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Page 1: w w w . s a l t . p h€¦ · Without rigorous marketing campaign… COUNTRIES – PAST 3 MONTHS Source: 30.3% United States 12.6% Philippines 5.3% India 4.3% Japan 3.0% Spain 3.0%

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Page 2: w w w . s a l t . p h€¦ · Without rigorous marketing campaign… COUNTRIES – PAST 3 MONTHS Source: 30.3% United States 12.6% Philippines 5.3% India 4.3% Japan 3.0% Spain 3.0%

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PROBLEM

Pervasive use of kerosene lanterns. The system had been passed down from generations as main source of lighting for off grid communities. Dangerous both for health and environment as it emits black carbon, leading cause of lung disease in rural marginalized areas. Also, may cause fire accidents for kerosene lanterns and candles. Sustaining cost is expensive for kerosene and other alternative light sources and logistics plays a big a problem for villages in far flung areas. Complexity in terms of design and usage of other alternative light sources. Hard to understand and some light sources are too complicated to operate.

Page 3: w w w . s a l t . p h€¦ · Without rigorous marketing campaign… COUNTRIES – PAST 3 MONTHS Source: 30.3% United States 12.6% Philippines 5.3% India 4.3% Japan 3.0% Spain 3.0%

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Solution! Sustainable, cost effective, ecologically

designed lantern activated by

saltwater.

Page 4: w w w . s a l t . p h€¦ · Without rigorous marketing campaign… COUNTRIES – PAST 3 MONTHS Source: 30.3% United States 12.6% Philippines 5.3% India 4.3% Japan 3.0% Spain 3.0%

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HOW IT WORKS

1 Glass

of

Water 1 Tablespoon

of Salt

+ =

Can’t see GIF demo? Please follow the link!

SALt Lamp Demo Clip (4th Prototype)

https://vimeo.com/122994286/

Page 5: w w w . s a l t . p h€¦ · Without rigorous marketing campaign… COUNTRIES – PAST 3 MONTHS Source: 30.3% United States 12.6% Philippines 5.3% India 4.3% Japan 3.0% Spain 3.0%

Based on metal-air technology, we have created a combination of proprietary materials that lasts a dozen times longer than the standard system. Submitted a patent which include utility model, industrial design as well as company trademark on 2015 and currently on pending both in local and several countries.

SALINE SOLUTION

CARBON-BASED MATERIAL

METAL ALLOY ANODE ROD

OXYGEN

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MARKET VALIDATION

0

100

200

300

400

500

Jul.

8

Jul.

16

Jul.

24

Au

g. 1

Au

g. 8

Au

g. 1

6

Au

g. 2

4

Sep

t. 1

Sep

t. 8

Sep

t. 1

6

Sep

t. 2

4

Oct

. 1

Unique Site Visitors

Unique SiteVisitors

Top Country UNITED STATES

Without rigorous marketing campaign… COUNTRIES – PAST 3 MONTHS

Source: www.salt.ph

30.3% United States

12.6% Philippines

5.3% India

4.3% Japan

3.0% Spain

3.0% France

2.4% Italy

2.2% Mexico

2.0% Canada

32.9% Others

Page 7: w w w . s a l t . p h€¦ · Without rigorous marketing campaign… COUNTRIES – PAST 3 MONTHS Source: 30.3% United States 12.6% Philippines 5.3% India 4.3% Japan 3.0% Spain 3.0%

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World Bank Report, 2013

MARKET SIZE

According to World Bank, 1 out of 6 people, 13% of the world’s population still live

without access to electricity and most of them are

located in India and Africa.

6 Billion

90% of the population on the planet uses electric lighting, most of which

reside in the city. The use of alternative light source is very

essential especially during times of emergency.

1.2 Billion 16 Million

Based on PIDS, there are about 16M

Filipinos who are not connected to the

power grid and most use kerosene lamps.

Page 8: w w w . s a l t . p h€¦ · Without rigorous marketing campaign… COUNTRIES – PAST 3 MONTHS Source: 30.3% United States 12.6% Philippines 5.3% India 4.3% Japan 3.0% Spain 3.0%

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Charge your smartphones!

All you need is a USB cable to

charge your mobiles devices for

emergency purposes.

PRODUCT

Watch the LEDs glow!

Light your way with a lamp

activated by saltwater. You can

also use seawater.

Page 9: w w w . s a l t . p h€¦ · Without rigorous marketing campaign… COUNTRIES – PAST 3 MONTHS Source: 30.3% United States 12.6% Philippines 5.3% India 4.3% Japan 3.0% Spain 3.0%

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BUSINESS MODEL (PARTNERSHIPS) We partner with NGOs, Foundations, CSRs and LGUs to support our campaign and donate lanterns to rural areas. We are currently in talks with several foundations and have found sponsors to some of our identified communities.

Found sponsors for 1,500+ lanterns to be distributed in 2018.

Page 10: w w w . s a l t . p h€¦ · Without rigorous marketing campaign… COUNTRIES – PAST 3 MONTHS Source: 30.3% United States 12.6% Philippines 5.3% India 4.3% Japan 3.0% Spain 3.0%

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BUSINESS MODEL (RETAIL)

To date, we have more than 15,000+ signups from individuals interested to buy the SALt lamp from across the globe. We have also received inquiries from retail shops interested to distribute the SALt lamp.

In retail, we plan to sustain our advocacy of giving and donating lanterns by following “buy 1 give 1 to a family.” So for every 1 lantern purchased, we will donate 1 lantern to our identified community.

=

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BUSINESS MODEL (DISTRIBUTORSHIP)

We are continuously receiving distributorship inquiries from local and international organizations for 200,000+ units per year. Currently have a pre-order from distributors in Visayas and Mindanao region of about 5,000+ units. We also have offers of licensing and manufacturing SALt lantern in India, Thailand, Malaysia, and USA.

We also plan to partner with several distribution channels both local and international. We are also open to licensing this for scalability and manufacturing.

Page 12: w w w . s a l t . p h€¦ · Without rigorous marketing campaign… COUNTRIES – PAST 3 MONTHS Source: 30.3% United States 12.6% Philippines 5.3% India 4.3% Japan 3.0% Spain 3.0%

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COMPETITION Affordable

Expensive

Ease of Use (Safe) Complexity (Unsafe)

Crank Lanterns and Candles

Kerosene Lanterns

Solar and Battery Lanterns

SALt Lamp

Page 13: w w w . s a l t . p h€¦ · Without rigorous marketing campaign… COUNTRIES – PAST 3 MONTHS Source: 30.3% United States 12.6% Philippines 5.3% India 4.3% Japan 3.0% Spain 3.0%

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COMPETITIVE ADVANTAGE

Cost effective

Safe

Environmentally friendly

- only $9.00 sustaining cost per year for the consumable metal rod and table salt

- there are no materials inside the lantern that may cause fire accidents

- does not emit harmful gasses and leaves

minimal carbon footprint

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• Accelerate2030 2017, Switzerland • Philippine Tatler 50 Young Talents Awardee 2017, Philippines • The Outstanding Women in Nations' Service - TOWNS 2016, Philippines • Tanging Bayani ng Kalikasan Award – PMAP 2016, Philippines • Hello Tomorrow Top 500 2016, France • SU Global Grand Challenge – Energy 2016, USA • Development Communication - 10th Hildegarde Awards 2016, Philippines • WikiPinoy of the Year 2015, Philippines • Runner-Up - Startup Open 2015, USA • Young Visionary for Sci-Tech, The Standard VA 2015, Philippines • Community Winner (November) - Better Awards 2015, Netherlands • Woman in Business Startup of the Year (Top 3) - RBSA 2015, Malaysia • Product Startup of the Year (Top 3) - RBSA 2015, Malaysia • National Research Foundation TechVenture 2015, Singapore • Echelon TOP100 Asia Summit 2015, Singapore • Asia Entrepreneurship Award 2015, Japan • Innovation for Impact - ADB x Ideaspace 2015, Philippines • ASEAN SME Sustainability Commitment - ACSSA 2015, Philippines • People's Choice Award - Startup Nations Summit 2014, South Korea • Kotra Award - Startup Nations Summit 2014, South Korea • Ideaspace Foundation 2014, Philippines

AWARDS AND RECOGNITIONS

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CAPITAL SEEKING

3 months of production run with volume capacity of 15,000 units per month, a total of 45,000 units for

(tooling, raw materials, and line setup)

$300,000.00 USD

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Aisa Mijeno Co-Founder & CEO

The Visionary

Raphael Antonio Mijeno Co-Founder & CFO

The Rain Maker

OUR TEAM Engineer and Faculty member at De La

Salle University-Lipa College of Engineering

Greenpeace Philippines volunteer

Kairos ASEAN member

Business Management major with

background in Accounting, Finance and

Sales

MBA degree holder

Innovation Labs Director of Engineering

University

Years of business and financial experience

Industrial Engineer

Vice-President External at UST-CFAD Haus

Industriel Design

Delia Bahena Head, CSR

The Altruist

Eunice Joy Ison Head Designer

The Artist

Page 17: w w w . s a l t . p h€¦ · Without rigorous marketing campaign… COUNTRIES – PAST 3 MONTHS Source: 30.3% United States 12.6% Philippines 5.3% India 4.3% Japan 3.0% Spain 3.0%

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MENTORS & ADVISORS

TECH &

MANUFACTURING

BUSINESS &

MARKETING

ADVOCACY &

SUSTAINABILITY

John Orrock

Future Now Ventures

Jun Bagaindoc

Tinkbox Perry Ferrer

EMSCAI Inc.

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f a c e b o o k . c o m / s a l t . p h