I VA N A A E N D E PA R T M E N T O F C O M P U T E R S C I E N C E

I VA N @ C S . A A U . D K

SOFTWARE INTRAPRENEURSHIP

H VA D G Ø R V I ?

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Hvad er intrapreneurship?

Antoncic, B, Hisrich, RD, 2003, "Clarifying the intrapreneurship concept", Journal of Small Business and Enterprise Development 10(1) 7–24

Intrapreneurship as Concept• Intrapreneurship is defined as entrepreneurship within

an existing organization, referring to emergent behavioral intentions and behaviors of an organization that are related to departures from the customary.

• Intrapreneurial processes go on inside an existing firm, regardless of its size.

• Intrapreneurship refers not only to the creation of new business ventures, but also to other innovative activities and orientations such as development of new products, services, technologies, administrative techniques, strategies and competitive postures.

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Conclusion 1

Intrapreneurship should be viewed as an essentially activity-based or activity-oriented concept that operates at the organizational boundary and stretches current organizational products and services, technologies, norms, orientations, structures, or operations into new directions.

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Conclusion 2

Intrapreneurship should be viewed as a multidimensional concept with eight distinctive, related components:

1. New ventures

2. New businesses

3. Product/service innovativeness

4. Process innovativeness

5. Self-renewal

6. Risk taking

7. Proactiveness

8. Competitive aggressiveness

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