the seven hottest trends in retail right now · 3 mobility takes off 5 wearables 4 point-of-sale...
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Get the competitive edge
The seven hottest trends in retail right now...
r e ta i l a n d p o s d i s p l ay - n e w z e a l a n d
m i l l s d i s p l ay.c o.n z | r e ta i l a n d p o s d i s p l ay | n e w z e a l a n d
Over the past year, shoppers have come to expect to be able to contact retailers through stores, social media, mobile and web platforms and over the next year retailers will look to capitalise on this by “recognizing” shoppers regardless of the platform and provide a more customised approach.
1 Cross-Channel 1-2-1 Engagement
Because retailers are recognising that shoppers want to be entertained and informed as they browse stores, more of them will offer “content-rich experiences” to differentiate the in-store shopping experience from the one shoppers find online. This will include testing, trialling and sampling new ways of engaging with shoppers in-store such as offering increasingly personalised and exclusive in-store only events and services and experiences which “invest in guest experience” aimed at bringing customers to stores and keeping them there.
2 Content-Rich Experiences
The 7 hottest trends in retailThe 7 hottest trends in retail
Those clever folks over at Retail Info Systems News have crunched the numbers from the past 18 months and come up with what they reckon are this year’s hottest trends in retail. We think that a lot of what they’re talking about will be of great interest to those of you browsing our retail & display solutions at Mills Display and trying to get the edge on your competitors
Retail is a fast moving and very competitive industry and we know how hard it is to keep on top of the latest trends.
Welcome
m i l l s d i s p l ay.c o.n z | r e ta i l a n d p o s d i s p l ay | n e w z e a l a n d
Although many retailers say money won’t disappear completely, the trend of mobile payment will surge off the back of the success of Starbucks’ pay-by-scan and the growing adoption of Apple Pay. There’s also a likelihood that mobility payment will be linked to loyalty through increased personalised offers, services, and rewards.
Items such as fitness monitors, watches, glasses, etc are expected to double in market size in 2015 and the rush is on for retailers to work out how they can leverage them to marketing or service.
This is “top priority” for 2015 as retailers look to cut queues and reduce customer service wait times.
These location-specific signals for smartphones and tablets can provide personalised data to retailers, give accurate placement of shoppers within a store and let stores present “surprise and delight” offerings.
3 Mobility Takes Off
5 Wearables
4 Point-of-sale Evolution
6 iBeacons
The 7 hottest trends in retail The 7 hottest trends in retail
Over the past year, shoppers have come to expect to be able to long the eye-catching trend for hi-spec retail shows, more and more retailers look likely to continue to trial the technology in store in the coming months. A-R is excellent for creating an interactive product experience and for providing additional detail on products, better navigate a store, and more.
7 Augmented Reality
If you’re looking to revamp your store – regardless of whether it’s by hi-tech solutions or the simplest widget, gadget or gizmo – or you want advice on the latest ways to fit out your store you can contact us at Mills Display and our expert team will help you find the perfect solution.
Get in touch by email: [email protected]
Call our Auckland office: +64 9 634 5962
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Visit our website: millsdisplay.co.nz
Showroom: 327A Neilson Street, Penrose Auckland 1061, New ZealandPhone: +64 9 634 5962Fax: +64 9 634 5963Email: [email protected] of Operation: 8.30am to 5.00pm Monday to Friday
Visit our showroom Mills Display is uniquely placed in New Zealand to be the first choice for visual communication and production presentation for the retail environment. Why? Because no one else can offer the combination of core services: 1. The most comprehensive range of popular shelf-ready visual merchandising products in New Zealand 2. International sourcing experience and some of the most valuable supply relationships with specialised Asian manufacturers of retail displays 3. In-house manufacture for prototyping, customisation and short-lead time rollouts of signage, plastic display stands and injection molded product presentation displays 4. A national experienced salesforce with a complete commitment to getting results for our customers, no matter what!
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