1. 1 Copyright 2013 EMC Corporation. All rights reserved. TRUE STORAGE VIRTUALIZATION WITH SOFTWARE-DEFINED STORAGE Thomas Becker EMC Deutschland GmbH thomas.becker@emc.com

2. 2 Copyright 2013 EMC Corporation. All rights reserved. MESSAGING ERP/CRM DATABASE MISSION CRITICAL BIG DATA HPC Traditional View Of The Data Center 3. 3 Copyright 2013 EMC Corporation. All rights reserved. The Software-Defined Data Center Network Storage Server Management SOFTWARE-DEFINED DATA CENTER SERVICES VIRTUAL DATA CENTER VIRTUAL DATA CENTER VIRTUAL DATA CENTER VIRTUAL DATA CENTER VIRTUAL DATA CENTER ABSTRACT. POOL. AUTOMATE. MESSAGING ERP/CRM DATABASE MISSION CRITICAL BIG DATA HPC 4. 4 Copyright 2013 EMC Corporation. All rights reserved. COMPUTE NETWORK STORAGE 5. 5 Copyright 2013 EMC Corporation. All rights reserved. Digital Universe: 40ZB by 2020 Massive Growth drives Massive Complexity New Access Methods High Demands for Availability & Agility Exponential Data Growth RETHINK How Storage Is Delivered And Managed Storage Is At The Center Of An IT Transformation 6. 6 Copyright 2013 EMC Corporation. All rights reserved. SIMPLE EXTENSIBLE OPEN 6 Copyright 2013 EMC Corporation. All rights reserved. 7. 7 Copyright 2013 EMC Corporation. All rights reserved. Software-Defined Storage Heterogeneous Storage Arrays Data Service Plane Controller Plane Commodity Platform Provisioning Self-Service Reporting Automation 8. 8 Copyright 2013 EMC Corporation. All rights reserved. Storage Virtualization Centralize ManagementAutomate Storage SIMPLE 9. 9 Copyright 2013 EMC Corporation. All rights reserved. Virtualize, Automate, & Centralize Storage The Controller Plane Platform Heterogeneous Storage Arrays Controller Plane Commodity Provisioning Self-Service Reporting Automation 10. 10 Copyright 2013 EMC Corporation. All rights reserved. Virtualizes Physical Storage Discover and Register Arrays ISCOVERYD Vendor 3Vendor 2Vendor 1 11. 11 Copyright 2013 EMC Corporation. All rights reserved. ISCOVERYD VIRTUAL STORAGE POOLS Automate Storage Provisioning Define Arrays and Configure Pools VIRTUAL ARRAY EXCHANGE DATABASEVDI VIRTUAL ARRAY ARCHIVEHADOOP HOME DIRECTORY Vendor 3Vendor 2Vendor 1 Vendor 3Vendor 2Vendor 1 12. 12 Copyright 2013 EMC Corporation. All rights reserved. VIRTUAL STORAGE POOLS EXCHANGE DATABASEVDI ARCHIVEHADOOP HOME DIRECTORY VIRTUAL STORAGE POOLS EXCHANGE DATABASEVDI ARCHIVEHADOOP HOME DIRECTORY Deliver Storage Via Catalog of Services Service Catalog Block Storage For VMware VDI Block Storage For MS Exchange Block Storage For Oracle Databases File Storage For Windows Home Dirs File Storage For SourceOne Archive File Storage For Hadoop MapReduce Self-Service Access Through Web-Portal 13. 13 Copyright 2013 EMC Corporation. All rights reserved. Define Storage Services Understand The Business Monitor SLA Delivery Before After Select Storage Service Build & Deploy Apps 14. 14 Copyright 2013 EMC Corporation. All rights reserved. Enable Third-party Development Of Adapters For All Arrays Integrate With Cloud Stacks And VMware EXTENSIBLE 15. 15 Copyright 2013 EMC Corporation. All rights reserved. Easy Integration Of Storage Storage Adaptors Provide a Plug-and-Play Storage Environment Integration of Additional Storage Use & Extend Unique Physical Array Features Vendor n CommodityVendor 2Vendor 1 Vendor 3 16. 16 Copyright 2013 EMC Corporation. All rights reserved. Integrated with VMWare & SDDC vSphere vSAN / vVol vCloud Automation Center vCenter Ops Manager Controller Data Services Heterogeneous Storage Arrays Commodity 17. 17 Copyright 2013 EMC Corporation. All rights reserved. Integrated with VMWare & SDDC vSphere vSAN / vVol vCloud Automation Center vCenter Ops Manager Controller Data Services Heterogeneous Storage Arrays Commodity 18. 18 Copyright 2013 EMC Corporation. All rights reserved. Write Once, Run Everywhere Data Services Model Open APIs Enable Anyone To Build Rich Data Services New Capabilities Delivered Through Object Data Services OPEN 19. 19 Copyright 2013 EMC Corporation. All rights reserved. Infrastructure & Application Software Vendors Will Add Value! A Programmable Platform REST APIsREST APIs Data Services Controller Heterogeneous Storage Arrays Commodity 20. 20 Copyright 2013 EMC Corporation. All rights reserved. Global Data Services: File and Block Data Services Controller Platform Provisioning Self-Service Reporting Automation Heterogeneous Storage Arrays Commodity 21. 21 Copyright 2013 EMC Corporation. All rights reserved. The Basics New Applications, New Architecture Commodity Compute Commodity Storage Native Amazon S3 API Built For Service Providers Enterprise Ready Self-Provisioning & Managing Globally Distributed Architecture 22. 22 Copyright 2013 EMC Corporation. All rights reserved. New Global Data Services: Object, HDFS, Objects Could Leverage File Storage Data Services Controller Platform Provisioning Self-Service Reporting Automation Heterogeneous Storage Arrays Commodity 23. 23 Copyright 2013 EMC Corporation. All rights reserved. COMPUTE NETWORK STORAGE 24. 24 Copyright 2013 EMC Corporation. All rights reserved. EMC CAN HELP YOU LEAD YOUR TRANSFORMATION 25. 25 Copyright 2013 EMC Corporation. All rights reserved. SIMPLE EXTENSIBLE OPEN 25 Copyright 2013 EMC Corporation. All rights reserved.