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TRANSCRIPT
TONY FERGUSON
Product Information Training
What Is BMI?BMI stands for Body Mass Index
Measurement for human body shape based on weight and height.
BMI can help to classify your weight
For adults 20 years and older:
A BMI below 18.5 (pale yellow) is considered underweight.
A BMI of 18.5 to 24.9 (green) is considered a normal weight.
A BMI of 25 to 29.9 (yellow) is considered overweight.
A BMI of 30 or higher (red) is considered obese.
TF2+ Product Range
TF2+ products are nutritious supplementary foods.
• 5 Shakes– Banana
– Cappuccino
– Chocolate
– Strawberry
– Vanilla
• 2 Soups– Pumpkin
– Chicken
• 2 Bars– Choc
– Cappuccino
How Does TF2+ Differ From Products In Your Store
• Formulated Supplementary Foods • Used to supplement a meal or dietary intake• Needs to be 550kJ or more• TF2+ products fits here
• Formulated Meal Replacements• Used as the meal / to replace the meal• Needs to have at least 850kJ / serve• Tony Ferguson meal replacements fits here
• VLCD products• Used to replace 1 – 3 meals per day• Kilojoules / serve less defined. Used for dietary management of obesity under medical supervision• Only a proposed category and yet to be fully regulated • Optifast fits here
• Formulated Supplementary Sports Foods• Used to help sports people in achieving a specific nutritional goal.• Composition varies depending on nutrient target e.g. carbohydrate or protein • Musashi Slm fits here
Food Standards Australia and New Zealand (FSANZ) regulate what the product can and must contain and its prescribed use and how it can be described. These products can be used in similar ways, the use as per the Food Standards differs.
So the way we sell these products and what we say about them will also differ.
Comparison Of Products In Store
• Nutritional table of TF2+ products and compares them to other products.
• Become familiar with the features and benefits of TF2+ products.
• So that you know who and how to recommend it
Why Recommend TF2+ Products?
• TF2+ variety of products and flavours: 5 shakes, 2 soups, 2 bars
• Made by Tony Ferguson
• TF2+ tastes great, quick and easy
• Caters for some dietary restrictions
• Available on shelf anyone can buy it, no memberships
• Can be used as part of a low kilojoule weight loss plan or to boost nutritional intake or to increase nutrient intake.
Shakes Soups Bars
Suitable for gluten intolerance*
Chicken flavour
only
Suitable for lactose intolerance
Suitable for vegetarians
Pumpkin
only
Suitable for vegans
Contains soy
Who Is A Good Candidate For TF2+?
There are many people who you can recommend TF2+ products including:
• Those who want to lose weight. TF2+ can be used as part of a low kilojoule diet to help people get the nutrients they need and feel great while dropping the kilos.
• Those who are not getting sufficient nutrients in their diet each day e.g. vegetarians not getting enough protein or elderly people not getting enough protein, vitamins and minerals.
• TF2+ can be used to supplement diet; of busy people who don’t eat properly. A TF2+ bar is a convenient way to boost nutritional intake.
What To Say When Asked‘What is TF2+’?
• First determine the customers needs.Are they looking for a product to help them lose weight or are they looking for a quick convenient product that can help them reach daily nutrient requirements?
• Tailor your answer to the customers needs
“TF2+ is a supplementary food that comes in shakes, soups and bars. It can be used as part of a low kilojoule weight loss plan or to boost nutritional intake.”
A comprehensive meal and food guide is found inside the 14 shake variety pack or on the website www.tf2plus.com
It is simple and easy to follow. You have regular meals and snack so still get to eat while trying to lose weight!”
Who Is TF2+ Suitable For?
TF2+ shakes, soups, bars are food products and are suitable for most people.
Shakes Soups Bars
Suitable for gluten intolerance*
Chicken flavour only
Suitable for lactose intolerance
Suitable for vegetarians
Pumpkin only
Suitable for vegans
Contains soy
*Not certified gluten free but does not include gluten containing ingredients.
The following table contains some common dietary considerations. People with other dietary
restrictions not mentioned in the below table should check the individual product ingredients,
call the enquiry number (1800 911 192) or speak to their doctor before consumption.
My Customer Has A Health Condition
If they have a health condition or on medications, recommend they speak to their doctor before starting a weight loss program.
This is important as you are not trained to answer questions or to make dietary changes for someone who has health conditions.
TF2+ is suitable for people with health conditions. But dietary changes or weight loss can impact certain conditions or medications adjustment may be required by the doctor.
TF2+ are food products – most people without allergies, intolerances and dietary restrictions can consume these.
Customers who have a lot of weight to lose?
• A customer with a lot of weight to lose needs to be on a weight loss program monitored by health professionals or trained weight loss consultants.
• TF2+ low kilojoule plan provides nutrients they need, but they require more protein and kilojoules initially and will lose weight for a longer period of time. For this reason, refer them to their doctor or a dietician.
Who is TF2+ low kilojoule plan unsuitable for?
• Pregnant women• Lactating women• Children and adolescents under 18 years
• Note: TF2+ products are just a food products so can be used to supplement normal dietary intake.
Using TF2+ To Lose Weight
Dieting can be a catch 22 – you reduce kilojoule intake to drop the kilos but still need to get the essential nutrients your body needs with less food!
For most people – eating less food equals reduced intake of the protein, vitamins and minerals they need each day
• TF2+ can be used to supplement a low kilojoule weight loss plan. TF2+ shakes, soups and bars provide protein, carbohydrates, vitamins and minerals to help increase nutritional adequacy.
TF2+ can help people who want to lose weight on their OWN the healthy way
Recommend following the plan on TF2+14 Shake Variety Pack this. For those who do not purchase the Variety Pack, the detailed low kilojoule plan can be found on the website: www.tf2plus.com.
What Is Included In The TF2+ Low Kilojoule Plan Brochure?
This is essential for anyone who wants to lose weight healthily by incorporating TF2+.
It provides all the information needed such as:
• Details on TF2+ products (shakes, soups and bars)
• Health and dietary information
• A guide to the low kilojoule plan including a more detailed typical day
• Food groups that will be consumed on the low kilojoule plan and examples of each as well as portion sizes and recommendations on when to consume these foods.
Typical Day Using TF2+ Low Kilojoule Plan
Supplement meals twice a day with TF2+ shakes, soups or bars.
To make a TF2+ meal you could suggest some of the following:• 1 Fruit e.g. banana + TF2+ shake• 1 Diet yoghurt + TF2+ shake or bar• 1 Cappuccino made on milk + TF2+ bar• 1 Salad + TF2+ shake, soup or bar• Steamed vegetables + TF2+ soup
On the TF2+ low kilojoule plan they will have the following food groups daily:• 2 TF2+ shakes, soups or bars• 1 Healthy main meal e.g. grilled fish & salad• 2 Fruit serves e.g. a peach and an orange• 1 Dairy serve e.g. yoghurt or a milky cappuccino• 1 Healthy Fat serve e.g. raw nuts or avocado• Unlimited low kilojoule vegetables/salad
Sample Day On A TF2+ Low Kilojoule Plan
Breakfast Cappuccino made on milk + TF2+ bar
Morning tea 1 Fruit e.g. banana
Lunch Salad + TF2+ shake or soup
Afternoon tea Handful of almonds
Dinner Grilled chicken & vegetables
After Dinner 1 Fruit e.g. strawberries + diet jelly
Features and Benefits
• Comes in a variety of products and flavours
• Can be used as a low kilojoule weight loss plan or to increase nutrient intake
• Purchased in boxes and packaged as single meal for convenience
• Great taste and easy
What is in it for me?
• From the makers of Tony Ferguson (well known weight loss program)
• Stores will make over 33% Gross Profit across the range
• Pharmacy Only, meaning customers will have to return back into the pharmacy to re-purchase
• Not ranged in Chemist Warehouse, we don’t need to compete in price
Questions your customer may ask?
• How much weight can I lose?TF2+ aims to help people who have between 5 and 7 kilograms to lose.
• How long will it take?Tf2+ products may be used to supplement a low-kilojoule weight-loss plan for two to three weeks using it twice a day.
• Do I still eat with TF2+?Yes using a healthy choice option for example 1 diet yoghurt + TF2+ shake or bar
OR salad + TF2+ shake, or soup or bar.
• Is it the same as Tony FergussonIt is made by Tony Fergusson but is more designed for someone who wants to lose 3 to 7kgs, if someone was wanting to lose more weight suggest a program such as Med Vita
Questions your customer may ask?
• Do I use water or milk to make a shake?TF2+ recommend using 200mL of chilled water in a shaker(more or less to suit taste)
• Will I just put the weight back on after TF2+?Once finishing TF2+ you will need to continue on a balanced diet and continue exercising to reduce the chances of putting weight back on.
• What if I am gluten intolerant?TF2+ all shakes and only the chicken soup is gluten free.
• What if I am taking other medications?If they have a health condition or on medications, recommend they speak to their doctor before starting a weight loss program