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Risk Grade –

Return Grade –

NAV –

Net Assets* –

Fundcard

ValueResearch w w w . v a l u e r e s e a r c h o n l i n e . c o m

* Quarterly Average

Average

Above Average

Rs. 273.23 as on Sep 21, 2012

HDFC Equity

Value Research Fund Rating as on Aug 31, 2012

Rs. 9718.2 crore as on Jun 30, 2012

Open-end and Equity: Multi Cap

ValueResearch w w w . v a l u e r e s e a r c h o n l i n e . c o m

Volatility Measurements

Standard DeviationSharpe RatioBetaR-SquaredAlpha

Risk Analysis

EquityDebtCash

Composition (%)

Trailing Returns (%)

Year-to-Date3-Month6-Month1-Year2-Year3-Year5-Year7-Year10-YearReturn less than 1-year are absolute and over 1 year are annualised

Return Rank SIPFund Category Fund/Cat Return

Quarterly Returns (%)Q1 Q2 Q3 Q4 Year

Company Sector P/E YTD % Assets

Top Holdings

NAV (Rs)Total Return (%)+/-+/-Rank (Fund/Category)52 Week High (Rs)52 Week Low (Rs)Net Assets (Rs.Cr)Expense Ratio (%)

Rating:Risk:Return:

History

Total StocksAvg Mkt Cap (Rs.Cr)Portfolio P/B Ratio Portfolio P/E Ratio 3Y Earnings Growth (%)

Fund

Top 10 Sector Weights (%)

Portfolio Characteristics

Returns as on

Growth Blend ValueInvestment StyleFUND STYLE

Large Medium

Small

Capitalisation

Fund

(Rebased to 10,000)

24/40

AverageAbove Average

-27.45

-8.83-2.68-4.09-3.59

20.89-6.6559.1612.2340.37

0.0325.20

14.70

23.62

14.50

22.00

22.1022.10

12/40

20.908.10

42.6028.50

6.60

S&P CNXNifty

Nifty

Fund Performance Vs S&P CNX Nifty

S&P CNX NiftyS&P CNX 500

38.7116.2930.48

S&P CNX Nifty

71.57-18.61

16.22

0.25

23.3049.5023.80

9.2017.70

10.3017.0031.3017.60

20.409.00

28.70

11.7712.0313.1117.00

6.00

0.89

21.5013.13

9.478.106.16

5/34

5.495.284.67

3.22

27.56

33/40

18.1313.0912.03

5.997.90

-4.60

4.49

19.24

Engineering

EnergyFinancialEngineeringDiversifiedTechnologyTechnologyEnergyFMCG

-40.8110.199.307.72

EnergyMetals

8.556.80

2002

24.2022.79

20.9513.88

3/26-

-287.32

-

6.195.474.134.093.312.93

-7.4010.877.537.14

2.59

21.9819.3427.8629.77

2012

273.2324.91

1.841.05

12/40273.23219.41

9718.17

1.78

----1.4919.63

2011

218.74-26.72

-2.100.47

32/44

299.82215.06

9178.82

1.79

-26.72-10.87-12.73-0.73-5.10

Healthcare

2010

298.5029.22

11.27

15.093/59

315.35216.96

8353.26

1.81

29.220.6217.127.202.28

Metals

2009

231.01105.57

29.8117.00

4/46231.01

91.235305.02

1.86

105.579.0622.5358.81-3.14

-49.68

2008

Healthcare

112.38

2.11

7.4516/59

227.6197.09

2580.84

1.80

-49.68-22.88-25.76 -13.64 1.78

Automobile

2007

53.61223.32

-1.16-8.9027/48

223.32

134.745491.36

1.83

Communication

2006

35.86

145.39

-3.971.87

24/41147.94

97.943937.74

1.93

State Bank of India

Others

2005

62.70107.01

26.3626.45

2/31107.01

59.922185.24

2.02

ICICI Bank

2004

27.5365.77

16.85

9.67

9/2765.7742.90

1148.64

2.12

ITC

2003

126.3051.57

54.4028.16

9/3552.09

22.18977.98

2.35

InfosysTata Motors DVRLarsen & ToubroONGCZee Entertainment Ent.

1.37

Bank of Baroda

0.90

-23.0722.6824.91

36.62

23/40

55.60

3/31

29.98

99.10

-6.1680.4459.2014.17

32

51.0817.92

September 21, 2012, Portfolio related data as on August 31, 2012

4.22

3.20

-10.746.084.313.29

17/38

0.87

-0.734.566.5510.01

Financial

Financial

Energy

Financial

Technology

FMCG

FMCG

Technology

Diversified

Automobile

Automobile

Diversified

Services

Energy

Metals

Services

Healthcare

Financial2.492.322.072.07

HDFC Equity

2.051.951.941.911.891.86

BPCLL I C Housing Fin.Crompton Greaves

2/20

Jai Prakash AssociatesTata Consultancy ServicesCMCOil IndiaP&G Hygiene & Health CareCoal IndiaTata Steel

1.711.621.511.361.29

18.72

-

Divi's LaboratoriesSterlite IndustriesLupinBalkrishna Inds.

0.00

Bharti AirtelOthers

3/9

2012

2011

2.07

201020092008

43764

9.473.305.108.88

ValueResearch w w w . v a l u e r e s e a r c h o n l i n e . c o m

Fund Objective & StrategyValue Research AnalysisBest Performance

AMC :Website :Registrar :Launch :Benchmark :Plans (NAV) :

Min Investment (Rs.) :Min SIP Investment (Rs.) :Exit Load :

YEAR

NAV

QUARTER

MONTH

Worst PerformanceYEAR

QUARTER

MONTH

All the graphs are rebased to 10,000

Portfolio Manager

Investment Information

Though one of the sturdiest players around, it does have its momentswhere investors are confounded. Take 2011. Despite holding up prettywell during the 2008 downturn, its fall this time was higher than that ofthe average. The comparatively lower exposure to FMCG could be theculprit. This comes after a great run in 2009 and 2010. Going back in time,the returns were pretty muted during the heady days of 2006 and 2007after an impressive 2005.Yet, the inherent character of the fund enables it to make a strongcomeback. The fund manager focuses on quality companies that arereasonably valued with a growth bias. Richly valued investments are notnecessarily pursued even if the short-term returns are lucrative. He followshis conviction and focuses on value, not the direction of price movement.That is why the portfolio does not necessarily have momentum stocks orcyclicals. So when the latter are on a run, the fund manager gets punishedfor his stance.Being almost fully invested during the doom and gloom period of the firstquarter of 2009 paid off handsomely. The market began its upward journeyin March and the fund capitalized on this move and thrashed thecompetition with a 106 per cent return (category average: 83%). In 2010again it was third best fund in its category.From 1996 right till 2008, HDFC Equity fell into the Equity: Large & MidCap category. It was only from 2009 onwards it got categorized into theEquity: Multi Cap category. More recently it has been increasing its large-cap allocation.Theres no denying the impressive track record. In its history of 16 years,the fund has underperformed its category just twice. Not surprisingly, itsassets have surged to make it the biggest fund in the category and thesecond largest open-ended equity fund (December 2011).This has resulted in a much more diversified portfolio from what it was in2008 though the allocation to the top five holdings hovers around 27 percent and is line with the category average. The rising asset base hasresulted in the expenses being among the lowest in the category, currentlyat 1.78 per cent.

Since May 2012

S&P CNX Nifty

The scheme seeks to providelong-term capital appreciationby predominantly investing inhigh growth companies.

Computer Age Management Services Ltd.500

5000HDFC Asset Management Company Ltdwww.hdfcfund.com

1% for redemption within 365 days

S&P CNX 500

179.39%

95.14%

35.86%

-52.70%

-40.02%

-31.58%

December 1994

Since Jun 2003Prashant Jain

Dividend (41.95) , Growth (273.23)

Rakesh Vyas

Birla Sun Life Frontline Equity Fund

Volatility Measurements

Standard Deviation 28.32

Sharpe Ratio 0.21

Beta 0.88

R-Squared 0.96

Alpha 4.77

Risk Analysis

Equity 71.37Debt 18.46Cash 10.17

Composition (%)

Trailing Returns (%)

Year-to-Date -48.50 -55.29 34/192 -51.79 -40.183-Month -18.97 -22.88 41/213 -24.53 -0.866-Month -20.78 -27.09 38/209 -26.76 -33.431-Year -48.50 -55.29 34/192 -51.79 -40.182-Year -8.59 -16.06 22/158 -13.63 -24.193-Year 7.27 -1.39 12/134 1.42 -9.435-Year 16.27 12.91 19/67 9.50 9.907-Year - - - - -10-Year - - - - -Return less than 1-year are absolute and over 1 year are annualised

Return Rank S&P SIPFund Category Fund/Cat CNX Nifty Return

Quarterly Returns (%)

2008 -24.24 -14.18 -2.23 -18.97 -48.502007 -1.42 14.53 16.01 23.88 62.262006 19.42 -7.25 19.39 11.70 47.702005 -0.04 6.52 23.26 8.02 41.772004 0.71 -13.50 15.08 21.15 21.46

Q1 Q2 Q3 Q4 Year

Fund Performance Vs S&P CNX Nifty

Company Sector P/E 2008 Ret % Assets

Top Holdings

1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008

NAV (Rs) - - - - 10.33 19.71 23.94 33.94 50.13 81.34 41.89

Total Return (%) - - - - - 90.80 21.46 41.77 47.70 62.26 -48.50

+/-S&P CNX Nifty (%) - - - - - 18.90 10.78 5.43 7.87 7.49 3.29

+/-BSE 200 (%) - - - - - -3.67 5.77 7.97 8.12 1.82 7.96

Rank (Fund/Category) - - - - - 54/70 50/79 65/101 27/145 71/162 34/192

52 Week High (Rs) - - - - 10.33 19.71 23.94 33.94 50.76 81.46 83.52

52 Week Low (Rs) - - - - 8.84 9.91 16.36 22.34 32.26 46.06 36.49

Net Assets (Rs.Cr) - - - - 51.40 15.15 9.11 140.54 124.74 374.84 343.03

Expense Ratio (%) - - - - 2.49 2.50 2.50 2.50 2.50 2.35 2.31

Rating:Risk: LowReturn: Above Average

90000

70000

50000

30000

10000

History

Total Stocks 39

Avg Mkt Cap (Rs.Cr) 28180

Portfolio P/B Ratio 3.03

Portfolio P/E Ratio 13.70

3Y Earnings Growth (%) 9.80

Financial 16.24 11.90Energy 14.67 37.49Communication 8.00 11.34Technology 7.16 10.95FMCG 6.29 6.85Health Care 5.00 2.74Engineering 4.01 5.26Metals 3.07 4.43Services 2.93 0.28Diversified 1.43 2.97

Fund Nifty

Top 10 Sector Weights (%)

Portfolio Characteristics

Returns as on 31st December 2008, Portfolio related data as on 30th November 2008

Bharti Airtel Communication 18.56 -28.10 6.49Reliance Industries Energy 11.50 -57.30 5.42ONGC Energy 8.31 -46.00 4.50HDFC Bank Financial 20.67 -42.26 3.93HDFC Financial 17.10 -48.21 3.51Satyam Computer Services Technology 7.86 -62.12 3.16ITC FMCG 21.00 -18.47 2.72Axis Bank Financial 10.42 -47.82 2.70Infosys Technologies Technology 14.29 -36.79 2.64United Spirits FMCG 23.26 -55.48 2.34ICICI Bank Financial 9.49 -63.62 2.26Dr. Reddy's Lab Health Care 13.61 -36.12 2.19State Bank of India Financial 9.39 -45.67 2.13Crompton Greaves Engineering 12.29 -65.84 2.12Indian Oil Energy -- -46.33 1.95Cipla Health Care 22.87 -12.09 1.70Sterlite Industries Metals 11.81 -74.80 1.61Reliance Communications Communication 22.87 -69.56 1.51Jindal Steel & Power Metals 7.07 -70.31 1.46Larsen & Toubro Diversified 17.65 -62.88 1.43Zee Entertainment Services 16.01 -57.45 1.41CESC Energy 6.21 -62.11 1.37Tata Consultancy Services Technology 12.79 -55.87 1.36ING Vysya Bank Financial 8.89 -50.78 1.35Nestle India FMCG 26.11 -3.14 1.23

Growth Blend ValueInvestment StyleFUND STYLE

Large Medium

Small

Capitalisation

FundS&P CNX Nifty

(Rebased to 10,000)

How to Read the Fundcard - Equity

Value Research Rating, Risk and ReturnFund Rating — The Value Research Fund Rating is a 1 to 5 star rating that is based on the returns that an equity fund has generated over the pre-vious three and five years, while taking into account the risks that the fund has taken. This rating is relative to other fund of the same type.Risk Grade — A five-step grading of the riskiness of a fund, based on the losses it has suffered during the past five years. This grade is relative toother fund of the same type.Returns Grade — A five-step grading of the returns of a fund. This grade is relative to other fund of the same type.

HistoryData on the fund’s performancesince its launch.

NAV (Year End) — The lastNAV of each year.Total Return — The percent-age returns that an investorwould have got over theyear.+/- — In the given year, acomparison of the fund’sreturns with that of two stockmarket indicesRank — The fund’s perform-ance rank within its categoryfor the year and the totalnumber of funds out ofwhich it has been ranked.52-Week NAV Range — Thehighest and the lowest NAVthat the fund recorded dur-ing that yearNet Assets — The totalamount of investor’s assetsthat the fund was managingat the end of the year.Expense Ratio — The per-centage of the average dailyassets that the fund chargedas its management expens-es during the year.

Trailing Returns (%)Performance data for various stan-dard periods. All returns are in per-centage. Periods greater than ayear are annualised, shorter peri-ods are not.

Fund — The fund’s ownreturns.Category — The averagereturns for all funds in the cate-gory.Rank — The funds rank, out ofthe total number of funds in thecategoryIndex — The returns of thefund’s benchmark index.SIP Return (Annualised) —The return that an investorwould have made by investingin the fund’s monthly systemat-ic investment plan over theperiod.

Quarterly Returns (%)The funds’ returns over each quar-ter of the last five years, along withthe entire year’s returns.

Fund Performance Vs IndexGraph of how an investors’ moneywould have grown in the fund sinceits launch. A similar graph of thefund’s benchmark index is alsogiven. For ease of comparison,both have been adjusted to start at10,000.

Risk AnalysisA range of statistical measures thatcan be used to evaluate the per-formance, risk, and return of amutual fund.

Top HoldingsA detailed report on the latestinvestment portfolio that the fundis holding. For each company,the sector, the P/E ratio, and theyear’s returns are given. Alsostated is the percentage of thefund’s investments that areinvested in that company.

Portfolio CharactersticsAggregate measures regardingthe fund’s investments. The mar-ket capitalisation, P/B ratio andP/E ratio are weighted averagesof the latest numbers of the com-panies that the fund is investedin. Three Year Earnings Growthis the weighted average of thecompounded average growth inthe net profits of each company.

Fund StyleA nine-cell matrix of the overall styleof investment that the fund follows,based on its latest portfolio. On thevertical axis, the three steps denotethe weighted average market capital-isation of the fund’s investments. Thehorizontal axis denotes, on a weight-ed average basis, whether the com-panies that the fund has invested inare value stocks, growth stocks, or ablend of the two.

Top 10 SectorWeights (%)The percentage ofthe equity invest-ments of the fundthat fall under eachsector of the econo-my. The top 15 sec-tors for each fundare given.

Composition (%)The proportion ofthe fund’s holdingsthat are held ineach of the threebasic types ofassets.

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