trust me, im creative
TRANSCRIPT
Trust me, I’m creative.
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 1
Warning: I <3 this sh*t.
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 2
Who am I, and why am I talking?
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 5
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 6
this guy >
< Isn’t she awesome!?!?
I don’t have a seat at the table!
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 7
The Question is… what table do you find yourself at?
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 8
Lets Define: Creative Production -vs- Creative Strategy Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 9
Creative Production: /prəˈdəkSH(ə)n/ noun: production 1. the action of making or manufacturing from components or raw materials, or the process of being so manufactured. (Outputs)
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 10
Creative Production: /prəˈdəkSH(ə)n/ noun: production 1. the action of making or manufacturing from components or raw materials, or the process of being so manufactured. (Outputs)
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 11
Creative Strategy: /ˈstradəjē/ noun 1. a plan of action or policy designed to achieve a major or overall aim. (Inputs)
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 12
Creative Strategy: /ˈstradəjē/ noun 1. a plan of action or policy designed to achieve a major or overall aim. (Inputs)
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 13
What’s more important?
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 14
Production & Strategy are Equal
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 16
Good Design ≠ Good Results
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 17
What does that mean for “Creatives”
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 18
Reading is fundamental.
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 19
Being a specialist is great!
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 21
Not wanting to expand beyond your comfort zone… not so much Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 22
6 expansion verticals
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#2 Video (VPM)
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#5 Project Management
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#6 Research & Analytics
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 29
Ok. So you’ve learn some of “the things.”
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 30
Well… There’s this other thing
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 31
Trust: /trəst/ noun 1. Firm belief in the reliability, truth, ability, or strength of someone or something.
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 33
Trust: /trəst/ noun 1. Firm belief in the reliability, truth, ability, or strength of someone or something.
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 34
Where do you get that?
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 35
Talking with People = Building Relationships Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 37
Relationships build on “mutual interests and values”
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 38
Relationships Create Opportunities for Trust!
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 39
How do you build trust?
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 40
It’s not… enough about me, lets talk about me.
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 41
When you say you’ll do something… just do it.
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 42
Come with questions, not answers.
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 43
Actually listen to the words coming out of their mouth.
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 44
Learning, Listening, Connecting & Applying
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What does that look like?
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 46
The bad news: You may find that the “sexier” solution becomes less appealing Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 47
The good news: Great Design & Better Results Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 48
What does that mean?
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 49
Sean DallasKidd | Trust Me, I’m Creative Instagram // Twitter // Tumblr @kidisgoat 50
Created by Vinod Krishna from the Noun Project