vitamin d market data. - pharmalinea
TRANSCRIPT
vitamin D market data.Consumer interest calendar and global sales data & forecast.
consumer interest.
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Global Google searches for "vitamin D" 2016 - 2020
Source: Google Trends, October 2020
consumer interest, reflected by Google searches, tends to fluctuate with yearly in-creases from October to May
2020 saw outstanding growth, with 35% more searches than 2019 and an unprecedented peak in May
the latest peak is currently ongoing and is showing 33% growth vs. the previous month
retail value sales - global.
the global vitamin D market will grow 13,1% y-o-y and reach 1,84 billion USD in 2020
Source: Euromonitor Consumer Health data, September 2020
projections show a CAGR of 4,6% for 2019 - 2025 and a market value of 2,13 billion USD in 2025
1.626,3
1.840,1 1.834,4 1.892,9 1.957,5 2.033,92.130,7
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2019 2020 2021 2022 2023 2024 2025
USD
mill
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Global vitamin D product retail value sales
as examples of different regions, we collected data for 7 specific markets in the following slides
retail value sales - Russia.
the Russian vitamin D market will grow 21,8% y-o-y and reach 39,6 million USD in 2020
Source: Euromonitor Consumer Health data, September 2020
projections show a CAGR of 14,7% for 2019 - 2025 and a market value of 74,0 million USD in 2025
32,5
39,645,1
51,7
58,7
66,0
74,0
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2019 2020 2021 2022 2023 2024 2025
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Russia vitamin D product retail value sales
retail value sales - Malaysia.
the Malaysian vitamin D market will grow 12,5% y-o-y and reach 1,8 million USD in 2020
Source: Euromonitor Consumer Health data, September 2020
projections show a CAGR of 7,0% for 2019 - 2025 and a market value of 2,4 million USD in 2025
1,61,8
1,92,0
2,12,2
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1,5
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2019 2020 2021 2022 2023 2024 2025
USD
mill
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Malaysia vitamin D product retail value sales
retail value sales - UK.
the UK vitamin D market will grow 12,9% y-o-y and reach 19,2 million USD in 2020
Source: Euromonitor Consumer Health data, September 2020
projections show a CAGR of 4,7% for 2019 - 2025 and a market value of 22,4 million USD in 2025
17,0
19,220,1 20,7 21,3 21,9 22,4
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2019 2020 2021 2022 2023 2024 2025
USD
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UK vitamin D product retail value sales
retail value sales - Saudi Arabia.
the Saudi Arabia vitamin D market will grow 22,9% y-o-y and reach 31,1 million USD in 2020
Source: Euromonitor Consumer Health data, September 2020
projections show a CAGR of 10,6% for 2019 - 2025 and a market value of 46,4 million USD in 2025
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31,1
35,639,0
42,144,3
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2019 2020 2021 2022 2023 2024 2025
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Saudi Arabia vitamin D product retail value sales
retail value sales - Canada.
the Canadian vitamin D market will grow 4,0% y-o-y and reach 62,4 million USD in 2020
Source: Euromonitor Consumer Health data, September 2020
projections show a CAGR of 3,5% for 2019 - 2025 and a market value of 73,7 million USD in 2025
60,0 62,4 64,5 66,5 68,7 71,073,7
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2019 2020 2021 2022 2023 2024 2025
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Canada vitamin D product retail value sales
retail value sales - Egypt.
the Egyptian vitamin D market will grow 19,9% y-o-y and reach 17,5 million USD in 2020
Source: Euromonitor Consumer Health data, September 2020
projections show a CAGR of 18,9% for 2019 - 2025 and a market value of 41,3 million USD in 2025 14,6
17,520,7
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29,3
34,7
41,3
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2019 2020 2021 2022 2023 2024 2025
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Egypt vitamin D product retail value sales
retail value sales - Germany.
the German vitamin D market will grow 5,5% y-o-y and reach 9,6 million USD in 2020
Source: Euromonitor Consumer Health data, September 2020
9,19,6
10,110,6
11,111,7
12,2
0,0
2,0
4,0
6,0
8,0
10,0
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2019 2020 2021 2022 2023 2024 2025
USD
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Germany vitamin D product retail value sales
projections show a CAGR of 5,0% for 2019 - 2025 and a market value of 12,2 million USD in 2025
retail value sales - comparison.
Market Category 2019 2020 2021 2022 2023 2024 2025 2020 y-o-y growth CAGR 2019-2025
Global All vitamins 28.594,6 31.458,6 32.147,9 33.832,4 35.620,5 37.594,5 39.809,1 10,0% 5,7%
Global Vitamin D 1.626,3 1.840,1 1.834,4 1.892,9 1.957,5 2.033,9 2.130,7 13,1% 4,6%
Malaysia Vitamin D 1,6 1,8 1,9 2,0 2,1 2,2 2,4 12,5% 7,0%
Russia Vitamin D 32,5 39,6 45,1 51,7 58,7 66,0 74,0 21,8% 14,7%
Egypt Vitamin D 14,6 17,5 20,7 24,7 29,3 34,7 41,3 19,9% 18,9%
Saudi Arabia Vitamin D 25,3 31,1 35,6 39,0 42,1 44,3 46,4 22,9% 10,6%
Canada Vitamin D 60,0 62,4 64,5 66,5 68,7 71,0 73,7 4,0% 3,5%
Germany Vitamin D 9,1 9,6 10,1 10,6 11,1 11,7 12,2 5,5% 5,0%
United Kingdom Vitamin D 17,0 19,2 20,1 20,7 21,3 21,9 22,4 12,9% 4,7%
Source: Euromonitor Consumer Health data, September 2020
growth by positioning.
global sales of immunity supplements are projected to grow by 15% in 2020 vs. 2019
immunity is the clear driv-ing force of vitamin D growth and we expect this to continue in 2021
0,0%
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6,0%
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Sale
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Dietary supplements by positioning - 2020 growth
Source: Euromonitor Consumer Health data, September 2020
PharmaLinea Ltd., SI - European Union I www.pharmalinea.com I [email protected]