Tips for brick-and-mortar retail success in the eCommerce age

3 Important factors necessary to drive brick-and-mortar success

Right products in-store Right store staff Right marketing strategies

5 tips for brick-and-mortar stores to succeed

Speed and convenience

Emphasize on the advantages of instant gratification to customers and the convenience of physically experiencing the product

5 tips for brick-and-mortar stores to succeed

Personalized interactions

Leverage on the face-to-face

human interactions between the customer and the store staff

5 tips for brick-and-mortar stores to succeed

Localized marketing

Attract local shoppers

with location based

marketing campaigns

and promotions

5 tips for brick-and-mortar stores to succeed

Think customers, not products

Display products in-store, focusing on the customers’ preferences, not on the inventory

5 tips for brick-and-mortar stores to succeed

Easy payments

Allow for flexible and secure multiple payment options in order to lure customers to make purchases without them having to worry about payment modes and data security

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Every year, 50,000 retail associates use ETP to serve 150,000,000 consumers, selling

USD 5,000,000,000 of merchandise. More than 300 brands in 20 countries, across 10

time-zones, in 200 cities, at 25,000+ stores, in 5 languages run on ETP.

Australia, Bahrain, China, Hong Kong, India, Indonesia, Iraq, Jordan, Kingdom of Saudi Arabia, Kuwait, Malaysia,Oman, Qatar, Singapore, Sri Lanka, Thailand, The Philippines, U.A.E., Uzbekistan and Yemen

www.etpgroup.com