REBECCA LIGGINS

OUGD303BRIEF 5 - VOTE STEVE

1/6

BRIEF

Produce a viral campaign and identity for a client running for Student Union President

TONE OF VOICE

Fun, Friendly, Informative

AUDIENCE

All students of Lincoln Bishop Grosstessee University College

DURATION

5 weeks

A bag of promotional products that would be given to the promotions team to wear and use around the University.

REBECCA LIGGINS

OUGD303BRIEF 5 - VOTE STEVE

2/6

BRIEF

Produce a viral campaign and identity for a client running for Student Union President

TONE OF VOICE

Fun, Friendly, Informative

AUDIENCE

All students of Lincoln Bishop Grosstessee University College

DURATION

5 weeks

Screen printed t-shirts that promote the viral campaign for the promotions team to wear. They can also be used in a fun way if the beard is held up to the face.

REBECCA LIGGINS

OUGD303BRIEF 5 - VOTE STEVE

3/6

BRIEF

Produce a viral campaign and identity for a client running for Student Union President

TONE OF VOICE

Fun, Friendly, Informative

AUDIENCE

All students of Lincoln Bishop Grosstessee University College

DURATION

5 weeks

The printed material is based on a circus theme to promote fun and play on Steves big ginger beard which he is know for.

REBECCA LIGGINS

OUGD303BRIEF 5 - VOTE STEVE

4/6

BRIEF

Produce a viral campaign and identity for a client running for Student Union President

TONE OF VOICE

Fun, Friendly, Informative

AUDIENCE

All students of Lincoln Bishop Grosstessee University College

DURATION

5 weeks

Stickers, badges and leaflets were produced to spread the campaign around the University. The material all focuses on the identity and all has a fun and interative element to them.

REBECCA LIGGINS

OUGD303BRIEF 5 - VOTE STEVE

5/6

BRIEF

Produce a viral campaign and identity for a client running for Student Union President

TONE OF VOICE

Fun, Friendly, Informative

AUDIENCE

All students of Lincoln Bishop Grosstessee University College

DURATION

5 weeks

Face mask were produced to promte Steve in a positive fun way. When campiagning they would take photos of students holding the maks to really show the students being involved is something important to Steve.

REBECCA LIGGINS

OUGD303BRIEF 5 - VOTE STEVE

6/6

BRIEF

Produce a viral campaign and identity for a client running for Student Union President

TONE OF VOICE

Fun, Friendly, Informative

AUDIENCE

All students of Lincoln Bishop Grosstessee University College

DURATION

5 weeks

Here you can see the campaign material being used around the University by Steve and the promotions team.