USA’s mission : To develop and provide services and programs intended to assist members in building strong businesses in North America's competitive environment.

The USA RSM program partners with local Part Distributors to deliver badly needed business and technical training to servicers on a local & regional level.

Not all service companies will attend conventions like the SRC, NASC, MSA, PSOC.◦ Time & financial commitment.◦ Failure to see the need vs. benefit.

Small time commitment one day. Low cost investment typically < $100. High value return on investment. Access to technical training. Access to management training. Easy to get to 1-4 hour drive time. Curiosity – guilt factor. Free first year USA membership. Copy of SRC presentations. Attendance certificate.

6-9 pm Evening Round Table (night before event) 6-9 pm the night before the event Open discussion on current events and issues

8-12 am USA Business Management Creating policy and procedure manual Calculating your cost of doing business Increasing first call completes Understanding financial statements GLEEPS technician soft skills Benefits of Flat Rate

12 – 1 pm Box lunch provided PD provided pizza or premade sandwiches

12 – 5 pm OEM technical training OEM trainer provides hands on product tear down

RSM Resource guide 85 page take home resource guide

For the PD ◦Marketing opportunity, brand exposure◦Opportunity to expand customer base◦Diversifies PD offerings, adds uniqueness◦Differentiates PD from it’s competitors◦Customer added value proposition◦ Investment in customer sustainability, wellbeing ◦Demonstrates PDs interest in it’s customers◦Provides a customer touch outside of typical sales call◦Relationship / loyalty building opportunity

RSM fee paid to USA $5500.00 ◦ Covers facilitator and all associated expenses◦ RSM printed resource guide 85 pages◦ One year USA membership for all attendees◦ Internet marketing on USA web site◦ IRS listing of all service companies in host and surrounding states

Marketing costs◦ Flyer production and printing◦ Direct Mail costs

Box Lunch◦ Pizza and pop or sandwiches and coffee

Facility costs◦ PD office or hotel meeting room

OEM trainer costs if any◦ Some OEM have begun to charge a nominal amount for trainers

Q&A

Thank you

Dean Landers dlanders@landersappliance.com phone - 410-682-3232

Paul MacDonald paul.m.macdonald@gmail.com phone - 800-683-2558