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<ul><li> Slide 1 </li> <li> Slide 2 </li> <li> WHAT IS HEALTH PROMOTION ? WHAT IS HEALTH PROMOTION ? </li> <li> Slide 3 </li> <li> HEALTH PROMOTION The term HEALTH PROMOTION IS : wide-ranging multi-disciplinary philosophical </li> <li> Slide 4 </li> <li> HEALTH PROMOTION Tannahill (1985) offers a practical model, which brings together 3 service components with overlapping roles and concerns </li> <li> Slide 5 </li> <li> HEALTH PROMOTION Health Education Preventive Services Health Protection </li> <li> Slide 6 </li> <li> WHAT HEALTH are we promoting ? HEALTH PROMOTION </li> <li> Slide 7 </li> <li> WHO definition is actually a political slogan in the Constitution (1946) a state of complete physical, mental and social well-being and not merely the absence of disease or infirmity HEALTH PROMOTION </li> <li> Slide 8 </li> <li> HEALTH FOR ALL has a more functional and utilitarian approach To attain a level of health that will permit people to lead a socially and economically productive life HEALTH PROMOTION </li> <li> Slide 9 </li> <li> HEALTH is a resource for everyday living. (WHO) HEALTH PROMOTION </li> <li> Slide 10 </li> <li> Health Education Preventive Services Health Protection HEALTH PROMOTION </li> <li> Slide 11 </li> <li> WELL EARLY DISEASE LATE DISEASE DEATH Primary Prevention Secondary Prevention Tertiary Prevention LEVELS OF PREVENTION Prevention is an important component. It has a strong intuitive appeal HEALTH PROMOTION </li> <li> Slide 12 </li> <li> IMPORTANT REMINDER : Be Evidence-Based Do Research and Evaluation Use Appropriate Technology </li> <li> Slide 13 </li> <li> HEALTH PROMOTION Guide to Clinical Preventive Services US Preventive Services Task Force Canadian Task Force on Periodic Health Examination MOH Clinical Practice Guidelines 6/2003 Health Screening Comprehensive reviews of the scientific basis for preventive services </li> <li> Slide 14 </li> <li> Examples Primary prevention is desirable, but limited by knowledge HEALTH PROMOTION Immunization Proper and adequate nutrition Weight control Exercise prescription </li> <li> Slide 15 </li> <li> identification of disease or defect . Presumptive unrecognized is an important strategy SCREENING HEALTH PROMOTION </li> <li> Slide 16 </li> <li> (1) Suitable Disease CONDITIONS FOR SUCCESS IN SCREENING : (a) Major public health problem (b) Identifiable pre-clinical phase (c) Early treatment effective HEALTH PROMOTION </li> <li> Slide 17 </li> <li> (2) Suitable Test CONDITIONS FOR SUCCESS IN SCREENING : (a) Simple to apply and interpret (b) Cheap (cost-effective) (c) Painless and safe (d) Accurate and reproducible (e) Acceptable to people HEALTH PROMOTION </li> <li> Slide 18 </li> <li> (3) Suitable Organization CONDITIONS FOR SUCCESS IN SCREENING : (a) Call and recall of appropriate subjects (b) Adequate and coordinated follow-up (c) Quality assurance (d) On-going evaluation HEALTH PROMOTION </li> <li> Slide 19 </li> <li> general population high-risk groups Screening may be directed at : hypertension diabetes mellitus coronary heart disease anaemia nutritional disorders tuberculosis cervix cancer breast cancer Examples : HEALTH PROMOTION </li> <li> Slide 20 </li> <li> We must go beyond the laboratory, the doctors office and the hospital Health Education Preventive Services Health Protection HEALTH PROMOTION </li> <li> Slide 21 </li> <li> Knowledge Beliefs Attitude Practice (Behaviour) Health Education is not just the passive transmission of information. (BEWARE OF INFORMATION OVERLOAD) HEALTH PROMOTION </li> <li> Slide 22 </li> <li> Educational messages must Achievements in tobacco control Successes in smoking cessation Health benefits of non-smoking Examples : EXCITE HEALTH PROMOTION </li> <li> Slide 23 </li> <li> Educational messages must Non-smokers staying off tobacco Smokers helped to quit Examples : ENCOURAGE HEALTH PROMOTION </li> <li> Slide 24 </li> <li> Educational messages must How non-smokers can fight temptation Enable smokers to quit the habit Examples : EQUIP HEALTH PROMOTION </li> <li> Slide 25 </li> <li> Educational messages must Adopt non-smoking as desired way of life Advocate for non- smoking and anti- smoking policies Examples : EMPOWER HEALTH PROMOTION </li> <li> Slide 26 </li> <li> We need to move away from vertical, disease oriented programmes : CHDCaDM </li> <li> Slide 27 </li> <li> HEALTH PROMOTION Let us take the risk-factor approach CHD CaDM SmokingDiet Exercise </li> <li> Slide 28 </li> <li> HEALTH PROMOTION Take the messages to different arenas : General Public Schools Workplace Healthcare facilities Community facilities </li> <li> Slide 29 </li> <li> We continue to go beyond the laboratory, the doctors office and the hospital Health Education Preventive Services Health Protection HEALTH PROMOTION </li> <li> Slide 30 </li> <li> HEALTH PROTECTION : regulations and policies that help to create a supportive healthful environment control of environmental hazards restriction of smoking in public quarantine measures Examples : HEALTH PROMOTION </li> <li> Slide 31 </li> <li> Public Health Laws are necessary : to protect individuals, families and the community to inculcate responsible and healthful behavior and practices </li> <li> Slide 32 </li> <li> HEALTH PROMOTION In any society, there is a need to balance : Individual Liberty Public Good versus </li> <li> Slide 33 </li> <li> Public Agencies have a very important role in Health Promotion - political commitment - policy direction - funding and other resources - implementation and enforcement HEALTH PROMOTION </li> <li> Slide 34 </li> <li> SUPPORTIVE ENVIRONMENT KNOWLEDGE AND SKILLS ACTIONS FOR HEALTH TOTAL COMMUNITY EFFORT HEALTH PROMOTION </li> </ul>