together 2013 deck

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Music, Art & Technology Festival Boston // Cambridge May 13 th - 19 th In just its 2nd year Together was honored by Boston Mayor Thomas Menino when he declared April 17, 2011 Together Boston Day in the city of Boston. Together Boston is a week-long, city-wide convergence of music, art and technology. With daytime events celebrating emerging ideas, the latest gear and artistic innovation, the creative community then gives back at nighttime events that embrace aspects of all three fields. Featuring exhibits, Q&A with visiting artists and musicians plus a film component, Together contains a multitude of inclusive activities, putting the city and New England at the center of a new festival experience. Together is rapidly evolving into the SXSW of the northeast. As we head into the Festival’s fourth year, we look forward to building on the momentum generated from our world class partners and dedicated creative community, and continuing to develop Together into one of the US’s premier music, art and technology festivals.

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Page 1: Together 2013 Deck

Music, Art & Technology FestivalBoston // Cambridge May 13th - 19th

In just its 2nd year Together was honored by Boston Mayor Thomas Menino when he declared April 17, 2011 Together Boston Day in the city of Boston.

Together Boston is a week-long, city-wide convergence of music, art and technology. With daytime events celebrating emerging ideas, the latest gear and artistic innovation, the creative community then gives back at nighttime events that embrace aspects of all three fields. Featuring exhibits, Q&A with visiting artists and musicians plus a film component, Together contains a multitude of inclusive activities, putting the city and New England at the center of a new festival experience.

Together is rapidly evolving into the SXSW of the northeast. As we head into the Festival’s fourth year, we look forward to building on the momentum generated from our world class partners and dedicated creative community, and continuing to develop Together into one of the US’s premier music, art and technology festivals.

Page 2: Together 2013 Deck

Music, Art & Technology FestivalBoston // Cambridge 2012 Overview

Together 2012 Snapshot Event Highlights

10,000+ Visitors

300+ Artists

100+ Events

50+ Venues

70+ Partners

Together Center

‘Get Together’ Expo

Producer/DJ Competition

Dubspot Hi-Fidelity Sessions

‘Greater Boston and the EDM

Movement’ Discussion Panel

WHIRL: Emerging Arts & Multimedia Event

Echo Nest’s, Paul Lemere,

Discussion on Music & Data

Hack Together: Buildathon

Grammy nominee, Photek

MIT’s Joe Paradisio Demo on Modular Synth

Event schedule, togetheboston.com/events

Reactable at the Get Together Joe Paradisio, Modular Synth Demo

DJ Shiftee teaching at the Dubspot Sessions

Page 3: Together 2013 Deck

Music, Art & Technology FestivalBoston // Cambridge 2012 Overview

Educational Partners

Select Partners

Photo Booth Step & Repeat backdrop at all nighttime eventsUstream of Together Center DJs, select events, and all panels, demos, discussions.

Music Studio Direct at the Get Together

Page 4: Together 2013 Deck

Music, Art & Technology FestivalBoston // Cambridge Together Press

Together 2012 Media Snapshot

125+ Media Hits

50+ Million Media Impressions

50+ Million Social Media Impressions

100+ hours Ustream

600% increase of followers since 2011

Page 5: Together 2013 Deck

Music, Art & Technology FestivalBoston // Cambridge Twitter Mentions

Page 6: Together 2013 Deck

Music, Art & Technology FestivalBoston // Cambridge Market Explosion

“The dance revolution of 2011 was for everyone. And if momentum is any kind of barometer, this time it might be here to stay.”

“This music has captured the 16-to-20-year-olds. It’s their rock ‘n’ roll, their revolution. And that cannot be stopped.”

Page 7: Together 2013 Deck

Music, Art & Technology FestivalBoston // Cambridge Partnership Opportunities

Together is built upon strong relationships with industry leading brands, cultural and educational institutions. We have numerous tools to help you reach our vibrant and diverse following:

On-Site ActivationWith over 100 events in 2012, Together offers an array of opportunities for event activations that reach your core-consumer and marketing objectives. From on-site branding to product demos to fully branded custom events, engage this sought after demographic.

Izotope Demo 2012 Competition Winners

DJ / Producer Competition At its core, Together is built upon support from a community of musicians and music fans. The annual DJ & Producer Competitions offer up and coming musicians with an opportunity to enter their work for a chance to win a prize pack of music gear worth over $20,000. For brands who work in the music space, this is an excellent opportunity to support tomorrow’s next hot artists.

Page 8: Together 2013 Deck

Music, Art & Technology FestivalBoston // Cambridge The Together Center

“Greater Boston & the EDM Movement” panel with Akrobatik, Boston Councellors Tito Jackson & Cambrifge Councellor Ken Reeves “Post-Geographic” daytime panel

2x DMC World Champion, DJ Shiftee, playing a surprise set at the Together Center

Installation by local artist, Joey Asal

Last year Together introduced a next level component to the festival: the Together Center. Located in theheart of Central Square in Cambridge, Together transformed a 4,400 square foot space into a multi-facteted hub for the festival. For a duration spanning the weeks before and during the Festival week, The Together Center was home to many of our partners, a setting for educational panels, demos, art + multimedia installations, a hub for Google Places, and hosted 80+ DJs providing a musical background to what became the nucleus of Together Festival. From 11am to 7pm every day anyone could come in, listen to music, learn about the festival and interact with the partners on a personal level.

Page 9: Together 2013 Deck

Music, Art & Technology FestivalBoston // Cambridge Brand Awareness

Promo VideosTogether produces numerous promotional videos in the runup to each year’s festival and a wrap up upon the festival’s completion - all of which highlight the Festival’s partners.

Together GuideThis printed Festival Guide is distributed to all attendees and festival partners prior to and during the week of the fesitval. The guide includes artist bios, interviews, exposés,

TogetherBoston.comThe hub for the Festival’s numerous digital properties. The Together website features a constant stream of content, including call outs of the festival partners and their most recent products and services.

Custom PartnershipIn addition to the aforementioned, Together is a perfect fit for integration into your existing or upcoming brand initiatives. Our dedicated team is always eager to discuss unique activation ideas to create a partnership that best suits your needs.

Page 10: Together 2013 Deck

MUSIC | ART | TECHNOLOGY

For comments or inquiries, please contact:

Jonathan BarucDirector of Business Development

Together Boston203.247.6807

[email protected]