Social Media PlatformBest Practices Series

VINE

PRESENTORS

Holly HamannCo-founder and CMO

TapInfluenceTwitter Handle: @HollyHamann

Joe GaglieseCO-FounderViral Nation

Twitter Handle: @viralnationinc

VINE OVERVIEW

• What is Vine?

• What makes Vine different from other social media platforms?

WHAT MAKES FOR A GREAT VINE INFLUENCER?

• Actively posting

• Level of engagement

• Level of creativity

• Cross platform presence

HOW TO UTILIZE VINE

• Sponsored content

• Organic content created by the influencers

• Calls to action in form of video or description

• Optimal times and dates

• Product placements

KEY SUCCESS FACTORS

• Choosing the correct influencers

• Post campaign results

• Ensuring placed content is organic as possible

INSIDER TIPS

• Performance incentive

• Using industry experts like Viral Nation

• Direct to influencer

• Going viral

SUCCESS STORY• 2500 Re-Vines

• 14.7K Likes

• 1.1M+ Loops

Gary Josh ReneeScotty

QUESTIONS?