TLC Monthly Webinar for Tutor Coordinators

TLC Monthly Webinar for Tutor CoordinatorsFebruary 18, 201410:00am 11:00amTutor Recruitment and Selection1AgendaBrief review of use of webinar platformUpdatesTutor Recruitment and SelectionSharingNext webinarMarch 25, 2013, 10:00 11:00 amTutor ManagementPlease note ~ date is one week later than normal.2Navigation of GoToMeeting

3Updates for Tutor Coordinators4UpdatesTutor conference, March 16, 201469 registeredPlease continue to promote with tutorsTutor coordinators can now register

Registration linkpaacesite.org > Upcoming Events and Conferences > Read More5Tutor recruitment and selection6Planning for Volunteers in Literacy: A Guidebook

7What is Recruitment?8Asking people to be part of and participate in your program.Selling them on your volunteer opportunities over those of another program.

9Basic Tutor RequirementsDivision requirementsRequirements of your programTutor competenciesAwareness of and respect for the needs of adult learners10General Information and SuggestionsVariety and multiple exposures.Who has the skills you need?Ask directly! Dont take no as final.Get Involved instead of Volunteer.Every volunteer has a great experience.11BIG PICTUREGive potential volunteers the BIG PICTUREVisit program.Learn about educational components.Meet students and staff.Look at student work.Ask yourself Why do I want to recruit volunteers?Why would volunteers be interested in supporting our program?

AND AND be prepared for questions volunteers will ask.12Potential Volunteer QuestionsWhat will I be doing?When will I volunteer? How often will I volunteer? How long will I volunteer? Where will I be working?Why should I volunteer? Whats in it for me? Will I receive training or ongoing support?

13As the Tutor Coordinator it is important to:Know the programs mission, vision and philosophies. Before recruiting know your needs.Survey staff and teachers.Needs will change.Process to evaluate your need for volunteers.Recruiting is a Non-stop Activity14While it requires specific actions to make it happen, volunteer recruitment is also a mindset.

Planning for Volunteers in Literacy, p. 73It becomes integrated into all aspects of outreach.15

Planning for Volunteers in Literacy, p. 73

When you contact these organizations have concise clear descriptions of what volunteers in your program will be doing. Examples of activitiesDetails about location and schedulingCurrent or former studentsPotential volunteers can hear about eh impact of the program directly froma student, it is much more powerful than hearing it from a staff member.Leave informational material.

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Planning for Volunteers in Literacy, p. 7517SelectionAssess potential volunteers Reasons, goals and motivations for wanting to volunteer.Professional background, training and teaching approaches.Communication styles.Availability.Interests.Needs.Values.

Causal informal conversationsFormal surveys and formsWhose job is it to do the screening?18The key is to recruit with retention in mind.

Planning for Volunteers in Literacy, p. 7819Recruitment Planning Questionsfrom http://en.copian.ca/library/newsletter/laubach/nov03/extra/1.htm

What human resources will be needed to accomplish organizational goals in the next twelve months? (Consider skills, talents, experience, attitudes and attributes as well as number/quantity.)What skills and talents do we currently have in our organization?What are the gaps in our talent pool?Do we have job descriptions for all volunteer positions?What may prevent someone from volunteering with us?What factors may encourage or attract volunteers to our organization?Are there potential volunteer markets that we are not reaching/How can we best reach new volunteer markets?Do we have a planned and targeted recruitment campaign?Do the methods and messages we use relate to our community and the kind of volunteers we want to attract? (Select the appropriate recruitment method to reach the target population.)Do we have the systems and tools in place t o bring volunteers into our organization quickly and easily?Do we have knowledgeable, enthusiastic, well-trained people involved in the recruitment process?

20Comments from PeersHow do you recruit volunteer tutors?

Get a tutor manual and donate it to your local library.

(someone in advertising stated that this is the most read section of the newspaper, although a bit more expensive). To help negotiate advertising rates you could point out that increased literacy in the community would mean increased newspaper sales. dont underestimate the power of media; these advertisements can also serve to recruit adult learners. PBS stations or other local stations may be willing to provide advertising at a reduced rate or even free of charge, especially if they are having a slow news dayOne program has enough interest from college students that the students themselves organize the dates for the tutor trainings.

21Comments from PeersHow do you recruit volunteer tutors?

Get a tutor manual and donate it to your local library. Provide a clear tutor job description.

(someone in advertising stated that this is the most read section of the newspaper, although a bit more expensive). To help negotiate advertising rates you could point out that increased literacy in the community would mean increased newspaper sales. dont underestimate the power of media; these advertisements can also serve to recruit adult learners. PBS stations or other local stations may be willing to provide advertising at a reduced rate or even free of charge, especially if they are having a slow news dayOne program has enough interest from college students that the students themselves organize the dates for the tutor trainings.

22Comments from PeersHow do you recruit volunteer tutors?

Get a tutor manual and donate it to your local library. Provide a clear tutor job description. Participate in United Ways Day of Caring in September to distribute brochures.

(someone in advertising stated that this is the most read section of the newspaper, although a bit more expensive). To help negotiate advertising rates you could point out that increased literacy in the community would mean increased newspaper sales. dont underestimate the power of media; these advertisements can also serve to recruit adult learners. PBS stations or other local stations may be willing to provide advertising at a reduced rate or even free of charge, especially if they are having a slow news dayOne program has enough interest from college students that the students themselves organize the dates for the tutor trainings.

23Comments from PeersHow do you recruit volunteer tutors?

Get a tutor manual and donate it to your local library. Provide a clear tutor job description. Participate in United Ways Day of Caring in September to distribute brochures. Put brochures in doctors offices, libraries, schools, colleges, grocery stores, retirement homes, churches, public housing developments, retirement homes and churches.

(someone in advertising stated that this is the most read section of the newspaper, although a bit more expensive). To help negotiate advertising rates you could point out that increased literacy in the community would mean increased newspaper sales. dont underestimate the power of media; these advertisements can also serve to recruit adult learners. PBS stations or other local stations may be willing to provide advertising at a reduced rate or even free of charge, especially if they are having a slow news dayOne program has enough interest from college students that the students themselves organize the dates for the tutor trainings.

24Comments from PeersHow do you recruit volunteer tutors?

Get a tutor manual and donate it to your local library. Provide a clear tutor job description. Participate in United Ways Day of Caring in September to distribute brochures. Put brochures in doctors offices, libraries, schools, colleges, grocery stores, retirement homes, churches, public housing developments, retirement homes and churches. Approach local organizations with the offer to speak to their group.

(someone in advertising stated that this is the most read section of the newspaper, although a bit more expensive). To help negotiate advertising rates you could point out that increased literacy in the community would mean increased newspaper sales. dont underestimate the power of media; these advertisements can also serve to recruit adult learners. PBS stations or other local stations may be willing to provide advertising at a reduced rate or even free of charge, especially if they are having a slow news dayOne program has enough interest from college students that the students themselves organize the dates for the tutor trainings.

25Comments from PeersHow do you recruit volunteer tutors?

Get a tutor manual and donate it to your local library. Provide a clear tutor job description. Participate in United Ways Day of Caring in September to distribute brochures. Put brochures in doctors offices, libraries, schools, colleges, grocery stores, retirement homes, churches, public housing developments, retirement homes and churches. Approach local organizations with the offer to speak to their group. Place an advertisement in the lower right-hand corner of the third page of the newspaper.

(someone in advertising stated that this is the most read section of the newspaper, although a bit more expensive). To help negotiate advertising rates you could point out that increased literacy in the community would mean increased newspaper sales. dont underestimate the power of media; these advertisements can also serve to recruit adult learners. PBS stations or other local stations may be willing to provide advertising at a reduced rate or even free of charge, especially if they are having a slow news dayOne program has enough interest from college students that the students themselves organize the dates for the tutor trainings.

26Comments from PeersHow do you recruit volunteer tutors?

Get a tutor manual and donate it to your local library. Provide a clear tutor job description. Participate in United Ways Day of Caring in September to distribute brochures. Put brochures in doctors offices, libraries, schools, colleges, grocery stores, retirement homes, churches, public housing developments, retirement homes and churches. Approach local organizations with the offer to speak to their group. Place an advertisement in the lower right-hand corner of the third page of the newspaper. Use the word FREE in the ads that you use.

(someone in advertising stated that this is the most read section of the newspaper, although a bit more expensive). To help negotiate advertising rates you could point out that increased literacy in the community would mean increased newspaper sales. dont underestimate the power of media; these advertisements can also serve to recruit adult learners. PBS stations or other local stations may be willing to provide advertising at a reduced rate or even free of charge, especially if they are having a slow news dayOne program has enough interest from college students that the students themselves organize the dates for the tutor trainings.

27Comments from PeersHow do you recruit volunteer tutors?

Get a tutor manual and donate it to your local library. Provide a clear tutor job description. Participate in United Ways Day of Caring in September to distribute brochures. Put brochures in doctors offices, libraries, schools, colleges, grocery stores, retirement homes, churches, public housing developments, retirement homes and churches. Approach local organizations with the offer to speak to their group. Place an advertisement in the lower right-hand corner of the third page of the newspaper. Use the word FREE in the ads that you use. When advertising it is helpful to use pictures of tutors and learners in action samples of success stories are also very beneficial.

(someone in advertising stated that this is the most read section of the newspaper, although a bit more expensive). To help negotiate advertising rates you could point out that increased literacy in the community would mean increased newspaper sales. dont underestimate the power of media; these advertisements can also serve to recruit adult learners. PBS stations or other local stations may be willing to provide advertising at a reduced rate or even free of charge, especially if they are having a slow news dayOne program has enough interest from college students that the students themselves organize the dates for the tutor trainings.

28Comments from PeersHow do you recruit volunteer tutors?

Get a tutor manual and donate it to your local library. Provide a clear tutor job description. Participate in United Ways Day of Caring in September to distribute brochures. Put brochures in doctors offices, libraries, schools, colleges, grocery stores, retirement homes, churches, public housing developments, retirement homes and churches. Approach local organizations with the offer to speak to their group. Place an advertisement in the lower right-hand corner of the third page of the newspaper. Use the word FREE in the ads that you use. When advertising it is helpful to use pictures of tutors and learners in action samples of success stories are also very beneficial. Use radio advertisements.

(someone in advertising stated that this is the most read section of the newspaper, although a bit more expensive). To help negotiate advertising rates you could point out that increased literacy in the community would mean increased newspaper sales. dont underestimate the power of media; these advertisements can also serve to recruit adult learners. PBS stations or other local stations may be willing to provide advertising at a reduced rate or even free of charge, especially if they are having a slow news dayOne program has enough interest from college students that the students themselves organize the dates for the tutor trainings.

29Comments from PeersHow do you recruit volunteer tutors?

Get a tutor manual and donate it to your local library. Provide a clear tutor job description. Participate in United Ways Day of Caring in September to distribute brochures. Put brochures in doctors offices, libraries, schools, colleges, grocery stores, retirement homes, churches, public housing developments, retirement homes and churches. Approach local organizations with the offer to speak to their group. Place an advertisement in the lower right-hand corner of the third page of the newspaper. Use the word FREE in the ads that you use. When advertising it is helpful to use pictures of tutors and learners in action samples of success stories are also very beneficial. Use radio advertisements. Advertise on TV.

(someone in advertising stated that this is the most read section of the newspaper, although a bit more expensive). To help negotiate advertising rates you could point out that increased literacy in the community would mean increased newspaper sales. dont underestimate the power of media; these advertisements can also serve to recruit adult learners. PBS stations or other local stations may be willing to provide advertising at a reduced rate or even free of charge, especially if they are having a slow news dayOne program has enough interest from college students that the students themselves organize the dates for the tutor trainings.

30Comments from PeersHow do you recruit volunteer tutors?

Get a tutor manual and donate it to your local library. Provide a clear tutor job description. Participate in United Ways Day of Caring in September to distribute brochures. Put brochures in doctors offices, libraries, schools, colleges, grocery stores, retirement homes, churches, public housing developments, retirement homes and churches. Approach local organizations with the offer to speak to their group. Place an advertisement in the lower right-hand corner of the third page of the newspaper. Use the word FREE in the ads that you use. When advertising it is helpful to use pictures of tutors and learners in action samples of success stories are also very beneficial. Use radio advertisements. Advertise on TV. Place advertisements in the Penny Saver or equivalent local paper.

(someone in advertising stated that this is the most read section of the newspaper, although a bit more expensive). To help negotiate advertising rates you could point out that increased literacy in the community would mean increased newspaper sales. dont underestimate the power of media; these advertisements can also serve to recruit adult learners. PBS stations or other local stations may be willing to provide advertising at a reduced rate or even free of charge, especially if they are having a slow news dayOne program has enough interest from college students that the students themselves organize the dates for the tutor trainings.

31Comments from PeersHow do you recruit volunteer tutors?

Get a tutor manual and donate it to your local library. Provide a clear tutor job description. Participate in United Ways Day of Caring in September to distribute brochures. Put brochures in doctors offices, libraries, schools, colleges, grocery stores, retirement homes, churches, public housing developments, retirement homes and churches. Approach local organizations with the offer to speak to their group. Place an advertisement in the lower right-hand corner of the third page of the newspaper. Use the word FREE in the ads that you use. When advertising it is helpful to use pictures of tutors and learners in action samples of success stories are also very beneficial. Use radio advertisements. Advertise on TV. Place advertisements in the Penny Saver or equivalent local paper. When advertising tutor trainings, avoid including dates. Some potential tutors will rule themselves out if a date doesnt suit. Caution some public services wont make an announcement without a date.

(someone in advertising stated that this is the most read section of the newspaper, although a bit more expensive). To help negotiate advertising rates you could point out that increased literacy in the community would mean increased newspaper sales. dont underestimate the power of media; these advertisements can also serve to recruit adult learners. PBS stations or other local stations may be willing to provide advertising at a reduced rate or even free of charge, especially if they are having a slow news dayOne program has enough interest from college students that the students themselves organize the dates for the tutor trainings.

32Comments from PeersHow do you recruit volunteer tutors?

Get a tutor manual and donate it to your local library. Provide a clear tutor job description. Participate in United Ways Day of Caring in September to distribute brochures. Put brochures in doctors offices, libraries, schools, colleges, grocery stores, retirement homes, churches, public housing developments, retirement homes and churches. Approach local organizations with the offer to speak to their group. Place an advertisement in the lower right-hand corner of the third page of the newspaper. Use the word FREE in the ads that you use. When advertising it is helpful to use pictures of tutors and learners in action samples of success stories are also very beneficial. Use radio advertisements. Advertise on TV. Place advertisements in the Penny Saver or equivalent local paper. When advertising tutor trainings, avoid including dates. Some potential tutors will rule themselves out if a date doesnt suit. Caution some public services wont make an announcement without a date. One program attended a college fair outside of the cafeteria before supper. They had great response and high visibility. College students may need community service hours but their changing schedules can be a problem. (someone in advertising stated that this is the most read section of the newspaper, although a bit more expensive). To help negotiate advertising rates you could point out that increased literacy in the community would mean increased newspaper sales. dont underestimate the power of media; these advertisements can also serve to recruit adult learners. PBS stations or other local stations may be willing to provide advertising at a reduced rate or even free of charge, especially if they are having a slow news dayOne program has enough interest from college students that the students themselves organize the dates for the tutor trainings.

33Comments from PeersHow do you recruit volunteer tutors?

Get a tutor manual and donate it to your local library. Provide a clear tutor job description. Participate in United Ways Day of Caring in September to distribute brochures. Put brochures in doctors offices, libraries, schools, colleges, grocery stores, retirement homes, churches, public housing developments, retirement homes and churches. Approach local organizations with the offer to speak to their group. Place an advertisement in the lower right-hand corner of the third page of the newspaper. Use the word FREE in the ads that you use. When advertising it is helpful to use pictures of tutors and learners in action samples of success stories are also very beneficial. Use radio advertisements. Advertise on TV. Place advertisements in the Penny Saver or equivalent local paper. When advertising tutor trainings, avoid including dates. Some potential tutors will rule themselves out if a date doesnt suit. Caution some public services wont make an announcement without a date. One program attended a college fair outside of the cafeteria before supper. They had great response and high visibility. College students may need community service hours but their changing schedules can be a problem. LitCorps can be a great resource if there is a local college or university.

(someone in advertising stated that this is the most read section of the newspaper, although a bit more expensive). To help negotiate advertising rates you could point out that increased literacy in the community would mean increased newspaper sales. dont underestimate the power of media; these advertisements can also serve to recruit adult learners. PBS stations or other local stations may be willing to provide advertising at a reduced rate or even free of charge, especially if they are having a slow news dayOne program has enough interest from college students that the students themselves organize the dates for the tutor trainings.

34DID You know?adapted from ProLiteracy Education Networks Volunteers are Vital; #8 from Volunteer Power News 9335About 61 million persons did volunteer work from September 2006 to September 2007.36adapted from ProLiteracy Education Networks Volunteers are Vital; #8 from Volunteer Power News 93Women tend to volunteer more than men.37adapted from ProLiteracy Education Networks Volunteers are Vital; #8 from Volunteer Power News 93People who are employed tend to volunteer more than those who are unemployed or not in the labor force.38adapted from ProLiteracy Education Networks Volunteers are Vital; #8 from Volunteer Power News 93The median number of hours men and women spend volunteering was 52 hours per year.39adapted from ProLiteracy Education Networks Volunteers are Vital; #8 from Volunteer Power News 93The main organizations for which volunteers worked during 2007 were either religious or educational.40adapted from ProLiteracy Education Networks Volunteers are Vital; #8 from Volunteer Power News 93Those most likely to volunteer are between the ages of 35 and 54.41adapted from ProLiteracy Education Networks Volunteers are Vital; #8 from Volunteer Power News 93Forty-four percent of those who volunteer in an organization do so because someone asks them.42adapted from ProLiteracy Education Networks Volunteers are Vital; #8 from Volunteer Power News 93More than 80% of social network users and Twitter users are active in some kind of volunteer group.43adapted from ProLiteracy Education Networks Volunteers are Vital; #8 from Volunteer Power News 93Why Might People Not Participate?No time.You make time for things that are important.Preconceived ideas about your program.Make sure correct information is out there.Dont want a large commitment.Break the job into smaller pieces.Cant come when you need them.Can you be flexible? Job share?They are afraid.Stress training, show them around, make them comfortable.44Volunteers are seldom paid; not because they are worthless, but because they are PRICELESS!

45Sharing46SharingEach webinar will allow some time for Tutor Coordinators to share a success or challenge of the month.What are your successes?What are your challenges?

What support can TLC provide you?

47Upcoming Webinar TopicsMarch ~ Tutor managementApril ~ Basic tutor trainingMay ~ Professional development for tutor coordinatorsJune ~ TBDList of tutor coordinator webinars can be found at TLCs website, tlcliteracy.org or more specifically, at this link.

Please share your requests with me, kim@tlcliteracy.org.

48Thank you!49For Your ReferenceTutor CoordinatorsThe following slides are for your reference and will be left in the monthly power points shared by Tutors of Literacy.Please let me, kim@tlcliteracy.org, know if there is something you would like to see added here.50Guskey OverviewFive Levels of Professional Development Evaluation (adapted from Guskey, 2002)

For professional developers: 1) ensure teachers/tutors enjoy the experience 2) ensure teachers/tutors learn something 3) ensure supports for change/implementation are in place 4) ensure opportunities and awareness of how to use new knowledge and skills 5) see what the impact is on studentsJohnson, K.A. & Linden A.PD Evaluation for Minnesota51Tutor Coordinator Job Description and RolesTutor Coordinators provide training to volunteer adult education instructors AND associated learners support volunteer adult education instructors AND associated learners Duties include, but are not limited to, implementing effective processes for tutor screening making referrals to the case manager participating in orientationconducting training sessions assigning tutor-student pairs/groupssupporting tutor-student pairs/groupsproviding ongoing supervision of tutoring staffworking with the In-House PD Specialist to coordinate tutor professional development52Individual Tutor PD Plan aka Your Role as a TutorStatement for Initial Tutor Professional Development PlanAs a volunteer instructor, I will continually strive to identify and meet the needs of the learner(s) I tutor by learning about and applying new techniques during my instruction. To demonstrate the effectiveness of the tutoring sessions, I will document the instructional strategies I apply and how the learner is affected. Whenever possible, I will share my tutoring experiences with my peers so we can all learn and grow together.53