By Ross Cogdell

UNUSUAL PRINT ADS

Product: Nike

Advertising: they are advertising a new type of shoe

Telling us: they are telling us that the shoe takes a lot to put together because of all the people around the shoe, it also shows how strong it is because they are using crains and diggers.

Message: The message is that the shoes are well constructed and they have a good quality.

Who is it meant for: It is meant for teenagers as it is sort of a skate shoe

Correct target audience: no because it doesn’t really show what the shoes are good for, teenagers probably don’t care how they are built.

What type: Informal

Does it work: I think it does but it doesn’t. this is because it shows the good quality of the shoe but doesn’t show what it is good for.

What is it: it is presenting a car

Advertising: How good the car is because it is shaped like a shark who are meant to be strong and fast and also never go back.

Tell us: It is telling us that the car is strong and reliable, it also shows that it is slick and fast because the part that they are showing us is slim and smooth.

Message: The message is that the design of the shark is tough and fast so they are showing that the design of the car is like the shark in the way that it is fast and durable.

Target audience: Adults

Does it reach target audience: yes it does because it shows what every adult would like to know about the car, as in it is fast slick tough.

Type of advert: Informative, surreal

Opinion on advert: I think that it is good because it is eye catching and that it is interesting because you don’t know that it is for a car straight away.