thiis trade magazine - october 15

Time to do business again!

NEW PRODUCTS

JOBS ON OFFER

NEW TO THE TEAM

DEAL ON OFFERS

For everything new

TRADE MAGAZINE

Issue 205 • October 2015 Providing news and views in the trade since 1999

RETAILER PARTNER SCHEME

PRODUCT EMPATHY

DRIVES DESIGN

TH

IIS Trad

e Mag

azine • Issue 205 • Octo

ber 2015

Pro

viding

news and

views in the trad

e since 1999

www.accentu8.nett 01446 776111

TRADE DAYSSee us on Stand D30

designed for lifea collection of contemporary rise and recline chairs, armchairs and sofasby angela gidden MBE for modern independent living

http://www.accentu8.net

www.thiis.co.uk 3

It’s time to do business again as Trade Days opens its doors in a few days’ time. In this issue you’ll find plenty of information about what you will find at the show, including details of a number of the seminars that take place over the two days, new products on offer and special exclusive show promotions taking place.

At the end of the first day, I will be presenting the results of a survey that has been asking OTs a number of questions that they probably haven’t been ever asked before.

We’ve been asking OTs questions such as how many retailers they are aware of in their area, how many of them have they visited, if they have ever been invited to visit, whether they would go if they were invited, whether they recommend them, if not, why not and a number of other questions too.

The results are pretty interesting for both retailers and also suppliers selling through retailers, shedding light on how to build relationships with OTs and promote to them.

If you can join us for that session, then why not stay for the drinks and networking reception that takes place at the end of Sunday.

See you there!

David N RussellEditor

EditorDavid N RussellTel: 01536 710050E-mail: [email protected]

Assistant EditorCalvin Barnett 01933 [email protected]

Advertising EnquiriesEd, Jayne or Sue01536 [email protected]

…from the editor 28 “Are you providing clear messaging

through window displays and signage?”

40 “Expect to spend more time having in-

depth business discussions than you would at any other show”

70 “Journalists from Reuters and the

Daily Mail have likened it to a Turbolift from Star Trek”

56 “The product was a real

eyeopener for me as I had strong empathy for the concept”

You can find THIIS on Twitter at: wwwthiiscouk

On the front...

It’s time to do business atTrade Days.See page 40

www.accentu8.nett 01446 776111

TRADE DAYSSee us on Stand D30

designed for lifea collection of contemporary rise and recline chairs, armchairs and sofasby angela gidden MBE for modern independent living

Don’t be shy, why not get in touch...

http://www.firstsenior.com

mailto:[email protected]



http://www.accentu8.net

…and many more

More suppliers joining TRADE DAYS every week! 18th & 19th October 2015 / NEC Birmingham

David, Primacare

Linda, Freerider

Daniel, TGA

Matt, MK Battery

Tom, Flexel

Mark, Able2

Elaine, Electric Mobility

Mark, Karma

Meet over 150 suppliers

Network with 1,500 of your colleagues and friends

Take advantage of the exclusive trade deals and save £££

Choose from a packed programme of free business, sales

and marketing seminars all designed to grow your business

Join us again at the UK’s sole TRADE ONLY

business to business event for the mobility,

living aids and assistive technology industry.

“What a brilliant event! It is great to have a trade only show and we have not only made

new contacts but have also done some business. I will 100% be here again next year .”

Joe Ganatra, Cleethorpes

Register for your FREE place now at www.tradedays.co.uk/THIIS

Supported by:

Exhibitors

A & D Instruments Ltd

Able2 UK Ltd

Ableworld Franchise

accentu8

Access Needs

Active Living by Paroh

Aidapt Bathrooms

Airospring Medical Ltd

Alert-it Care Alarms

All Batteries UK

amplicomms

Aquarius Porta-Bidet

Assistive Partner Ltd

Autochair Ltd

BATHEX (Bathroom + Shower Accessories) Ltd

Bealift Bath Aid

Beauty & Brows

BES Rehab Ltd

BHTA

Bibbleplus Dignity Bibs

Blue Badge Company

Brig-Ayd Control

Camelot Furniture

Capatex Medical

Care Designs

Carpenter

Cavendish Healthcare

CEDAB

Cefndy Healthcare & Manufacturing

Classic Canes

Cosyfeet

COTSSIP

Courtney Associates (Global)

CPC Battery Services

Dartex Coatings

Disabled Living Foundation (DLF)

Drive Medical Ltd

Easy Move Sheets

Easylink UK

Eazy Beds

Electric Mobility Euro

Electric-Trikes-N-Bikes

Embryonyx Ltd

Enable Access

Etac supplied by R82 UK Ltd

Eurocastors Ltd

Experia

F A Parkes/STABILUS UK

First Senior Group

Flexel UK Ltd

Flexyfoot

Forever Living (UK) Products Ltd

Freerider UK Ltd

Furmanac

Geemarc Telecom Ltd

Globaleather.com

Guy-Raymond Engineering Company

Haze Batteries UK Ltd

Healthcare and Assistive Technology Society

Healthcare Distribution Direct Ltd

Healthcare Matters

Here To Help Mobility Company Ltd

Hertford Shelving Shopfi tters

HMS Vilgo - Pharmaouest

Horizon Mobility Ltd

Hospital Direct

Incy Wincy - Specialist in Incontinence Swimwear

Invacare Ltd

Invictus Active

Isagi Ltd

Ivanhoe Trading Ltd

Jetmarine

Karapharm

Karma Mobility

Kinetic Media Limited

Kymco Healthcare UK

Langham GE

Leoch Battery Shenzhen Corp

Lifemax

Limbo Products

Loxfi eld Innovative Products

Mackworth Healthcare

Manbat

Mark Bates Limited

Medequip

MG Retail Consulting

MK Battery

Mobility Choices

Monarch

Ontex Healthcare UK Ltd

OPPO

Osprey Healthcare

Ottobock

P&S Healthcare Ltd

Patterson Medical Ltd

PDS Hygiene

Platinum Batteries

POTS Global

Pride Mobility

Primacare

Primacare Prestige

Recliners

Redwood TTM

Repose Furniture Ltd

Rika Care

Rise and Recline Ltd

RollerScoot Ltd

Roma Medical

Royams

Sandpiper

Scooter Pac

Scootertech Ltd

Select Medical

Sidhil Limited

Simplantex Healthcare Ltd

Sitting Pretty

Spearhead Trade

Special Kids Company

Steroplast Healthcare Ltd

Stiltz Lifts

Sunrise Medical Ltd

Swallow Evacuation and Mobility Products Limited

Symmetrikit

Tap2tag

Tente Castors LTD

TGA Electric Leisure Ltd

The Kirton Healthcare Group

The Ramp People

The Sticker Haus UK Ltd

THIIS Magazine

Topro Ltd

TravelJohn Products

Uniscan

Van Os Medical UK Ltd

Z-Tec Mobility

TRADEDAYS_DPS ADVERT_SEPT15.indd 3 21/09/2015 15:18

http://www.tradedays.co.uk

6 www.thiis.co.uk

Ellen Green, who walked away from the TV show Dragon’s Den with no funding, has secured a £30,000 investment for her Blue Badge Company. Despite three Dragons offering investment in return for a cut of the company, Ellen walked out empty-handed as she turned down an offer of £70,000 for a 35% stake from retail tycoon Touker Suleyman.

Since filming, Ellen has secured £30,000 for Blue Badge Company from peer-to-peer loan company, Funding Circle, for no equity.

Ellen told us: “Appearing on Dragon’s Den was just one of the many amazing experiences I’ve been fortunate to have since we launched the company. Despite turning down Touker’s final investment offer, we continue to go from strength to strength.”

Blue Badge has now sold more than 100,000 of its wallets and expanded to produce a whole range of living aids including folding walking stick bags and lap trays. The workforce has grown from one to 20 in the past two

years after winning contracts to supply 2,500 Boots stores nationwide, the Post Office and Halfords. Turnover has quadrupled in the same period from £64,000 to £250,000 and looks set to hit nearly £400,000 this financial year.

On the funding, Ellen said: “It will help us to expand our product lines complementing new designs we have launched this month including a range of folding walking stick bags and collections inspired by William Morris and Roald Dahl.”

Ellen will be on the Blue Badge Stand at Trade Days (C45). The website is at www.bluebadgecompany.co.uk

“Turnover looks set to hit nearly £400,000 this financial year”

£30,000 funding after declining Dragons

The Extra Roomy footwear brand that really gives your business extra oomph!

www.cosyfeet.comWant to know more? Potential stockists should call John Negus on 01458 449075 or email: [email protected]

Cosyfeet is the brand for Extra Roomy footwear, socks and hosiery.

Cosyfeet offers a one width fi tting which means less complication.

Cosyfeet customers ask for our product by name.

Cosyfeet products encourage repeat business, bringing customers back to your store again and again.

Cosyfeet brings more customers to your store - for you to sell more!

Cosyfeet offers impressive stockist support.

Health9000

Re

commended

Professionals

by over

CF038_V2.indd 1 16/06/2011 09:58

www.cosyfeet.com

H A N D C R A F T E D F U R N I T U R EC O M P L E T E LY TA I LO R M A D E T O F I T Y O U R E X A C T R E Q U I R E M E N T S

For furniture offering comfort, independence and a higher standard of care, contact;

Tel: 0115 913 3572email: [email protected]

Manufacturers of bespoke rise and recline chairs and handcrafted

adjustable beds for the mobility and healthcare market

NEW

18th & 19th October 2015NEC Birmingham

www.tradedays.co.uk

STAND E50VISIT US ON

RR_AD_v4.indd 2 29/07/2015 13:33

www.riseandrecline.co.uk

Does advertising work in THIIS magazine. This is what Julian Cobbledick of Assistive Partner thinks…“We supply a range of software for healthcare. Since our company’s formation in 2007, Assistive Partner has grown consistently and profitably each year. Somehow, all of that growth has been driven by word of mouth and referral (with the odd successful tender thrown in).

Like any expanding organisation though, to continue the momentum, there has inevitably come a time when we have had to invest in some limited promotional activity. Our first attempt has been very successful and has yielded an excellent return on investment.

And it’s thanks to THIIS magazine. Our first series of three advertisements has resulted in a number of high quality leads and several

sales. So we have decided to extend the THIIS advertising campaign, try a few new offers in DealON! and generally embark on increasing our marketing efforts on several fronts.

I can honestly say that our experience clearly shows that advertising to mobility retailers in THIIS gets results. Thank you.”

Julian Cobbledick, Director, Assistive Partner

Does advertising in THIIS work?

£1000 referral fee on offerat Trade Days

8 www.thiis.co.uk

Stiltz Lifts aims to sign up retailers to a lead referral scheme which enables them to earn up to £1,000 at Trade DaysThe company says that all the retailer has to do is collect the client’s details and pass it on to Stiltz to do the rest. The payment to the retailer is made within 30 days of the client completing the sale.

Lachlan Faulkner, Director of Business Development told us: “The lead referral scheme has a great commission structure, various sizes of eye-catching point of sale and a simple process where the referrer just passes the customer’s details on to us and we take it from there. It couldn’t be easier.”

On the stand at the show will be the Stiltz Duo Lift, which the

company says is the first and only domestic lift of its kind in the UK. Lachlan explained: “Our lift is a self-supporting structure thanks to our dual rail technology which means that no load bearing walls are required and no major structural work is needed. The Stiltz lift does not use hydraulics and is powered by an electric motor which is housed at the top of the lift and plugs straight into a normal 13amp power socket.”

The company will be on stand C65 at Trade Days.

For more information call 0844 870 9087. The website is at www.stiltz.co.uk

http://www.stiltz.co.uk


• Smallest footprint of any home lift .

• A neat and discreet alternati ve to a stairlift .

• Surprisingly aff ordable lift opti ons, prices start from just £8,999.

• No load bearing walls required;it can fi t almost anywhere, even in a small cupboard.

• Aestheti cally pleasing; a lift to be proud of.

• One day installati on, with minimal disrupti on.

Introducing the new Sti ltz Lift s Lead Referral Scheme

www.sti ltz.co.uk

For more informati on call

0844 870 9087

• Exciti ng and unique product off ering; an easy referral.

• Great commission structure.

• Various sizes of eye catching point of sale.

• Simple process, just collect the client details and we do the rest.

Earn up to an amazing

£1,000through the Sti ltz Lift referral scheme:


10 www.thiis.co.uk

At Trade Days this year, Primacare is taking the opportunity to highlight the different options that are available for retailers, with two separate stands, side by side.MD, David Tomlin explained the strategy: “Over the past couple of years we have expanded our retail offering and introduced the Prestige brand which is good quality, comfortable, but still bespoke furniture that is doing well through the retailers, while the chairs we sell under the Primacare brand are more bespoke and more technical. They tend to be sold to companies that are going down the OT assessment route or are selling more to care homes and hospitals.”

David says that the business is growing well and with it, the space needed. “We are making more products and we are making more bespoke and technical products too. The more bespoke and technical we become, the more stock we need. For example, we have in stock 175 different actions. Having moved 5 years ago, to what was then a much bigger factory, we are now bulging at the seams and we have discussions taking place about extensions on land that we have bought behind the premises.”

David says that both sides of the business are growing well as more and more people are becoming aware of what the company can do. “We wouldn’t have been able to cope with the level of demand we are experiencing now a couple of years ago. You have to build the business steadily if you are going to offer specialist products and so we have carefully managed a 10% growth each year. A lot of the additional business has been higher margin, but generally more complicated to produce. We have the capability of producing a very difficult design in a few weeks and we know that just because the chair happens to be very specialised, doesn’t mean that the client is prepared to wait a lot longer for it.”

David is keen to point out that, although the Prestige brand is seen as being more ‘retail’ focussed in terms of someone seeing it in the showroom and ordering one, it definitely is still

a quality offering. “On the Prestige brand, the growth there has been on quick deliveries of nice chairs, not quick deliveries of cheap chairs. There are cheap Chinese chairs around, but we are not trying to compete with them, that isn’t our policy. But, we do have a 144 option range that is available very quickly, almost next day, in very attractive fabrics.”

The business has more people on the road now too, with some very experienced people. “Kent Meredith and Nigel Hall have come on board and both have a huge amount of experience and they have certainly helped to expand the retail offering.”

David believes that the two stands at Trade Days will give the company the opportunity to tell the story better. “Some retailers are looking for quality chairs with bespoke elements, while others are happy to offer the more technical products and that’s what we’ll be highlighting at the show. We understand that some people are not interested in supplying the really technical chairs – whatever products a retailer is interested in, our ranges will be very clear to understand.”

David is looking forward to a busy two days. “We were one of the first companies to back the new show and book into the launch event and one of the first to secure our space for this year which meant we have a great position at the front of the exhibition. We’ll have new products on display and so can guarantee anyone who comes to see us some interesting developments.”

You’ll find Primacare on stands B49 and B59. The website is at www.primacare.co.uk or call 01685 845900

“We are making more products and we are making more bespoke and technical products too”

Bespoke specialist goesfor two brand approachat Trade Days

David Tomlin with some of the 175 different actions that the company has in stock

http://www.primacare.co.uk

12 www.thiis.co.uk

One of the seminars at Trade Days is all about the importance of building a brand that customers can trust.Presenters Simon Preece and Kelly Broomhead from top brand consultancy Elmwood will suggest that many companies in the marketplace lead with negatives when they promote and explain what they mean by ‘positive health’.

Elmwood has won more ‘International Design Effectiveness Awards’ than any other business and has a long list of clients including P&G, BBC, Unilever, Tesco and SSE. The company has offices in Leeds, London, New York, Singapore, Hong Kong and Melbourne.

Account Director Kelly told us: “Customers are being constantly bombarded with messages through the press, email and social media. The fact is that people’s perceptions of health are changing and they are looking for something that is more optimistic.”

She added: “There are a lot of negative health messages being used in the media and companies are tending to promote themselves in a very functional way. With many companies leading with negative images, we believe that a positive outlook is really important and will set businesses apart.”

Kelly believes that a lot of emphasis is placed on the products and services on offer, often accompanied by complex data. That, she says, can mean that the actual brand is buried under the facts. “We know that 80% of our purchase decisions are emotionally driven and it’s difficult

to be emotional around data.” “It seems that everyone wants to be the same

– ‘we want to look like healthcare providers’, but what do healthcare experts look like? In order to survive, brands need to create a distinct point of view, have a unique attitude and move away from this sea of sameness.”

Kelly and Simon will be talking about the five key principles you need to be aware of if you want to build a successful brand. The seminar takes place on Monday 19th October in Business Builder 2 at 2.15pm-2.45pm.

The website for the company is at www.elmwood.com

“We believe that a positive outlook is really important and will set businesses apart”

Is your brand drifting in a ‘sea of sameness’?

Two speakers from a leading brand agency will unveil 5 key brand building principles at Trade Days.

www.putnams.co.uk

http://www.elmwood.com/

http://www.elmwood.com/

Visit us at Trade Days on stand B85

The best choice for your quality mobility productsT: 01384 481 111 F: 01384 480 050

OCTOBER OFFERS (valid 5th to 30th October)

More fantastic offers on our Trade days stand and online at www.z-tec.co.uk


www.tradedays.co.uk

STAND B85VISIT US ON

UK-WALKERExtremely portable due to ‘Double Fold’ mechanism

2 at £58.00 each(normal price £72.00)

130-4809

ZT-LITE TR 18Lightweight Folding Aluminium

Transit Wheelchair

£125.00 each(normal price £140.00 each)

160-0210

STAR

Available colours:Blue Red

ZT-TRI WLK NBFolding Steel Tri-Walker


130-3023

320-0140-BR

M BRAND CAPRISingle Motor Leather Recliner

£350.00 each(normal price £399.00)

Available in Black or Brown

ZT-600-601 AE HBFolding Aluminium Transit

Wheelchair with attendant handbrakes

2 at £70.00 each(normal price £90.00 each)

160-0207


ZT-TRI-WLK ALUFolding Lightweight

Aluminium Tri-Walker



Frost

130-3013

ZT-047Overbed Table


220-0117

ZT-600-602Folding AluminiumTransit Wheelchair


160-0252

M-BRAND A4 Premium

4 Wheel Rollator


130-4800

ZT-NUEVOFolding Lightweight Compact

Aluminium Rollator



130-4804

http://www.z-tec.co.uk

Parkgate Mobility won the TGA Regional Retailer of the Month Award for August. The company has 13 showrooms across Yorkshire, Derbyshire and Nottinghamshire.Established over 40 years, the company is known nationally for its ‘scooter safe’ mobility scooter driver training.

Tracy Simmons, co-director for Parkgate commented: “Our business continues to go from strength-to-strength and we have opened three new stores this year in Beeston, Castleford and Clay Cross.”

She added: “Helping to educate scooter owners in ways to remain safe is a key focus for us. We have a working relationship with South Yorkshire Constabulary and free driver awareness courses are available at a centre

which has a set of mock-up streets and houses used for educating people on a range of topics including fire, cycling and road safety. We use this and other outreach centres such as church halls, community centres and care homes to teach scooter users safe driving techniques. We are also advising the Government in terms of policies regarding scooter insurance and future safety legislation.”

Retailer award for Parkgate

TGA’s Area Sales Manager Gareth Allmark (far left), with Darren Menzies, Parkgate Area Salesman, Maxine Willers Rotherham store Sales Assistan and Mandy Evans, Rotherham store Manager.

COVERAGE...LANDS END to JOHN O’ GROATS

plus IRELAND too

Also, good results from worked

leads, duplicatesand even those with no

phone number!

• BACS payment on completion •

Telephone:

0800 007 5050(24 hrs - 7 days)

For details email:

[email protected]

Send us just one enquiry –and you’ll be back!

STAIRLIFTLEADS

Split profits

(50/50)on all deals

Businessproduced from1 in 2leads

Two shops situated in Skegness, one in Chapel St Leonards, both locations are thriving sea side towns. The remaining shop is

situated in Horncastle, a thriving historic market town.

FOR SALE – DUE TO RETIREMENTAND HEALTH ISSUES

Business comprises four mobility shops and can include a two bedroom apartment above the main service shop.

Freehold available on the main service shop and two bedroom

apartment. These are in prime position of the general public and passing trade as both are situated directly across the road to an

Asda express store and petrol station.

Estimated turnover in 2016 of all four shops – £340,000.

A full comprehensive handover from management, including details of trade suppliers. Priced to sell £175,000 including

£100,000 retail stock for four mobility shops which have low rental agreements. Or an option to purchase the freehold of

the service centre and two bedroom apartment and rent of the remainder three shops – £375,000.

For further details contact Mr. D. Tilston on [email protected]

4 SHOP MOBILITY BUSINESS FOR SALE

East Lincolnshire

http://www.castlecomfortcentre.com

16 www.thiis.co.uk

Autochair, the vehicle adaptation manufacturer that was founded more than 30 years ago, is heading to Trade Days with a fresh new brand image and a new Partner Scheme for retailers. The company designs, manufactures and installs what it describes as ‘some of the best-engineered scooter and wheelchair hoists in the business’. The range includes a 40kg-80kg Mini-Hoist and the Olympian, which, with a lifting power of up to 200kg, the company says is the most powerful hoist on the market.

Jules Allen, joined Autochair last year after 14 years at Acorn Stairlifts, where he was the Sales Director. He explained more about the new partnership scheme. “We are offering a commissions-based referral arrangement which is supported by a wide range of free point of sale material, including pull-up banners, leaflets and a demo unit. Agents will also receive real-time updates on their customers’ orders from a dedicated internal account manager, as well as access to back-up support from a team of service and installation engineers.”

Jules says that customers will also benefit from free ‘try before you buy’ demonstrations of the hoists, as well as a fastrack delivery service.

“We know how our hoists can change lives for the better,” said Jules. “One customer recently told us that she and her husband had gone on holiday for the first time in four years, simply because they were now able to get his scooter into their car boot. There must be tens of thousands more people who have bought a scooter but can’t get it into their car.”

It isn’t the first time that Jules has developed a scheme for retailers. “I helped to establish a very successful partnership scheme at Acorn Stairlifts and I hope that by establishing a similar scheme for Autochair, we can work with the retailers who are selling the scooters to make sure that the process of buying a scooter and thinking about hoists can go hand-in-hand.”

Autochair’s roots stretch back to 1979 when engineer David Walker, who had been confined to a wheelchair following a car accident four years earlier, invented a product that lifted his wheelchair up and into a box mounted on the top of his car. It was so successful that he formed Autochair in 1983, eventually handing over control of the company to his sons. The company now employs around 70 people and

recently opened a new state-of-the-art extension to its factory in Alfreton, Derbyshire.

The hoists can be fitted into more than 300 different makes and model of cars on the UK’s road and its technicians have installed them into everything from Porsches and Mercedes to Fords and Peugeots, carrying out their work either at their customer’s home or at the company’s factory.

The company also manufactures the Milford Person Lift - a wheelchair-to-car transfer solution which gently lifts the user out of their wheelchair and into the car seat. It also supplies a range of other driving aids, including hand controls, transfer plates and steering balls.

“Autochair has made tremendous progress in the past 12 months,” said Jules. “We have new products in the pipeline, a brand new logo, new website, new promotional literature and a 40-page brochure, while new systems and procedures have been put in place. Sales are up and we are looking forward to making our debut at Trade Days as it’s a great opportunity for us to spread the word about ourselves and form fruitful relationships with like-minded companies.”

Autochair will be on stand F84 at Trade Days. For more information, call 01773 830222 or visit www.autochair.co.uk

New partner scheme for retailers

Jules Allen has produced retailer referral schemes before

(Above) A new referral scheme is supported by plenty of POS materials.

(Below) The range includes a 40kg-80kg Mini-Hoist and another ift with a lifting power of up to 200kg.

http://www.autochair.co.uk

BATTERIES WITH THE EX FACTOR!

Haze Batteries UK LtdTel: 01536205952

Website: www.hazebattery.com Email: [email protected]

• THE BEST & ONLY BATTERY OF ITS KIND

• EXCLUSIVE TO HAZE

• TESTED AT 168% COMPARED TO THE STANDARD BATTERY

• FOR ALL MOBILITY, GOLF & OTHER ELECTRIC VEHICLE APPLICATIONS

Haze has spent the past 5 years developing the most powerful

battery in its class.

With increased Ah to maximise the capacity compared to any other

like-for-like battery on the market.

Same box size - up to 46% more Ah

www.hazebattery.com

Here at THIIS we provide a very effective recruitment service, with packages for our online platforms as well as a full package which includes the magazine. Over the years a number of companies have used the service to find new team members.However, sometimes a different approach is necessary to find the right person to fill an important role and one of the most experienced companies working in the healthcare sector is Midas Selection.

Established in 1995 Midas Selection operates in the homecare, rehabilitation and disabled product marketplace. Ciaran Atkinson has operated in the niche area of healthcare and medical recruitment for over 10 years and can suggest various methods of recruitment strategy and consultancy.

Ciaran told us: “We have used THIIS magazine ourselves a number of times and recognise that it provides a very effective service. But there are times when a company needs more of a thorough recruitment process and in-depth support to find the right person and we have been working in this sector for over 10 years. We very much understand the marketplace and we know the companies that lie within it very well having provided services to a significant majority.”

He added: “As well as providing insight and consultancy into general recruitment strategy we also provide organisations with business critical information and advice such as Salary Benchmarking, Competitor Analysis, Interviewing structure, Psychometric testing and most obvious of all a confidential attraction process. I personally attend all the major shows and exhibitions each year to keep updated on the current products and services within the industry. I believe this knowledge and understanding enables us to provide a thorough and professional recruitment service. Having amassed contacts from a wide range of professionals spanning over 10 years, we can provide a more bespoke service for both SME’s and larger organisations within the industry.”

If you think that you might need the higher level of support that Ciaran can offer, call him on 0113 357 2092, 07738 37301 or email him at [email protected]. The website for the company is at www.midas-selection.com

Specialist recruitment option

Stuart takes MD roleCyclone Mobility has just announced that Stuart Dunne, the founder of the company, has taken on the role of Managing Director. In an undisclosed deal Dave Hawkins has left the company to pursue his interest in motorsport.

Stuart, pictured with Frank Williams of the Williams Formula One racing team, says that the announcement comes at a time when the company starts its transition to new premises, moving from Hull to Widnes where it will be located in new build premises with office, showroom and workshop.

The company also has a new Commercial Director too, with Carl Hird taking on that role bringing sales and operations closer together. Carl has worked alongside Stuart in various projects for over 10 years. Two new engineers have also joined the company recently.

Contact the company on 0800 180 48 50. The website is at www.cyclonemobility.com

18 www.thiis.co.uk


http://www.midas-selection.com

http://www.cyclonemobility.com

Roma Medical Aids York Road Bridgend Industrial Estate Bridgend CF31 3TB Telephone : 01656 674488 Facsimile : 01656 674499 Email : [email protected] www.romamedical.co.uk

STAND D65

JOIN ROMA MEDICAL AT

18th & 19th October 2015 / NEC B irmingha m

Scooters Power Chairs

18th & 19th October 2015NEC Bi rmingham

www.tradedays.co.uk

STAND D65VISIT US ON

www.romamedical.co.ukwww.romasport.co.uk

Manual Wheelchairs Rehab Range

Sports Wheelchairs

Active Wheelchairs

Romachair

Beds & Daily Living

www.romamedical.co.uk

20 www.thiis.co.uk

New static range debuts at Trade Days

accentu8 will be showcasing a new range of design-led complementary armchairs and sofa at Trade Days.Designed by British designer Angela Gidden MBE, the new armchairs and sofa have been created to complement accentu8’s popular lotus rise and recline chair. Lotus will be available as a high back chair, armchair and a sofa in compact, standard and large sizes.

Last year’s Trade Days show saw accentu8 unveil its new range of furniture designed by Angela for the first time. The range includes arc - a product the company describes as a ‘revolutionary design-led rise, recline and swivel chair’ which includes modern touches such as a USB charger for mobile technology.

This year’s stand will also feature accentu8’s full rise and recline range, including arc, haven, cloud9, mode and lotus and horizons, which will be available to view in both standard and large sizes.

Anthony Kiff, Managing Director of accentu8, said: “Trade Days is the ideal opportunity for us to showcase our new static chairs, which complement the range of rise and recline furniture that Angela designed for us last year.”

The company is on stand D30 at Trade Days. The website is at www.accentu8.net

http://www.accentu8.net/


www.tradedays.co.uk


www.scooterpac.com

22 www.thiis.co.uk

Looking for a deal? Then this is the place to come. Deal On features the best trade deals you will find this month. Just pick up the phone to take advantage...

All offers are valid until October 31st 2015 unless otherwise stated.

DealON!Extra 10% off KYMCO Healthcare Accessories!“Excellent for your showroom display”• Adjustable Windshield, Delta Tiller Kit• Front Bumpers, Rear View Mirrors• Front Basket kits, Rear Basket Kits• Crutch & Cane holders, Cup Holders• Walking Frame holders, Touch up paints• Mobile phone charging cables• Adjustable Seat Belts

Call 01656 645755 & Quote: “Extra10acc”(Offer ends 31st October 2015)

Cosi Chair STOCK CLEARANCE on selected Riser Recliners!Single & Dual motor – offer applies to selected sizes & fabrics only. Available while stocks last!• Ambassador Waterfall & Button Back • Comforter & Comforter Elite • Monarch Take advantage of the low, low prices on offer and have a mid-season sale in your showroom!To place an order call Electric Mobility on 0800 252 614 or email [email protected]

First come first served offer!Serena Waterfall Back Riser Recliner Product Code – 920W4ABE.• Fully padded chaise for increased comfort• Anti-entrapment sensors to prevent anything getting

caught in the chairs mechanism• Easy to clean, attractive vinyl wine coloured fabric*Wine onlyRRP £890 Trade £339 Offer Price £279. Only 12 available at this price.Call Drive Medical on 01422 314488or email [email protected]

FREE Flyer/E-shot design and posterFor every order of a Platinum Battery throughout the month of October, receive a FREE Flyer / E-shot design and poster helping you to grow your battery sales. With our in-house graphic designer, we can bring you this service free of charge!

To place your order contact us on 0161 876 3374

10% Discount off your initial Bison battery order over £300!Key features of BISON DEEP CYCLE AGM batteries:• Thick positive plate design • Manufactured from 99.9999% pure lead • Safe and easy to transport • Low internal resistance • Increased cycle life • Faster rechargeT: 0114 272 7399 E: [email protected] ends 30th November 2015

Ontex Healthcare Introductory Offer - Buy 2 get 1 Free during October and NovemberiD Fit&Feel® are new adult pants that provide outstanding, long-lasting protection with a very discreet and natural fit. iD pants Fit&Feel® will allow your customers to enjoy an active lifestyle with confidence and security.

Contact [email protected] or call 01536 269744 and quote TradeDays15

People often ask you about stairliftsTurn your stairlift enquiries into £££! Business produced

from 1out of 2 leads. Split profits 50/50. Full UK coverage. A

totally ethical and a no ‘hard-sell’ system. Good results from

duplicates, and even those without a telephone number.

SEE CASTLE COMFORT STAIRLIFTS AD ON PAGE 14.

0800 007 5050 or email [email protected]

top trade deals

Patterson Medical Bundle DealBuy either a small (09 155 3874), medium (09 155 3841) or large (09 155 3858) NEW Days Red Walking Frame at £18.95 (normal trade £31.26) and get the Buckingham Caddy for only £19.95 (normal trade £22.35).

To place your order call 08444 124 330 email [email protected], or contact your local ASM and quote H0240

3 months free!Did you know we offer 3 months mobility scooter and powerchair cover, including new and reconditioned scooters, to all customers completely free of charge! Our mobility scooter cover ensures customers are covered for compensation claims and breakdown recovery with no excess to pay should they need to make a claim.

Call now on 01476 591104www.premiercare.info [email protected]

Two Free Home Delivery Smartphone Apps (worth £750)*UNIQUS® iRetailer. Stock & barcode management software specially designed for the complexities of mobility retailers.

Affordable subscription. No big initial outlay. Fully integrate your quotation, sales, purchasing and stock process on one platform.

Cloud based and paperless, iRetailer will help you gain efficiency, save money and increase sales time. See our advertisement in this issue or www.assistivepartner.co.uk/iretailer.aspx.

*Requires Windows Mobile.

Order before end October 2015 to qualify.

Free Delivery on your first Bed/Mattress order!Get free delivery on your first order of any product from the ICON Community Care and Motif ranges from Nexus DMS. Both of these new ranges are in stock and adaptable to meet all needs and tastes. ICON and ICON-Low are available with or without timber side-rails and Esteem head/footboards and are compatible with the complete range of Nexus mattresses and accessories. Motif brings pressure redistribution you can trust at prices you’ll love, with all grades and sizes straight from stock. To find out more or place an order visit www.nexusdms.co.uk, call us on 01905 774695 or email [email protected] code: THIIS1015

The Walking Stick Specialists

Walking sticks, folding canes, orthopaedic sticks, quad canes

and seat sticks

Please contact us for a trade catalogue:

Warren House, Hinton St George, Somerset TA17 8TQTel +44 (0)1460 75686 www.classiccanes.co.uk

Also on Facebook and Instagram.

Visit us at Trade Days: Stand A55

iRetailerNEW SOFTWARE THAT SAVES YOU MONEY

Free

Smartphone

Apps -

Special O�er -

SeeDeal On

Point of Sale Barcode AutomationPaperless VAT RecordsPurchasing ManagementInventory ManagementCustomer Relationship ToolsOnline Sales OptionsService and Delivery Apps

NEED TO CUT COSTS?

Modernise now:- Web: www.assistivepartner.co.uk / Tel: 0844 335 6791

18th & 19th October 2015

NEC Birmingham

www.tradedays.co.uk

STAND F40

VISIT US ON

http://www.classiccanes.co.uk

http://www.assistivepartner.co.uk

24 www.thiis.co.uk

Ableworld opensin InvernessAbleworld has opened its latest store in Inverness. Ableworld Inverness is owned by Jack Alldredge and Kamie Berry, who are both from Texas, USA.

The pair says that when they were travelling through Europe, they couldn’t believe how much they fell in love with Scotland and when they decided it was time for a change, Inverness was on the top of the list.

The Inverness branch joins existing Scottish stores in Broxburn and Paisley. The new Ableworld store at is 13 Harbour Road, Inverness, IV1 1SY. Call 01463 224386.

COLLECT YOUR COPY AT TRADE DAYS 2015 - STAND C15 | Tel: 01254 619000 | www.able2.eu

‘NEW’TRADE

CATALOGUEOUT NOW!

http://www.able2.eu

t. 01422 233 000e. [email protected]>> Visit us at www.sidhil.com ...making it better

New Bradshaw wood finishes from Sidhil!

New CQR100 Chair from Sidhil!Feel Secure with Sidhil’s CQR100 Chair... ...providing comfort and independence

Sidhil’s popular range of Bradshaw beds offers a comprehensive choice of electrically operated, fully profiling nursing care beds - now available in a choice of seven wood finishes!

NEW COLOURS FOR 2015!!

Light Oak (standard)

MapleWalnut Beech

BRAND NEW CQR CHAIR!!

> Patient independence> Ease of manoeuvrability> Pressure distribution> Patient comfort

Available in a wide range of colour varieties

< Bradshaw Low Nursing Bed in Ash

C

M

Y

CM

MY

CY

CMY

K

THIIS Advert - Sep 2015.pdf 1 15/09/2015 11:10

www.sidhil.com

Over 50,000 now in use

26 www.thiis.co.uk

New POS material aims to boost salesFollowing what the company report as a successful launch of the Aquatec Orca bath lifter earlier this year, Invacare is now offering retailers an eye-catching point of sale display designed to capture customers attention and encourage sales.

The sturdy backboard hooks easily onto the Orca backrest and comes complete with a dispenser and leaflets for use in the showroom.

The Orca has an impressive weight limit of 22 stone and a 3 year warranty on its frame.

Retailers wanting to order the new POS material or discuss prices should contact their local Business Development Manager.

The website is at www.invacare.co.uk

Passing of industry pioneerA few weeks ago we lost one of our industry pioneers when Tom Morris, founder of Uniscan passed away. Tom set up Uniscan in 1983 and it’s fair to say that he revolutionised the walker market both in the UK and world-wide too.

In his younger days, Tom was a promising footballer and during his National Service represented his regiment all the way to the overseas cup final that took place in Germany.

Although Tom was the first to admit that his company had to embrace technology, he was never a big fan. In fact he never used a computer and would have been happy using a traditional day book to record everything - often to the amusement of sons Geoff and Paul. Tom did have a mobile phone but there was no guarantee he would switch it on, let alone use it.

Tom leaves behind his Wife Betty, sons Geoff and Paul, their wives Tracey and Ruth and 5 grand-children.

The Treloar Trust has completed Vision Treloar’s, a £20m project to create one, nationally recognised, educational and residential centre of expertise for young people, on a single campus. It includes purposed –designed independent living skills flats with 11 Clos-o-Mat Palma Vita wash and dry toilets being installed.

The Palma Vita has in-built facilities which automatically wash and dry the user after toileting. It can be personalised at initial installation and later with over 150,000 permutations of operating mechanisms. There are now 50,000 units in place across the UK, in individual’s homes, specialist and mainstream schools, care establishments and public venues. Many are in daily use over 30 years after first being installed.

The company website is at www.clos-o-mat.com.

We will be proudly introducing our new "luxury" and "premier" lift recliner chairs with a host of new standard features.

Come along to stand F40 to discuss the very best trade deals on the highest of quality chairs & beds.


www.tradedays.co.uk

STAND F40VISIT US ON

http://www.spchairs.co.uk

28 www.thiis.co.uk

Retailers sitting in a seminar at Trade Days giving them the tools to make their showrooms more effective, could benefit from a free consultation from an expert who spends his time producing designs that make a difference to the bottom line.There’s no doubt that consumers in every marketplace are becoming more ‘shopper savvy’ and are expecting a different and better retail experience when they walk through the showroom doors.

There is also no doubt that businesses that are not prepared to move forward and meet the customers’ expectations are going to suffer and maybe struggle to stay around in the future.

One of the ways that any retail outlet, whatever size, can give themselves a real advantage is by using clever and intelligent store design.

The free onsite consultation on offer at the show will provide recommendations on how to improve the current retail space.

Dean Waugh of RED (Retail Experience Design) is presenting a session on Sunday October 18th at 2.15pm entitled ‘Improve sales with a more effective selling space - simple tricks to make the showroom work for you’.

The 30 minute seminar will reveal how to make the most of a showroom by understanding what makes a customer buy a product and Dean will explain how to give a showroom space its own in-store personality.

Dean told us: “When considering a new or improved store design, some of the questions

we ask our clients are… Do you know what your brand is and what is says about you? Are you maximising your visibility to potential shoppers? Are you providing clear messaging through window displays and signage? Are your products displayed in an engaging way making it easy for customers to browse? Does your environment devalue your products?”

He added: “Our expertise is in providing the knowledge and information that people need to ensure their brand and their retail environment is acting as a positive tool in promoting the products and driving sales.”

To have the opportunity of a free consultation, worth £100’s, simply make a date to listen to Dean’s seminar where you will be able to register for the draw.

Dean can be contacted on 02476 010103 or 07725 514230. He is at [email protected]. The website is at www.retailexperiencedesign.co.uk

“Are you providing clear messaging through window displays and signage?”

Free retail showroom design advice on offer

A seminar at Trade Days is all about making the showroom more effective



We look forward to seeing you!www.drivemedical.co.uk | Follow us on Twitter @drivemedicaluk

In the run up to the show, have a little think

about the important stuff before visiting our stand...

Bacon or Sausage?Red or Brown Sauce?

Tea or Coffee? What can Drive do for you?

Breakfast sandwiches are served between 9:30 - 11:30am. A selection of nibbles and drinks will be available throughout the day

Join Us For a FreeBreakfast Sandwich

& a Brew on Stand D40

18th & 19th October 2015

NEC Birminghamwww.tradedays.co.uk


Back by Popular

demand

www.drivemedical.co.uk

30 www.thiis.co.uk

new to the team

Do you have a new team member? Why not let the industry know?Just send us a short news item and photo.

New CommercialDirector for ECLECL, The care & wellbeing company has appointed a new Commercial Director. Kerry Blair will be responsible for delivering the organisation’s ambitious business strategy and developing a more commercially aware organisation. ECL was previously known as Essex Cares.

In Essex and West Sussex, ECL provides short term reablement support. Services in Essex also include a home adaptations and equipment service.

Kerry has a track record in delivering business growth. In his previous role as Executive Director for Growth at the Terrance Higgins Trust he was responsible for managing both statutory revenue streams and the organisation’s highest ever level of voluntary income.

The ECL website is at www.ecl.org

PR Manager at MedilinkMedilink Yorkshire and Humber, the organisation that supports the growth and development of organisations in the healthcare sector, has appointed Gary Bolton as PR Manager.

Gary has over 17 years’ communications experience working within UK and international environments across both the public and private sectors, including retail, local government, facilities management, integrated services provision and sport. Gary joins Medilink from Bilfinger Europa Facility Management where he was Communications Manager for three years.

The Medilink website is at www.medilink.co.uk

Unique Active Seat: only available from HandicareThis easy to fit, user controlled feature can be used with Elegance and Alliance seats to give the user a little extra help and support when needed. Call your Business Development Manager to find out more.

Trade Partner Support Team 0844 225 [email protected] | www.handicare.co.uk

http://www.ecl.org

http://www.medilink.co.uk

www.handicare.co.uk

http://www.ivanhoe.uk.com

32 www.thiis.co.uk

Following 14 years as the Managing Director of The Platform Lift Company, Sean O’Sullivan has introduced a new sister company to the industry.The Pool Lift Company will manufacture, install and maintain pool lifts to any specification.

According the company, the demand for pool lifts have been rapidly increasing, especially following the recent changes to the Americans with Disabilities Act (ADA) in 2012. The new ADA guidelines insisted that all swimming pools, whether new or existing, were fully accessible for disabled individuals. Although this applied solely to swimming pools across the US, Sean says that businesses all over the world have been

looking to see how they can improve accessibility with lift solutions.

“The Platform Lift Company has worked with some of the largest businesses all over the world. We’re hoping to continue this success with The Pool Lift Company and have already completed several commercial and residential projects, with many more in the pipeline.”

For more information about the swimming pool lifts, call 01256 896000 or visit the website at http://poollifts.co.uk

New company making a splash

‘Phenominal offers’ promised at Trade DaysTGA Mobility will be unveiling what the company describes as ‘a significant range of exclusive trade offers’ themed around the company’s 30th birthday.

The company launched in 1985 and recently achieved its highest ever monthly turnover - £1,000,000. Its network of retailers benefit from a range of benefits particularly if they qualify for high performing ‘A-Class’ status. They include extended warranties, training, free puncture sealant, payments for engineer call outs, free regional PR support and strategic business advice.

Whether you are an existing retailer or looking to start a relationship with the company, TGA promises a range of offers which will only be disclosed at the show. They

will include product discounts, added value packages and unique incentives all linked to the theme of ‘30’.

TGA was established by David Stone in 1985. It initially began as a small retail outlet selling spares and parts for high performance cars known as ‘Top Gear Accessories’ –

hence today’s name. As a skilled engineer, David was also keen to assist local people with

mobility difficulties and began adapting bicycles by adding electric motors. This led to a commercial opportunity to start supplying a new type of pioneering mobility vehicle at that

time, the ‘Superlight’ scooter, the first TGA model.

The website is at www.tgamoblity.co.uk

http://poollifts.co.uk

http://www.tgamoblity.co.uk

How? It’s simple! Refer your stairlift enquiries to Acorn.

STARTEARNING TODAY!

THE ORIGINALAND STILLTHE BEST!

Increase your income with The Acorn Partner SchemeRecommend Acorn Stairlifts to your customers, and we’ll reward you with a very attractive commission for each sale. We do all we can to convert your leads into sales, so all you need to worry about is generating leads. You’ll also have the benefi t of knowing your customer is being looked after by one of the world’s leading stairlift manufacturers.Call our dedicated Partner team now, and we’ll take care of everything else.

CALL OUR DEDICATED PARTNER HOTLINE TO JOIN NOW!

FREEPHONE 0800 073 9850

EXCELLENT RATES OF COMMISSION FROM EVERY SALERAPID RESPONSE AND INSTALLATION ON ANY STAIRCASEWIDE RANGE OF POINT-OF-SALE TO SUIT YOUR NEEDSLEAFLETS PROVIDED FOR YOU TO GIVE YOUR CUSTOMERSWEBLINKS AVAILABLE FOR YOU TO GENERATE LEADS ONLINENEW, RECONDITIONED AND RENTAL OPTIONS AVAILABLE

“Over £4,000 in less than 3 months! We don’t wait or wonder, Acorn are great; they act on the referral straight away, which means

a great service for our customers!” Maria Traetto, St. Albans.

Complete control at your fi ngertips!Keep track of your referrals and commission at www.acorn-partner.co.uk

We are a nationwide delivery company based in Bradford City Centre. We specialise in the delivery, installation, demonstration and handover of all types of healthcare products.

We are your perfect partner for all Healthcare Product Logistics.

Our services include:• EngineeringCallOuts• DeliveriesofALLHealthcareProducts• Removal&DisposalofOldProducts• HonourManufacturersWarranties• CustomerServiceManagement• FullAnnualServices• InboundReceipt&Warehousing

Contact us today on

Visitusatwww.hdd-ltd.com Followus@HDDltd Joinus /HDDLtd

01274 735041


www.tradedays.co.uk

STAND F70VISIT US ON

http://www.acornstairlifts.co.uk

http://www.hdd-ltd.com

34 www.thiis.co.uk

Image is everything, great photography will boost sales, that’s the message from David Bamber, Founder and Creative Director of Cake Agency. David will be presenting a seminar at Trade Days explaining why every business needs to take care about the images it is using.Here’s he gives an insight into why he believes taking care when it comes to the images you are using really matters…

Great photography sells; it really is a simple as that. It doesn’t have to be complex, expensive or daunting. Clear and simple is often the most effective.

Professional photography is often seen as the luxury of bigger brands selling a lifestyle for the young audience, but in an industry where your customers desperately want to trust in the products and people they are buying from with the hope that these products will improve lives, it is absolutely essential that you present a professional image to give your customers this confidence.

Suppliers - having great, clear photography of your products will instantly make your marketing look more professional and trustworthy. A well thought out and professionally taken image will make your marketing more engaging, grab customers’ attention and make it so much easier for retailers to really show off and sell your products.

Ensuring you have consistent, professional shots of your products on multiple channels - both online and print - also lets you control the continuity of your brand’s and your products’ image; guaranteeing that your products are always being shown in the best light.

A key tip is to think about taking some professional lifestyle shots of your products as well. Customers want to picture themselves using your products and imagine how it will fit into their life. A professional lifestyle shot makes this process a lot easier for them and is that first

step in the buying journey.Retailers - you are dealing with customers

and advising them on their needs, so presenting the very best image of your shop, the products you stock and importantly your team, is vital for creating the right impression. Customers will be looking to you for guidance on the right products and need to believe that your business and staff are trustworthy and professional. By using professional images of your team and your shop on your print and online materials, it helps create the image of experts and will help get customers into the shop and buying from you in confidence.

Importantly, photoshoots do not need to break the bank. We recently worked with the Lighting and Interiors Group on a project to produce some simple but effective shots. On a very modest budget, we were able to surpass their expectations with some beautiful lifestyle images and gave their distributors, retailers and customers the confidence to get behind the brand. The reason it was achievable was because we talked to them and was able to build a precise understanding of what they wanted to achieve.

Remember, keep it simple and have a clear goal in mind of what you want to achieve and it can have a real impact on your bottom line.

David will be presenting at Trade Days in Business Builder 3 on Monday 19th October at 11.45am.

The website for David’s business is at www.cakeagency.net

The key to gaining maximum exposure unveiled

High quality images is the key to successful promotion according to David

David Bamber will be speaking at Trade Days about the importance of using high quality images.

http://cakeagency.net/

http://cakeagency.net/

www.reposefurniture.co.uk

36 www.thiis.co.uk

If you want to make sure that your business is the one that is the one to go to locally, then a seminar at Trade Days will give you valuable insights into how you can ‘own the local space’.BrightLocal provides online tools that help with local search engine optimisation and online reputation management and its CEO and Founder, Myles Anderson, will be speaking at the show, explaining how local businesses can gain exposure and get in front of more customers, more easily.

Over 10,000 small businesses and local marketing agencies already use BrightLocal to get critical data that helps them track & optimise their online marketing efforts.

Founded in 2008, BrightLocal is based in Lewes, East Sussex and employs 55 people based in UK, Kiev (Ukraine) & Mindanao (Philippines). Customers are located in the UK, US, Canada & Australia.

Myles told us: “The BrightLocal product set consists of 7 local SEO tools which track local rankings, provide local SEO audits, analyse Google+ Local profile performance, track & build local citations, and monitor & grow

online reviews. We conduct regular research and surveys into the attitudes of consumers, business owners and local marketers’ to a variety of local & online marketing issues including the impact of online reviews on purchase of local business services, what local consumers want from local business websites, what small business owners think about online marketing and the ROI of Reputation marketing for local businesses.”

If you want to learn more about how your business can have a higher local profile, then Myles will be speaking twice on Monday at 11.30-12.00 and 15.15-15.45 in Business Builder 2.

The website for the company is at www.brightlocal.com

Bright ideas for local marketing on offer at Trade Days

“We conduct regular research and surveys into the attitudes of consumers”

New ramps to be unveiledAccess Needs are introducing new access ramps at Trade Days. The new ramps include a collapsible platform with a ramp to provide wheelchair transfer into vehicles, a threshold wedge ramp for bathroom and internal thresholds and an triple ramp which folds to cassette size for easy storage.

The company will also be showing its more than access range which includes the Access Active 4 wheel walker and the air in-shower body dryer. The company will be on stand D8 at the show.

Call 028 38 398877 or 0800 0325 600. The website is at www.accessneeds.co.uk

0800 252 [email protected]


www.tradedays.co.uk




www.tradedays.co.uk




www.tradedays.co.uk


Launching at TRADE DAYS

Unveiling Innovation


www.tradedays.co.uk


Some things are worth waiting for!

Be the first to see our latest product ranges.Visit us on Stand D60 to discover more...


C

M

Y

CM

MY

CY

CMY

K

Teaser Trade Days Advert 160915 v2 FINAL PR.pdf 1 16/09/2015 09:04:57

http://www.electricmobility.co.uk

38 www.thiis.co.uk

Osprey Healthcare has signed an exclusive contract with Seatara to supply the Wheelable, throughout the UK & Ireland.The company says that the unique, award-winning product will open up new areas of travel for wheelchair users who will no longer have to rely on venues having large specialist toileting facilities. Weighing just 11kg it folds into a compact case which fits into most hand luggage compartments or the smallest of car boots.

Having signed the exclusive deal, Osprey is now looking for a wide range of dealers and retailers to help distribute what it describes as ‘a revolutionary product’ throughout the UK & Ireland.

The company will be at Trade Days on stand B55 to demonstrate the new product to retailers looking for something new in the showroom. Retailers can also enter a prize draw to win a demonstration model at the show.

Call 01257 472255 or visit the manufacturers website at www.seatara.com


www.tradedays.co.uk

STAND C15VISIT US ON

Tel: 01254 619000 | Email: [email protected] | www.able2.eu

Exclusive product on show at Trade Days

http://www.able2.eu

01476 513789

Insurance, Finance & Warranty Available

The Professional

Dealers Choice

[email protected]

www.premiercare.infoS P E C I A L I S T I N S U R E R

Mark Bates Ltd are authorised and regulated by the Financial Conduct Authority FRN 308390

Call for more information:

www.premiercare.info

POWER TRIPS


www.tradedays.co.uk

STAND C12VISIT US ON

http://www.mkbattery.com

POWER TRIPS

http://www.mkbattery.com

http://www.kymco.co.uk

42 www.thiis.co.uk

MINOPEN UP A NEW WORLD OF SALES:THE FOLDING FAMILY FROM TGA

NEW MAXIMO

ENHANCEDMINIMOPLUS

• LARGER SIZE • PNEUMATIC TYRES • EXTRA PERFORMANCE • ULTRA-LIGHTWEIGHT LITHIUM BATTERY • FOLDS IN SECONDS

NEW REMOVABLE SEAT • NEW ARMRESTS NEW HEADLIGHT • NEW SAFETY SENSOR

MINIMOAS

FEATURED ON TV!

COMPACT, FOLDS IN ONE MOVEMENT • TOP SELLER • 12 MILE RANGE • LIGHTWEIGHT


WWW.TGAMOBILITY.CO.UK

WEIGHS AS LITTLE AS

21.85KG!CELEBRATE OUR 30TH BIRTHDAY AT TRADE DAYS, STAND B40, 18-19 OCT, NEC

1027TGAad.newstripOct15v1.indd 1 16/09/2015 09:37

There are plenty of opportunities to both earn and learn at Trade Days this year. As retailers and suppliers make last minute plans for the two day, trade-only event, the packed show floor and educational programme promises to keep visitors very busy indeed.Last year’s launch event was pretty impressive, with support from over 100 suppliers. This year sees the exhibition floor expanded and the introduction of companies such as Pride, Invacare and Ottobock. It means that the vast majority of suppliers to the retail trade are all at the show, many with special ‘show-only’ deals on offer for their existing and new customers.

Some of those special offers will be very visible indeed as they will be on the THIIS stand right at the entrance to the show. It will be a good place to stop by at the start of your visit, just to see which companies are offering something a little special.

With it being a trade-only audience, the only event in Europe to have that visitor profile, expect to spend more time having in-depth business discussions than you would at any other show. Give yourself plenty of time to get around the show and take into account the free seminars that are scheduled throughout each day. The message from the organisers is, that if you can spend both days at the show, try to do so as it will be time well spent.

With Trade Days taking place on the Sunday and Monday, it means that visitors can spend the day at the show on the Sunday without having to take calls all day, something that many retailers found to be a really relaxing experience last year.

The seminar programme has got a lot going

on for anyone working in a business in our marketplace. A series of general business seminars sheds light on subject such as time management, running staff appraisals and understanding just what makes people tick. Dealing with staff absences and dealing with disciplinary and grievance procedures are also covered.

If you are looking for ideas to boost sales, then there are a variety of sessions that will help you. How to close sales, understanding how to upsell and cross sell and making your showroom space work better for you are all covered. There is also a session from a retailer explaining how it has changed with the times and another on how to get more retail savvy.

You can also learn what you should be doing to take advantage of the barcoding revolution, find out how your company could be breaking the law right now, why mentoring is important for a business and even what the most important figures are in a set of accounts, whether you are looking at your own figures, or your competitors! How you can compete in an ever-changing

Earn and learn at Trade Days

“With it being a trade-only audience, expect to spend more time having in-depth business discussions than you would at any other show”

www.tgamobility.co.uk

www.thiis.co.uk 43

MINOPEN UP A NEW WORLD OF SALES:THE FOLDING FAMILY FROM TGA

NEW MAXIMO

ENHANCEDMINIMOPLUS

• LARGER SIZE • PNEUMATIC TYRES • EXTRA PERFORMANCE • ULTRA-LIGHTWEIGHT LITHIUM BATTERY • FOLDS IN SECONDS

NEW REMOVABLE SEAT • NEW ARMRESTS NEW HEADLIGHT • NEW SAFETY SENSOR

MINIMOAS

FEATURED ON TV!

COMPACT, FOLDS IN ONE MOVEMENT • TOP SELLER • 12 MILE RANGE • LIGHTWEIGHT



WEIGHS AS LITTLE AS

21.85KG!CELEBRATE OUR 30TH BIRTHDAY AT TRADE DAYS, STAND B40, 18-19 OCT, NEC

1027TGAad.newstripOct15v1.indd 1 16/09/2015 09:37

marketplace and the keys to future growth is the subject of another session.

Different ways to market your business is another strong theme. You can sit in a 30 minute marketing audit, which asks some powerful and sometimes scary questions, find out how to make the most of customer testimonials and referrals and learn why building a brand is important from a company that describes itself as ‘The world’s most effective brand design consultancy’. Understand how images are so important and how to use them is another session, along with an introduction on how to get the most from a social media campaign and finding out how to get yourself noticed online locally.

For suppliers there is an opportunity to listen to someone who has over 40 years of export experience under his belt. There is also a session at the end of the first day which will reveal the results of a survey in which OTs have been asked what they think about retailers and suppliers. It’s the first time something like this has been done and it promises to be pretty interesting!

Show Director Matthew Butler says that preparation is the key with so much going on. “It’s a very busy show-floor and a packed seminar programme and so sitting down and planning the visit to the show is going to be really worthwhile. Rather than missing out on some of the seminars on offer or the opportunity to spend the time to discuss future business opportunities with existing and new suppliers, we would encourage visitors to book themselves a hotel room on the Sunday evening, join us at the drinks reception just after the show on the first day, meet up with industry colleagues in the evening and then spend time in the show the following day.”

Register for the show at www.tradedays.co.uk

www.tgamobility.co.uk


44 www.thiis.co.uk

Nine employees at medical fabric manufacturer Dartex Coatings have achieved Lean Six Sigma status.E equivalent to NVQ Level 3 Diploma in Business Improvement Techniques (Process Improvement) the process, often used in large manufacturing organisations, identifies and removes the causes of waste, errors and defects to improve outputs; leading to more streamlined and productive operations.

For Dartex, it will enhance its production of polyurethane-coated textiles that are predominately used in the healthcare industry as mattress covers and support surfaces around the world.

Operations Manager Mike Smith said: “Dartex has been manufacturing coated textiles for over 40 years, but as our business has grown both in the UK and overseas, we’ve recognised the need to ensure that our manufacturing processes can also keep up with the demand of our customers

and increasing order book. It’s tough to achieve this qualification and it takes two years to complete, so it is a big commitment for our staff on top of their day jobs; but we have already seen significant improvements to our production processes and the capabilities of our team.”

Dartex produces over 10,000 metres of fabric per day for applications including mattress covers, wheelchair seats and specialist chairs. The company employs 65 members of staff.

For more information, visit the website www.dartexcoatings.com

“It’s tough to achieve this qualification and it takes two years to complete”

Focus on improved outputs for Dartex

www.pattersonmedical.co.uk

46 www.thiis.co.uk

Sitting Pretty has appointed Tracey Gibson as their new Sales & Operations manager, as the company reports that it continues to show strong growth.MD Jim Henderson MD told us: “We’re at the right stage now in our plans to appoint someone who can help take our business to the next level. We have worked tirelessly over the last 3 years or so on our vision for the company. I believe that our pricing and quality has been consistently amongst the very best in the recliner chair market and we are introducing some more very exciting USP’s at Trade Days and at January’s furniture show, both at the NEC.”

Tracey was previously in charge of the sales office at Duresta and has a wealth of experience in the upholstery manufacturing trade having also spent many years with Derwent upholstery (Parker knoll).

Jim added: “Tracey has all the credentials we were looking for. Not only does she have invaluable experience of dealing with large retail accounts but she also has a wealth of knowledge in marketing and sales. She will lead

us further into our target market areas.”Tracey’s appointment is one of a few changes

as the company restructures as Jim explains: “Myself, my brother Sam and Jeff Cooper have come from upholstery design and development backgrounds and we’ve created what we believe is an unbelievable business on pure hard graft, vision, passion and creating great products. We’ve learned about the business aspects along the way really.”

He added: “We’ve recently employed five more people, taking the workforce to 58. We have been able to give opportunities to local apprentices on a training scheme too.”

Tracey told us: “I’ve worked within the upholstery industry since leaving school and gained invaluable experience with large manufacturers such as Derwent (now Parker knoll) and for the last 13 years with Duresta.”

Call 01773 811610 or visit the website at www.spchairs.co.uk

New sales focus for Sitting Pretty

New Sales & Operations Manager Tracey Gibson with Jim and Sam Henderson

Safety plug sales taking offAccording to Flexel, the number 5 has featured strongly recently in relation to the Flexel Airsafe plug.

Omniserve, which takes care of PRM (passengers of reduced mobility) services at Heathrow and a number of other large Airports has ordered 5000 pieces. In addition, Ryanair has ordered 500 pieces for trial purposes.

Flexel developed the product along with Active Controls and introduced the plug onto the market in 2012 following a request from the CAA to the BHTA in regards to an incident on an aircraft when a wheelchair caught fire on landing at Manchester Airport.

In that incident, a piece of luggage had jammed the joystick open causing the motors to overheat, resulting in the wheelchair catching fire in the hold of the Aircraft.

The Airsafe plug inhibits the wheelchair from becoming live therefore decreasing risk massively. Close to 20,000 plugs have now been sold. For further information contact Tom Coyne on 00447827445573 or email [email protected]

Take a look at ourNEW 2016 rangeof daily living aids


www.tradedays.co.uk


Paroh Ltd Paroh Ltd@ParohLtdWeb: www.paroh.co.uk Email: [email protected]

For more information and to receive a catalogue please contact sales on 0121 543 1336 or email [email protected] or visit www.paroh.co.ukBrand by

http://www.paroh.co.uk

48 www.thiis.co.uk

The Ableworld team will be on hand at Trade Days to give retailers information about the company’s growing franchise network.Ablworld will have 30 retail outlets by the end of 2015 and the plan is to open another 6-8 franchises in 2016 and Paul Boniface, Franchise Director says that the company is actively seeking business partners to join as franchisees.

“Who makes a good franchisee?” Paul asks, “Well, because of the training we offer we are confident that we can take on almost anyone who is willing to learn but clearly there are advantages in helping someone who already knows the trade. As important as any practical skills however is that franchisees have the right mind set to run, with our help, their own business.”

Paul adds: “We have a proven system and success in any franchise depends on franchisees enthusiastically following that system. Many people who have a dream to set up on their own do just that – they set up alone – without the back up of a professional head office, without the buying power of large group and without the expertise of people who have already trodden the path. Investing in a franchise helps overcome all of these potential pitfalls which is why the

franchise model is considered to be a safer way of setting up in business.”

Paul says that, with the Ableworld model, someone can set up their own mobility retail outlet for less than they think – from around £75K with finance available of up to 70%, subject to status.

You’ll find Ableworld on Stand F50 at Trade Days. The website is at www.ableworldfranchise.co.uk

Franchise opportunities with growing business

Two new seminars from THIIS editorTHIIS editor, David Russell, will be presenting two new seminars at Trade Days this year, both of which are guaranteed to give anyone attending serious food for thought about the way they market their businesses.

The first seminar, taking place from 12-15 – 12.45 on Sunday October 18th is entitled ‘Killer questions that will get you thinking about your business – your very own sales and marketing audit in just 30 minutes’

David says: “They’ll be some very simple but very essential questions about your business which are guaranteed to provide some interesting, challenging and maybe even scary answers. Attendees will be able to score their businesses and at the end of the session they will have a very clear idea about easy to implement, but very powerful things they can do in the future to strengthen their marketing.”

David’s second session is on a subject that is very simple, but which a lot of businesses don’t take advantage of. Taking place from 11.15-11.45, the session is entitled - Introducing the most effective ‘no cost’ marketing you can do – customer referrals and testimonials – how to get them and what to do with them.

“There are plenty of ways that a business can create a sales lead for very little money” David says, “Every established business has a big salesforce out there – the customers. I’ll be using real examples to show how happy customers can help grow a business.

As with all David’s seminars, he says that they will be easy to understand with plenty of simple ideas that anyone can use without spending a fortune.

Paul Boniface will be on the Ableworld stand to discuss franchising opportunities

http://www.ableworldfranchise.co.uk

http://www.ableworldfranchise.co.uk

If you would like more information please contact the Companion Office on0800 019 7797 or e-mail [email protected]

SIMPLEIt’s that

Companion Referral Schemefor Stairlifts and Bathing

•Indoorandoutdoor,straightandcurved

•Trackoptionsavailableincludingtheslidetrack

•XXLstraightstairlifttakingupto31.5stones

•EasyPaymentPlanavailable

•Keepingyouupdatedonleadprogress–it’syourclienteverystepoftheway.

•Promptcommissionpaymentuponinstallation

Call today on0800 019 7797

http://www.companionstairlifts.co.uk

50 www.thiis.co.uk

Following what the company describe as ‘a phenomenal success’ when it was run for the first time at the launch of Trade Days last year, Kymco Healthcare will be running its ‘Products under a Hammer’ auction again.The auction, which attracted plenty of retailers to the Kymco stand last year, will see everything on the stand being auctioned off.

Managing Director, Mark Hermolle says that success of the promotion last year reinforced the unique opportunities that Trade Days offers suppliers. “The auction was fun and retailers had the opportunity to grab themselves some real bargains. It isn’t something that we could have run at any other UK show but, with a trade-only audience, it worked well and we are looking forward to some serious bidding going on this

year too. Retailers who have the winning bids will leave the show with big savings off their normal trade prices and so it’s well worth putting the date and time into the diary.”

The auction is open to all Kymco retailers and takes place at 1.00pm on both days on stand B31.

The Kymco auction is just one of a number of special promotions taking place at Trade Days which will provide retailers with opportunities to increase margins.

Successful auction returns to Trade Days

Email: [email protected] Visit: www.premiercare.info

For flexible commercial insurance tailored and competitivley priced for your business, call us now on...

01476 513789

S P E C I A L I S T I N S U R E R

Retail Mobility Insurance

• Competitive Pricing • Brand Name Synonymous With Premium Performance, Quality & Reliability • 99% + Range Coverage • 24hr Next Day Nationwide Delivery • No Minimum Order Quantity • Own Delivery & Collection Fleet • Scrap/Warranty Collection; Any Quantity • Online Cataloguing & Marketing Collateral

Become A Platinum Battery Stockist TodayCall Now On 0161 876 3372


www.tradedays.co.uk


The Power You Need, With The Freedom You Enjoy

www.premiercare.info

http://www.platinumbatteries.co.uk

• Competitive Pricing • Brand Name Synonymous With Premium Performance, Quality & Reliability • 99% + Range Coverage • 24hr Next Day Nationwide Delivery • No Minimum Order Quantity • Own Delivery & Collection Fleet • Scrap/Warranty Collection; Any Quantity • Online Cataloguing & Marketing Collateral

Become A Platinum Battery Stockist TodayCall Now On 0161 876 3372


www.tradedays.co.uk


The Power You Need, With The Freedom You Enjoy

http://www.platinumbatteries.co.uk

Trusted trader endorsement for Stannah

52 www.thiis.co.uk

Stannah has been endorsed as a ‘Which? Trusted trader’following an assessment and inspection of its stairlift installation business. Which? Trusted Traders, is run by the independent consumer body Which?. Under the scheme, Trading Standards trained officers conduct face-to-face assessments, including business credit reports, business process procedures, customer service and complaint handling procedures and seek feedback from past customers.

According to Which?, due to the stringent demands of the assessment, one in four applicants don’t secure the coveted endorsement. Stannah is the only national stairlift installer to have so far gained the endorsement.

A survey by Which?, released earlier this year, revealed that Stannah was one of the best stairlift brands with an impressive customer score of 74 per cent, based on votes from more than 200 of their customers.

The website is at www.stannahstairlifts.co.uk

Tim Wade, Head of Business Development at Which? (left) with Patrick Stannah, MD of Stannah Stairlifts.

Find out what OTs really think about you!What do OTs really think about retailers and suppliers? That’s the subject of what promises to be a fascinating presentation at Trade Days when the results of the first-ever professionals survey about retailers and suppliers are revealed.

OTs have been asked a series of key questions that they have most probably never been asked before and, according to David Russell, Editor of THIIS Trade Magazine, the results are pretty interesting.

David explains: “We’ve been asking OTs questions such as how many retailers they are aware of in their area, how many of them have they visited, if they have ever been

invited to visit, whether they would go if they were invited, whether they recommend them, if not, why not and a number of other questions too.”

He added: “We have also asked how they like to be contacted by retailers and suppliers, what they really think about product designs, what they would like to see developed next and even how many emails they receive each week from companies selling them something.”

The results, which will help businesses understand how to promote to this key audience, will be presented at the end of the first day of the show from 16.15 to 16.45 in Business Builder 2 Theatre.

http://www.stannahstairlifts.co.uk

Ableworld is looking to award a limited number of franchises for its successful mobility retail and stairlift business.

In 10 years time 25% of the population will be over 65 years old. Our products and services are designed to capitalise on this growing market and you can capitalise too, as an Ableworld franchisee.

The Ableworld Franchise Package:

• Two viable income streams• A � rst class training and support programme• Exclusive use of the Ableworld™ brand within a generous territory• Lower than average fees• Help in negotiating the best property deal & � nance• The opportunity of earning up to £95,000 p.a. by Year 3• Substantial marketing launch pack and much more

The UK’s leading mobility retailer: Recruiting franchisees now!

“Ableworld is a rewarding franchise opportunity for you and the community”

For your FREE information pack email [email protected], call 01270 627 185 or

visit www.ableworldfranchise.co.uk

The essential CPD-certified learning event for anyone moving and handling people in healthcare • Practical, interactive workshops

using the latest equipment • Peer-to-peer networking and

problem-solving • Topics include single-handed

care, dementia and touch, and ‘Trial by Jury’

• Focus on the new Care Act

ww

w.m

ovin

gand

hand

lingp

eopl

e.co

.uk ‘Care in Action’

Safe Routes to Best Practice

Limited places so book now atwww.movingandhandlingpeople.co.uk

Early bird discount available

Tuesday 2nd & Wednesday 3rd FebruaryThe Human Rights Action Centre, London EC2A 3EA

Disabled Living FoundationTel 020 7289 6111 Email [email protected] www.dlf.org.uk Reg Charity No 290069

MHP16_Ad.indd 1 6/30/2015 10:55:36 AM

http://www.ableworld.co.uk

http://www.dlf-data.org.uk

Karma Mobility Ltd

Unit 6 Target Park, Redditch, Worcestershire B98 8YNT: 0845 630 3436 E: [email protected]

www.karmamobility.co.uk

The Morgan powerchair is an excellent product for both indoor and outdoor use. It’s small turning radius allows the users to manoeuvre freely at home whilst the powerful motors are great outdoors. It also offers superior handling over rough terrain due to its all-round independent suspension.

The modern sleek design available several seating configurations and colour options make the Morgan a versatile solution.

aMid-wheel drive ensures a turning radius of only 65cm for great indoor control.

aNarrow width of just 60cm makes it easy to navigate through doorways, into lifts and around confined spaces.

aSix wheel independent suspensions deliver a smooth ride.

For further details please call 0845 630 3436 or visit www.karmamobility.co.uk.

S T Y L E I N N O VAT I O N C H O I C E

MORGAN POWERCHAIR

http://www.karmamobility.co.uk

Karma Mobility Ltd

Unit 6 Target Park, Redditch, Worcestershire B98 8YNT: 0845 630 3436 E: [email protected]

www.karmamobility.co.uk

The Morgan powerchair is an excellent product for both indoor and outdoor use. It’s small turning radius allows the users to manoeuvre freely at home whilst the powerful motors are great outdoors. It also offers superior handling over rough terrain due to its all-round independent suspension.

The modern sleek design available several seating configurations and colour options make the Morgan a versatile solution.

aMid-wheel drive ensures a turning radius of only 65cm for great indoor control.

aNarrow width of just 60cm makes it easy to navigate through doorways, into lifts and around confined spaces.

aSix wheel independent suspensions deliver a smooth ride.

For further details please call 0845 630 3436 or visit www.karmamobility.co.uk.

S T Y L E I N N O VAT I O N C H O I C E

MORGAN POWERCHAIR

SUPERIOR CYCLIC PERFORMANCE

The BISON Deep Cycle AGM range provides high performance and reliability in long duration cycling applications. The development combines precision component selection and state-of-the-acomponent selection and state-of-the-art manufacturing to produce the most cost effective battery solution for today applications.These batteries are exceptionally long lasting: up to eight times the cyclic stability of conventional batteries (up to 800 cycles).

239 Edmund Road, Sheffield, S2 4EL0114 272 7399 [email protected]

Agents Required Throughout The UK

agents required throughout the uk

Terminals: Heavy duty insert copper terminals for easy and safe assembly and maintenance free connection with excellent conductivity.

Plates: Advanced lead tin calcium alloy, reduces grid corrosion and promotes long battery life.Thick positive plate design for superior cycle life.

Separator: Highly porous glass micro-fibre separator, optimised for low internal resistance and faster charging. internal resistance and faster charging.

DEEP CYCLE AGM BATTERIES

http://www.karmamobility.co.uk

http://www.sybsgroup.co.uk

@Tradedaysuk #TD15

Supported by:

OFFICIAL SHOW GUIDE 2015

18th & 19th October 2015 / NEC Birmingham18th & 19th October 2015 / NEC Birmingham18th & 19th October 2015 / NEC Birmingham

TIME TO DO BUSINESS

Welcome to the UK’s sole TRADE ONLY business to business event for the mobility, living aids and assistive technology industry.

Welcome to the UK’s sole TRADE ONLY business to business event

Includes

FREE 15 point

retail growth

plan

Visitors to Trade Days this year will get simple, common-sense tips on how to generate more sales just by picking up the Show Guide.Apart from all essential information about all the trade suppliers on the show floor and details of the free business focussed seminar programme, the Guide includes a special 15 point retail growth plan.

The growth plan covers easy to implement actions that will keep retailers one step ahead of their competition.

Show Director, Matthew Butler says that providing advice like this is exactly what Trade Days is all about. “From the minute visitors walk through the door at this years’ show, they will have access to the very best advice and support, both from the exhibitors and from the presenters of a packed two-day educational programme.”

He added: “Trade Days is all about everyone in the trade coming together to develop their businesses, learn new ways to do things, find new markets to sell into and to spend a couple of days just thinking about their business and all the opportunities that the marketplace offers. We are on course to produce a very vibrant event and would encourage retailers to bring as many team members with them as they can as they will all get a great deal from the visit.”

Register for the show at www.tradedays.co.uk

Growth plan right at the door at Trade Days

BBC Spotlight paid a visit to Cornwall Mobility recently to film an item about a mobility scooter training programme which was developed following an accident in Truro earlier in the year when a man in his 90’s drove his scooter off the harbour wall and had to be rescued by the emergency services.

The incident prompted Cornwall Mobility to develop their assessments looking into people’s health and attitude to other road users, and training them to use mobility vehicles safely.

Cornwall Mobility CEO Edward Trewhella told us: “This is the first step of a long road towards rationalising the regulations around the use of mobility scooters. It is very positive that it has been picked up at the national level and is being rolled out across the UK.”

For more information, call 01872 254920. The website is at www.cornwallmobility.co.uk

BBC coverage for retailer scooter training

56 www.thiis.co.uk


We’ve changedour look

Trade Partner Support 0844 225 3121 [email protected] | www.handicare.co.uk

Following the introduction of our new Style seat earlier this year, we are pleased to confirm that the next stage of

the Handicare 2000 makeover is now in production.

Our new sleek and stylish slimline foot improves the overall look of the installation is supplied as standard with the Handicare 2000’s new adjustable stanchion system.

Our adjustable stanchions enable easy on site fine tuning which, when combined fewer than ever track joints, mean you can offer your customers

the smoothest, most stylish Handicare 2000 stairlift solution ever.

Call your Handicare Business Development Manager to learn more about the Handicare 2000’s latest improvements.

Handicare THIIS Ad Sept 15 AW.indd 1 27/08/2015 10:26

http://www.handicare.co.uk

58 www.thiis.co.uk

Discovering a new product that you believe will solve a problem is always exciting, but discovering one that could potentially solve a problem that you have been struggling with personally is even better. That’s what happened to Adrian Westbrook of Brook Miller a couple of years ago.The product in question was nothing to do with his existing business and came about simply because one of his customers was looking for a favour.

Adrian takes up the story: “A customer who we were converting a vehicle for, asked me whether he could use our premises to have a meeting. He was helping in the development of a new product that was in its early stages. I had to sign a disclosure and so I sat in on the meeting and it became apparent to me pretty quickly that the product they were discussing was a great idea.”

The product in question was a rechargeable battery operated, portable and travel friendly bidet. Adrian revealed that he had a very personal reason for taking an interest. “At the time I was suffering quite badly with Irritable Bowel Syndrome (IBS). It was a real issue when I was away from home and so seeing the idea for the product was a real eye-opener for me as I had strong empathy for the concept. So much so that I ended up buying the rights for the product from the designer.”

It’s been a couple years in development and now the product is in production and on the market. Adrian is bringing the finished product to Trade Days as he believes it has great potential for retailers.

“We had a prototype up and running pretty quickly and I have spent the last couple of years testing it and bringing it to various shows to get feedback. We saw very early that there was a great deal of interest in the product and a real need out there and so we have been busy sourcing components, making tools and getting

it to the stage where it is market-ready, which it is now. Two years sounds a long time, but actually I think we have done well to get it to this stage in the timeframe, bearing in mind I have another business to run too.”

Adrian’s other business, Brook Miller, has been adapting vehicles for 16 years. It also sells a good deal of wheelchairs and scooters too. “We have a strong succession plan in place” Adrian explains, “and we had a new General Manager join us 12 months ago and he has brought a lot of energy into the company and enabled me to focus on the development of the Porta-Bidet.”

There has been a lot of thought put into the product as Adrian explains: “We have sourced all the components and have our battery especially produced for us, it isn’t off the shelf. It’s a very clever little product. During this time the product has been on test continuously out in the field with various users.”

The cost is £225.00 and Adrian is confident that there will be a strong demand: “Because I use the product myself, I can’t understand why anyone would use paper and there is a very wide range of potential customers. Everyone who has a plumbed in bidet is a potential customer for the Porta-Bidet, so that when they step out their front door and go away from home, they have the same help at hand. There is also a big market for people who are coming out of hospital too.”

Chance meeting leads to new product development

“The product was a real eye-opener for me as I had strong empathy for the concept”

http://www.nhc-technology.co.uk

The Aquarius needs no plumbing or electricians and can be fitted by almost anyone. It also allows users to add emollients or approved medication to the reservoir of water which Adrian says is a huge step forward in bathroom care. It will also fit virtually any toilet.

“It’s been a roller-coaster of emotions” Adrian reflected. “When you first start the development of a product you are full of excitement and then you have a few problems which make you wonder why you are doing it. But, when we took it to the shows, people were coming up to us and telling us that they had been waiting for something like this for 30 years.”

And he has full confidence in the product as he is offering a ‘buy and try’ option. “The customer pays for the product and, if they don’t like it, then they can send it back and we’ll refund everything apart from £50.00, which covers the carriage and the new spray arm that we would have to fit for hygiene reasons.”

Retailers can find out why Adrian believes it could be a winning showroom product on stand C79 at Trade Days.

Call 01422 328 950. The website is at www.aquariushygiene.com

“Everyone who has a plumbed in bidet is a potential customer”

Adrian Westbrook liked the design so much that he bought the rights

tel:01422%20328%20950

http://www.aquariushygiene.com/

http://www.aquariushygiene.com/

http://www.kineticmedia.tv

http://www.nexusdms.co.uk

Powered lift Riser Recliner "Donna" won the Which ? award for Best riser recliner 2015

Royams have been established nearly 40 years and compliment their risers with coordinating chairs, manual recliners, settees and patented lift seats.

Royams Upholstery

This designs is available free of charge on an overnight delivery service and is also available in any fabric and sizes on a 7 day Express service.

5 year guarantee (terms and conditions apply)

Made in UK


www.tradedays.co.uk


http://www.royams.net

Powered lift Riser Recliner "Donna" won the Which ? award for Best riser recliner 2015

Royams have been established nearly 40 years and compliment their risers with coordinating chairs, manual recliners, settees and patented lift seats.

Royams Upholstery

This designs is available free of charge on an overnight delivery service and is also available in any fabric and sizes on a 7 day Express service.

5 year guarantee (terms and conditions apply)

Made in UK


www.tradedays.co.uk


www.freeridernetwork.co.uk

or call 01535 669604

*Varies with user weight, terrain type, battery charge, battery condition and tyre condition.We reserve the right to change specifications without prior notice.Freerider UK Ltd, Unit 2C, Acre Park, Dalton Lane, Keighley, West Yorkshire BD21 4JH, UK.

Email us on [email protected]

THE LUXURY SCOOTER THAT RIDES LIKE A CARIntroducing the luxurious, Class 3, Freerider FR1

“”

Drives, steers and rides like a car, with looks you can take pride in

If you’re looking for a mobility scooter that’s earned its right to take its place on the road, look no further than the FR1.

A pleasure to drive, with looks to take pride in, plus a host of comforting safety features and handy extras you’ll find useful every day, the FR1 is the next-generation scooter for anyone who takes pride in their ride.

ELEGANT HANDLINGThe height-adjustable, fixed tiller design gives car-like handling, while independent 4-wheel wishbone suspension makes for a smoother ride.

SPORTY LOOKSTake to the road or pavement with rugged good looks, a 35 mile range* and a maximum legal speed of 8mph.

REASSURINGLY SAFEWith fixed twin mirrors, LED lighting and indicators and LCD dash, you can see and be seen all the way around.

HANDY EXTRASIncluding an easy access captains seat, double carry bags, and even a USB plug for mobiles or tablets!

SAY HELLO TO TWO OF THE NEW PRODUCTS JOINING THE FREERIDER RANGE...

LANDRANGER S DELUXELike a luxurious SUV, the Landranger Deluxe gives you the strength, refinement and power with comfort. Ready for all sorts of terrain, it cushions you from the rougher edges. With a shock absorption system as well as suspension, you can ride comfortably in a luxurious seat and always stay in control, through every dip in the landscape.

THE LANDRANGER XL8 DELUXEThe heavyweight for all terrain and is ready to carry up

to 30 stones. It is longer and wider than any other Freerider model.

COMING SOON

The Mini Ranger Plus – Additional 2” legroom

and upgraded to 18amp batteries

NEWCOLOUR


www.tradedays.co.uk


http://www.royams.net

http://www.freeridernetwork.co.uk

64 www.thiis.co.uk

new on the market

Furniture range for challenging environments Following what the company describes as ‘significant demand’ Knightsbridge Furniture is expanding its Extreme furniture collection. The Extreme range is designed specifically for challenging environments and includes the provision of reinforced frames, hidden staples and feet with security fittings. The range also includes removable seat cushions to ensure users cannot easily store foreign bodies and contraband between and underneath them.

Jason Brown, head of design and

development said: “The new additions include the necessary practical features needed for use in challenging environments, including safety, durability and ease of cleaning, but have been made with a less institutional appearance.”

The Yorkshire-based company holds Preferred Supplier status with the NHS and Scottish NHS and has been in business for more than 75 years.

Call 01274 731442, e-mail [email protected] or visit www.knightsbridge-furniture.co.uk

New chair launch from SidhilSidhil is introducing the CQR 100 upholstered chair, which will be on the company’s stand at Trade Days.

Featuring a fixed, tilted seat for optimum postural positioning, the CQR 100 incorporates pressure reducing cushioning on the seat, back, arms and leg rest, as well as a manual self-locking leg support which can be set into different positions to suit individual preferences. It comes complete with multi-directional braked castors and an ergonomic push handle, facilitating transfer around the home on all flooring surfaces and across thresholds.

Available in 13 contemporary duotones to complement every interior design scheme, the CQR 100 caters for users up to 25 stone (160kg) and has a five year warranty on all parts.

For more information, call 01422 233 000 or visit the website at www.sidhil.com

The UK’s leading adjustable bed manufacturer

Unit 71, 3rd AvenuePensnett Trading EstateKingswinford, West Midlands,DY6 7FF

Tel: +44 (0)1384 408844Fax: +44 (0)1384 880208Email: [email protected]


www.tradedays.co.uk


Furmanac, a family-run companyestablished in 1972, is the largestmanufacturer of adjustable beds andmade-to-measure lift and recline chairs.

Our years of experience, combined withthe finest quality materials offer yourcustomer rest, relaxation andrejuvenation, and the peace of mind thatonly a full 5 year guarantee can offer.

With Furmanacs’ three major brands(MiBed®, MiChair® and Hestia®) all beinghand-made to order, the company offersa very practical “one-stop shop”opportunity for retailers who deal inadjustable beds, divan beds, upholsteredbedsteads and lift and recline chairs.

Our factory in the heart of the UK hasconvenient motorway access to all areas of the country, all of which help to guarantee quick lead times andprompt delivery.

Please visit us on Stand D20to discover what is new and ourpromotional show offer.

Max.

27.5Stone

Trade Days A4 Full Page:Layout 1 9/16/2015 11:23 AM Page 1

http://www.furmanac.com

66 www.thiis.co.uk

new on the market

New wider fit optionfrom DB ShoesDB Shoes is offering Jill and Juliet styles in a 6V fitting for the first time for a substantially wider and deeper fit.

Expanding fabric and seam free toe boxes provide what the company describes as ‘an amazingly comfortable stretch fit that moulds to the exact contours of the foot.’

The Juliet can be worn with tights, socks or bare feet, making it exceptionally versatile. Jill has a single touch strap which is easy to fasten and adjust.

Call 01933 359217 or visit the website at www.dbshoes.co.uk

New rehabilitation training aid from ErgoletErgolet has launched the Ergo Trainer, a body-weight-supported rehabilitation training which the company says has achieved significant clinically proven results.

Ergo Trainer is a weight relief system that can reduce the weight bearing of the patient by up to 85kg (13st) whilst supporting totally whilst training. Designed for stroke survivors and clinically proven to increase both quality and speed of rehabilitation by up to 60%, Ergo Trainer can be used with patients with MS, COP, MD, spinal, sports injuries, prosthetics etc.

Ergo Trainer is for the rehabilitation of gait training, motor function and the strengthening of the muscular system. When used in conjunction with a treadmill it is possible for patients with impaired walking ability to train the correct physiological gait.

The company says that documented results show that a progressive training regime of repetition of movement combined with controlled speed and elevation adjustment of the treadmill, are key factors to successful and lasting patient rehabilitation.

It can be used with different training equipment, e.g. treadmills (BWSTT), step machines, cross-fit machines, ski machines, exercise bikes and floor use and a comprehensive range of walking harnesses and slings are available.

There is a user capacity of up to 200 kg (440 lbs).Call 0161 477 7900 or visit the website at

www.ergolet.com

GELWHEELCHAIR &WALKING AIDACCESSORIES

100’s of quality instant solutions to yourpressure care problems that are

affordable and easy to fit.

We take awaythe pressure……so YOU feelthe comfort

01454 285071E: [email protected]

www.gelovationseurope.com

http://www.dbshoes.co.uk

http://www.ergolet.com/

http://www.gelovationseurope.com

QuantumRehabUK#ileveluk

power recline systempo wer tilt system power tilt and recline

Tel: 01869 324600Email: [email protected]

Web: www.quantumrehab.co.uk

New Cost Effective Pricing forTRU-Balance® 2 Power options

Only available with: Q6 Edge / Lightning / Q610 Standard / Q600 SportTRU-Comfort® Plus / Synergy Seating Systems

2 2 2

TRU-Balance® 2 Power Tilt - Features

• Offers gravity shifting Tilt

• Featuring 0-55 degrees

• Lower standard seat-to-floor height

• 21 Stone 6 lbs weight capacity

TRU-Balance® 2 Power Recline - Features

• Featuring 95-168° of recline

• 21 Stone 6 lbs weight capacity

• Does not increase seat-to-floor height

• Standard shear reduction

*Q6 Edge with TRU-Balance® 2 Power Tilt and Recline

Cost effective power options ad.indd 1 14/08/2015 12:59

www.quantumrehab.co.uk

Karma Mobility will be launching its most advanced powerchair, the award winning Evo Lectus, at Trade Days.

Every Evo Lectus can be customised for the individual. The centre of gravity tilt ensures pressure relief and a high degree of comfort, while the power backrest recline and legrest adjustment ensure the optimum seating position is achieved. The ‘sky-high’ seat lift ranges from 480mm - 880mm.

General Manager, Mark Duffield, told us: “Following on from its recognition at the 2015 IF Design Awards we are delighted to be launching the Evo Lectus at Trade Days. We believe the introduction of the Evo Lectus will further strengthen the position of our network of UK retailers when they are talking to potential customers.”

For more information, call 0845 630 3436. The website is at www.karmamobility.co.uk

Award winning powerchair launches at Trade Days

Delivering the largest gathering of OT’s in the country, a focused event created to fulfil your business needs.

WANT TO EXHIBIT AT OCCUPATIONAL THERAPY SHOW 2015?Call Carmela on 0207 348 5767 or Panayiota on 0207 348 4909 or

email [email protected] for more information or to book your stand

25th and 26th Nov 2015 NEC Birminghamtheotshow.com

Only two days

4,000 Occupational Therapists

Endless opportunities for your business

Unrivaled opportunity to educate a dedicated OT audience about your products and services

Over 4,000 OTs expected to attend this November

Packed conference theatres (the ultimate education / demonstration platform)

Packed aisles throughout the two days (the best place for your sales team)

Bespoke marketing campaigns available for all exhibiting companies

One Occupational Therapy Show - your business needs to be there

LOOKING TO MEET

OCCUPATIONAL THERAPISTS?

YOU NEED TO BE HERE!

http://www.theothshow.com

Power for the extra mile.Strident Batteries from Ivanhoe.

Motivated by a history of success in providing high performance battery power to the mobility market, Ivanhoe is proud of the range of Strident batteries that has been tried, tested and proven over years of service in many vital applications.

Our passion for producing a quality, reliable product with outstanding customer service underlies the success whichyou can rely on every time.

Ivanhoe – where expertise exceeds your expectation.

Please contact our sales team to find out more about the fullIvanhoe mobility range of products.

UK central sales line: Tel: 0845 555 55 11 | Fax: 0845 555 55 22 Email: [email protected]

Ivanhoe Trading LimitedHead office address: Global House, Hall Lane, Dereham, NR20 3GG

UK central sales line: Tel: 0845 555 55 11 | Fax: 0845 555 55 22 | [email protected]

Northern office: Tel: +44 (0)1302 365987 | Fax: +44 (0)1302 365988Southern office: Tel: +44 (0)1362 300102 | Fax: +44 (0)1362 300103MOTIVATION THROUGH INNOVATIONTM

IVANHOE FULL PAGE ADVERT 2014 V1_Layout 1 28/08/2015 14:25 Page 1

Delivering the largest gathering of OT’s in the country, a focused event created to fulfil your business needs.

WANT TO EXHIBIT AT OCCUPATIONAL THERAPY SHOW 2015?Call Carmela on 0207 348 5767 or Panayiota on 0207 348 4909 or

email [email protected] for more information or to book your stand

25th and 26th Nov 2015 NEC Birminghamtheotshow.com

Only two days

4,000 Occupational Therapists

Endless opportunities for your business

Unrivaled opportunity to educate a dedicated OT audience about your products and services

Over 4,000 OTs expected to attend this November

Packed conference theatres (the ultimate education / demonstration platform)

Packed aisles throughout the two days (the best place for your sales team)

Bespoke marketing campaigns available for all exhibiting companies

One Occupational Therapy Show - your business needs to be there

LOOKING TO MEET

OCCUPATIONAL THERAPISTS?

YOU NEED TO BE HERE!

http://www.ivanhoe.uk.com

http://www.theothshow.com

York Road Bridgend Industrial Estate Bridgend CF31 3TBTelephone : 01656 674488 Facsimile : 01656 674499

Email : [email protected] www.romamedical.co.uk Proud to supply

Made to Measure in Great Br i ta in

Boris Johnson at the WWRC15 launch

Invictus Games 2014

Join Roma at

BT WWRC15

Bringing together the World’s best wheelchair rugby teams alongside

the Rugby World Cup

www.wwrc15.com

by primacare

Do you need your chair quickly?It could be made and delivered to you within days! Without comprimise on quality or options, choose from; 2 styles, 3 sizes, 4 fabrics and 3 different actions to make the chair you need now! Ask your Prestige by Primacare Dealer for full details.

Prestige by: Primacare Ltd

Unit 26, Heads of the Valleys Ind. Est. Rhymney, Tredegar. NP22 5RLtelephone (01685) 845900 [email protected]

A collection of rise and recline sofas and chairs for the discerning quality conscious customer

Seating Experts in Assistive Technology

A151280 Prima Prestige advert JUL2015.indd 1 17/07/2015 11:30


www.tradedays.co.uk


http://www.wwrc15.com


York Road Bridgend Industrial Estate Bridgend CF31 3TBTelephone : 01656 674488 Facsimile : 01656 674499

Email : [email protected] www.romamedical.co.uk Proud to supply

Made to Measure in Great Br i ta in

Boris Johnson at the WWRC15 launch

Invictus Games 2014

Join Roma at

BT WWRC15

Bringing together the World’s best wheelchair rugby teams alongside

the Rugby World Cup

www.wwrc15.com

by primacare

Do you need your chair quickly?It could be made and delivered to you within days! Without comprimise on quality or options, choose from; 2 styles, 3 sizes, 4 fabrics and 3 different actions to make the chair you need now! Ask your Prestige by Primacare Dealer for full details.

Prestige by: Primacare Ltd

Unit 26, Heads of the Valleys Ind. Est. Rhymney, Tredegar. NP22 5RLtelephone (01685) 845900 [email protected]

A collection of rise and recline sofas and chairs for the discerning quality conscious customer

Seating Experts in Assistive Technology

A151280 Prima Prestige advert JUL2015.indd 1 17/07/2015 11:30

http://www.wwrc15.com


72 www.thiis.co.uk

According to Terry Lifts, the company is receiving what it describes as ‘a great influx’ of enquiries from all over the world for its Lifestyle home lift, which was launched 3 years ago.The company reports that sales for the lift have taken off with hundreds of units being sold to date and exported to Europe, Africa, the Far East and Australia. Interest in the lift has also been strong in North America, Asia and Middle-East, and recently the company has even received an enquiry from the islands of Trinidad & Tobago in the Caribbean.

The popularity of the lift has been helped by recent media attention, with the Lifestyle Lift featured more than 50 times in all types of media ranging from Michigan radio stations in the US, Middle Eastern video portals and on gadget/technology/geek and popular culture websites.

Marketing & Export Director John McSweeney told us: “Journalists from Reuters and the Daily Mail have seen a picture of our lift and likened it to a Turbolift from Star Trek, maybe because of the black lift frame with the bold combination of crimson red interiors.”

Apparently, the science-fiction comparisons did not end there, with the lift also being likened to an elevator from the Zelda video game series, or even the TARDIS from Doctor Who.

John added: “People are starting to realise that

home lifts are no longer the bulky, impractical and unattainably expensive products that they sometimes used to be. A modern domestic elevator such as our Lifestyle Lift takes up a minimal amount of space and is easily installed within just a few days. It can be put in a house with any type of a staircase, and many people find it more elegant than a stair lift which can often be unsightly.”

With a positive sales outlook, the company is looking forward to securing new distributors overseas and will be attending Interlift at Augsburg in Germany in October and continues to invest in Research & Development for the growing Home lifts market, introducing recently the Harmony Fully Enclosed Home Lift, which can carry a wheelchair user plus an attendant.

For more information, call 0845 365 5366 or visit the websites at www.terrylifts.co.uk and www.lifestylelifts.co.uk

“Journalists from Reuters and the Daily Mail have likened it to a Turbolift from Star Trek”

Worldwide interest as home lift sales boom

Call us to find your nearest stockist 01535 631177www.platinumstairlifts.comFor more information call +44 (0)1535 631 177

HORIZON PLUS FEATURES

• Adjustable pad, back, height & arms

• Suitable for users up to 140kg (22st)

• Rail angles 25° to 62°

• Ergonomically shaped joystick control

• Digital diagnostic display in arm

• Infra-red remote controls

• Manual seat swivel

• Dual lever linked footrest raiser

• Retractable reel seat belt

• Adjustable sideways footrest

• Choice of upholstery colours

• Optional powered seat swivel

• Optional powered hinge rail

• Optional Horizon outdoor kit

BHTA Membership can... SAVE YOUR BUSINESS MONEY• Discounts on advertising, exhibition stands at events, training and insurance• Provide you and your employees with a staff reward scheme• Cost reductions for business software, fl eet cars and company stationery RAISE YOUR PROFILE• Use of marketing and communication channels• Networking events with trade customers and professionals• Entry and optimisation into industry search engines GIVE YOU AND YOUR CUSTOMERS CONFIDENCE• Compliance with the BHTA Code of Practice• Customer Feedback Service• Use of the BHTA and CTSI logo BOOST YOUR MARKET KNOWLEDGE• Exclusive seminars and training• Consultation and business advice• Information provision and industry sector meetings Come and tell us about your business at Trade Days, 18th October,stand A40, meet the team and enjoy a cupcake! All new member sign-ups on the day will be entered into our prize draw. For any further information about the BHTA, please contactGreg Askew on 01933 272437 or [email protected]


www.tradedays.co.uk

STAND A40VISIT US ON

http://www.platinumstairlifts.com

http://www.bhta.com

74 www.thiis.co.uk

Walking stick specialists Classic Canes will launch two new models of extra-large walking stick at Trade Days alongside its range of 650 traditional and contemporary walking sticks.The new models are the ‘Goliath’ derby: a 113cm wooden derby cane of extra-large proportions, which is suitable for normal use by walking stick users of up to 225kg (approximately 35½ stone), and the ‘Hero’ anatomic cane: a 100cm orthopaedic cane with an amber-effect handle available to fit either the left or the right hand, and suitable for normal use by walking stick users of up to 150kg (23½ stone). At 113cm, the ‘Goliath’ walking stick is suitable for people of approximately 6’6” to 7’0”, depending on the length of their arms.

Managing Director, Charlotte Gillan, explains, “These models are being launched in response to the increasing requirement for walking sticks to support heavier and taller people. It is usually

difficult to give meaningful weight limits for walking sticks because, for example, a ten stone person who really ought to be using crutches or a walking frame will exert much more force on their walking stick than a twenty stone person who just needs one for light balance and support.”

Charlotte added: “No-one exerts pressure on their walking stick directly from above. There is always a degree of lateral force and off-centre pressure brought to bear on the horizontal parts of the handle. These particular models however have been specially designed and tested to withstand such requirements and are guaranteed for normal use by people within these weight ranges. Both models are supplied in extra-long lengths but, as they are made from beech wood, they can be cut down to suit the individual.”

Other new products being launched at the show include fashionable extending and folding canes in autumnal colours and patterns including Autumn Leaves, Harvest Festival, Kaleidoscope, Navy Floral and Abstract Dots and Daisies.

The company is on Stand A55 at Trade Days. Call 01460 75686 or visit the website at www.classiccanes.co.uk

Going large with new stick range

Year GuaranteeRiser Recliners

5

The Walden Cosi Chair brings you Comfort & Luxury where space is restricted FIRA Tested Single-motor Available in 4 Spray fabrics - Cocoa, Evergreen, Jute & Rose Matching sofa & Static armchair Made to order available Next day delivery.

Call us today to order yours for yourshowroom


British Design & Craftsmanship

Can be positioned close to a wall upto adistance of 4 inches & still offer a full recline


www.tradedays.co.uk



5







www.tradedays.co.uk



5







www.tradedays.co.uk



5

The Cosi Chair Riser Recliner Collectionbrings you Comfort & Luxury! Next day delivery Choice of 5 models Wide selection of stock fabrics FIRA Tested Matching sofas (2 & 3 Seater) Made to order available

This is just the begining... be the first to see our brand NEWproduct range





www.tradedays.co.uk


C

M

Y

CM

MY

CY

CMY

K

Riser Recliner Advert 140915 v3 PR FINAL.pdf 1 14/09/2015 15:27:10





5







www.tradedays.co.uk



5







www.tradedays.co.uk



5







www.tradedays.co.uk



5

The Cosi Chair Riser Recliner Collectionbrings you Comfort & Luxury! Next day delivery Choice of 5 models Wide selection of stock fabrics FIRA Tested Matching sofas (2 & 3 Seater) Made to order available

This is just the begining... be the first to see our brand NEWproduct range





www.tradedays.co.uk


C

M

Y

CM

MY

CY

CMY

K

Riser Recliner Advert 140915 v3 PR FINAL.pdf 1 14/09/2015 15:27:10


jobs on offer

Ciaran Atkinson: Managing Consultant Tel: 0113 357 2092 | Mob: 07738 37301

Email: [email protected] Website: www.midas-selection.com

Airedale House | 423 Kirkstall Road | Leeds | LS4 2EW

Rely on a Recruiter that specialises in your industry

Mobility | Homecare | Disability | Rehabilitation | Healthcare | Medical

Established since 1995 Midas Selection are a UK wide specialist Recruitment Consultancy operating within the Homecare, Rehabilitation and Disabled Product market place.

Covering a wide range of disciplines our specialist Consultant, Ciaran Atkinson has operated purely within this niche area of Healthcare and Medical for over 10 years offering various methods of recruitment strategy and consultancy to many different clients.

About us:

We recruit for vacancies within Sales, Marketing, Director Level and Engineering providing clients with a variety of consultancy options:

Why Midas Selection: Midas considers itself as the only recruitment specialists with extensive experience and knowledge of this niche Healthcare sector. Attending exhibitions and shows such as Naidex, Kidz, Trade Days and the OT Show on a yearly basis, Ciaran Atkinson can provide an in depth service with a thorough understanding of the industry.

Midas Selection can provide a large source of testimonials from a range of clients recommending our services. Please see our You Tube channel for more information - https://youtu.be/tB4K8viC7Fo

Contingency Search & Selection Confidential Headhunt Campaigns

Interview and recruitment training Specialist advertised recruitment

Salary benchmarking Competitor Analysis

Psychometric Testing Assessment Hosting

Interview facilities Reliable Consultancy

Working in partnership with

http://www.midas-selection.com

An exciting career opportunity to join our successful, dynamic team as a Regional Development Manager for the North of England and Southern Scotland.

Salary – generously competitive for the right applicant with ample opportunity to achieve signifi cant merit based bonuses.

The successful applicant will be based in the North of England with responsibilities for area sales and development, including day to day contact, and support primarily of health care professionals such as occupational therapists and Physiotherapists.

The role will include a signifi cant number of on-site assessments and demonstrations often in the domestic environment. This may mean an element of fl exible hours to suit the needs of our customers.

The role will report directly to the Sales Director with whom development/performance criteria for the area will be agreed.

A successful background in sales in the healthcare sector will be an advantage.

Sound interpersonal communication skills, a courteous, positive manner and sound organisational abilities will be fundamental.

Product training will be provided but the ability to show at interview stage a grasp of our market positioning and the role of our equipment in the healthcare sector will assist the successful applicant.

An appropriate motor vehicle will be supplied along with mobile telephone and iPad.

To apply for this position please send your CVand contact details to [email protected]

DevelopmentManagerNorth of England and Southern Scotland

the stairclimber peopleAAT Logo Sign 533 x 533mm.indd 1 18/07/2013 09:29:45AAT Logo Sign 533 x 533mm.indd 1 18/07/2013 09:29:45

www.aatgb.com

Key Account ManagerNational Sales Manager LTC and MP – Field Based – UK

Salary: Depending on ExperienceMonday – Friday 9am – 5pm with fl exibilityWe are looking to appoint an enthusiastic and motivated individual as a Key Account Manager.

The successful applicant will be required to:

Manage an existing portfolio of Long Term Care clients; grow new sales opportunities across the UK and maintain, manage and grow the existing relationships, accounts and contracts in the sector to achieve company growth targets. In addition, to work closely with our existing Project Management team to open, negotiate and secure profi table installation contracts across LTC and Acute sectors specifi cally for ceiling track and bathing solutions.

Skills and Experience Essential Requirements:• Previous successful fi eld sales experience• Excellent relationship building skills• Proactive and self-motivated with a drive

to succeed• Account management and commercial

awareness skills

• Confi dent in presenting and demonstrating equipment to groups

• Able to work cross functionally across key departments

• Able to stay away from home when necessary

Desirable Requirements:• Experience in selling equipment and

services in the Care sector• Key Account Management experience• Previous work with architects/contractors• Product sales demonstration experience

We offer a competitive benefi ts package to include a company car and annual leave that increases with length of service to a maximum of 25 days. Furthermore, following a successful probationary period employees can opt to join the company pension scheme and private healthcare scheme.

Closing Date: 15th October 2015.To apply please forward your CV and covering letter to:[email protected]

prismmedical.co.uk

Assistive Partner is a software development business with a suite of solutions focussed exclusively within healthcare. Formed in 2007, the business has grown each year in sales and profi ts. We have forecast a year of unprecedented growth in 2016 and now need to recruit a...

Sales/Business Development Executive(Offi ce and Field based)Are you the kind of person who would relish the opportunity of a newly-created job, where you can really make your mark?

Our cloud-based applications have an excellent reputation. Recently (with a specialist new product) we have enjoyed major success helping mobility retailers to modernise and embrace technology as a way of cutting their costs and increasing their sales.

We are looking for a driven and self-motivated sales person to be instrumental in growing our sales in this key market.

Key duties and responsibilities will include (but not be limited to):

• Offi ce based outbound telephone calls to new, prospect and existing clients

• Following up on all leads and opportunities

• Appointment making and arranging online and face to face meetings with clients throughout the UK

• Research as required to source potential leads and opportunities

• Attending exhibitions to generate leads

The key requirement for this role is somebody who can demonstrate a positive, ‘can do’ attitude and who is willing to go the extra mile.

Being part of a small team, your attitude and enthusiasm is more important than the level of experience you possess, but an understanding

of the challenges faced by retailers in the healthcare equipment sector is most desirable.

You will need to demonstrate:

• Previous experience in a sales role (level of experience fl exible)

• A genuine drive and enthusiasm to be part of a small, expanding business

• A confi dent, professional attitude both on the phone and face to face

• Drive and enthusiasm to exceed targets

• Results driven and self motivated

• An exceptional relationship builder

Location – Redditch

Salary and benefi ts – to be negotiated depending on experience

All CVs are to be sent through to [email protected] in the fi rst instance. Shortlists will be drawn up for late October interviews.

www.assistivepartner.co.uk

P.S. feel fr ee to drop by

and say hello at Trade

Days!

National Account Managerwith technical experience

Homeadapt UK Ltd., the subsidiary of Bruno Independent Living Aids, the leading US stairlift manufacturer with over 300 employees, is looking for a National Account Manager to join our team in the UK. This position, which is an established role, is fi eld based even though occasional attendance at the offi ce on the Wirral is required.

We are looking for an individual with experience in the mobility aids industry, preferably in stairlifts. A strong technical foundation is a requirement and an engineering background is an advantage. We view experience in all aspects of Customer Service as positive.

You will have daily contact with our customers in the United Kingdom through visits, e-mail and phone calls. You will have responsibility for strategic business planning for these markets and your goal is to maintain and develop new and existing accounts.

Presentations, exhibitions, promotional events as well as documentation and follow up are part of your routine. Strong organisational and interpersonal skills should be refl ected in your contact with clients and effective performance management of the dealer network.

Excellent verbal and written skills are required as is knowledge of Microsoft Offi ce and a full current driving license.

Salary range of £36-£40K plus benefi ts.

Please provide your CV and a covering letter detailing how you fi t the role and what specifi cally interests you in our business to [email protected]

Deadline for application is October 21st, 2015

www.homeadapt.com

http://www.aatgb.com

http://www.prismmedical.co.uk

http://www.assistivepartner.co.uk

http://www.homeadapt.com

jobs on offer

Field Service EngineerPermobil UK Ltd, leading manufacturer and supplier of high end rehabilitation power chairs, is looking to recruit

an experienced fi eld service engineer to service and repair our electrical wheelchairs. Some programming

will be involved so must be computer literate.

The role is to complete jobs with a focus on high level customer service and ensure a fi rst time fi x wherever possible. Making sure that all paperwork relating to the job is completed with necessary information and sent to head offi ce. The area covered is the south of England so ideally the applicant should live in Bristol,

Swindon, Oxford or Reading area

We offer an excellent package.

Please email [email protected] if you are interested or would like more information.

permobil.com

MANAGING DIRECTOR Qbitus is a manufacturer of a wide range of medical products - the company specialises in bespoke pressure care cushions - and is a leading, preferred supplier to the National Heath Service (NHS). The company has a strong reputation for quality and service with excellent brand positioning within the healthcare sector.Reporting directly to the CEO and board of directors this new role will consist of driving forward and developing new business both in the UK and overseas together with promoting and enhancing existing business.

Tasks include:Developing the group business across a range of corporate disciplinesDeveloping new business by networking with relevant stakeholders in NHS procurement operations, local authorities and community institutionsKey account management and developmentEnsure that the company’s brand is well placed to meet the changing challenges of the ever expanding and evolving sector Provide input into the group’s wider corporate strategy, budgets, sales plans, and schedule activities to meet targetsParticipate in and plan exhibitions to promote the Qbitus brandGeneral product development together with sourcing new products the brand will promoteThis post is not entirely offi ce based you will be expected to visit clients throughout the UK and overseas from time to time and as the role demandsSkills required:Bring at least 5 years relevant senior experience within the healthcare sector previously dealing with NHS wheelchair services would be an advantage but not essential

Strong people, interpersonal management skills together with outstanding communication and writing skillsPossess excellent sales skills and be able to present at the highest levelA sound grasp of corporate commercial disciplines and strategic planningCompletely computer literate with good knowledge of Sage and Excel applicationsA multi-tasker who can create and deliver corporate initiativesWe offer:A competitive salary package commensurate with experience and skillsAn opportunity to grow and develop your career with a solid and well established companyPlease email your covering letter together with comprehensive CV giving current salary details to: [email protected]

Area Sales Manager MidlandsR82 is a part of the Etac group of companies. A new opportunity has arisen to join one of Europe’s leading manufacturers of rehabilitation and healthcare equipment.

Reporting to the Sales Manager you will sell Etac Hygiene, Daily Living and Wheelchairs, Molift Hoists and slings and the Immedia range of manual handling equipment.

Ideally located in the midlands you will develop business with new and existing trade companies, Loan Store managers and healthcare professionals including Occupational Therapists and Moving and Handling Advisers.

Key Responsibilities

• Achieve monthly and annual sales budget

• Increase levels of business with existing customers

• Develop new business with new customers

• Carry out individual product assessments for end users with healthcare professionals

Skills and experience

• Proven success in a sales role, ideally healthcare market

• Excellent communicator including presentation skills

• Experienced in carrying out product demonstrations and assessments

• Must be able to demonstrate good planning and organisational skills

We offer a competitive salary, excellent commission and bonus scheme, company van, lap-top, phone.

Email your CV with a covering letter (include details of your current remuneration) to [email protected]

Closing date Friday October 16th 2015

Check the‘Jobs On Offer’ section of the website for more opportunities

www.thiis.co.uk

http://www.permobil.com

http://www.permobil.com

SEERSMEDICAL®

2-52Compliant

250Kg

AntiBacterial

http://www.seersmedical.com

80 www.thiis.co.uk

training diary

If you are providing training for the trade, then simply send us the details of the course, the date, any costs, the venue and the contact for booking places and we’ll include it in the Diary. Email [email protected] with any details you have.

Doing any training?

OCTOBER 2015

R82 UK Ltd - Structured Training in the Management of Medical Devices – Posturally Supportive Equipment for Children. 6th & 7th – Block 1: Mechanical, 13th & 14th – Block 2: Technical, 20th & 21st – Block 3: Clinical - City & Guilds Accredited and endorsed by the College of Occupational Therapists. Halesowen. £185 +VAT per Block

Sunrise Medical Limited - Powerchair Service & Maintenance – Mechanics (TPSM4) - Wednesday 7th October 2015 – West Midlands – FOC to Sunrise Medical Account Holders

Invacare - Power Chair Controls Set-up & Operation - 7th October – FOC – Bridgend

Invacare - Fault Finding on Power Chairs – 8th October – FOC – Bridgend

Sunrise Medical Limited - Powerchair Service & Maintenance – Electronics and Diagnostics (TPSM2) - Thursday 8th October 2015 – West Midlands – FOC to Sunrise Medical Account Holders

Electric Mobility – Servicing / Maintenance & Fault finding for Rascal Mobility Products – 7th October 2015 - Ilminster. FOC including Lunch.

JCM Seating Solutions Ltd - Technical Training - 8th October 2015 - Free of charge – Peterborough

Invacare - Introduction to Invacare Manual Wheelchairs – 13th October – FOC – Bridgend

Kirton Healthcare - Seating Awareness Day - Wednesday, 14th October 2015-08-13 - Alton, Hampshire - FOC

Invacare - Servicing/Maintenance & Adjs on Manual Chairs – 14th October – FOC - Bridgend

Invacare - Servicing/Maintenance & Adjs on Power Chairs - 15th October – FOC – Bridgend

Global Training by Silvalea – Complex Sling Solutions 1 - 14th October 2015 - Interactive Online Training. FOC.

Global Training by Silvalea – Complex Sling Solutions 2 - 15th October 2015 - Interactive Online Training. FOC.

Global Training by Silvalea – Manual Handling Products - 21st October 2015 - Interactive Online Training. FOC.

Pride Mobility Products Ltd Training - Introduction to Pride Mobility Products Technical Trouble Shooting – October 21-22 2015 – Pride Mobility - A deposit is required for each delegate that you wish to attend the Pride training. This will be returned to you once the specific training has been attended.

Medilink - Innovation and Strategy, derisking and accelerating product development - 21 & 22 October 2015 - Leeds (venue TBC) – £995 (£495 with SIP discount for eligible SMEs)

Invacare - Servicing/Maintenance of Mattress Pump – 21st October – FOC – Bridgend

Invacare - Servicing/Maintenance of Mattress Pump - 22 October- FOC – Bridgend

Global Training by Silvalea – An Introduction to Slings - 22nd October 2015 - Interactive Online Training. FOC.

Sunrise Medical Limited - Mobility and Seating System Selection: A Paediatric Focus (TPSM2) -

Thursday 22nd October 2015 – West Midlands – FOC to Sunrise Medical Account Holders.

Invacare - Pressure & Posture in Wheelchair Seating - 27 October – FOC – Bridgend

Invacare - Robin Overhead Hoist – 28-29 October - FOC – Bridgend.

Quantum - Quantum powerchair training programme – 29th October 2015 – Pride Mobility - A deposit is required for each delegate that you wish to attend the Quantum training. This will be returned to you once the specific training has been attended.

NOVEMBER 2015

R82 UK Ltd - Structured Training in the Management of Medical Devices – Posturally Supportive Equipment for Children. 10th & 11th – Block 1: Mechanical, 17th & 18th – Block 2: Technical, 25th & 26th – Block 3: Clinical - City & Guilds Accredited and endorsed by the College of Occupational Therapists. Halesowen. £185 +VAT per Block

BES Rehab Ltd – Postural Challenges and Seating Solutions – 10th November, Pressure Care Management – 11th November; Birmingham NEC; £69+VAT per day, £125+VAT for both days.

Sunrise Medical Limited - Power Mobility: Matching Technology to Need (CPOW) - Wednesday 11th November 2015 – West Midlands – FOC to Sunrise Medical Account Holders

Global Training by Silvalea – Toileting Sling

www.thinkindependence.co.uk

Specially developed for pressure-reducing medical support surfaces, Xtreme® is the ultimate PU coating for delivering uncompromising performance.

Xtreme® Fabric Coating, for acute care without compromise. Call Redwood today to find out more.

or email [email protected]

01695 553 830

The ultimate for acute care

Xtreme® Fabric Coatings is a subsidiary of Redwood TTM Ltd

Technical Texti les &Special ist Manufacturing

No Compromise on Comfort – Multi-stretch, moisture vapour permeable & skin friendly

No Compromise on Cleaning – Resists an exposure of up to 10,000ppm active chlorine, 95°C washable and Autoclave & Ozone compatible

No Compromise on Durability – Certified for hydrolysis resistance 52+ weeks, flex cracking, tensile strength, tear resistance - enabling us to offer industry leading guarantees

No Compromise on Weldability – Combined with our high-frequency welding technology to fit any medical support device

No Compromise on Safety – Ingress proof blocking viruses and bacteria, non-cytotoxic & FR Crib 5/7

No Compromise on Environment – REACH & RoHS compliant & OEKO-TEX® Standard 100

4652 Xtreme Ad v4 - This Mag 296x210.indd 1 21/09/2015 16:58

82 www.thiis.co.uk

training diary

Solutions - 11th November 2015 - Interactive Online Training. FOC.

Sunrise Medical Limited - Power Wheelchair Assessment (CPDE) - Thursday 12th November 2015 – West Midlands – FOC to Sunrise Medical Account Holders

Global Training by Silvalea – In-situ Sling Solutions - 12th November 2015 - Interactive Online Training. FOC.

JCM Seating Solutions Ltd - Postural Management Workshop: Specialist Seating - 12th November 2015 - Free of charge – Peterborough

Medilink - Social Media, create an online communications strategy which impacts on your business’ bottom line - 11th and 12th November 2015 - Leeds (venue TBC) - £995 (£495 with SIP discount for eligible SMEs)

Sunrise Medical Limited - NEW FOR 2015! Powerchair Special Control Systems and Programming - Prescriptive Need and Practical Training (TPSM7) - Tuesday 17th November 2015 – West Midlands – FOC to Sunrise Medical Account Holders.

Electric Mobility – Servicing / Maintenance & Fault finding for Rascal Mobility Products – 18th November 2015 - Ilminster. FO, including Lunch.

Global Training by Silvalea – Amputee Sling Solutions - 18th November 2015. Interactive Online Training. FOC.

Global Training by Silvalea – Walking & Standing Harness Solutions - 19th November. Interactive Online Training. FOC.

Sunrise Medical Limited - Seating and Positioning for Function and Mobility - for Clinicians (CSEA) - Wednesday 25th November 2015 – West Midlands – FOC to Sunrise Medical Account Holders

Sunrise Medical Limited - The JAY Portfolio - a Clinical Perspective (CJAY) - Thursday 26th November 2015 – West Midlands – FOC to Sunrise Medical Account Holders

DECEMBER 2015

R82 UK Ltd - Structured Training in the Management of Medical Devices – Posturally Supportive Equipment for Children. 1st & 2nd December – Block 1: Mechanical - 8th & 9th December – Block 2: Technical - 15th & 15th December – Block 3: Clinical - City & Guilds Accredited and endorsed by the College of

Occupational Therapists. Halesowen. £185 +VAT per Block

Sunrise Medical Limited - Power Control Systems and Programming (TPSM5) - Wednesday 2nd Thursday 3rd December 2015 – West Midlands – FOC to Sunrise Medical Account Holders.

Global Training by Silvalea – Paediatric Sling Solutions - 9th December - Interactive Online Training - FOC.

Sunrise Medical Limited - Powerchair Control Systems and Programming - Practical Training (TPSM5/P) - Tuesday 8th December 2015 – West Midlands – FOC to Sunrise Medical Account Holders.

Global Training by Silvalea – Sizing & How to Measure - 10th December - Interactive Online Training - FOC.

Global Training by Silvalea – Complex Sling Solutions 1 - 16th December - Interactive Online Training - FOC.

Global Training by Silvalea – Complex Sling Solutions 2 - 17th December - Interactive Online Training. FOC.

Invacare – Call Joan James on 01656 776283 or email [email protected]

Sunrise Medical – Laura Payne on 01384 421 538, email [email protected], or visit www.SunriseMedical.co.uk/STEPS

Global Training by Silvalea - +44 (0) 1626 331655 [email protected] or visit www.trainingbysilvalea.com

Quantum Rehab – Call Hayley 01869 324600 or email [email protected]

Pride Mobility – Call Chris on 01869 324600 or email [email protected]

R82 UK Ltd – Call 0121 561 2222, or email Martyn Davis on [email protected]

Electric Mobility – Call Sharon Newton on 01460 258118 or email [email protected]

JCM – Contact Rachel Davis on [email protected]

Medilink – Contact Medilink skills coordinator on 0114 232 9292 or visit the Ascend skills programme website at www.ascendskills.com

Kirton Healthcare – Call Liz Gatt on 01440 765017 or email [email protected]

CONTACTS FOR BOOKINGS


http://www.trainingbysilvalea.com








http://www.ascendskills.com

http://www.ascendskills.com




www.tradedays.co.uk


http://www.ontexglobal.com

Providing news and views in the trade since 1999

THIIS is produced by BHTA Engage:2-4 Meadow Close, Ise Valley Industrial Estate, Wellingborough, NN8 4BHTel: 01933 278 086E-mail: [email protected]

BHTA Engage Ltd. All rights reserved. No part of this publication may be reproduced or used in any way without the written permission of the publisher. The views expressed in this publication are not necessarily those of the publisher and although every effort has been made to ensure that the information is accurate, the publishers take no responsibility for errors or omissions.

[email protected]


01787 882244 n NEW automatic safety sensor that reduces

speed around corners (optional)

n NEW removable seat for easier lifting

n NEW carbon fibre components – only weighs 21.85kg without seat

n NEW adjustable ergonomic armrests

n NEW high visibility LED light

n Folds in a single, simple movement

n Larger pneumatic tyres

n Ultra-lightweight lithium battery – 2.65kg

n Enhanced 270w motor and 70ah S-Drive controller

n 4mph with extended range of up to 15 miles (24km)

n 115kg (18st) user weight capacity

n Available in bronze and white

MINIMO PLUSMORE

OPENUPOPENUPMO

RESA

LES

CELEBRATE OUR 30TH BIRTHDAY WITH US AT TRADE DAYS AND BENEFIT FROM EXCLUSIVE TRADE OFFERS – STAND B40, 18-19TH OCTOBER, NEC

1027TGAadMinimoPlusThiisOctOBCv115v1.indd 1 16/09/2015 09:40

http://www.tgamobility.co.uk

thiis trade magazine - october 15

Documents