uwezo awareness organization_uao presentation
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Addressing the needs of rural youth is gathering attention with international development agencies, donors and private companies supporting new initiatives by governmental and non-governmental organizations in many parts of the world and in Africa in particular. Issues surrounding rural youths such as limited access to educational services, dependency on mainly unpaid labour in family farms and working in the informal sector as well as the considerable impact of migration on their livelihoods - especially affecting young women- have been widely recognized as significant. There is overall agreement that if youth issues are not addressed high rates of youth unemployment and under-employment will persist and overall development in African countries could be negatively affected. In this context and in line with its 2011 – 2015 Strategic Framework, The International Fund for Agricultural Development (IFAD), in partnership with PROCASUR Africa, organized an eight day learning route on Innovative ideas and approaches to integrate Rural Youth in Agriculture. The progress in Kenya between the 11th to the 18th of August 2014. The aim of this Learning Route was to contribute to lesson-sharing and learning at country and regional level in order to build technical capacities within IFAD´s operations and partners in the ESA region on innovative strategies and approaches to engage rural youth in agriculture, increase employment and reduce poverty. One of the host case studies of this learning route was the Kenya Youth-to-Youth Fund - Entrepreneurship development organization which aims to provide youth led organizations with both funding and capacity building, thereby enabling them to move from being passive recipients and become active participants in the promotion and creation of youth employment.TRANSCRIPT
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UWEZO AWARENESS ORGANIZATIONProcasur Learning Route
16th August, 2014
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Creating a dignified and vibrant urban life through performing arts for the youth.
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County Urban Center Informal settlement
Nairobi Nairobi city Korogocho and its environs
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‘Jembe Tatu’ fast rising UAO artists in Korogocho Slums.
Find talented youth from urban informal settlements.
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Interactive learning service provision: artists are trained on Performing arts, Human rights, Enterprise Development/Simumentor
Deepened understanding of human rights through collaboration among the youth in application of performing arts: artists record thematic songs.
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Promote their products and carry out human rights, peaceful co-existence and good governance advocacy through live performances radio and tv airplay
They receive mentorship from successful artists
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They earn a livelihood from performing arts and the community upholds human rights, peaceful co-existence and good governance.
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UAO has seen success in achieving 80% of its intended objectives and outputs namely:
1. Interactive Learning Service Provision for the youth in order to harness their inherent potential and commercialize.
2. Deepened understanding of human rights, peaceful co-existence and good governance through collaboration by youth in application of performing arts.
3. Establishment of a mentorship platform with successful artists to share knowledge and experiences.
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The organization has four staff: C.E.O, Program Coordinator, Program Accountant and Youth Officer. It also relies on volunteers and consultants.
UAO also has a memorandum of understanding with Virtual Intersolve Ltd for content and software development consultancy.
UAO targets youth aged between 16-35 years who reside in urban informal settlements and posses artistic talent.
Currently it has 30 direct beneficiaries from Korogocho slums and its environs.
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Some of the UAO beneficiaries
UAO focuses on enterprise development in its Y2Y proposal where it seeks to turn the artists into fully fledged entrepreneurs.
It combines the following in its strategy:1. Enterprise Development training through
blended learning involving tutors aided by interactive e-learning software.
2. Promotion of artists and their products through radio interviews and airplay, public performances and sell of merchandise.
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3. Integration to the performing arts industry through forming partnerships with financial institutions like Equity and Family bank, and performing arts institutions such as Kenya Copyright Board and Music Copyright Society of Kenya. It also has a mentorship platform to enable successful artists share knowledge and experiences with the beneficiaries and network them to major performing arts players.
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Kenya Film Commission mentor; Grace Kago, showcases a Kenyan Film ‘House of Lungula’ during mentorship workshop.
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UAO experiences low uptake of intervention model by county and national governments.
There exists gaps and inadequate funding that impacts implementation depth and scope narrowing benefits to only a few beneficiaries.
The uptake of e-learning as an educational tool is slow within the education sector.
The dynamic nature of youth especially artists who are result oriented sometimes distracts beneficiaries from the project when there are delays in program activities or instant success is not achieved.
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UAO continues to engage different county governments towards uptake of its model.
UAO seeks to scale up its intervention to five counties: Kakamega, Embu, Uasin Gishu, Nyeri and Machakos.
We shall keep fundraising in order to deeen the impact of the intervention and its catalytic threshold.
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UAO seeks to secure more funds from CSUDP II, ILO, PROCASUR, other Donors and County governments for its arts and learning oriented projects towards vibrant and more inclusive urban areas. In doing so we recognise our complementary and corresponding roles in supporting artists, arts organisations, and in developing audiences.
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UAO Program Coordinator (R) with UAO artist ‘Tear Drops’ (L) during a studio recording session.