vanni magazine_december2015

16
VANNI MAPS COLLECTION A TOUCH OF VANNITY VANNI AUTOFOCUS MAGAZINE DECEMBER 2015N.01

Upload: ufficio-stampa-vanni

Post on 24-Jul-2016

220 views

Category:

Documents


0 download

DESCRIPTION

 

TRANSCRIPT

Page 1: VANNI MAGAZINE_December2015

VANNI MAPS COLLECTION

A TOUCH OF VANNITY

VANNI AUTOFOCUS

MAGAZINE DECEMBER2 0 1 5 N . 0 1

Page 2: VANNI MAGAZINE_December2015

01VANNIMAPS

COLLECTION

03A TOUCH

OF VANNITY

02VANNI AUTOFOCUS

Page 3: VANNI MAGAZINE_December2015

VANNI MAGAZINE TAKES OFF

AGAIN WITH MORE THAN A TOUCH OF

VANNITYVANNI’s latest campaign has infected the new-look Mag with its touch of VANNIty. The Magazine is back in business after a prolonged silence, though at VANNI business for us has been humming with some major novelties. A fully overhauled website complete with interactive catalogue where every model and every colour can be traced. And a new brand campaign where we ‘gain face’ (and colour) with some wacky models wearing VANNIs, of course.The touch of VANNIty is VANNI’s declaration of love for stylistic non-conformism. A magic wand lighting up all it touches: that touch of class that denotes made-in-Italy-and-no-bluffing, eyewear of inimitable taste; that touch of Italian workmanship that tours the world on the strength of its quality, exclusive materials and sophisticated design: The beauty of a job well done, our philosophy these last 25 years.The Magazine is where we talk about ourselves and our glasses, but also about the worlds from which our inspiration comes, tips from the towns we visit, the mood of style and contemporary design, the up-and-coming art in which we seem to be more and more involved.

Welcome back to our VANNIty fair.

Page 4: VANNI MAGAZINE_December2015

This limited VANNI edition takes its cue from an urban map

For over five years, true to expectations, the VANNI style centre has brought out original-designed glasses in exclusive materials. Like a tailor who lovingly chooses and cuts his own cloth, VANNI takes infinite pains with detail – the hallmark of our brand – and makes each pair of glasses truly inimitable.

MAPS is the new block acetate collection 2015, its pattern comes from a

web of lines chasing each other like routes on a city

plan

The outcome is quietly stylish sophistication. Five main colours predominate in VANNI’s conceptual urban map. They go with feminine and unisex shapes, including round ones: something to suit every face.

MAPS is also a metal frame. The urban map, in metal, is a web of lines like the routes on

01VANNI MAPS

COLLECTION

Page 5: VANNI MAGAZINE_December2015

an imaginary city map. The metal surface, duly photoengraved, makes the front seem scored by a high- and low-relief network of lines, some of them running over onto the temples, while other combi models have an acetate temple with a long tip. Subtle frame effects like brushed or fumé, sometimes only on the brow line.

Metal processing

VANNI’s metal frames come from sheet steel well under one millimetre thick. The sheet is cut by photo-engraving, the technology of choice when it comes to micro-dimensions.For even thinner frame metal, laser cutting is used. The ray trained on the material is enough to cause fusion. No contact, no deforming of the metal as happens with mechanical machining.The various components are assembled by precision soldering and then comes the moment for surface decoration. This is the artistic side to manufacture, when colour and surface treatment are applied by hand to creative specifications, all with the utmost care.

Page 6: VANNI MAGAZINE_December2015

VANNIAUTOFOCUS

ARTCOMPETITION

02SECTION

Page 7: VANNI MAGAZINE_December2015
Page 8: VANNI MAGAZINE_December2015

VANNI’s commitment to the Autofocus

competition springs from a passion for

art as a magic dimension, parallel yet

complementary to our life and work. We turn

to art in search of new stimuli and inspiration;

it enhances our lives. Art it is that represents

our era, with its, contradictory tensions.

Hence our interest in keeping abreast of it:

we seek meaning. Curated by Olga Gambari

–brilliant independent curator, the Autofocus

competition musters the emerging young

artists of Europe, and this year attained to its

seventh edition. The wealth of results – we bring

you some examples - testifies, we believe, to

the vitality of youthful art, its fresh impassioned

appeal; it also justifies a project that goes

out to those just beginning, and finds them

a place on the art stage where passion may

turn into profession. The competition formula

is simplicity itself. It was designed to target the

young, whatever their artistic idiom, whatever

their background.

VANNI LOOKS TO

EUROPE FOR THE YOUNG

ARTISTS OF TOMORROW

Page 9: VANNI MAGAZINE_December2015

Two winners emerge, but you will no doubt

appreciate the gamut of special mentions for

projects whose spontaneous inner consistency

merits recognition. Our protagonists – only

women this year as it happens – are 6 quite

different European artists personably handling

the media of video, photography, sculpture,

installation and performance.

Giuliana Storino for her exhibition project, and

Francesca Arri for her performance are the

outright prize-winners. These pages bring you

an idea of their work and invite you to keep

an eye on them in future since, hopefully, this

award will spur them to future artistic exploits.

To hot the competition up and give it visibility,

we were delighted to present a preview at the

Others – Turin’s emerging Art venue held in the

erstwhile Le Nuove prison. Last November, on

the 5th and 8th, it featured the works of the

two winners and the special mentions Aurora

Paolillo and Francesca Cirilli, Neza Agnes

Momirski (OtherScreen), Maarit Mustonen

(The Others Exhibit). For the second year

running, VANNI awarded the “Autofocus prize

for photography”, in liaison with The Others,

choosing the most interesting exhibit from the

photographic projects on display at the Turin

event. The jury - Mario Calabresi, editor of La

Stampa, Lorenza Bravetta, director of Camera

– Centro per la Fotografia and Roberta

Pagani, joint artistic director of The Others –

voted for Francesco Pergolesi, for whom we

will be arranging a personal show next May.

But let’s learn more about the winners and

their works, highly distinct expressions of their

personal artistic vitality.

Read on:

Page 10: VANNI MAGAZINE_December2015

Giuliana Storino

Caduta libera

Free fall Giuliana Storino’s output hinges on

dichotomies, simple yet effective, condensing

a profound existential spirit. Earth and water,

static-moving, full and empty, plan and

action, flight and fall, thought and matter,

lightness-weight. Her work is literally “made of

earth”. Card and canvas bear microcosms

of powdered earthy matter, thickening and

condensing into pictorial and sculptural

composition. Giuliana will gather soil, sieve

it and let it fall onto the support on which

water is vaporising. Strata build up where

the physical energy; the gravity force of the

falling matter and the water particles play an

actively formative role.

Page 11: VANNI MAGAZINE_December2015

Francesca Arri

Other people’s

wars (Peacekeeping)

Performance with 25 actors

Arri’s action is pure energy and primitive

physicality, both violent and fragile. Simple

and direct are the choral choreographies

she creates. Each new project is the product

of a participatory workshop in which the

performers merge into one another in their

breathing as much as in gesture.

Arri handles themes of individual and society

poetically, without false self-consciousness.

Relating to what is other, be it mother,

body, food, family, Childhood, war… The

performance stages a war with brooms for

rifles, puffs of flour for explosions. Apparently

child’s play where domestic objects stand in

for something else and conjure a metaphorical

conflict. On stage, the folly of human kind with

self-destruction inscribed in its DNA.

When the clouds have settled, and the guns

have reverted to tools for cleaning away the

kilos of flour, nothing is left. All is spic and span,

memory expunged. Ready to make war all

over again.

Page 12: VANNI MAGAZINE_December2015

VANNIcinema

A season of cinema appointmentsfor some time.

VANNI has been liaising with some of the best-loved Italian TV programmes on RAI, Mediaset and Sky channels – a whole series of interesting cinema appearances in the pipeline. In what, then, does the collaboration consist?

It means that VANNI glasses are chosen by the costume designers of the various productions to adorn their characters.The stern professional, the femme fatale, the ageing rock-fan or snobby lady: each time the challenge is to come up with the right eyewear to suit their look. Judge the result for yourselves in the comfort of your TV corner or the cinema stalls. Here’s a foretaste of forthcoming items. The series “Non uccidere”, 12 gripping episodes on Rai3. Then on with the new series “I Delitti del Barlume” from the thrillers of Marco Malvaldi, scheduled on Sky. A success with the younger generation was the sitcom “Alex and Co.”, while our collaboration with the comic programme “Colorado” is still in progress. Then there are TV films, big

stories and big stars:you can see VANNIs on Alessandro Preziosi and Anna Valle in “Tango della libertà”, on various characters, too, in “Io non mi arrendo” with Beppe Fiorello. At the cinema Caterina Murino is wearing a pair in “Bianco di Babbudaiu”, and so are the Hollywood star Rutger Hauer in “The Broken Key” and Corinne Clery in “Oltre la nebbia”.

VANNI’s real pal and fan has always been Luciana Littizzetto, who sports a pair for the programme “Italia’s got Talent” and also in the series “Fuoriclasse 3”.

03A TOUCH

OF VANNIty

Page 13: VANNI MAGAZINE_December2015

At Milan’s Fashion Week

VANNI presents Burani’s latest women’s styles with an eyewear

capsule collection.

A capsule collection of eyewear designed by VANNI for Cristiano Burani trod the catwalks at Milan’s Fashion Week 2015.

The collaboration was based on the contemporary female style that so encapsulates the taste of both these brands, plus the quest for authentic materials and quality manufacturing that whispers “Made in Italy”.

The VANNI FOR CRISTIANO BURANI collection interprets the “pure energy” style, the essential line, cool femininity and juxtaposition of novel materials in Burani’s Spring/Summer 2016 garments with the accompaniment of 3 eyewear models made of cellulose acetate – the noble cotton derivative. Distribution in the stylist’s Milan, Paris and Shanghai showrooms.

Page 14: VANNI MAGAZINE_December2015

#MYROYALEYESVANNI is presenting the new magazine

shot at the Reggia di Venaria, a royalphotographic service and a “capsule

collection” for the historic Palace of the Savoys.

VANNI takes its readers into one of the mostsignificant sites of Italy’s history. An extraordinary photographic service printed on tabloid-format paper, immortalising the Turin brand’s 2015 collections in the spectacular setting of the Royal Hunting Lodge, the 17th century pile standing at the gates of Turin.

THE CAPSULE COLLECTION

An eyewear series produced for the RoyalHunting Lodge in exclusive materials and

VANNI design.

Two sunglass models, male and female – the models of King and Queen – distinct in colour but linked in adopting a single acetate inspired by the square paving pattern of the Galleria Grande. On sale at the Venaria Bookshop and in select outlets.

Page 15: VANNI MAGAZINE_December2015

vanniocchiali.com

Page 16: VANNI MAGAZINE_December2015

P R E V I E WJ A N U A R Y

2016

E X C L U S I V EV A N N IA C E T A T ER A S T E R