tim's big food brands 9 pillars of market action fix your sales presentation
DESCRIPTION
Build Your Sales Presentation based on these 9 areas of Big Food Brand actions. “Having worked with the largest food brands in the world, This slideshare offers insight into how they manage their market efforts and provides you a framework to organize and present your consumer product to professional buyers.” Tim Forrest www.timforrest.comTRANSCRIPT
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“Succeed by Benchmarking Your Sales Presentation against the Biggest Food Brands
in the World!”
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Build Your Sales Presentation based on these 9 areas of Big Food Brand actions.
◦ “Having worked with the largest food brands in the world,
This slideshare offers insight into how they manage their market efforts and provides you a framework to organize and present your consumer product to professional buyers.”
Tim Forrest www.timforrest.com
timforrest.com
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Product Innovation
Creative Execution
Consumer Centric
Consumer Insights
Retail Insights
Consumer Connected
Strong Brand
Traffic Builder
Business Case
timforrest.com
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Share how your product addresses an unmet consumer need.
timforrest.com
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Demonstrate with your packaging and programs your unique capability and effectiveness at getting notice from your target market.
timforrest.com
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Demonstrate how your product, packaging, and programs resonate with your ideal consumer.
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Provide guidance and insight about your consumer characteristics and use of your product.
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Give direction to the retailer or operator on best methods of retailing, seasonality, best locations, merchandising, and pricing.
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Demonstrate the strength of your current customer connections. Examples, testimonials, emails, facebook fans, sales, other
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Demonstrate the power of your brand in sales and client success stories. Prove the case of how your product will win.
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Discuss how you will drive business to the store and the category for your items.
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Describe the financial impact of adding your products to the category. Show with facts.
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Much continued success with your growth and brands.
◦ Use this list to organize your sales presentations.
◦ Also, use this as a method to organize your sales and marketing efforts in support of your brand.
◦ Visit timforrest.com for more helpful solutions to growing your food and consumer product business.
timforrest.com
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Tim Forrest Visit www.timforrest.com
America’s #1 Food Consultant
timforrest.com