the social resume
TRANSCRIPT
Electronic ArtsLindsay Godson and Emily Tunnicliffe
May 28, 2013
The Social Resume
• Introduction
• A few Statistics
• Current Trends
• Linkedin – A Closer Look
• Takeaways
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University Relations Specialist
• Co-op students & New Grads
for Electronic Arts
• UBC & Co-op Alumni
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A Quick Introduction
Technically
Illiterate
Online Talent
Sourcer!
From this…..To this…..
How did you react?
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A Few Statistics
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1.1 billion monthly active users (March 2013, Facebook 2013)
Over 200 million active users (https://blog.twitter.com/2013/celebrating-twitter7)
200 million users as of January 2013 (http://www.forbes.com/fdc/welcome_mjx.shtml)
How do we use them at EA?
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Inside EA, FB pages for our co-ops
Branding & recruiting
Primary recruiting tool at EA
• Company Trend – Asking for Facebook Passwords
Have your students experienced this?
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• Growth of ACTIVE PASSIVE users
• Paris Brown
• Paris Brown youth commissioner appointment
'a fiasco„
• Resigned over offensive Twitter Comments
http://www.youtube.com/watch?v=vp4Kea6uIQE
A recent article on Forbes notes that “Linkedin is just getting
started”
• There are no signs of it slowing down!
• How many of your students have a profile?
Why is Linkedin Relevant?
Age of Social MediaPre Internet
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• Word of Mouth
• Paper Resume
• References
• Word of Mouth
• Online Resume
• Online reputation
Tips for a Robust Linkedin Profile!
• Keep your photo professional
• Spice up your professional headline
• Know important keywords & include them in your summary
• Quantify your work experience
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Tips for a Robust Linkedin Profile!
• Add links to portfolios, websites, examples of your work
• Use your public URL – add it to your email signature
• Join Interest & Alumni Groups
• Get recommendations!!!
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Zeba Manki
Recruiter, EA Global Talent Acquisition
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Zeba's Profile
Linkedin – A Closer Look
• Be responsible
• Be committed
• Be aware
• Ask for online recommendations
Know the trends
Engage in the online community
Caution against internet “bravado”
Q & A
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