us commercial services overview

17
U.S. Department of Commerce Assistance for Exporters George Tracy Director U.S. Commercial Service Atlanta, GA

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George Tracy's powerpoint slides from his presentation at Fayette County's Exporting 101 Seminar. George is with the US Department of Commerce's Commercial Services Division, where they help US companies make sales contacts abroad.

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Page 1: US Commercial Services Overview

U.S. Department of Commerce Assistance for Exporters

George TracyDirector

U.S. Commercial ServiceAtlanta, GA

Page 2: US Commercial Services Overview

U.S. Commercial Service

Our Mission

- To promote the export of goods & services from the United States, particularly by small- and medium-sized businesses

- To represent U.S. business interests internationally

- To help U.S. businesses find qualified international partners

Our sole purpose is helping U.S. Companies export!

Page 3: US Commercial Services Overview

Offices in over 100 U.S. cities and over 85 countries worldwide...

Our Network andAssistance

Through our Global Network of Business Professionals, we can:

- Locate international buyers, distributors & agents- Provide expert help at every stage of the export process - Help you to enter new markets faster and more profitably

Page 4: US Commercial Services Overview

Products & Services

- Trade Counseling & Advocacy

- Market Intelligence

- Identifying Global Partners

- Promotion and Advertising

- Trade Shows

- Outreach Events

Page 5: US Commercial Services Overview

Trade Counseling and Advocacy

Our trade specialists in the U.S. work directly with our team of experts overseas in getting you all the information and advice that you need.

We can help you:- Determine the best markets for your products & services

- Evaluate international competitors

- Identify and comply with legal and regulatory issues

- Settle disputes

- Learn about cultural issues and business protocol

Page 6: US Commercial Services Overview

Market Intelligence

• Country Commercial Guides (CCGs) - Prepared annually by US Embassy Staff, CCGs include information on a country’s economic trends, business environment, political climate, import regulations, marketing strategies, and leading sectors for U.S. export growth.

• Market Research Reports - In-depth analysis of specific industry sectors and sub-sectors within a given market.

• Customized Market Analysis and Flexible Market Research – Fee-based reports that answer your company-specific questions on overseas markets, regulatory climate, competition, etc…

Page 7: US Commercial Services Overview

Identifying Global Partners

• International Partner Search Pre-screened listing of partner candidates Based on U.S. firm’s criteria Delivers details on potential partners that express

interest in your firm U.S. firm follows-up directly with listed partner

prospects• Gold Key Service

In-country scheduling of appointments Meetings with pre-screened potential distributors,

partners, contacts Briefing on the local market Guidance on travel logistics

• International Company Profile Detailed report on prospective trade partners Includes company history, financials, key contacts,

reputation…and anything else our posts can find out!

Page 8: US Commercial Services Overview

Commercial News USA - Monthly trade magazine that lists U.S. products and services

- Distributed free to more than 400,000 buyers from around world

- A proven track record of high-response rates and sales results

FUSE – Featured U.S. Exporters - directory of U.S. products featured on U.S. Commercial Service websites around the world

- Target specific markets in local language

- Available in over 50 international markets

Promotion and Advertising

Page 9: US Commercial Services Overview

Trade Shows

• Matchmaking – Pre-arranged appointments between U.S. exhibitors and foreign buyers/distributors

• Buyer Delegations – We recruit overseas buyers and bring them to shows

• ShowTime – Free appointments with overseas commercial specialists at select shows

• Catalog Exhibition – Your products promoted at events worldwide without you having to travel

Page 10: US Commercial Services Overview

Outreach Events

• Country Briefings – ex. Romanian Ambassador Roadshow (February 2008)

• Topical Seminars – ex. Export Documentation Seminar (January 2008) and BIS Seminar (April 2008)

http://www.buyusa.gov/georgia/localevents.html

• Webinars – China Domain Name Strategies (January 2008) and Doing Business in Mexico (Jan/Feb 2008)

http://www.buyusa.gov/georgia/worldevents.html

Page 11: US Commercial Services Overview

Industry and Country Specific Teams

Industry-specific Teams- Environmental Team http://www.buyusa.gov/environmental/

- Education Team http://www.buyusa.gov/studyusa/

Regional-focused Websites- China Business Information Center

http://www.export.gov/china/

Page 12: US Commercial Services Overview

Useful Websites and Resources

U.S. Government’s Export Portalhttp://www.export.gov/

CS Georgia’s Websitehttp://www.buyusa.gov/georgia/

Market Research Libraryhttp://www.export.gov/mrktresearch/index.asp

E-Market Expresshttp://www.buyusa.gov/eme/

Page 13: US Commercial Services Overview

Useful Websites and Resources

Bureau of Industry and Security

http://www.bis.doc.gov/

TradeStats Express

http://tse.export.gov

Datawebhttp://dataweb.usitc.gov/scripts/user_set.asp

Page 14: US Commercial Services Overview

Useful Websites and Resources

CIA World Factbook

http://www.cia.gov/publications/factbook

State Department Country Reports

http://www.state.gov/travelandbusiness/

Page 15: US Commercial Services Overview

Organizations That Can AssistWith Exporting

Small Business Development CentersFree Research and Business Advice!

http://www.sbdc.uga.edu

Small Business Administration (SBA)Export Financing

http://www.sba.gov/internationaltrade

Export- Import BankExport Financing/Loan Guarantees

http://www.exim.gov/portals/usexporter/index.cfm

Page 16: US Commercial Services Overview

Organizations That Can AssistWith Exporting

World Trade Center Atlantahttp://www.wtcatlanta.com/

Georgia Department of Economic Developmenthttp://www.georgia.org/Business/International/

U.S. Chamber of Commercehttp://www.uschamber.com/international/default.htm?n=tb

Page 17: US Commercial Services Overview

Contact Information

George TracyDirector

U.S. Commercial ServiceU.S. Department of Commerce75 Fifth Street NW; Suite 1055

Atlanta, GA 30308Phone: (404) 897-6083

Fax: (404) 897-6085Email: [email protected]