using technology to help deliver advice services
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Miles Maier Twitter @LasaICTICT Champion
Using technology to help deliver Advice Services
www.lasa.org.uk
Take-Aways
Move towards online service delivery
Technology barriers to providing advice
Case studies
Telling your story
Tips and tools
Triple Whammy
Increased demand on advice services
But….funding cuts reducing capacity
Digital by default
Digitisation of benefits system
9m UK adults not online > assisted digital
Towards online services GOAL – respond to increased demand
Make info easy to access via multiple
channels – web, email, phone, SMS
Personalised, location based info
Free or low cost, accessible to end user
Should always offer alternative channels Shelter briefing: Shifting Channels
Online services
Self-service – FAQs, mobile apps
1:2:1 support – advice lines, live chat
Community support – user forums, social
media, instant messaging
Location based services – where is….?
Good for signposting to quick answers filtering out those who can self-help freeing up advisor capacity
Use FAQs to signpost and self serve 94% of 16-24 yr olds accessed web via
mobile device; for all adults it’s 61%. ONS 2013: http://bit.ly/1iwMFHz
Self Service
Mobile version
Moneywiz mobile app
Live Chat Embed in website Mobile access Post advice surveys Good for cases needing privacy (gambling,
health, addiction, etc)
LiveHelpNow – from £13 p/m Zopim – from £9 p/m
1:2:1 Support
Community Support
Community Support
Forums and chat rooms
Works well with causes/issues/advice
Needs seeding/moderation
Provide for mobile access
Rightsnet; MS forums
Tapatalk app (free)
Tapatalk
Location based services
aka geo-social good
Works well with causes/issues
Crowd-sourcing
Mobile access
Lasa Advice Local (launches soon)
Ushahidi
https://crowdmap.com/map/southwarkadviceservices/
Telling your storycommunity support
Telling your story > funding, campaigns,
advocacy, agenda change, etc
Idealware Social Media Decision Guide
Objectives, audience, channels, measure, sustainable
Digital story-telling (BBC audio slideshows, 50m views) http://tinyurl.com/m6gedlg
Tell your story – Dog’s Trust
Donated and Discounted
CTXchange – donated software from Microsoft,
Adobe, Syantec and others; http://ctxchange.org/
Getonline@home – computers and laptops
refurbished to Windows 7 from £99 (UK charities
and eligible individuals). www.getonlineathome.org/
Useful online services
Bulk SMS – www.bulksms.co.uk
Collaborate Google Docs and Office 365
File storage/sync – www.dropbox.com
Arrange meetings – www.doodle.com
Organise events - www.eventbrite.com
Internet telephony - www.skype.com
Instant Message - yammer.com
Free Lasa webinar
Planning a New Website Initiative
2-3.30pm 27 February 2014
http://london4allwebsites.eventbrite.co.uk
* Supported by London Councils
Twitter @LasaICT and @WatfordGap
Web www.lasa.org.uk
Rightsnetwww.rightsnet.org.uk
ICT Knowledgebasewww.ictknowledgebase.org.uk