Why Transit Media

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Mumbai's 88 % of people travel through public transport

Around 48 lakh passengers travelling daily

Around 4120 buses

With an average time of 28 mins per commuter

Why Transit Media

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We provide a visual and interactive Transit Entertainment Service which is being watched by millions of passengers travelling in BEST buses

A unique and very effective way of enhancing brand awareness which helps create brand loyalty and reach a wide audience

Internationally Vision China is one the leading transit Media company with more than 18 cities, more than 83,000 TV displays and a client base of more than 900 advertisers

Who We Are

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Real Time Interactive Media is a innovative Mobile Out of Home Media Company with a range of creative advertising solutions

Real Time Interactive Media is a innovative Mobile Out of Home Media Company with a range of creative advertising solutions

We are the sole advertising company of the PIS concept in BEST busesWe are the sole advertising company of the PIS concept in BEST buses

Going beyond just offering visibility opportunities, we ensure commuters focus by different content based information

Going beyond just offering visibility opportunities, we ensure commuters focus by different content based information

It is financially being backed by RMP InfoTech with a Monthly Turnover of more than 100 crores

It is financially being backed by RMP InfoTech with a Monthly Turnover of more than 100 crores

Our Objective

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To provide the commuters with interesting and

useful information, through our range of interactive and

innovative concepts

Why Choose Our Medium

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It aims at targeting the masses at all times. Outdoor advertising is great because you can't turn it off, throw it away, or click on the next page. That means your message is reaching consumers- all the time, everyday.

People spend more time in vehicle than they do reading newspapers or watching television.

Our ads cost 80% lesser than TV commercials and 60% lesser than print ads , Making it the most cost effective medium

Ads on BEST Buses are free to consumers. (they do not have to purchase a magazine or TV cable  to view the product)

Our Cutting Edge Technologies

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Overall Picture

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Our Cutting Edge Technologies

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GPS

Our expertise is the GPS technology which locates a vehicle's position and displays the vehicle's position in real time

Bottom-up Impact

Analysis

GPRS

Its provides internet connectivity in the transit medium

RemediationPassenger Information

System

It provides next stop information to the commuters

Bluetooth

It help in flow of data from the processor to the commuters mobile

Cutting Edge Solutions

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• Free Download of video, audio, applications or any image using the Bluetooth

• Location based advertisements

• Destination arrival announcement

• Theatre Box Ticket Availability

• SMS Service on request

• Creative Development

• Live content

• Games

• Quiz

Some of our Informative Contents

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• Live Cricket updates

• Horoscope

• Quiz Contest

• Live BSE/NSE stock rates

• Live MCX (Commodity rates)

• Live Gold/Silver rates

• Current Weather

• Word of the week

• Discounts

Our Competitive Strengths

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Early presence & strong financial backing to

enter new contracts inIndia's High growth

Mobile OOHmedium

Real time ability to deliver time specific & location based content & Advertising

One of the very options for advertisers seeking to reach

mass audience in an interactive way

LargestMobile digital

Television Advertising network covering mass

transport of Mumbai, BEST Buses

Advantages for Advertisers

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Advertiser can choose the locations he wants to be present in Mumbai

Advertisers can run Customized Creative's depending upon the location

The advertiser can run the same creative in different languages as per his priority target markets

(Contd..)

Advantages for Advertisers

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It gives great support to other local events, mall crawls, floats and any other medium, creating a better brand awareness

It enables advertisers to target mass audiences by time of day, block, zip code, demography and ethnicity

Information right from Product to Point of Purchase

Brand Solutions

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Advertisement An effective way to generate immediate response

Content driven advertisement Most effective technique for brand recognition and brand value.

Sponsorship of content Low cost and effective ad for instant brand recall.

Target Audience

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The Commuters constitute school children, College Students, Office going people and also the Elderly.

AC Buses

•Middle Class

•Upper Middle Class

•And some percentage of Higher class

AC Buses

•Middle Class

•Upper Middle Class

•And some percentage of Higher class

Non AC Class

•Lower Class

•Middle Class

•Upper Middle Class.

Non AC Class

•Lower Class

•Middle Class

•Upper Middle Class.

Bus Fleet

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No. Depot No. Depot

1 Backbay 14 Dindoshi

2 Colaba 15 Magthane

3 Central 16 Deonar

4 Worli 17 Shivaji Nagar

5 Wadala 18 Ghatkopar

6 Anik 19 Oshiwara

7 Pratiksha 20 Goregaon

8 Dharavi 21 Malwani

9 Kurla 22 Gorai

10 Bandra 23 Mulund

11 Santacruz 24 Vikhroli

12 Marol 25 Poisar

13 Majas

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SLOT INFORMATION

Seconds 30

Screened after (Minutes) 30

Spots in an hour 2

Effective screening hours (6.30am to10.30pm)

16

Spots in a day 32

Spots in a month 960

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