TOP RATEDCLASSROOM BASED TRAINING

With 100% PLACEMENTwww.omit.in

www.omit.in

CERTIFICATION IN DIGITAL MARKETING

Google Adwords

Hootsuite Internship

Google Analytics

www.omit.in

DIGITAL MARKETING PROGRAM

SEARCH ENGINEOPTIMIZATION

SEARCH ENGINEMARKETING

SOCIAL MEDIAMARKETING

EMAILMARKETING

MOBILEMARKETING

CONTENTMARKETING

www.omit.in

SEARCH ENGINE OPTIMIZATION(SEO)

BASICS OF SEO ADVANCED SEO

ON PAGEOPTIMIZATION

OFF PAGEOPTIMIZATION

SEO TOOLS

LOCAL SEO

MOBILEOPTIMIZATION

www.omit.in

SEARCH ENGINE OPTIMIZATION(SEO)

Basics of SEO

What is a Search Engine?History of Search enginesHow do Search EnginesWork?Popular Search EnginesImportance of Search EnginesSERP – Search Engine Result PageTypes of SEOTechniques of SEOAlgorithms of SEOImportance of SEO

Advanced SEO

Schema Data / Rich snippetLanguage optimization .htaccess TLD International targeting Sub domains Search inside search E-commerce SEO Blog integration

www.omit.in

ON Page Optimization

OFF Page Optimization

What is on page SEO? Website Analysis Keywords Research Content Creation & Optimization Header Tag OptimizationImage Optimization 404 Page Creation Robot file creation Sitemap Creation Schema Data Breadcrumbs Canonical Tag Meta Tag Creation Competitor Analysis

Backlinks, Domain Authority, Link Juice etc Search Engine Submission Blog Creation and Optimization Link Building Social BookmarkingLink BaitingLink Exchange Forums Image Sharing Video Sharing Business Listing(Local Listing) Press Release Questions and Answers Document Sharing Guest Posting Community creation(Social Media)

www.omit.in

Local SEO

SEO Tools

What is local SEO? Creation of Google My BusinessName, Address & Phone number (NAP) Customization of Google maps Reviews Optimization Local Submissions

Google Analytics Google Webmaster Google Keyword planner Google trends Google Page speed Woorank Iwebcheck Alexa MOZ tool W3 Validator / Schools

Mobile Optimization

How to optimize website for mobile/tab? Page Speed Responsive TemplatesNavigation Mobile site con�guration AMP QR codes

www.omit.in

SEARCH ENGINE MARKETING(SEM)

BASICS OF SEM

VIDEOMARKETING

PPCADVERTISING

SHOPPINGADS

DISPLAYMARKETING

UNIVERSAL APPCAMPAIGN

www.omit.in

SEARCH ENGINE MARKETING(SEM)

Basics of SEM

What is SEM? What is AdWords?SEM strategy's Search Marketing Display Marketing Video Marketing Shopping Universal App Markting Mobile Marketing

Video Marketing

Creation of video Creation of YouTube video channel & page Video/YouTube Marketing Bidding system for biddingIn-stream & In-display Ads

www.omit.in

PPC Advertising

Keywords Research Ad copy creation Bidding Ad Group Creation Negative Keywords Landing Page OptimizationAd extensions Geo Targeting Ad scheduling and Ad rotationQuality Score Impression CTR AD Rank Keywords match types Keyword Planner tool

Shopping Ads

Product Listing ads (shopping snippet) Creation of shopping ads Bidding Keywords Tracking codeCreate Google Merchant account Verify account Link merchant ID in AdWords Creating Product Feed in .TXT &.XML formats

www.omit.in

Display Marketing

What is Display marketing? Importance of Display marketing. Keyword Targeting Display Planner Tool Placement Targeting Topic Targeting Category Targeting Bidding AD types Responsive Ads Image Ads Dynamic Ads Remarketing Difference b/w Search & Display marketing

Universal App Campaign

Universal App Campaign Understanding UAM Importance of App marketing Create UAM Select App & verify Selection of App store type Google Play store Apple App store Check Conversion tool

www.omit.in

SOCIAL MEDIA

SOCIAL MEDIAINTRODUCTION

SOCIAL MEDIAOPTIMIZATION

SOCIAL MEDIAMARKETING

SOCIAL MEDIAANALYTICS

www.omit.in

Social Media Introduction

Understanding Social Media & Its ImportanceUnderstanding Social Media ChannelsUnderstanding Social Media OptimisationUnderstanding Social Media MarketingUnderstanding Social Media StatisticsSocial Media workflowHashtag Theory - How to create hashtags for brandsStrategies to create hashtags for brands

Social Media Optimisation

Creating Social Media accounts and pages in Facebook Twitter Instagram LinkedIn YouTube Pinterest Tumblr Google+Learning to create postsLearning to build strategies for brandsUnderstanding above social media channels in depth along with analyticsOnline Reptation ManagementBest Practices for SMO

Social Media Marketing

Social Media Analytics

Learning & implementing Facebook AdsLearning & implementing Twitter AdsLearning & implementing LinkedIn AdsLearning & implementing Instagram AdsLearning & implementing YouTube Ads

Understanding and implementing social media toolsSheduling and posting in social media channels using social media toolsCreating reports for social media channelsLearning on how to create strategies by using Social Analytics

www.omit.in

MOBILE MARKETING

AFFILIATE MARKETING

Mobile App Marketing Mobile Browser Marketing Mobile Bidding Mobile Ads Mobile Landing Page Targeting Other types In-game mobile marketing

What is Affiliate Marketing? Affiliate Marketing Programs Affiliate Marketing Channels Affiliate Marketing Modules How to start Affiliate Marketing? Payments

www.omit.in

MEDIA BUYING

What is Media Buying? Plan Buy Order Traffic AnalyzeReconcile

WEB ANALYTICS

Google Analytics Setting Goals Acquisition Reporting Audience Reporting Benchmarking Reports Cohort Analysis Conversion Reporting Ecommerce Reporting Site Reporting

www.omit.in

ORMONLINE REPUTATION MANAGEMENT

What is ORMWhat are the tools for ORMHow to manage brands’ Online Reputation ManagementBest practices for ORM

REPORTING

Template creation Data generation Graphs Bid & budget Keyword positions Leads Traffic Social media – like, followers Excel

www.omit.in

ABOUT US

OMiT "Bangalore's leading Digital Marketing Training Institute" The journey towards the digital space can be difficult – especially for those who are ready to make their career in Digital Marketing. We at OMiT will help you get your digital marketing in shape with our Digital Marketing Training Program. OMiT has a strong track record of providing best in class training (Live Training/Hands on experience) and creative consulting. Our student's 100% Placement record speaks for itself. OMiT specializes in creating training programs for graduates, working professionals, small business owners, marketing departments, sales staff, advertising agencies and public relations departments. We create custom training programs to specifically meet the needs to get results in this niche market.

We share our knowledge through our industry-leading training with digital classroom courses, empowering businesses and professionals to achieve greater success. We deliver digital marketing solutions across the globe for an impressive brand in the US, UK, Europe and the Middle East.

Features of our Digital Marketing Course:

100% Placement Interactive classroom training session Simulated Digital Marketing practice test Learn from a Digital Marketing Practitioners Case studies in the classroom training session Post course support (On the job support)

FACULTIES

Ravikiran Jigajinni Gururaj Mahale Prajwal Reddy Manoj Kumar

PLACEMENTS

OMiT Placement Process

Training withLive Projects

PersonalityDevelopment

ResumeCreation

MockInterviews

Ready For Job &Placements

WE PLACED OUR STUDENTS AT

DIGITAL MARKETING PLACEMENTS

STUDENT REVIEWS

www.omit.in