The Real-Time Digital EnterpriseNew Technologies, New Challenges, New Opportunities

Big Data Innovations2015

2

The Real-Time Digital Enterprise

22

3

…Changing the Business Landscape …

Changing products, processes, engagement

Lowering barriers to entry

Blurring lines between sectors

…Transforming the Way You’ll Make Decisions and Take Action

...by executing operational processes through predictive and automated response all the way to the edge of the network

4

Shaping new value chains, and new customer experiences

5

The Time to Act Is Now

Traditional enterprises are under siege…

…and the time for digital “experimentation” is over

Internetof Things

Big Data

AdvancedAnalytics

Smart Mobile

What the Digital Enterprise Future Will Look Like

Impacts by 20XX

6

Personalization and Simplification

new consumers

XBILLION

impact of IT

$X-XXTRILLION

Integration of digital

and physical experiences

Big Data and Analytics

become critical competitive

differentiators

Free, intuitive, and radically user-oriented

products

Making the Journey to the Digital Enterprise Future

By changing how enterprise IT is conceived and funded

7

Drive business innovationXX%

XX%Keep the lights on

Forrester IT Survey

Drive Business Innovation

Keep the lights on

Increase Innovation

• Customer experience• Employee engagement• Resource optimization• Networked economy

DecreaseComplexity

• Decision making• Business-process technology

8

Building the Real-Time Digital Enterprise

The SAP Vision

9

Leverage Technology To Drive Strategic Brand Differentiation

New Technologies, New Challenges, New Opportunities

Leverage tomorrow’s technology

today to drive strategic brand differentiation

Expand real-time data-driven

decisions to the edge of

the enterprise and beyond

Build a next-generation

platform for ongoing innovation

Lower cost and time to market of

all future app development

Gain a distinct competitive edge in the emerging

global digital marketplace

Thank You