visitors and residents: exploring what motivates students to engage with digital services

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The world’s libraries. Connected. Visitors and Residents: Exploring what motivates students to engage with digital services Visitors & Residents - #vandr 9 th November 2012 Lynn Silipigni Connaway, Ph.D. (Co-PI) OCLC Research Dr. Donna Lanclos, Ph.D. University of North Carolina, Charlotte David White (Co-PI) University of Oxford

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Page 1: Visitors and Residents: Exploring What Motivates Students to Engage With Digital Services

The world’s libraries. Connected.

Visitors and Residents: Exploring what motivates students to

engage with digital servicesVisitors & Residents - #vandr

9th November 2012

Lynn Silipigni Connaway, Ph.D. (Co-PI)OCLC Research

Dr. Donna Lanclos, Ph.D.University of North Carolina, Charlotte

David White (Co-PI)University of Oxford

Page 2: Visitors and Residents: Exploring What Motivates Students to Engage With Digital Services

The world’s libraries. Connected.

Lynn Silipigni Connaway, Ph.D.Senior Research ScientistOCLC Research

David White (@daveowhite)Co-Manager ‘TALL’University of Oxford

Donna Lanclos, Ph.D.Associate Professor for Anthropological Research

University of North Carolina, Charlotte

Page 3: Visitors and Residents: Exploring What Motivates Students to Engage With Digital Services

The world’s libraries. Connected.

Page 4: Visitors and Residents: Exploring What Motivates Students to Engage With Digital Services

The world’s libraries. Connected.

Convenience,ease of use,accessibility

Searching

Connection,sharing withothers

Collaborate

Authority,legitimacy

Speed

Relevance

Create

Fun,enjoyment

Distraction

Reliability

Quantity

Emerging, Establishing, Embedding, Experienced

Visitors and Residents

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The world’s libraries. Connected.

Visitor Resident

Video - http://is.gd/vandrvideo

Project - http://is.gd/vandrproject

Paper - http://is.gd/vandrpaper

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The world’s libraries. Connected.

Visitor ResidentcMOOCxMOOC

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The world’s libraries. Connected.

Page 8: Visitors and Residents: Exploring What Motivates Students to Engage With Digital Services

The world’s libraries. Connected.

Page 9: Visitors and Residents: Exploring What Motivates Students to Engage With Digital Services

The world’s libraries. Connected.

Activity 1 – Mapping your personal engagement with the web for learning and teaching.

Page 10: Visitors and Residents: Exploring What Motivates Students to Engage With Digital Services

The world’s libraries. Connected.

Activity 2 – Mapping the predominant modes of engagement of the students, faculty and/or staff using your services.

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The world’s libraries. Connected.

Activity 3 - Discussion around the challenges and value of incorporating more Resident modes of engagement into institutional services and practice.

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The world’s libraries. Connected.

Different ways of engaging?

• ‘Resident’ modes of engaging users (on and off-line)

• Countering the perception of the institution as only a physical space

• Understand user behavior on the web (Learning black market etc.)

• Activity engaging in the digital spaces users inhabit

• Advertise resources, brand & value

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The world’s libraries. Connected.

We would like to thank:

Alison Le Cornu, Ph.D.Research AssistantUniversity of Oxford

Erin M. HoodResearch Support SpecialistOCLC

Page 14: Visitors and Residents: Exploring What Motivates Students to Engage With Digital Services

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Selected Bibliography

Beetham, Helen, Lou McGill, and Allison Littlejohn. Thriving in the 21st Century: Learning Literacies for

the Digital Age (LLiDA Project). Glasgow: The Caledonian Academy, Glasgow Caledonian University,

2009. http://www.academy.gcal.ac.uk/llida/LLiDAReportJune2009.pdf.

Connaway, Lynn Silipigni, and Timothy J. Dickey. The Digital Information Seeker: Report of the Findings

from Selected OCLC, RIN, and JISC User Behaviour Projects. London: HECFCE, 2010.

http://www.jisc.ac.uk/media/documents/publications/reports/2010/digitalinformationseekerreport.pdf.

Connaway, Lynn Silipigni, Timothy J. Dickey, and Marie L. Radford. “‘If it is too inconvenient I’m not going

after it:’ Convenience as a Critical Factor in Information-seeking Behaviors.” Library & Information

Science Research 33, no. 3 (2011): 179-90.

Connaway, Lynn Silipigni, David White, and Lorcan Dempsey. Digital Visitors and Residents: What

motivates engagement with the digital information environment? An update on current findings. Video

presentation, October 13, 2011. http://mediasuite.multicastmedia.com/player.php?p=m9x090z3.

De Rosa, Cathy. Perceptions of Libraries and Information Resources: A Report to the OCLC Membership.

Dublin, OH: OCLC Online Computer Library Center, 2005.

Page 15: Visitors and Residents: Exploring What Motivates Students to Engage With Digital Services

The world’s libraries. Connected.

Selected Bibliography

DeSantis, Nick. “On Facebook, Librarian Brings 2 Students From the Early 1900s to Life.” Chronicle of Higher Education (January 6, 2012). http://chronicle.com/blogs/wiredcampus/on-facebook-librarian-brings-two-students-from-the-early-1900s-to-life/34845.

Nicholas, David, Ian Rowlands, and Paul Huntingdon. Information Behaviour of the Researcher of the Future: A CIBER Briefing Paper. London: CIBER, 2008. http://www.jisc.ac.uk/media/documents/programmes/reppres/gg_final_keynote_11012008.pdf.

White, Dave. “Not ‘Natives’ & ‘Immigrants’ but ‘Visitors’ & ‘Residents.’” Posted on TALL Blog, July 23, 2008. http://tallblog.conted.ox.ac.uk/index.php/2008/07/23/not-natives-immigrants-but-visitors-residents/.

White, David, and Lynn Silipigni Connaway. Visitors & Residents: What Motivates Engagement with the Digital Information Environment. 2011-2012. Funded by JISC, OCLC, and Oxford University. http://www.oclc.org/research/activities/vandr/.

White, David, and Alison Le Cornu. “Visitors and Residents: A New Typology for Online Engagement.” First Monday 16, no. 9 (2011).http://firstmonday.org/htbin/cgiwrap/bin/ojs/index.php/fm/article/viewArticle/3171/3049.