webinar series - ending small business...

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www.isalesgirl.com

Webinar Series

www.succeedasyourownboss.com By Melinda F. Emerson @S

SmallBizLady’s9 Networking Rules

&How To Prospect

www.isalesgirl.com

ACT NOW!!!!

FIRST 15 Registrants

VIP Lunch with

SmallBizLady

www.succeedasyourownboss.com By Melinda F. Emerson @

Reinvention Weekend Offer

www.isalesgirl.com

Melinda F. Emerson“SmallbizLady”

www.succeedasyourownboss.com By Melinda F. Emerson

Today’s Webinar

Dianna Geairn“Irreverent Sales Girl“

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SmallBizLady’s9 Rules for Networking


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#1 You Can’t Bring Your A Game in Your B suit!

Presentation is EVERYTHING!


9 Rules for Networking

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#2 Be More Interested thanInteresting

It’s All About Give to Get



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#3 No Business Card = No Chance

Do you really think they’ll keep

the piece of scrap paper you gave them?



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#4 Have a Plan

Pick Out

Key Targets

in Advance



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#5 No Drive-By Networking

ONLY Give a Card When Asked For

One



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#6 Create a Networking Goal

Focus on Meeting ONLY 5 Quality

Contacts



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#7 The Reception is the Event

Be Early and

Be Ready!



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#8 Use the X+Y=Z Elevator Pitch

I do X for Y customer and deliver Z results



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#9 Your Fortune is in Your Follow-up

You have just 48 hours to reach out



www.isalesgirl.comwww.succeedasyourownboss.com By Melinda F. Emerson @

SmallBizLady’s Networking Action Plan

• Attend 3 networking events a month

• Lay out your targets in advance

• Arrive Early (The Reception is the event!)

• Sharpen and Practice Your Pitch

• Have Business Cards

• Email, LinkedIn or Call in 48 hrs

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How to Prospect for Your Small Business

Dianna GeairnThe Irreverent Sales Girl

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www.isalesgirl.com

Sales is Easier Than You Think!

Psssst! It is ALWAYS easier to

sell if you’re the owner!

It’s Hard

I don’t have time for it

It’s Scary!

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Today we’ll explore:

Magical Networking Questions

How to Avoid “Feast or Famine” Syndrome

How to Generate the Right Sales Leads

How to Identify Key Trigger Events

90‐day action plan

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If you only remember one thing…

They are counting on

YOU

to find them!

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Magical Networking Questions you MUST Know

What connections are you hoping to make?

Who do you most want to meet?

What project are you working on?

What support do you need in your business?

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“What can I do for YOU?”

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What Causes the“Feast or Famine”

Syndrome?

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…and How to Avoid It

“A Full Pipeline Cures All Ills”

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EVERYONE IS DIFFERENT –

Either:• Set aside TIME• Set a NUMBERS goal• Create OCCASIONS

Then, be SUPERSTITIOUS about them!

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Generate the Right Leads

Buy a Targeted List –like ExchangeLeads.io

Buy Social Media Ads

Attend the Right Events

Hire an Expert

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Serious BusinessOwners Invest Up

To 30% of their Monthly Budget in Their Marketing

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Generating Leads for Bootstrappers

Billboard Top 100 List

Current and Past Customers

Ask for Referrals

Build a Targeted List from Public Records

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Identify Key Trigger Events…

For Professional Services

For Bricks‐and‐Mortar

For B2B Products and Services

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Remember: They’re counting on YOU to find

them!

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…and Craft Your Offer

Free Consultation?

Test Drive?

Webinar?

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Make it Easyfor Them to Say “YES”

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You’ve got the Prospects!NOW WHAT?

VIP ReceptionFriday, Oct. 14th

6‐9pmTicket price includes VIP Reception, conference sessions and meals

Conference Sessions

Saturday, Oct 15th

8am‐5pmIncludes workshops and presentations geared toward small business

owners

HotelDoubletree by Hilton500 Army Navy DriveArlington, VA 22202

703‐416‐4100*Special conference rates are

available

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OFFER TODAY ONLY!!!!Promo Code: RWSPECIALPlus: FIRST 15 Registrants

VIP Lunch with

SmallBizLadywww.Reinvention16.com


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Your 90‐Day Prospecting Plan

Step #1: Practice the Magical Questions

15 People to Call Out‐of‐the‐Blue!

3 Networking Events

15 Social Media Actions

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Step #2: Set Your Prospecting Goal

Either:

Amount of Time Per Week

# Of Conversations Per Week

Number of Occasions Per Week

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Keep these like a SUPERSTITION!

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Step #3: Set Your Budget and…

Either:

Buy targeted leads

Buy social media ads

Sign up for an event/conference

Hire an expert

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Step #4: Pick a Trigger Event…

Find the Right Media Subscription

Calendar Time for Research

Set Google Alerts

… and Craft Your Offer

Create a “kick‐the‐tires” offer! 31

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OFFER TODAY ONLY!!!!Promo Code: RWSPECIAL

FIRST 15 RegistrantsVIP Lunch

with SmallBizLady

www.Reinvention16.com


www.isalesgirl.com

August 25th 2pm ET

How to get started with Government Contractingw/ Twyla Garrett

http://succeedasyourownboss.com/governmentcontracting


Join Webinar #2

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www.isalesgirl.comwww.succeedasyourownboss.com By Melinda F. Emerson @S

Connect with SmallBizLady

www.succeedasyourownboss.com

Join #Smallbizchat 8‐9pm ET Every Wed on Twitter

Connect on LinkedIn & Google+

Like my SmallBizLady fan page

Melinda Emerson @SmallBizLady

webinar series - ending small business...

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