volume xxxiv, number 6 november/december … 2015 continued on page 2 champions of challenge and...

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Keynoter Ross Bernstein revealed to participants strategies for success to improve their organization’s productiv- ity, morale, and bottom-line profitability. News News NPES THE ASSOCIATION FOR SUPPLIERS OF PRINTING, PUBLISHING AND CONVERTING TECHNOLOGIES Volume XXXIV, Number 6 NOVEMBER/DECEMBER 2015 continued on page 2 Champions of Challenge and Change LATEST INDUSTRY INTEL PLUS EXPANDED NETWORKING CONNECTIONS DELIVERS WINNING PROGRAM PUNCH robust agenda engaged meeting participants in strategic conver- sation, provided dynamic pre- sentations on breaking research, and led an exploration into new PRIMIR 2.0 studies for 2016. The program opened on Monday morning with the keynote presentation, “The Champion’s Code: Lessons of Ethics & Accountability from the Sports World to the Business World,” by the widely renowned Ross Bernsteinan award-winning peak per- formance business speaker. In an engaging and visually entertaining style, Ross ex- plained why certain teams are successful, while others aren’t. His informative talk was based on more than six years of re- search, interviewing more than 1,000 professional athletes and coaches, and resulted in two critically acclaimed series of sports business books. The first examined how and why certain teams win world champion- ships; the other chronicles the unwritten and unspoken rules in the world of sports, or “codes” as they are known, which detail the fine line between cheating and gamesmanship— and the consequences involved when that line is crossed. I nspired with the vision to leverage challenges into profitable new opportunities, NPES and PRIMIR mem- bers gathered together for the second time, at this year’s NPES Annual Conference and PRIMIR Fall Meeting, held October 26-28, 2015 in Palm Beach, FL. Together they explored revolutionary changes in media communi- cations, and breakthrough new business strategies to position their companies on the leading edge of industry transformation. Themed “Future Print: Champions of Change,” the Intelligence Unit (EIU), pro- vided a thought-provoking PRIMIR study presentation on “The Future of Print in the U.S. – Landscape, Implications and Opportunities.” This session identified the key outside forces (See Exhibit 1) that are driving huge changes for printers and the industry from EIU’s find- ings, which included the: • Ongoing contraction of commercial print from 2001, and continuing its decline trajectory for the next five to six years; • Explosion in technology, data and predictive analytics leading to rapid mass personal- ization; and, Ross identified some fasci- nating patterns, metrics and trends developed among certain individuals who possess a very unique DNA. For these indi- viduals, or “champions,” it wasn’t always about winning; it was about following their moral compass in order to play the game the right way, with respect and integrity, in order to achieve success. His presen- tation provided the audience with strategies designed to improve their organization’s productivity, morale and bottom-line profitability. Next up, David Humphreys, Director of Custom Research for the Americas, Economist Numerous opportunities arose for NPES and PRIMIR members to network together, including this lively discussion during the PRIMIR 2.0 task force sessions led by Eric Frank, PRIMIR Chairman (center), joined by Ellen Manning, Eagle Systems (center-left), Gina Testa, Xerox (center-right), Deirdre Ryder, VITS International (right) and numerous other company principals, to flesh out RFPs on new topics for 2016 research.

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Page 1: Volume XXXIV, Number 6 NOVEMBER/DECEMBER … 2015 continued on page 2 Champions of Challenge and Change LATEST INDUSTRY INTEL PLUS EXPANDED NETWORKING CONNECTIONS DELIVERS WINNING

Keynoter Ross Bernstein revealed toparticipants strategies for success toimprove their organization’s productiv-ity, morale, and bottom-line profitability.

NewsNewsNPES THE ASSOCIATION FOR SUPPLIERS OF PRINTING, PUBLISHING AND CONVERTING TECHNOLOGIES

Volume XXXIV, Number 6

NOVEMBER/DECEMBER 2015

continued on page 2

Champions of Challenge and ChangeLATEST INDUSTRY INTEL PLUS EXPANDED NETWORKING CONNECTIONS DELIVERS WINNING PROGRAM PUNCH

robust agenda engaged meetingparticipants in strategic conver-sation, provided dynamic pre-sentations on breaking research,and led an exploration into newPRIMIR 2.0 studies for 2016.

The program opened onMonday morning with thekeynote presentation, “TheChampion’s Code: Lessonsof Ethics & Accountabilityfrom the Sports World to theBusiness World,” by the widelyrenowned Ross Bernstein—an award-winning peak per-formance business speaker.In an engaging and visuallyentertaining style, Ross ex-plained why certain teams aresuccessful, while others aren’t.His informative talk was basedon more than six years of re-search, interviewing more than1,000 professional athletes andcoaches, and resulted in twocritically acclaimed series ofsports business books. The firstexamined how and why certainteams win world champion-ships; the other chronicles theunwritten and unspoken rulesin the world of sports, or“codes” as they are known,which detail the fine line betweencheating and gamesmanship—and the consequences involvedwhen that line is crossed.

I nspired with the vision toleverage challenges into

profitable new opportunities,NPES and PRIMIR mem-bers gathered together for thesecond time, at this year’sNPES Annual Conferenceand PRIMIR Fall Meeting,held October 26-28, 2015 inPalm Beach, FL. Togetherthey explored revolutionarychanges in media communi-cations, and breakthroughnew business strategies toposition their companies onthe leading edge of industrytransformation.

Themed “Future Print:Champions of Change,” the

Intelligence Unit (EIU), pro-vided a thought-provokingPRIMIR study presentation on“The Future of Print in the U.S.– Landscape, Implications andOpportunities.” This sessionidentified the key outside forces(See Exhibit 1) that are drivinghuge changes for printers andthe industry from EIU’s find-ings, which included the:

• Ongoing contraction ofcommercial print from 2001,and continuing its declinetrajectory for the next five tosix years;

• Explosion in technology,data and predictive analyticsleading to rapid mass personal-ization; and,

Ross identified some fasci-nating patterns, metrics andtrends developed among certainindividuals who possess a veryunique DNA. For these indi-viduals, or “champions,” itwasn’t always about winning;it was about following theirmoral compass in order to playthe game the right way, withrespect and integrity, in orderto achieve success. His presen-tation provided the audiencewith strategies designed toimprove their organization’sproductivity, morale andbottom-line profitability.

Next up, David Humphreys,Director of Custom Researchfor the Americas, Economist

Numerous opportunities arose for NPES and PRIMIR members to network together, includingthis lively discussion during the PRIMIR 2.0 task force sessions led by Eric Frank, PRIMIRChairman (center), joined by Ellen Manning, Eagle Systems (center-left), Gina Testa, Xerox(center-right), Deirdre Ryder, VITS International (right) and numerous other companyprincipals, to flesh out RFPs on new topics for 2016 research.

Page 2: Volume XXXIV, Number 6 NOVEMBER/DECEMBER … 2015 continued on page 2 Champions of Challenge and Change LATEST INDUSTRY INTEL PLUS EXPANDED NETWORKING CONNECTIONS DELIVERS WINNING

ISSUE HIGHLIGHTS

NPES 2015-2016 Board of Directors.............. 4U.S. House, Senate Vote toReopen EXIM Bank .......................................... 4Nappi to Depart NPES After Ten Yearsas President ........................................................ 5NPES Leads the Way to...INDONESIA .......... 6GAERF Launches StudentDesign Competition ............................................7What’s the PRIMIR Takeaway?...................... 8Burgess Industries Walks the Talk ................ 8Calendar .............................................................. 8

2

• Importance of the printindustry focusing on the con-sumer “experience”—which allin combination are significantdriving forces impacting multi-channel communications.

Key to this study’s findingsand implications were insightsprovided by an EIU expertpanel convened of outside topicexperts in technology, packag-ing, publishing, and advertising,as well as business strategyand M&A specialists, and printindustry executives.

Humphreys noted thatprint plays an enormous role inconsumer perception—“there’ssafety in print”—and that print,if used correctly, can becomemore effective in influencingcustomers. He also emphasizedthat printers will have growthopportunities outside of consoli-dation, including: specializationand differentiation in specificproducts or verticals (requiring

more specializedequipment andlabor); leveragingnew partnershipsand business mod-els to strategicallyprovide ancillaryservices; and, ex-panding the talentpool—sales, special-ists and youngerworkers—to remaincompetitive.Humphreys con-cluded in notingthat pathways tosuccess exist forboth printers and

vendor suppliers, but it requiresaction now; that survival will bedifficult with only a print prod-uct focus, and those companiesthat thrive will do so in a cus-tomer-driven, solutions environ-ment, sitting with partners atthe strategy table.

Immediately following thepresentation, meeting partici-pants from throughout thevalue chain engaged in the first

of two Member Exchanges, in-teractive sessions to deep diveinto the study findings and itsramifications. Afterwards, themidday lunch break provided acasual opportunity to minglewith friends and make newbusiness connections, which at-tendees always state as key ben-efit of attending the combinedNPES/PRIMIR conference.

Ready and refreshed, thegroup reconvened for the after-noon’s concurrent sessions toprovide input on draft RFPs forupcoming PRIMIR research.Here, attendees divided into keyinterest groups for the discus-sions, which resulted in a num-ber of studies advancing towardrelease to consultants for bid-ding and task force oversightthrough to study presentationsat the June PRIMIR meeting orNPES 2016 Annual Conferenceand PRIMIR Fall Meeting.

After the first full day ofthought-provoking sessions,participants, spouses and guestsgathered that evening for theReception and Dinner, whichfeatured a festive celebration ofoutstanding leadership andservice.

Bright and early the nextmorning, in another timelyPRIMIR study presentation,“The Future of Direct Mailthrough 2020,”Gilles Biscosof INTERQUEST focused hisremarks on several key issues:

• The impact of changingmarketing techniques andtechnologies on non-catalogdirect mail, as well as consumerdemographics and preferencesover the next five years;

Champions of Challenge and Change continued from page 1

1

Print Impact by Outside Forces

Outside forces are driving huge changes for printers

Ad spend balancing out across different mediums (less $$ for print) Content consumption becoming more dispersed (less time with print) Innovation in packaging becoming key to drive value (could benefit print) Consumer experience tech led but not dominated (marginalizing print)

Print Impact

New technology

Rise of data

Social media

Consumer experience

Mass personalization

Outside forces

Exhibit 1

NPES President Ralph Nappi (l) and NPES Chairman Michael Ring (r) presented the 2015Gegenheimer Individual Award for Industry Service to Orazio “O.Mike” Fichera, Dealer Communicator/Trade Show Times (c) in honor of his many years of dedicated service to the Association and our industry.

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• The role to be played byprinted direct mail in integratedcampaigns and the impact onkey direct mail vertical markets;and,

• The primary threats andopportunities to direct mail,and how printers and supplierscan adjust their skillsets andofferings to best position their

companies in the evolvinglandscape.

Biscos emphasized thatdirect mail is a proven, cost-effective method of gettingmessages into the hands of cus-tomers. Although it faces strongcompetition from other chan-nels, it offers a number of signif-icant advantages and remains avaluable ingredient in a multi-channel marketing mix. Whenasked about its benefits, inter-view respondents stressed thatdirect mail: is tangible and a keyelement for branding that staysaround for a long time, and canbe passed around to others;helps drive the call to actionmore than a digital message; isamong the most trackable andmeasurable of all media; and,is the highest conversion andresponse medium next totelemarketing.

INTERQUEST projectsthat total direct mail volume(pieces) in North America will

slightly increase by0.4% from 2015 to2020 (See Exhibit 2)as a result of rela-tively good economicgrowth and the con-tinuing strengths ofdirect mail in themarketing mix. Bis-cos noted that B2Cdirect mail volume will increaseby 1% annually over the period,and B2B volume will decline by3% to 4% per year.

As it relates to print tech-nology and equipment salesover the next 18 months, surveyand interview respondents indi-cated purchase decisions as“very likely” or “likely” at 46%for color toner; 29% for web-fedinkjet; 28% for sheet-fed inkjet;23% black toner; 13% for offsetpress; and, 11% for inkjet onoffset.

Executive Director, Paper +Packaging Board (P + PB),Mary Anne Hansan, provided

for the NPES andPRIMIR meeting atremendously en-gaging presentationon the P + PB’spromotional andmarketing “Paper& Packaging—How Life Un-folds™” campaign,which is utilizingan extremely effec-tive multichannelmix of media, PRand social outreach.Hansan empha-sized that thecampaign—whichlaunched this past

summer and is supportedand generated by almost 60manufacturers and importersof paper and paper-basedpackaging—created unifiedmessaging for the industrydesigned to appeal to the mindsof consumers.

Run by the P + PB andauthorized until 2021, the pro-gram aims to slow the decline inusage of paper and increase thedemand for packaging with aconsumer-focused marketingcampaign overseen by theUSDA. She pointed to broadnational coverage in being re-cently highlighted in The Wash-ington Post, Wall Street Journal,NPR, Ad Age and many moreoutlets, and also highlighted so-cial media “promoters” amongseveral celebrity influencers.

In the coming weeks, thecampaign will showcase howpaper and packaging help makethe holidays special for childrenacross the nation. Hansan rec-ommended meeting participantscheck out the integrated efforton the campaign website,www.howlifeunfolds.com.This eye-opening presentationconcluded the PRIMIR FallMeeting and NPES 2015Annual Conference on a veryenthusiastic high note!

© PRIMIR/NPES

Direct Mail Forecast

1

North America Direct Mail Volume (2015-2020)

67.9 68.8 70.0 70.7 71.1 71.4

10.6 10.3 10.0 9.6 9.2 8.8

0

20

40

60

80

100

2015 2016 2017 2018 2019 2020

$ bi

llion

s

B2C B2B

North AmA erica Direct Mail Volume (2015-2020)

67.9 68.8 70.0 70.7 71.1 71.4

10.6 10.3 10.0 9.6 9.2 8.8

0

20

40

60

80

100

2015 2016 2017 2018 2019 2020

$bi

llion

s

B2C B2B Source: PRIMIR/INTERQUEST, 2015

Mary Anne Hansan shares an energizingand upbeat progress report on the Paper+ Packaging Board’s “How Life Un-folds™” check-off campaign.

Exhibit 2

Watch Paper & Packaging—How Life Unfolds campaign“Letters to Dad” video: http://tinyurl.com/qb2ffvl

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4

EXIM is an essential tool for small manufacturers exporting to new markets.. .2015-2016

BOARD OF DIRECTORS ‘‘The U.S. House has joined the Senate in

voting to reopen the Export-Import Bank

(EXIM), which has been shuttered since June

as a result of a struggle between the Bank’s

opponents who see it as “crony capitalism” or

“corporate welfare,” and its supporters includ-

ing NPES and other major business organiza-

tions who know the value of EXIM Bank’s

support for U. S. exporters, including NPES

members, and the American jobs they provide.

The vote of 363 to 64 that would reopen

EXIM came as the House approved a highway

spending bill that contained a rider that reforms

and reauthorizes EXIM Bank for four years. An

identical provision was already passed by the

Senate in its highway bill this past summer.

The two bills now must be reconciled in a

House/Senate conference before being signed

by President Obama. “Although the timing of

the conference is not yet certain, with strong

majorities in both houses of Congress backing

EXIM, as well as support from the President, the

chances of the Bank being reauthorized are

very good, but should not be taken for granted,”

said NPES Government Affairs Director Mark

Nuzzaco, who urges NPES members to thank

their representatives who voted for reopening

the Bank. The House roll call vote can be found

at: clerk.house.gov/evs/2015/roll623.xml,and an online tool for sending a letter is avail-

able at: governmentaffairs.npes.org/voter-resources/.

The lopsided 363 to 64 House vote belies

the stiff opposition that EXIM Bank reauthoriza-

tion faced this time around. It moved forward

only after a majority of members comprised of

184 House Democrats and 62 Republicans

employed a rare discharge petition to pass a

standalone reauthorization bill. However, due to

Senate Majority Leader Mitch McConnell’s

opposition to an EXIM-only measure, it was

necessary to package it in the House highway

legislation that can be conferenced with a

similar Senate measure.

Both the House and Senate legislation would

reinstate and extend the Bank’s charter, lower

EXIM’s lending cap from $140 to $135 billion,

and increase the Bank’s support for small busi-

nesses from 20 to 25%. “Reauthorization of

EXIM Bank has been a top NPES government

affairs priority and was an important focus of

this year’s PRINT’S VOICE Capitol Hill Fly-In,”

said NPES President Ralph Nappi. He empha-

sized that “EXIM is an essential tool especially

for small manufacturers exporting to new mar-

kets,” and added that “reopening the Bank is

great news, especially with U.S. exporters al-

ready facing the headwinds of a strong dollar.”

Additionally, SBA 2012 Southeastern U.S.

Exporter of the Year, NPES Government Affairs

Chairman Ron Rose, President, Nova Pressroom

Products, Jacksonville, FL, who has used EXIM

Bank to help Nova develop a successful export

business, observed that “a reauthorized EXIM

Bank can now start making new loans and loan

guarantees that will bring long-term stability

and confidence to manufacturers and exporters

that foreign markets will remain accessible for

their products and services.”

For more information contact NPES Govern-

ment Affairs Director Mark J. Nuzzaco at phone:

703/264-7235 or e-mail: [email protected].

U.S. House, Senate Vote to Reopen EXIM BankAnotHER PRInt’S VoICE 15 oBjECtIVECloSE to REAlIzEd

CHAIRMANMalkon “Mal” S. BaboyianExecutive VP, LFS/PPSCanon Solutions America, Inc.

PRESIDENTRalph J. NappiPresidentNPES

MEMBERS

William "Buzz" ApostolVice President Sales- AmericasX-Rite/Pantone, Inc.

Greg BlueCEOmanroland web systems Inc.

Nick BrunoPresidentHarris & Bruno International

DJ BurgessPresident/CEOBurgess Industries, Inc.

Gavin Jordan-SmithVice President, Solutions and ProductionKonica Minolta Business Solutions U.S.A., Inc.

Mark KannenbergPresidentRBP Chemical Technology, Inc.

Steven P. MattinglySenior Vice PresidentSouthern Lithoplate, Inc.

Stephen MetcalfPresident & CEOAir Motion Systems, Inc.

Erich A. MidlikExecutive Vice President,Global SalesPrime UV Systems, Inc.

David J. MurphyWW Director of Marketing & Business DevelopmentHP

Marc OlinCOOefi

Andy RaeSenior VP EquipmentHeidelberg U.S.A.

Michael V. RingVP, Worldwide Sales & Marketing Digital SolutionsGallus Inc.

Ronald J. RosePresidentNova Pressroom Products, LLC

Deirdre RyderCEO & PresidentVITS International

Greg SalzmanPresidentAleyant Systems

Gina TestaVP, MarketingXerox Corporation

Todd ZimmermanVice President, and GM FUJIFILM North America Corporation

TREASURERMark A. HischarPresident & CEOKBA-North America

SECRETARYMark J. NuzzacoDirector, Government AffairsNPES

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5

After ten years at the helm, it is time for NPES to find its next leader and for me to find my next passion. As we consider a new strategic planning process, it became apparent to me that this would be the right time to bring in a new executive. ‘‘Nappi to Depart NPES

After Ten Years as President career it was clear that now isa very good time to go.”

Nappi has agreed to con-tinue for 90 days after thenew president is hired, allow-ing for a smooth transitionand with a timeline for hisdeparture most likely in lateJune or early July 2016.Besides serving as presidentof NPES, Nappi serves aspresident of the Graphic ArtsShow Company (GASC),and president of the GraphicArts Education and ResearchFoundation (GAERF). Hewill resign all three positionsat the same time.

After the announcement,Mal Baboyian, newly electedChairman of NPES and

A t the NPES Board ofDirectors Meeting in

Palm Beach, Florida inOctober, NPES PresidentRalph Nappi advised theboard of his intention totransition out of the organiza-tion. “After ten years at thehelm, it is time for NPES tofind its next leader and forme to find my next passion.”Nappi continued, “As we con-sider a new strategic planningprocess, it became apparent tome that this would be theright time to bring in a newexecutive. Along with NPES’very strong balance sheet andthe most committed andinnovative staff I have workedwith in my 35-year association

GASC, and ExecutiveVice President, LargeFormat Solutions & Pro-duction Print Solutions,Canon Solutions Americastated, “Ralph has guidedus very effectively duringa time of substantialchange. NPES, GASCand GAERF have beenfortunate to have had aleader with such strongstrategic and fiscalacumen. Ralph willcertainly be missed, buthe has provided anorderly transition planthat gives us the benefitof time and his expertiseand includes him servingon the search committee

Ralph Nappi leaves NPES in a good positionfor his successor and will also serve on thesearch committee to ensure the right candi-date is selected.

Heidrick & Struggles, Inc., a leading executive search and

leadership consulting firm with a national and global presence,

will conduct the search for the next president of NPES. The

firm's clients include major professional and trade associations,

nonprofit organizations, as well as leading corporations, law

firms and companies across many industry sectors and

specialty areas. Eric Joseph, partner in charge of the Heidrick

& Struggles Washington, D.C. office, will head up the search to

identify candidates for the position that Ralph Nappi will

vacate next year.

for his replacement.”Nappi added, “I have had only

two jobs in the last 30 years and Iam proud that NPES was one ofthem. But now it is time to writea new chapter that will allow alittle more time for family andother pursuits.”

Search for next nPES President Gets UnderwayThe NPES Search Committee, which selected Heidricks &

Struggles from a distinguished short list of executive search

companies, comprises Chairman Malkon Baboyian; Executive

Committee Members Mark Hischar, Michael Ring and DJ

Burgess; and, Ralph Nappi. The next item on the agenda for the

committee will be to work with the Heidrick & Struggles team to

set parameters for the complex job description that will attract

the right candidate with the necessary skills, versatility and

innovative thinking to lead NPES, GASC and GAERF at this time

of change in our industry.

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If you have not considered Indonesia before as a viable and strategic export market, , even if you have never considered export of your company’s

products previously. ‘‘While it may be difficult to

think of Indonesia, be-yond its beaches, volcanos andexotic wildlife, there also is sig-nificant business potential! In-donesia is the fourth mostpopulous nation in the world,and one of the world’s fastest-growing economies. If youhave not considered Indonesiabefore as a viable and strategicexport market, now is the time,even if you have never consid-ered export of your company’sproducts previously.

In September, NPES earneda funding award through theMarket Development Cooper-ator Program (MDCP) withinthe U.S. Department of Com-merce’s International TradeAdministration (ITA). Theaward is significant to NPES

and our members as it will pro-vide financial and technical as-sistance from the ITA tosupport export projects that en-hance the global competitive-ness of the U.S. print industry.The funded project will allowNPES to expand members’

nPES leads the Way to…IndonESIAHottESt nEW IndUStRY EXPoRt MARKEt

U.S. manufactured exports by: • Opening an export assis-

tance office in Jakarta; • Developing programs to

help U.S. firms participate intrade shows and trade missionsabroad; and,

• Providing technical train-ing and education for the printindustry in Indonesia.

This year only five non-profits nationally earned thisvery competitive ITA awardfor innovative projects thatgenerate exports and create orsustain U.S. jobs.

Given recent U.S. marketconditions and projections forthe future—leveraging busi-ness potential outside the U.S.is extremely important. TheNPES Indonesia office andprograms will make availablethe same one-on-one, cus-tomized services that a grow-ing number of NPESmembers utilize in India,

Receiving a plaque recognizing NPES’ successful MDCP Award submission from MarcusJadotte (r), Assistant Secretary for Industry and Analysis, International Trade Adminis-tration, U.S. Department of Commerce are NPES Assistant Director International TradePrograms Pernilla Jonsson (c) and NPES Vice President of Market Data and ResearchGreg Safko (l).

NPES President Ralph Nappi (center right) and Jimmy Juneanto (center left), Chairman ofthe Indonesia Master Printers Association (PPGI), sign a Memorandum of Understandingbetween the two organizations during AllPrint Indonesia in Jakarta, October 2015.

China and Latin America toincrease their productivity,competitiveness, innovationand, of course, exports.

FOUR REASONS WHYYOU NEED TO EXPLOREINDONESIA:

• Southeast Asia’s LargestMarket—and World’s 4thLargest Country!With a pop-ulation of over 253 million,NPES members have the op-portunity to enhance Indone-sian printers’ productivity withU.S. technology that will ad-vance their competitiveness ona global scale.

• Publishing & PackagingMarkets in Growth Mode!Driven by improving economicconditions, an increasing urban-ization rate, and rising educationlevels, the demand for publish-ing print products is fast track-ing in all sectors—books,newspapers, and magazines.Plus, the growing middle class isalso driving increased demandfor a wide range of non-com-modity products and services.

• The Geographic Advan-tage! Strategically located, In-donesia borders on the SouthChina Sea—one of the world’sbusiest sea lanes, transportingover U.S. $5 trillion in globalcargo annually.

• Economic Growth!TheU.S. Commercial Service cur-rently ranks Indonesia 4th in theEast Asian Pacific region fornew-to-market export success ofU.S. Small-Medium Enterprises(SMEs), and 2nd in the South-east Asia region overall.

now is the time

6

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7

The Graphic Arts Educationand Research Foundation

(GAERF) announces thelaunch of the GAERF 2016Student Design Competition,themed “Infograph It!” Thiseighth annual contest chal-lenges participants to combinetheir critical thinking andcreativity with cutting-edgetechnology to design and createan engaging printed item withan infographic—defined as avisual graphic that presentscomplex information or dataquickly and clearly—on thetopic of their choice. Thedesign must also incorporatea reference, URL or other, tothe source of information ontheir chosen topic. Entrieswill be judged on design,ability to convey informationquickly, and inclusion ofreference to informationsource. One secondary school

GAERF launches 2016 Student design Competition

This year’s competition centers on effective graphic design to convey complex information and will serve to recognize our best and brightest students, as well as the significant commitment of their instructors.

SPECIAL OFFER!Take advantage of our exclusive offer for the first fiveNPES members to join us on our inaugural Indonesia

Trade Mission, planned for March 16-18, 2016. NPESwill underwrite all in-country expenses and waive the

trade mission fee—inclusive of organized one-on-one

meetings, plant visits, hotels/meals, transfers and a

dedicated educational program to attract key

principals from Indonesia’s print market, a key

networking opportunity.

INAUGURAL NPES TRADE MISSION TO INDONESIA (& INDIA)BONUS:Leverage your trade mission benefits and also participate in the

dovetailed India Trade Mission, slated for March 13-15, 2016.

For more details and to register contact NPES Assistant Director

International Trade Programs

Pernilla Jonsson at phone:

703/264-7200 or e-mail:

[email protected].

and one post-secondary schoolwinner will be identified foreach of the first, second andthird place awards.

The competition is open toall students attending second-ary or post-secondary institu-tions in the continental UnitedStates who are studying in agraphic communications/print-ing, advertising, graphic designor interactive media program.Entries selected by GAERFwill be judged by a panel of in-dustry professionals.

First place winners andtheir instructors will receive atwo-day trip, all expensespaid, to attend GRAPHEXPO 16 in Orlando, FL.The winning students will re-ceive an award of $2,000 pre-sented during GRAPH EXPO16’s Career Awareness Day,Wednesday, September 28,2016. Second place winners

will be awarded$1,500, and thethird place winnerswill receive $1,000.

“GAERF isproud to continueits commitmentto supporting ed-ucation initia-tives byencouragingcreativity andself-expressionin studentsthrough theart of designand produc-tion,” saidGAERF PresidentRalph Nappi. “This year’scompetition centers on effec-tive graphic design to conveycomplex information and willserve to recognize our bestand brightest students, as wellas the significant commitment

of their instructors.”For complete information

about the GAERF 2016Student Design Competitionvisit: www.graphicCOMM-central.org.

‘‘

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NPES News is published bi-monthly by NPES.

Publisher:Ralph J. Nappi

Director of Communications:Deborah Vieder 703/264-7222

Managing Editor:Jane Pratt 703/264-7200 x242

Correspondents:Judy Durham Pernilla JonssonMark Nuzzaco

The Association for Suppliers of Printing, Publishing and Converting Technologies

1899 Preston White DriveReston, VA 20191 USA703/264-7200e-mail: [email protected]

Rekha RatnamGreg SafkoDeborah Vieder

CALENDAR

DID YOU KNOW?

Consumers are more likely to notice and read

direct mail (53%) than email (26%).

—Breaking Through the Noise, Canada Post, June 30, 2015

December 2015PAMEX 2015 and NPES BoothDecember 9-12 • Mumbai, India

February 2016ICC MeetingFebruary 15-16 • Munich, Germany

March 201623rd South China International ExhibitionNPES BoothMarch 2-4 • Guangzhou, China

NPES Trade Mission to India and Educational ConferenceMarch 14-15 • Mumbai, India

NPES Trade Mission to Indonesia and Educational ConferenceMarch 16-18 • Jakarta, Indonesia

April 2016CGATS/USTAG/PPC MeetingsApril 5-7 • Vienna, Virginia

ExpoPrint Digital 2016/FESPA BrazilApril 6-9 • São Paolo, Brazil

May 2016ICC MeetingMay 4-7 • Taipei, Taiwan

TC130 MeetingMay 23-27 • Berlin, Germany

drupa 2016 and NPES BoothMay 31-June 10 • Düsseldorf, Germany

8

Display graphics printers revenue is expected to grow from $553 million in 2014 to $711 million in 2018.‘‘What’s the

PRIMIR Takeaway?Display graphics printers revenue is expected to grow from

$553 million in 2014 to $711 million in 2018. That’s 6.5%CAGR growth of display graphics systems revenue. Unitshipments will decrease, but revenue growth will increase asthe new technologies maintain higher selling prices than themature conventional aqueous inkjet segments.

Congressman Erik Paulsen (R-3-MN) is flanked by constituents Jane andD.J. Burgess during a recent visit to Burgess Industries that followedPaulsen’s meeting with PRINT’S VOICE 15 attendees in Washington, D.C.in June. Burgess thanked Paulsen for his leadership on issues ofimportance to the graphic communications industry, including pro-capital formation tax policy and strong support for international trade.

Burgess Industries Walks the TalkHOSTS THEIR CONGRESSMAN, ERIK PAULSEN

Source: PRIMIR Study, “Wide Format Inkjet Printing Trends & Opportunities,” 2015

north American Wide Format display Graphics Inkjet PrinterShipment Revenue by technology, 2010-2018 ($M)

Technology ($M) 2010 2011 2012 2013 2014 2015-f 2016-f 2017-f 2018-f CAGR’14-’18

Aqueous Graphics $138 $133 $137 $135 $107 $99 $92 $85 $79 -7.3%Desktop Aqueous $26 $13 $7 $6 $5 $5 $4 $4 $4 -5.4%Single-pass Aqueous $0 $0 $0 $1 $1 $3 $14 $23 $37 146.6%Solvent $14 $10 $1 $0 $0 $0 $0 $0 $0 0%Eco-solvent $109 $95 $92 $89 $85 $80 $77 $72 $70 -4.7%UV-Curable $185 $200 $216 $235 $259 $284 $307 $332 $356 8.3%Latex $28 $36 $36 $41 $57 $66 $83 $99 $105 16.5%Dye-sub $15 $19 $25 $31 $38 $43 $49 $56 $62 13.0%

TOTAL INKJET $514 $506 $513 $538 $553 $581 $626 $671 $711 6.5%