webinar: 9 steps to socialize your wordpress website - july 2012
DESCRIPTION
http://illuminea.com - In this webinar by Miriam Schwab, get 9 steps for creating a tight link between your social media accounts and your WordPress website.TRANSCRIPT
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Socializing WordPress
July 31, 2012, JerusalemBy: Miriam Schwab
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Who am I?
• Friendly CEO of illuminea, one of Israel’s leading WordPress development agencies.
• Providing SEO and social media marketing services
• Speaker at dozens of conferences, including Affilicon, Megaconn, Sphinncon, and SMX
• Serves on Steering Board of Digital Eve Israel, one of Israel’s largest communities of professional women.
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1. ADD GOOGLE AUTHORSHIP TO SITE
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WordPress: Users > Your Profile
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Code added to <head>
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Add rel=author to homepage
• SEO > Titles & Meta > Home
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2. ADD FACEBOOK OPEN GRAPH INFO TO SITE
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SEO > Social
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Control OG on post/page
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Pick featured image for FB
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Add OG to homepage
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Code added to <head>
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3. GET FACEBOOK INSIGHTS FOR SITE
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Add Facebook Admin/App
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4. ADD TWITTER CARDS TO SITE
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Twitter Cards
• Like facebook Open Graph info• Gives control over how content is
displayed with tweet
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Twitter Cards (cont)
• Three card types– Summary - title, description, thumbnail
image, and Twitter account attribution– Photo - A Tweet sized photo card– Player - A Tweet sized
video/audio/media player card
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SEO > Social
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Users > Your Profile
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Code added to <head>
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5. ADD POSTS TO LINKEDIN PROFILE
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Go to LinkedIn Applications
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TypePad app is better!
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6. ADD TWITTER FOLLOW BUTTONS TO SITE
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7. ADD FACEBOOK ALBUM TO SITE
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Facebook Photo Fetcher
1. Install2. Connect to Facebook3. Add “magic tag” to post or page.4. Downloads album so doesn’t have to
connect to fb every time page is viewed, allows album to be viewed even if plugin deactivated.
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THANKS!
illumineahttp://illuminea.com ▪ http://wpgarage.com@miriamschwab ▪ http://facebook.com/miriamschwabSlides available at http://illum.in/ourpresentations