what is ray ban as a brand and how did it originate
DESCRIPTION
Ray Ban sunglasses are the most renowned brand that every teenager wishes to have in their collection. The reason behind its popularity is its unique designs and staggering number of variable styles available for both men and womenTRANSCRIPT
What is Ray Ban as a brand and how did it originate?
Introduction
Ray Ban sunglasses are the most renowned brand that every teenager wishes to have in their collection.
The reason behind its popularity is its unique designs and staggering number of variable styles available
for both men and women. It holds a prestige of being used by some of the world’s most beloved
celebritiessuch as the US Presidents and other Hollywood celebrities. These glasses are also referred to
as “Goggles”.
History of Ray Ban
Ray Ban has a glorious history associated with it, which proves to be the testimony of its goodwill; that
makes them a popular brand name among many countries today. The Ray Ban launched its first set of
sunglasses in 1936. After returning from a hot air balloon trip, Lt. John A. Macready complained that
their eyes are completely damaged by direct exposure of sunlight. To prevent this in near future, he
frequently asked Bausch and Lomb if they could manage to prepare some special kind of sunglasses that
could block the direct sunlight exposure on eyes and also looked great. This requirement results in the
introduction of Ray Ban.
Why one should prefer Ray Ban as a brand for their style?
One of the elements in the present world is carbon fiber, they are being used to fabricate the best
sunglasses. It has an impressive strength to weight ratios,which is clearly distinguishable from any other
material out there. Also it is used in numerous applications where performance is of utter priority like
high end sports cars. Due to this key feature, Ray Ban holds a patronage of creating best quality
sunglasses that weigh almost nothing yet are strong enough to resist against wear and tear.
Type of Ray Ban sunglasses in the market
The two most famous models are Aviator and Wayfarer Style. Aviator glassesare basically used by all
pilots of the US Air force. Navy have them as a part of their uniform. The Wayfarer got a kick start in
their popularity campaign, after the releasing of "the blues brothers" and "men in black"movies. Apart
from all this one of the most renowned personality, Ray Charles wears the Ray Ban Wayfarer sunglasses.
If you have decided to purchase a new pair of sunglasses, then Ray Ban is the best for you; because of
the quality, the fame, the look and the fair price. All these things make it the winner of fashionable
investment.
Conclusion
Ray Ban is such a brand listed in www.lemuda.com that becomes a style statement among youth and
still holds its existence in the market as the most popular brand. Ray Ban comes out into existence as a
response to the need, experienced by Lt. John A. Macready. These sunglasses have some astonishing
features that give them a unique identity among all sunglasses brand. You would not feel that you are
wasting the money after buying a ray ban sunglass; rather it becomes a source of pride and envy from
others.