Violeta Bulc Violeta.bulc@vibacom.si

www.vibacom.si www.violeta.si

www.incomovement.eu Mass innovation – an enabler for an open, happy society Experience is encouraging me to believe that, for innovation to become a value facilitator of change on a corporate or a community level, we need to develop and to launch a comprehensive system of policies, enablers, tools and deployment mechanisms that will support strong horizontal cooperation, combining of top down and bottom up approaches. Top down approaches will be effective only when strongly supported by mass, bottom up innovation movements. I will share the experiences of the InCo movement in Slovenia that directly involved over 5000 people over 5 years, in diverse innovation related activities. The InCo movement is a prime example of how different participants of the innovation ecosystem can successfully cooperate together to serve the higher good. I will argue that mass innovation is an important enabler for an open, happy society, for sustainable development and success. In addition, I will encourage governments to stimulate mass innovation engagement by the public, including social innovation, in order to facilitate a break-through into innovation excellence. I will propose that more cultural characteristics and local core competences be included in the bottom up innovation approach. In addition, I argue that international practice should be adopted locally, with a high level of sensitivity for local culture and local experiences, with a greater engagement (on innovation).

15

BLOCKS

7

STEPS

7

ENABLERS 4i 3

BUSINESS

RESULTS

HOUSE OF BUSINESS SOLUTIONS

MODEL FOR MASS INNOVATION

Intelektualna lastnina Vibacom d.o.o.

InCo movement

(intellectual property of Vibacom

RELATIONSHIPS/ DIALOGUE/ NEW BOUNDARIES www.incomovement.eu

PARTICIPANTS

STATE

NGOs

ART AND CREATIVE

INDUSTRIES

MEDIA

R&D

LOCAL COMMUNITIES

BUSINESSES

UNIVERSITIES

EDUCATIONAL SYSTEM

Participants of innovation ecosystem

Encouragement of innovation on all levels

Innovative local community THE BUSINESS MODEL

of the Heart of Slovenia regional development partnership

(16 municipalities)

Mass innovation – a catalyst for an open, happy society Experience is encouraging me to believe that, for innovation to become a value facilitator of change on a corporate or a community level, we need to develop

and to launch a comprehensive system of policies, enablers, tools and deployment mechanisms that will support strong horizontal cooperation,

combining of top down and bottom up approaches. Top down approaches will be effective only when strongly supported by mass, bottom up innovation movements. I will share the experiences of the InCo movement in Slovenia that directly involved over 5000 people over 5 years, in diverse innovation related

activities. The InCo movement is a prime example of how different participants of the innovation ecosystem can successfully cooperate together to serve the higher good. I will argue that mass innovation is an important enabler for an open, happy society, for sustainable development and success. In addition, I will encourage governments to stimulate mass innovation engagement by the public, including social innovation, in order to facilitate a break-through into

innovation excellence. I will propose that more cultural characteristics and local core competences be included in the bottom up innovation

approach. In addition, I argue that international practice should be adopted locally, with a high level of sensitivity for local culture and local experiences,

with a greater engagement (on innovation).

Model HORIZONTAL APPROACH

Dynamic structures

Safe space

Innovative leadership Innovation leadership

Innovative communication Innovation communication

Innovation infrastructure

Absorptive capacity

Market signals

Technology

Mass innovation catalysts

Local knowledge

and experiences

Local core competences

and values

Policies, tools, deployment mechanisms, movements Intellectual property of Vibacom

Mass innovation – a catalyst for an open, happy society

Violeta Bulc, M.Sc., PMBA

www.vibacom.com www.violeta.si

www.incomovement.eu