-as-more-fatalities-reported/

http://en.wikipedia.org/wiki/Toyota

http://roanyong.com/2010/03/08/toyota%E2%80%99s-downfall-rapid-growth-at-the-expense-of-knowledge-transfer/