the real threats to your presentation success
TRANSCRIPT
The Real Threats to Your Presentation Success
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Imagine you’re about to walk on stage.
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Your heart is beating faster.
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Your hands tremble.
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Your focus turns inward.
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Suddenly, your
presentation becomes all about your
performance.cc: Peter Ras - https://www.flickr.com/photos/48395185@N03
You realize you're your own worst
enemy
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Right?
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Wrong.
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It’s not about getting your butterflies to fly in formation
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It's about writing a presentation that defeats the 3 main threats to
fascinating your audience.
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Sally Hogshead says in her book “How the World Sees You” there
are 3 threats to capturing people’s attention.
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#1 DISTRACTIONIS YOUR PRESENTATION CONNECTING OR MISSING THE MARK?
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You've only got 9 seconds to fascinate
your audience.
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How are you using those 9
precious seconds?
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When your audience
walks in they have things
on their minds.
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Defeat distraction by understanding how YOU fascinate
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Take the test: www.howtofascinate.com
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#2 COMPETITIONIS YOUR PRESENTATION FORGETTABLE?
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There are lots of speakers in
the world. The market is
saturated.
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Is your speech memorable?
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Daring?Unique?Rebellious?
Fun?
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Ask yourself “Am I in a category of one?”
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#3 COMMODITIZATIONARE YOU EASILY REPLACED?
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If you are the same as
everyone else...
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You can be replaced by
someone cheaper.
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Don't be generic
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Deliver a speech so different, so intriguing, and so valuable,
that they want ONLY YOU!
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Now you know the threats.
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Here is what to do next:
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#1 Know how you fascinate.
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#2 Use your natural advantages in your
presentations.
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#3 Challenge yourself to express your viewpoint.
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