what it means to be a lean agency
TRANSCRIPT
TODAY
1. Introduction to Cyber-Duck
2. About Danny
3. Our clients
4. Who are CRT
5. Our approach
6. The lean agency
7. Quality management
8. Why CRT approached us
9. Lessons learnt
10. The product
11. Conclusion
The talk is about how a lean vision, user centric thinking and agile can be utilised
to deliver complex projects fast
LEAN QUALITY
MANAGEMENT
1 2 3 MANAGEMENT REVIEWS
QUALITY OBJECTIVES
RETRIEVABLE RECORDS
4 NON CONFORMITIES
5 CORRECTIVEACTIONS
5
RISK REGISTER6 CONTINUAL
IMPROVEMENT
6
INFRASTRUCTURE7
HUMAN RESOURCES
Interaction design / ethnography
Stakeholder interviews
Persona research (1st usability testing)
UCD Information architecture with field experts
Prototyping(2nd usability testing)
Final user acceptance testing
Art direction and branding guidelines
Functional specification
1
2
3
4
5
6
7
8
SPRINT 01
Release research, brand, and architecture
SPRINT 02
Wireframes Search, social,
emails, register
SPRINT 03
Login, import, browse, auto
suggest
SPRINT 04
Release indexing and final UAT fixes
PLANNING PLANNING PLANNING PLANNING
SCRUM
CONCLUSIONS
1. Build UCD and branding into your first sprint 2. Marketing plans can also be worked into Scrum 3. Assess the feasibility and steer towards minimalism 4. Lean principles help to outline a high-level strategy