urban arts and culture development through activism

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Urban arts and culture development through activism and event organizing, example Hip-Hop Ura festival Natalija Maric CEO and secretary Volunteer Group of Artistic Mindset

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Natalija Maric, VOGRAM Association CRINSS 2013 Creative Inudstries Conference, Novi Sad, Serbia Konferencija kreativnih industrija

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Page 1: Urban arts and culture development through activism

Urban arts and culture development through activism and event organizing,

example Hip-Hop Ura festival

Natalija MaricCEO and secretaryVolunteer Group of Artistic Mindsetwww. vogram-serbia.com

Page 2: Urban arts and culture development through activism

who we are…

Page 3: Urban arts and culture development through activism

facing challenges

• “There is no money in what you do...”• The system is not providing funds – • passive attitude, prejudice to urban subcultures• Lack of different perspective• Go do a real job • Being addicted to our „hobby“

Page 4: Urban arts and culture development through activism
Page 5: Urban arts and culture development through activism

• Different perspective• Informing yourself about policies and

programs available• Name game• Video

Being conscious about what you do

Page 6: Urban arts and culture development through activism

HIP HOP URA – CROWN THE KINGS

• Reviving old initiative• New form:

– Competitions in extreme sports, dance, graffiti making– Careful selection of music performs, national and European– Regional call for participants– Sponsorships in business sector– Crowd funding– Awards for the participants– Open dialogue between performers and visitors– Calling people who are doubting urban culture to come and meet us– Organizing forum– Including other NGO’s and artists

• Making it into project!

Page 7: Urban arts and culture development through activism

Being conscious about what we do• Goal: Supporting exchange and presenting creative work of

young people in Novi Sad and other areas (Serbia, region, Europe, world)

• Policy: Program of support of exchange and communication of young people with creators from region, Europe and the world

Quote from the Local action plan for young people in Novi Sad 2010 – 2014

• Advantages: personal accomplishment, serious presentation, better access to funds and sponsors, „free media“

Page 8: Urban arts and culture development through activism

• Green Week – education about creative sustainability

• Publishing youth magazine• Making socially engaged murals• Creating youth club with strong program of non-

formal education in different areas of art, culture and activism

Other possibilities

Page 9: Urban arts and culture development through activism

• Stakeholders form all social spheres: The State, NGO, Businesses, Schools, Creative Individuals

• Clearly defined goals – easy to connect with social policies

• Tested project framework, with good planning, strong teamwork, transparent funding, reachable deadlines and detailed evaluation

What makes a good project

Page 10: Urban arts and culture development through activism

• Connecting ideas with opportunities• Advising and networking

[email protected]@vogram-serbia.com

cooperation

Page 11: Urban arts and culture development through activism

THANK YOU FOR YOUR TIME