we help turn singapore | india | indonesia south korea
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WE HELP TURN
S i n g a po r e | I n d i a | I n d o n es i a
S o u t h K o r e a * C h i n a * U AE
COMPANY OVERVIEW DOCUMENT
c o n t a c t @ d i v e r g e n t i n s i g h t s . c o m
h t t p s : / / w w w . d i v e r g e n t i n s i g h t s . c o m /
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Significance of Market Research…
Conclude your marketing strategy with the most productive data.
• Minimize risks with good market intelligence when making key business decisions
• Identify how customers / potential customers might view your business besides identifying gaps in
customer expectations.
Significance of Market Research Post Pandemic…
In this predicament, the swift decision-making power of market research and consumer insights are
superlatively evaluated.
But they still pose a repertoire of queries…
✓ Companies using market research to support prompt decisions during pandemics.
✓ Individual reactions and implications to various business plans.
✓ Varying customer behavior in your category and new prospects from your business.
✓ Resonate your marketing content / strategy during & post pandemic
✓ Consumers / prospects / employees’ / competitors experience about your brand & product
✓ Impact on your brand’s long-term prospects
An ACURATE REVIEW FOR MARKET IN TRANSFORMATION TIMES is need of the hour.
Significance of Market Research Post Pandemic…
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• Primary and Secondary research carried out by our experienced
professionals furnish an immaculate solution to all business-market
research & consulting activities.
• Opinion collection is done through Online Panel & Offline
methodologies
providing deeper insights for our clients.
• Faster and accurate outputs are accomplished connecting
Technology and Research with an assurance of the ICC/ESOMAR.
Ethical Practice Code
• Integrity towards our clients facilitates utmost secrecy of their data.
• Our data privacy norms prohibit us from sharing respondents
PII outside the office.
Insights attained with our experience & expertise…
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INDIA
SINGAPORE
INDONESIA
UAE
CHINA
n Jakarta n Bandung n Surabaya n Medan n Makassar Coverage across 32 provinces
in Indonesia
Outstretch attained with an outreaching perspective…
Through
Partners
we reachNorth
America
Afghanistan, Bangladesh, HK, Japan, Malaysia, Myanmar, Nepal,
Pakistan, Philippines, Kazakhstan, Russia, Sri Lanka, Thailand, Taiwan, Vietnam
APAC
United States of America
Latin
America
Mexico, Belize, Guatemala, El Salvador, Honduras, Nicaragua, Costa Rica, Panama, Puerto Rico, Dominican Republic, Brazil, Colombia
EuropeFrance, Germany, Italy,
Spain, Poland, Turkey, UK, Ukraine
Middle
EastSaudi Arabia,
Kuwait, Iran, Israel, Qatar, Sudan
AfricaAlgeria, Egypt,
Ethiopia, Kenya, Morocco, Nigeria,
South Africa
SOUTH KOREA
Punjab
Bihar
Madhya Pradesh
Maharashtra
Andhra Pradesh
Delhi
Rajasthan
Gujarat West Bengal
Karnataka
Manipur
Tamil Nadu
Uttar Pradesh
Chhattisgarh
Bengaluru
Mumbai
Assam
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Prowess attained amping lucrative solutions…
CUSTOMER
VOICE
Online Panel & Panel
Management
Qualitative, CATI &
Quantitative
Business & Secondary Research
Virtual Reality & Neuro Tracking
Automotive
Car Clinics
Social Media
Analysis
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Acumen attained in manifold industries…
Automobiles
Banking & Finance
Electronics & Durable Goods
FMCG & Personal Care
Food & Beverages
Fragrance & Flavors
Healthcare
Insurance & Investments
Information Technology
Media & Entertainment
Paints & Laminates
Retail
Telecommunication
Travel & Hospitality
Tobacco
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Adeptness attained with our Customized Research Techniques...
• Usage & Attitude
• Segmentation & Profiling
• Content Evaluation
• User Experience Research
• Advertising Tracking
• Customer Satisfaction
• Communication Pretesting
• Product Testing
• Product Design Conjoint Test
• Employee Satisfaction
• Opinion Polls
• Pricing Research
• Website Evaluation
• Net Promoter Score
• Brand Health Tracking
• Demand Estimation
• Brand Equity
• Concept Testing
• New Product Development
• Fragrance Testing
• Flavor Testing
• Positioning Research
• Creative Workshop
First Agency in India with VR Capabilities
HP Reverb Virtual Reality Headset –
Professional Edition (Latest VR)
We Provide Online Social Media Listening And Analysis Support For Global Content too
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Expertise attained with Methodologies & Analytics…
• Product & Design Evaluation Clinics
• Expert Interviews & Key Opinions & Trendsetters
• Experience Mapping
• Product Evaluation
• New Product Development – Latent Need & Gap Analysis
• Sentiment Analysis & Meta Trends
• Ethnographies – Active & Passive
Observations
• Shopper Behavior –Observation & Interactions
• User Experience – Persona & Journey Maps
• Creative Workshops
• Automotive Clinics
• Street Intercepts
• Hybrid Gang Surveys
• Central Location Tests
• Mystery Shopping
• Mystery Audits
• B2B Interactions
• Random Sampling Surveys
• E-Mail Surveys
• CATI
QUANTITATIVE
Analytics
• Python for most of the Data Science and Analytics work
• We use Tableau and Python for Data Visualization
• Factor Analysis, Regression, Conjoint, Discriminate
Analysis, Data Weighting, Statistical test
Questionnaire Programming • SurveyToGo, NEBU, Confirmit,
Desifer for programming
CATI solutions• India, Indonesia, China &
Philippines.
Other ServicesQUALITATIVE
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Our association with Brands & Services across categories
Durable Goods & Technology Products
FMCG, Beverages, Retail & Media
Finance, NBFC, E-Commerce
Healthcare
Global Consulting Companies
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Fieldwork Process During
15 minutes prior interview session-
Respondent will be taken through a dry run.
No connectivity issue is ensured in terms of process-
For ease of respondent to participate.
Connectivity Check
Respondents rated by our team-Based on Business,
orders, work-relation inputs shared by customers.
For further selection of respondents-Share the decision with research team.
Quality Management
Customers Selection-On the basis of
criteria mentioned.
Progress updated to
the client-
Every alternate day
Recruitment
For a confirmed schedule for an appointment,
call or online interaction- Team connect
with the selected respondent.
24 hours before fieldwork-Details shared
with the client.
Schedule appointment
Central Calling Team (Dive-In)-Customer validation
based on key criteria questions.
Probe on current situation and collect data on
COVID impact, check on articulation and
willingness to participate.
Profile Check
Respondent and Moderator-
In active mode.
Client side participants-
Can join as observers.
Interview
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Our proposed ‘Course of Action’ for
conducting Qualitative field work
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Recruitment Capabilities & Quality Control
• Experienced Recruitment Teams
• Our interviewing experience include:
• CXO Level Personnel
HNI Worth Individuals
• Government Officials
• Industry Experts
• Jury Members
• B2B Professionals
• SME Profiles
• Family Business Owners,
Dealers, Traders
• Consumer Recruitments
• Kids & Teen Recruitments
• Working Profiles
• Housewives
• Dedicated QC Team
To ensures lucid recruitment, before the
initiation of fieldwork activity, attending
participants database is maintained by
keeping their identity record at venue.
Quality Management
On the basis of key criteria
questions asked to the
customer, Central Calling Team
(Dive-in) provides exclusive
information to the internal team
who conducts true background
check on the customers lifestyle.
Recruitment Process
To ensure zero error data, our analysis
team scrutinize it at ground zero after
completion of fieldwork.
Data Delivery Checks
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Our
Global Presence
Justified by
online
(Dive-in) Panels
Asia’s foremost sample providers.
Real time updates on our panelists interested in
any product and services. Capture this
information in real time with our unique
technology.
Serving nearly 1500 market research agencies,
media and advertising agencies, investment
firms and healthcare customers in America,
Europe and Asia-Pacific.
Propriety panel in multi-countries
Panel size of 5.5 million+
50+ profiling information of more than 50% of the
panelists
In-depth profiling of all the panelists;
unobserved in any other panels.
Online Panel Overview
Panelists
5.5 million
Countries
45Survey
Completed
8 million
Error Free Project Delivery
99.9%
Reliable Relevant Representative GDPR Compliant
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CANADA
Panel Count 8,027,110
MEXICO
Panel Count 286,463
RUSSIAPanel Count : 80,094
AUSTRALIAPanel Count : 125,879
UNITED STATES
Panel Count 11,396,852
ARGENTINA
Panel Count
177,516
BRAZIL
Panel Count 938,857
SOUTH AFRICA
Panel Count 89,589
KENYA
Panel Count 20,487
NIGERIA
Panel Count
35,902
INDIAPanel Count : 520,876
INDONESIAPanel Count : 108,973
CHINA & HONG KONG
Panel Count 320,786 & 130,876
UNITED KINDGOM
Panel Count 853,248
FRANCEPanel Count
88,094
ITALY
Panel Count 81,242
GERMANY
Panel Count 182,058
UAEPanel Count 45,896
SAUDI ARABIAPanel Count 65,980
TURKEYPanel Count
15,098
EGYPT
Panel Count
23,899
SOUTH KOREAPanel Count : 65,676
JAPANPanel Count : 342,934
THAILANDPanel Count : 135,899
MALAYSIAPanel Count
100,209
VIETNAMPanel Count : 34,987
SINGAPORE
Panel Count 122,567
SPAINPanel Count 56,388
Online Panel Count
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Online Survey Management Tool (SAAS Based)
Salient Features of our Fully Automated SAAS Based Online Project & Panel Management Software
• Intuitive UI for 4 Step Survey management and Ability to de-dupe respondents
across multiple databases and traffic sources.
• In-depth user and project reporting
• Custom branding to align the user experience with your vision
• Easy accounting and reconciliation process
• Robust cloud-based hosting for scalability and security of your panels
• Effortlessly learn-understand-use
• Seamless vendor management
• White Label Customer Support
• Multi – Language Support
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Our Technology Products
Biometric Authentication
System
A fingerprint-based access
control system to avoid
unauthorised participation of
respondent
Chatbot based
Feedback collection
A unique way of collecting
responses from respondents
using a chat interface
Asset Management
System
Keep track of all your devices
and licenses in one single
place.
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Our Team - We are DIverse, VERsatile GENuine Team
Rajiv KokaneCEO &
Managing Director
Younggyo KwonGlobal Business
Consultant, S. Korea
Divya JunejaDirector,
Research & Strategy
Suresh
NimbalkarDirector,
Research & Analytics
Nastiti Tri WinasisHead of Research &
Ops, Indonesia
Arup DasVice President,
Business Development
Narendra
MansukhaniGlobal Business
Consultant
Prashant
MulageHead – Online Panel Business
Fathi BalfasAssociate Director
– Quantitative Research
Saurabh Patil CTO –
Online Research & New Products
Saptarshi Senior
Manager, Client Relations
Vijayan Senior Manager,
Field & Operations
Vinayak Manager,
International Business
HimanshuAlliance Partner
UAE
DentonAlliance Partner
China
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Merci Gracias Grazie Obrigado Tack Vielen Dank
Dank U Kiitos Спасибо Ευχαριστούμε תודה ありがとう شكرا لك
谢谢 감사합니다 Terima Kasih คุณขอบคุณ cảm ơn bạn धन्यवाद
Thank You For Your Time!
Our experience gives us the prowess and proficiency
in crafting solutions to meet your requirements
• Singapore • India • Indonesia
• South Korea * China * UAE
We help turn fortune
www.divergentinsights.com | [email protected]