FA 106, Research and Brand Development!

Virtual Tasting Brianna Roberti !

Assignment One, Research!

Virtual Tasting Brianna Roberti !Virtual Tasting Brianna Roberti !

“Are you ready for virtual taste?”!http://www.kurzweilai.net/are-you-ready-for-virtual-taste!

Assignment One, Research!

Virtual Tasting Brianna Roberti !

- Using electrical and thermal stimulation to taste virtual food and drinks!http://www.kurzweilai.net/are-you-ready-for-virtual-taste!

Virtual Tasting Brianna Roberti !

Assignment One, Research!

“It can produce salty, sweet, sour, and bitter sensations by combining different levels of electrical currents and varying the temperature of the electrode.”!http://www.nimesha.info/digitaltaste.html!

Virtual Tasting Brianna Roberti !

Assignment One, Research!

“The Digital Taste Interface consists of two main modules, the control module (to formulate different electrical and thermal stimuli) and the tongue interface (which has two silver electrodes to wear on the human tongue).”!

Virtual Tasting Brianna Roberti !

Assignment One, Description of Future Product or Service!

Virtual Taste Test from your home.!

Virtual Tasting Brianna Roberti !

Assignment Two, Naming Process!

Identity!!

Attitude!!!

Language! Function!!

Name:!

Inspira(on  Words:    

 Sensa(onal    Tasty    Preview    Senses  

   

     

Identity!!

Sensational!Instigating!Inspiring !Curious !

Attitude!!

Technical!Simulated !

Virtual!Electronic!

!

Language!!

Automated!Senses!Tasty!

Exciting!

Function!!

Promote!Advertise!Preview!Market!

Sensitaste!

Virtual Tasting Brianna Roberti !

Assignment Two, Brand Character Diagram!

Virtual Tasting Brianna Roberti !

Assignment Three, Logotype Research, Word from Diagram!

Taste          

     

h8p://www.rollingstones.com   h8p://www.redbanktaste.com   h8p://www.usmenuguide.com/taste.html  

Assignment Three, Logotype Research!

Virtual Tasting Brianna Roberti !

Virtual Tasting Brianna Roberti !

Assignment Three, Finished Logotype !

Sensitaste

Virtual Tasting Brianna Roberti ç!

Assignment Four, Social Media Branding, Research!

AV  Media  Studio    h8ps://www.facebook.com/avmediastudio.md?fref=nf  

Joey  Harrison’s  Surf  Club  h8ps://www.facebook.com/jhsurfclub/info  

Dancers  Responding  to  AIDS  h8ps://www.facebook.com/DRAdance?fref=nf  

Virtual Tasting Brianna Roberti !

Assignment Four, Social Media Branding, Creating Community!

To  gather  likes  and  comments,  I  texted  my  closest  friends  and  asked  them  to  do  me  a  favor.  They  had  no  problem  with  this  and  did  it  as  soon  as  they  could.  I  also  invited  them  to  the  page  through  Facebook.  

Virtual Tasting Brianna Roberti !

Assignment Four, Social Media Branding, Facebook Pages!

Virtual Tasting Brianna Roberti !

Assignment Four, Social Media Branding, Facebook Pages!

Virtual Tasting Brianna Roberti !

Assignment Four, Social Media Branding, Facebook Pages!