typography part ii. over time font styles have changed

29
Typography Part II

Upload: bruce-jacobs

Post on 31-Dec-2015

221 views

Category:

Documents


3 download

TRANSCRIPT

Typography Part II

                                                                                                                                          

                                    

Over time font styles have changed.

The effect of the drastic thin and think parts of the modern fonts is called dazzling.

Script or

Cursivecursive, script/cursive

Typefaces that resemble informal handwriting. Letters in cursive typefaces may or may not have joining strokes; sometimes these typefaces incorporate a combination of both joining and nonjoining letters.

Decorative or Novelty

decorative

A type classification for a diverse collection of ornamental typefaces having especially individual, decorative forms. Typefaces that fall into this category are often unrelated in design and may combine style characteristics from different typeface classifications; many all-capital typefaces are also included. Often typefaces that are difficult to classify are simply classified as decorative/display.

Decorative fonts can be used for headlines, but not for body copy.

Decorative or Novelty fonts can be fun and exciting at first, but they can get old and overused. But, like bad fashion, these fonts can go out of style fast.

Paragraph Styles:

Justified type is even on both sides.

The term Ragged is used to identify bodytext in which each line is not even. The effect is that one side of the column of text will not line up vertically. The term Ragged Right is usually used in association with Flush Left. This is also know as unjustified type setting

Aligned Left=Ragged Right=Flush Left

The term Ragged is used to identify bodytext in which each line is to a

different measure. The effect is that one side of the column of text will not

line up vertically. The term Ragged Left is usually used in association

with Flush Right. This is also know as unjustified type setting

Aligned Right=Ragged Left=Flush Right

Centered

Type Centered alignment is often used for short

headlines. If you're centering text for a paper, it could tend to look like a formal

paper. This type of text is usually used for wedding invitations, special celebrations,

and official announcements. Using centered type for more than  three to four lines can cause difficulty in reading since readers

have trouble searching for the beginning of each line. Never center long bodies of type.

What are the most important things to consider when choosing a typeface?

Readabilty Function Mood Style

You are going to design your own decorative font.

You will need at least 8 Thumbnail sketches. Your final will be done in Prismacolors on

Illustration board.

Typography Project