theories, practice & research rst- fk-uwks, 2014 health behavior, health education & health...
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Theories, Practice & ResearchRST- FK-UWKS, 2014
HEALTH BEHAVIOR, HEALTH EDUCATION & HEALTH PROMOTION
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ATTITUDES:
1. Cognitive aspect
2.Affective aspect3.Conative aspect
(Psychomotor).
PRACTICES: Overt behavior
HEALTH BEHAVIOUR THEORIES
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Behavior (B) =
f (K.A.P) K & A: covert behaviour
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NOUN to Verb Form
Taksonomi Bloom, sumber Wilson 2006
1956 2001
CHANGES to BLOOM’SA NEW VERSION of the Cognitive Taxonomy
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THE HEALTH BELIEF MODEL (HBM), COMPONENTS & LINKAGES
Individual PERCEPTIONModifying factors Likelihood to action
Age, sex, ethnicity
PersonalitySocioeconomics
KnowledgeAttitude,Culture
(values, Norms)
Perceived threat ofdisease
Cues to action:-Education-Symptoms, illness-Media information
Perceived Susceptibility/
Severity ofdisease
Perceived benefits Minus
Perceived barriersto behavior change
Likelihood ofBehavior change
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KEY CONCEPTS AND DEFINITIONS OF HBM
Perceived susceptibility: one’s opinion of chances of getting a condition
Perceived severity: one’s opinion of how serious a condition and its sequelae are
Perceived barriers: one’s opinion of tangible & psychological costs of advised action
Perceived benefits: one’s opinion of the efficacy of the advised action to reduce risk or seriousness of impact.
Cues to action: Strategies to activate one’s “readiness”
Self-efficacy: One’s confidence in one’s ability to take action
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PRECEDE- PROCEED FRAMEWORK OF HP-PLANNING ( L.W.GREEN & KREUTER, 2000)
Phase 2 Phase 1
Phase 6
HEALTHPROMOTION
HealthEDUCATION
POLICYRegulation
group
PREDISPOSINGfactors
REINFORCINGfactors
ENABLINGfactors
BEHAVIOR&
Lifestyle
ENVIRONMENT
HEALTH
QualityOf
LIFE
Phase 5Phase 4
Phase 3
Phase 7 Phase 8
Phase 9
PRECEDE
PROCEED
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PREDISPOSING FACTORS: NORMS, VALUES, KNOWLEDGE, ATTITUDES, SOCIOECONOMICS,
PSYCHOLOGICAL FACTORS
ENABLING FACTORS: COMPETENCY—HARD SKILL , SOFT SKILL, HEALTH
FACILITY ( Availability, Acessability, Acceptability, Affordability).
REINFORCING FACTORS:Health Providers, Community/ spiritual Leaders, Peers, Husband / Wife/ Child – Children).
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HEALTH BEHAVIOR = F (PRE. EN. RE.)( L.W.GREEN).
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Motivation factors: adalah faktor pekerjaan yang keberadaannya dapat menimbulkan kepuasan
Hygiene factors: adalah faktor lingkungan kerja yang ketidak-beradaannya dapat menimbulkan ketidakpuasan.
Hygiene-Motivation Factors (F.Herzberg))
(Two-factor theory)
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Faktor penentu kepuasan: (Motivation factors)Achievement. (Prestasi)Recognition. (Pengakuan)Work itself. (Sifat Pekerjaan)Responsibility. (Tanggung Jawab) Advancement. (Kemajuan/ Promosi/Pengembangan)
Faktor kepuasan kerja (F.Herzberg))
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Penyebab ketidakpuasan: (Hygiene factors)Policy (Kebijakan)Salary (Gaji)Working conditions (Kondisi pekerjaan)
Interpersonal relations (Hubungan antar individu)
Supervision (Pengawasan)
Faktor kepuasan kerja (F.Herzberg)
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HIERARCHY OF NEEDS (MASLOW)
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ADOPTION & DIFFUSION OF INOVATION PROCESS IN THE COMMUNITY
FK-UWKS-2014
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ADOPTION PROCESS (ROGERS ET AL, 1971)
•A WARENESS
•I NTEREST
•E VALUATION
•T RIAL
•A DOPTION
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STAGES IN THE INNOVATION-DECISION PROCESS (ROGERS ET
AL, 1983).
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1. K NOWLEDGE2. P ERSUASION3. D ECISION4. I MPLE MENTATION5. C ONFIRMATION
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STAGES IN THE INNOVATION-DECISION PROCESS (ROGERS ET AL, 1983).
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Communication Channels
KNOWLEDGE
PERSUASION
DECISION
PRIORCONDITION1.Previous practice2.Felt needs /problems3.Innovativeness4.Norms of the soc.syastem
Charact. Of the Decision making unit:1.Soc—econ,2.Personality3.Communcation behavior
Perceived Charact of the Innovation:1Relative advantage2.Compatibility3.Complexity4.Trialability5.Observability
1.Adoption
2.Rejection
Cont’d
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STAGES in the INNOVATION-DECISION PROCESSCOMMUNICATION CHANNELS
IV. IMPLEMENTATION
V. CONFIRMATIO
N
III.DECISIO
N
Continued AdoptionLater Adoption
DiscontinuanceContinued Rejection
Adoption
Rejection
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ATTRIBUTES OF INNOVATION & THEIR RATE OF ADOPTION
1. RELATIVE ADVANTAGE2. COMPATIBILITY3. COMPLEXITY4. TRIALABILITY5. OBSERVABILITY
RELATIVE ADVANTAGEEconomic. AspectStatus aspectEffect of Incentive sCOMPATIBILITY: withValues & beliefsNeedsRate of AdoptionPositioning of innovation
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ADOPTER CATEGORIES AS IDEAL TYPES
1. INNOVATORS : Venturesome
2. EARLY ADOPTERS :Respectable
3. EARLY MAJORITY : Deliberate
4. LATE MAJORITY : Skeptical
5. LAGGARDS : Traditional
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1.GLANZ, KAREN, FRANCES MARCUS LEWIS, BARBARA K.RIMER editors,1997. HEALTH BEHAVIOR & HEALTH EDUCATION. Theory, Research, and Practice, 2nd ed. Jossey-Bass Publishers, San franscisco2.Rogers, Everett M,1983. DIFFUSION OF INNOVATIONS, 3rd ed. The Free Press NY& Collier Macmillan Publishers.London.
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DAFTAR PUSTAKA