top 5 ways to analyze your website: crazy egg

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The Top 5 Ways to Analyze Your Website & Online Presence 3. CRAZY EGG

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Page 1: Top 5 Ways to Analyze Your Website: Crazy Egg

The Top 5 Ways to Analyze Your Website & Online Presence

3. CRAZY EGG

Page 2: Top 5 Ways to Analyze Your Website: Crazy Egg

What is Crazy Egg?

• A program you can install on pages of your website to see how users are clicking and scrolling through your website.

Page 3: Top 5 Ways to Analyze Your Website: Crazy Egg

What is Crazy Egg Used For? • Getting better insight into what people are doing when

they come to your website.

Page 4: Top 5 Ways to Analyze Your Website: Crazy Egg

What is Crazy Egg Used For? • Getting better insight into what people are doing when

they come to your website.

• If considering a redesign, use Crazy Egg to get a better understanding of what people are doing/what’s working on your current website.

Page 5: Top 5 Ways to Analyze Your Website: Crazy Egg

What is Crazy Egg Used For? • Getting better insight into what people are doing when

they come to your website.

• If considering a redesign, use Crazy Egg to get a better understanding of what people are doing/what’s working on your current website.

• See what is and isn’t drawing people in and generating clicks.

Page 6: Top 5 Ways to Analyze Your Website: Crazy Egg

What is Crazy Egg Used For? • Getting better insight into what people are doing when

they come to your website.

• If considering a redesign, use Crazy Egg to get a better understanding of what people are doing/what’s working on your current website.

• See what is and isn’t drawing people in and generating clicks.

• Understanding where important content should be placed on your website.

Page 7: Top 5 Ways to Analyze Your Website: Crazy Egg

There are 5 Different Reports You Can Use

1. Heatmap

2. Scrollmap

3. Confetti Map

4. Overlay

5. List View

Page 8: Top 5 Ways to Analyze Your Website: Crazy Egg

Heatmap

The heat map is a visualization of where your visitors are clicking.

Page 9: Top 5 Ways to Analyze Your Website: Crazy Egg

Scroll Map

The scrollmap shows which parts of the page are viewed most often by your visitors.

Page 10: Top 5 Ways to Analyze Your Website: Crazy Egg

Confetti Map

The confetti report pinpoints exactly where a person clicks.

Page 11: Top 5 Ways to Analyze Your Website: Crazy Egg

Overlay

The Overlay report is the quantification of the Heatmap.

Page 12: Top 5 Ways to Analyze Your Website: Crazy Egg

List View

The list feature makes it very easy to see all the elements that got clicks.

Page 13: Top 5 Ways to Analyze Your Website: Crazy Egg

What to Check Monthly

Page 14: Top 5 Ways to Analyze Your Website: Crazy Egg

What to Check Monthly…

• Where the hot spots are on your pages.

• How far people are scrolling on your pages (where appropriate move important information to make sure it gets seen).

Page 15: Top 5 Ways to Analyze Your Website: Crazy Egg

Join us for the next video: Google Search Console